Game production, I entered the Star Iron shooting CG

What a waste of such a good start!

When he thought of this, Wu Zhiqun not only swept away his previous decadence, but also a smile appeared on his face again.

Unlike Wu Zhiqun who was full of confidence, Lan Yu's face looked very ugly. He had been working overtime for three days in a row. Due to lack of sleep, his hands were shaking uncontrollably.

Because of Wu Zhiqun's command, the two new games are now being developed simultaneously. As the chief planner, I naturally have to do a good job of overall planning.

The higher-ups gave another death order, and Lan Yu had no choice but to do it.

It was passed down layer by layer, and the planners, programmers and artists below were desperately pressured to concoct a framework similar to Star Iron, and then go a step further and incorporate various krypton gold props elements.

Then, Wu Zhiqun also asked them to add a PVP battle session to further stimulate player consumption.

In order to implement the plan and make a certain difference from Mihoyo, the two planning teams led by Lan Yu worked hard, and their already limited hair suffered another fatal blow.

In order to catch up with the progress, the entire department is operating almost non-stop, and the work pressure can be imagined.

Behind the scenes, Lan Yu couldn't even remember how many of his planners had come to him to complain about the higher-ups.

But Lan Yu had no choice.

He also knew how much effort it would take to achieve the level of Star Iron. It was not something that could be produced by rushing or working overtime.

However, even if he has the correct understanding, it is useless because he is not the one making the decision.

Faced with the excitement of the crowd, he could only helplessly appease his subordinates' planners: "Alas, this is the decision made by the top. Not to mention me. Even Mr. Wu can't influence the decision of the top. Just do it first, and get through this period of time. At least this time there will be overtime pay..."

Worried that Wu Zhiqun might come up with something outrageous, Lan Yu asked, "Boss Wu, why are you laughing?"

"Lan Yu, what do you think of Xingtie's revenue strategy?"

"what?"

Lan Yu was also stunned as he didn't expect this to be the question.

Wu Zhiqun pointed to the sudden live broadcast that had just ended on the screen: "The quality and gameplay of their games are indeed excellent. They can attract a large number of players with this. With such a large player base, it would be a lot of money to open a point card system or sell some attribute props casually."

"But they all gave up... Uh, how do they say it? Oh, yes, pay for love. What do you think the revenue of their games will be after they are launched?"

"this……"

This is also one of Lan Yu’s key focus areas.

Although he could vaguely feel that Mihoyo's pricing strategy was very clever and had a ripple effect, he really couldn't explain it for a while.

Chapter 105 is wonderful, really wonderful!

It is a free game that does not sell attribute props, allowing players who spend money on the game and ordinary players to start from the same starting line.

Currently, the only point for spending money is the character card pool, which is also covered by a large number of welfare benefits.

No one in this world has ever seen this kind of operating method, and there is no data to serve as a reference.

No one knows whether players will pay for love.

On the contrary, charging for point cards and props has been tested by the market for many years, which is why Wu Zhiqun requested to add a large number of krypton gold props to the two games.

This kind of income has always been the main component of Penguin Games' revenue, and the proportion is so large that no one can afford to give it up.

After careful consideration, Lan Yu slowly replied: "I am not 100% sure whether it is the right choice for Mihoyo to cancel the krypton gold props and point card charges... But maybe we can give it a try?"

Wu Zhiqun did not comment after hearing this. He looked past Lan Yu and out the window, saying, "If we give up the benefits of both sides, and something goes wrong with the game, who will take the responsibility?"

"……I see."

Lan Yu lowered his head and smiled bitterly.

In fact, he just mentioned it casually. If he was really asked to cancel those two benefits, he would not dare to do it.

Because a road that no one travels on may lead to an undiscovered blue ocean or a bottomless pit.

Mihoyo is a newly established company, where one person can make the final decision and can make bold innovations. But Penguin is not like that, as it is too big and the top management would not let their subordinates make such an attempt while they can easily earn money.

As Wu Zhiqun said.

It would be fine if the attempt had a high probability of success, but the key is that no one dares to take a completely new path, and no one dares to bear the cost of failure.

