Time flies and it is October now. As the premiere of the two new dramas "Tomorrow, Mom and Dad Are Away" (hereinafter referred to as "Tomorrow") and "Homeless Children" (hereinafter referred to as "Homeless") Season 2, which are scheduled to be released in autumn, is getting closer, the ancient battlefield of the Internet, which had been somewhat quiet, has begun to reignite the flames of war.

Surrounding the topic of Kana Arima's refusal to star in the second season of "Homeless", her fans, haters, passers-by, single-minded fans, people who like to have fun, and rationalists have all clearly positioned themselves, skillfully divided themselves into camps, and started another round of verbal battles.

Thanks to the high reputation accumulated by the first season, and the fact that the investor Burning Productiong approved a large-scale publicity budget for the new season, the popularity of the second season of "Homeless" remained quite good in the days before its premiere, and was even comparable to "Tomorrow" which was supported by the popularity of Kitagawa Ryo.

However, the production team of the second season is also clear in their minds. Although it seems that there is no winner now, the final outcome of this public opinion war will ultimately depend on the specific performance of the two new dramas. If the second season of "Homeless" continues the high standard of the first season, then it will naturally become a favorable battle for "it's just the show that made you famous, don't think too highly of yourself, you ungrateful ungrateful bastard", but if...

It takes time to build the reputation of a popular IP, but it only takes a moment to collapse.

Another point that makes them feel a little uneasy is the difference in broadcast time. Although both dramas are scheduled to be released in October, because the second season of "Nowhere" is produced in a scale of 13 episodes, and "Tomorrow" has only 11 episodes, "Nowhere" will be broadcast two weeks in advance in terms of the premiere date.

NTV obviously has high hopes for the second season of "Homeless". With the intention of replicating the dominant performance of the first season, it directly gave it the prime time slot of 9 o'clock on Saturday night. The time slot for "Tomorrow" that Kitagawa Ryo had previously negotiated with TBS TV station is every Thursday night at 10 o'clock.

For most ordinary fans of "Homeless" who don't know the inside story, when they saw the sincere production of the thirteen episodes of the second season, the prime time carefully selected by the TV station and the news of the advance premiere, they first took a reassurance pill in their hearts, and the confidence of the people online couldn't help but increase.

But apparently, a certain unlucky director who knew exactly what the second season of "Homeless" was going to be like and had a premonition that he was about to be blamed didn't think so.

"Taichi! Come down to eat!"

"I'm not in a good mood today - I don't feel like eating."

Yasushi Gotanda looked at the date displayed on his mobile phone with a sad face, replied to his mother with a sigh, and buried himself completely in the quilt as if to escape reality.

But soon, his door was pushed open by his energetic mother, and the quilt that was used to isolate the world was also thrown away. Gotanda Yasushi felt a chill on his body, and then he heard his mother's full-throated voice:

"But I have to eat! After dinner I can wash the dishes, then I'll set the alarm and go to sleep. I have to watch the second season of Homeless tonight!"

"If you want to go to bed early, then go to bed early. Anyway, you can watch it online tomorrow, and there's nothing good about this drama..."

Gotanda Yasushi muttered something to himself, but he stood up honestly and walked downstairs yawning as he spoke:

"Don't have such high expectations, or you might be disappointed, mom."

"You'll have to see it to find out!"

The mother, who was sturdy and wearing an apron, answered nonchalantly.

Seeing that his mother didn't seem to be listening at all, Gotanda Yasushi sighed helplessly.

In fact, the main audience group of the first season of "Homeless" is housewives similar to his mother. At that time, Maganai probably tricked them into crying a ton.

These viewers are not interested in the emerging Internet and do not know how to use it. Some of them just know that the second season is going to be aired, and they don’t even know that the main actor has been replaced. Other viewers who know about it will not go online to argue with others because of this, and personally participate in this public opinion storm.

In a sense, they seem to be the purest group of audiences left over from the old era. They thought the first season of "Homeless" was good, so they came to watch the second season. This logic is very simple.

After hastily finishing his dinner, watching the hands of the clock on the wall getting closer and closer to nine o'clock, Gotanda Yasushi wished he could sleep until January next year.

But he just couldn't do that. He even had a message set up in his personal account that would be sent out at 8:50 to remind fans that the first episode of the second season of "Homeless" would be aired soon.

After sitting uncomfortably on the sofa in the living room for a while, Yasushi Gotanda went outside and smoked half a pack of cigarettes. Before he knew it, he heard his mother getting up and turning on the TV while humming a song.

"Taeji! Smoking too much is not good, and are you really not going to come in and watch it with me?"

Hearing his mother's summons, Gotanda Yasushi smacked his lips, extinguished the half-smoked cigarette in his hand, and felt like a death row prisoner going to the execution ground. He responded with great difficulty and walked back into the house.