Even if you want to make an attempt, there must be sufficient market data to support it, otherwise, forget it.

But if you are so timid, how can you get ahead of others...

After reorganizing his words, Lan Yu answered Mr. Wu's question: "Mr. Wu, I can only say that I don't know, because no one has ever done this before. Mihoyo is the first to try it. This revenue strategy that makes all players stand at the same starting point and cannot make a difference even if they spend money, but only allows them to speed up the development of the team, who knows if it can be recognized by the players..."

"Ah."

Wu Zhiqun nodded. He was a little surprised to hear the uncertain answer from Lan Yu, but he did not show it.

No wonder you've been around for so many years and are still a planner!

Because in Wu Zhiqun's opinion, Mihoyo's operating strategy is naive and somewhat ridiculous.

Pay the price for love, and die suddenly when the server is launched.

Listen, how pleasant it sounds!

Let the kind seniors give you some advice!

Wu Zhiqun's mouth twisted: "If I were to run Xingtie..."

"Boss Wu, what do you think?!"

Lan Yu was stunned for a moment, but after years of office struggles, he quickly adjusted his expression and looked like he was listening attentively.

Wu Zhiqun was obviously very pleased and continued, "First of all, Mihoyo has made a large number of costumes for each character to replace, and it's free."

"It's a waste of manpower and resources to let players find fabrics and materials that can be unlocked by spending a few free credits?"

"In my opinion, this is a despicable waste and a self-defeating move. This is clearly an opportunity to make a fortune!"

Wu Zhiqun's words made Lan Yu's frown relax, because he seemed to have grasped a detail that he had always forgotten!

By exploring some materials, you can make unique clothes to dress up your character, which obviously encourages players to explore the map.

Various hidden production drawings and achievements also have this function.

Explore, gain, explore again.

This is a very important and hidden positive feedback chain, and in this process, players will unknowingly immerse themselves in the game world created for them by Mihoyo.

Coupled with the excellent storyline and character creation, it is hard not to be addicted once players have experienced it!

Mihoyo has been working meticulously on these details, striving to consider the players in every aspect.

The purpose of making concessions in all these areas is to stimulate players' spontaneous desire for exploration!

Horrible, terrible!

How dare they do that?! Aren’t they afraid of getting into trouble?

Lan Yu seemed to have suddenly caught a glimpse of the tip of the iceberg of Mihoyo's operational layout. He saw the young man named An Yi standing behind the scenes, silently operating everything and wantonly playing with people's hearts.

Even Penguin and NetArt were fooled by these appearances...

Thinking of this, Lan Yu felt his brain trembling.

Wu Zhiqun, who was standing by, saw the change in Lan Yu's expression and thought that his words had made him suddenly realize something, so he spoke even more excitedly: "Star Iron is so popular, I admit that their character design is indeed good. But they don't make use of it, which is wrong. This is the difference in experience."

"If I were running this business, I would definitely charge for these clothes. The more exquisite they are, the more expensive they are. If I just change the color and material and sell them as new clothes, I would definitely make a lot of money!"

This is the difference...

Lan Yu listened to Wu Zhiqun's words and sighed helplessly in his heart, but he had to admit that this operation could indeed make some quick money, but the lifespan of the game was hard to say.

So, he nodded and agreed: "Indeed, Mr. Wu is more experienced."

“Well, but Mihoyo’s innovation also has its merits.” Wu Zhiqun licked his lips and continued, “The lottery mechanism is very good! It uses the mechanism of small-scale risk-taking to stimulate consumption. If players get carried away, it will be a lot of money. Setting a minimum bet at this time is really a waste of money. Even if they are given a chance, they will not make money…”

"Boss Wu, what you mean is..." Lan Yu pointed downwards with his hand: "Cancel the guarantee and adjust the probability?"

"Not bad!"

Lan Yu wiped the sweat off his forehead and said, "Well... if the players can't draw any prizes, then they'll be exposed."

"that's true……"

Hearing this, Wu Zhiqun thought about it and realized that this was indeed the case. It might be okay if he wanted to make the last profit, but it would definitely not work if he did it right from the start.

"Then let's do the opposite and increase our chances of winning, but..."

Wu Zhiqun is indeed a veteran who has been working in Penguin for many years. After just a moment of thought, he came up with a plan that shocked Lan Yu.

"For example, in our Transformation project, character extraction, you split the character into several pieces, and give each piece to the player to try out for one hour. Just like the character collection activity we launched before, only when all the pieces are collected can you get the complete character."

"We set the delivery rate very high so that players can get fragments every time they draw a card. However, through warehouse detection technology, we can detect if one or two fragments are stuck and cannot be produced. This way, the sunk cost of investment will entice players to keep spending money. Then we can also launch an auction for character fragments. We are just one short of that. I don't believe they can resist."

Wu Zhiqun became more and more excited as he spoke, as if he had already seen the players recharging their accounts on Penguin Games.

On the other side, Lan Yu's eyes widened when he heard this. After hearing the first half of Wu Zhiqun's words, he thought that Mr. Wu had changed his personality, but he didn't expect that it was because his penguin spirit was not strong enough.

After a long silence, Lan Yu started clapping.

"Wonderful! It's really wonderful! I'm honored to hear your words today, which is better than ten years of planning!"

Chapter 106: Why go to work? Come and play Xingtie!

The players' discussion about Star Iron continued all night long.

In the forum, you can see guys working late into the night everywhere.

There are even many players who claim that they have taken a day off tomorrow just to grab a front-row UID...

Finally, the time came to the morning of the 28th.

Tang Baibai is also one of those who asked for leave in the forum, and she not only said so, she also did so.

Because she really couldn't go on to attend that big class anymore.

I have to work overtime every few days, and the intensity is crazy.

But this is still tolerable. Not to mention the high pressure at work, there is pressure in everything you do nowadays.

The most important thing is that they are not active in paying salaries. Last month’s salary has been withheld until the end of this month and has not been paid yet.

If Tang Baibai hadn't always had the habit of saving money, she would have asked the big brothers and sisters in the live broadcast room to give her a meal!

And she has a good talent for live streaming, and her fans like the shows she creates.

Sometimes there are rich guys willing to give you some gifts, not much, but enough to get the upper hand.

In addition, Tang Baibai has been live streaming StarTie related content these days, and the number of his fans has increased significantly, making him one of the well-known anchors on the small broken station.

Considering that the launch of StarTie is such a good opportunity to consolidate a large fan base, Tang Baibai naturally does not want to miss it.

So, under the urging of the audience in the live broadcast room, she opened the game interface early and waited for Star Iron to be launched.

At this time, the server has not yet started, and the Starry Sky Train is cruising in the distant sea of ​​stars.

Because the game hadn't started yet, Tang Baibai also started chatting with the audience in the live broadcast room.

"Little dumplings, are you surprised to see me today~"

The comments in the live broadcast room were also very positive.

"Usually I asked you to broadcast more, but you said you were too tired from work. But today, when the Star Rail server was opened, you didn't even go to work, right?"

"What? Soup dumplings? I'm your boss, come back to work!"

"No, you guys really asked for leave! I thought you were all joking, I'm still at work."

“So buddy, you watch live broadcasts while you’re at work?”

"Not only do I watch live broadcasts, I also use my phone to play StarTie. By the way, the phone battery is a bit hot, so it can be used as a hand warmer..."

"You kid! Where do you really work?! Give me the referral code, Qiuli Gao."

"Isn't this Tang Bao? I haven't seen you for a few days. How come... I'm Chao, how come you're the anchor of Baijian?"

"As expected of Tang Bao, he is so stingy even though he has 100 ships. He only draws a few monthly cards!"

The players in the live broadcast room were basically the same as Tang Baibai, waiting for the train to stop and Star Rail to open.

The reason why people click on a live broadcast room is not only for the support of old fans, but also for more people to come to the live broadcast room to participate in the lottery.

This is just like a shopping mall holding a lucky draw to increase traffic. If more people come, some will naturally spend money to shop. If more people come to the live broadcast room, some will naturally like to watch the live broadcast content and become fans.