After watching a two-minute commercial, with his mother cracking melon seeds in the background, Yasushi Gotanda finally saw the official launch of the second season of "Homeless".

"This kid isn't as cute as in the first season."

"Uh, the actor has changed."

"No wonder, oh, her dad is still her dad. If all the people were replaced, I wouldn't understand it at all."

After watching quietly for another five minutes, Gotanda Yasushi heard his mother's sharp comments:

"Why did her dad become a bad guy again? Didn't he become a good guy in the last season? Or is this just a sequel to the first season? Is Xiaoling's mom still alive?"

"Probably to create... dramatic conflict."

This was just the beginning. In the next fifty minutes, Gotanda Yasushi enjoyed a series of classic comments from his outspoken mother. In the end, he didn't even have the mind to explain or speculate why the production team would shoot the film in this way. He simply jumped flexibly to the side of the black boy, and immediately felt much more comfortable, and even praised his mother from time to time.

"Where did this guy come from? He came here to date Xiao Ling, right? He confessed his love after only a few minutes of acting? When did he fall in love with her? Huh? Shouldn't he have said, 'If you like me, please give me money'? Why did he say, 'We'll be together even if we die'? Why do I feel like she would feel more comfortable saying this to a dog than to this guy?"

"Mom, the dog is dead."

"Why is he being bullied by the original daughter of the host family again? I think we filmed this once in the first season. Is it time for the dog to bite people next?"

"Mom, the dog is dead."

"Why is there another man here?"

"Maybe it's because being homeless is pitiful, but it's really useful for dating!"

Until the ending theme of the first episode appeared, Gotanda Yasushi didn't see any sadness on his mother's face. She just shook her head blankly:

"it's over?"

"Yes."

"It's not as good as the first season. I'll watch another episode next week. If it's not good either, I won't watch it anymore."

After saying this, Yasushi Gotanda saw his mother pick up the remote control, turn off the TV, and go back to her room to continue sleeping.

"……Ugh."

With another deep sigh, Gotanda Yasushi turned off his cell phone and threw it aside. After taking a quick shower, he went to bed, covered himself with the quilt, and closed his eyes.

Now we can only hope that Tomorrow will be gentler.

But when he thought about the script of the film, which he had participated in writing, and the high quality of the starring role, Ryo Kitagawa, Yasushi Gotanda felt like crying but had no tears.

This was even more sad than when he watched the first episode of the sequel to "Homeless Children", which was regarded as a tear-jerking masterpiece and took three years to carefully polish and produce with great craftsmanship.

-------------------------------------

Early the next morning, Kitagawa Ryo saw the premiere performance report poster of "Homeless" Season 2 that the production team rushed out overnight. The average time-sharing rate was 30.6%, the highest value reached 37.9%, and the audience share reached 40.3%, which won the first place in the popular list of the same period with an absolute gap, and even performed much better than the first episode of the first season.

From this perspective, the reputation of the first season of "Homeless" is indeed quite strong, and the audience and fans are extremely sticky.

After all, he also watched the premiere of the second season on time last night. The quality was not up to par with this result. It was almost obvious at a glance that it was just profiting from the IP dividends of the first season.

There are quite obvious problems with both the script and the actors' acting skills. In fact, to be honest, the script of the first season of "Nowhere Man" is not particularly outstanding. Some parts are also bloody and tragic for the sake of tragedy, but Maganai's acting skills are there.

For tear-jerking works like this, often what's lacking is the performance of the leading actress. If she can perform well, the audience will shed tears. If she can't, the audience's smart IQ will immediately take over and they will start to realize and perceive the problems in the work.

And as time goes on, this problem will become more and more obvious.

Therefore, Kitagawa Ryo was not too worried. He even just glanced at the ratings form and put it aside. He ignored the messages and comments on the Internet from netizens who had received this round of ammunition supplies and launched a new round of attacks as if they had already won.

But after thinking it over, he finally called Arima Kana.

"Hey, Ryo-senpai, did you come here specially to comfort me?"

As soon as the call was connected, Beichuan Ryo heard the familiar voice of the other party, and subconsciously the image of Arimakana's quirky little face with a sly smile emerged in his mind.

"From Kana's tone, it seems like she doesn't need my comfort at all."

As Kitagawa Ryo was speaking, he was browsing through Kana Arima's personal account. In the comment section of the latest post reposting the new drama "Tomorrow", he could already see quite a lot of malicious negative comments.

Although Beichuan Liang himself didn't know how these people dared to say these things after watching the first episode yesterday, after thinking about it, he could only think of one possibility, that is, maybe many people didn't even watch the second season of "Homeless", but directly used the official ratings list to mock it. After all, there is never a shortage of such followers on the Internet.

“…I suffered an unprecedented level of cyberbullying.”

As soon as Beichuan Liang opened his mouth, he heard Arima Kana's voice naturally change to a tearful tone, choking with sobs and saying:

"Just now I was just pretending to be strong because I didn't want to worry Senior Liang."

"Come and save me, Senior Liang..."

"If you keep doing this I'll really hang up the phone."

Although he knew that Arima Kanae was acting to tease him, Kitagawa Ryo still felt a sense of inexplicable emotion. In order to cover up this strange feeling, he deliberately lengthened his tone and pretended to hang up the phone.

"Don't hang up, okay, I really don't care about those comments."

"Let those idiots who love to talk talk all they want. If I cared about that, I wouldn't be able to continue acting since kindergarten. I'm not a child who will cry and run home to be hugged by my mother just because I get scolded."

You Magana was sitting alone on the sofa at home, playing with the pendant in his hand.

She had long since passed the stage of desperately craving absolute approval from the audience.

Applause, cheers and honors, slander, abuse and negative news, Maganai has experienced it too many times over the years.

In fact, both of these are things that can make actors, especially child actors, mentally unbalanced. Some children are obsessed with pursuing popularity, while others care too much about bad reviews.

Because of her childhood experiences and her original family environment, Magana is one of the former. She is an actor who hopes, no, it should be said that she urgently desires to be expected, needed, recognized and valued by others, and who attaches great importance to positive feedback. Sometimes she can even give in to her favorite performance for this mentality and pay for it.

But in her many years of showbiz career, Kana Arima, who has always maintained high popularity, has actually realized this need a long time ago. At the beginning, Kana Arima would be happy for a long time because of the praise from the audience and industry insiders, but just as Maslow's hierarchy theory describes, she has naturally entered the next stage in terms of needs.

Of course, this does not mean that Arimaka no longer cares about the outside world's evaluation. It's just that after experiencing all this, she can adjust her mentality more freely and look at the praise and criticism on the Internet with a self-pleasing attitude.

It's like the raised psychological threshold requires stronger stimulation. At this stage, there are fewer and fewer things that can make Arima Kana feel the same excitement as when she was hugged and praised by her mother.

"Sure enough, this is the Kana I know."

"Then let's look forward to the official broadcast of our new drama in two weeks."

"Then I can tell them how important Kana's existence is."

"… Can you please say it again, Ryo-senpai?"

"Okay."

Hearing Arimakana suddenly and bluntly say something like a boastful request, Kitagawa Ryo was not surprised at all and agreed without hesitation.

If Kurokawa Akane gave him the impression of being a well-behaved and sensible child, then Arima Kana's level of understanding had long surpassed that of a minor, and had even reached a level that made people feel at ease.

Just like he can't let go of his younger sister Rumi, who moved out alone not long ago, but he is not that worried about Kana Arima, who is three years younger than Rumi but has been living alone for three months.

But it is because of this that he feels a unique kind of heartache for Arimakana.

But the feeling of heartache always makes people think of a condescending attitude, so Beichuan Ryo changed its form and expressed it in a way called affirmation.

"Kana has always been an important and indispensable presence."

Arima Kana always felt that Kitagawa Ryo's words had teeth.

Because every time it was like gently biting the softest part of her heart.

Every time I hear him say my name, I feel a little bit of pain.

Chapter 6: Champagne Flows (5k)

A week later, the ratings report for the second episode of the second season of "Homeless Kids" was obtained by Ryo Kitagawa.

Although the production team of the second episode of "Homeless" did not continue to make a poster on the official account to take credit for it, Kitagawa Ryo still got the internal data through his friends at NTV. After all, the second season of "Homeless" is considered the main drama of this quarter there. All kinds of eyes are watching, hoping that you can produce good results proportional to the investment, so this thing can't be hidden.

Compared with the first episode, the average time-sharing ratings of the second episode of the second season of "Homeless" dropped significantly to 24.6%. The highest value was slightly higher than that of the first episode, but it was only concentrated in the beginning. As for the audience share, there was no change compared with the first episode, and it still firmly occupied the first place among the popular dramas in the same period.

For many senior people in the industry, this data is already very revealing.

The slight increase in the highest ratings only occurred at the beginning, which shows that the reputation of the first season of "Homeless" is too strong. Even though the first episode did not perform well, most viewers were disappointed but still willing to give the second season another chance and chose to watch it on time. In addition, some neutral viewers who had been on the sidelines saw the record-breaking ratings of the second season premiere, which was widely publicized on the Internet, and were also fooled into watching the second episode, which led to the increase in the highest ratings in the time-sharing period.

However, the sharp drop in the average ratings in the time-sharing system also shows that a considerable number of viewers felt bored or disappointed when they watched the second episode and simply chose to change the channel. The proportion was quite large. From the first episode to the second episode, more than one-fifth of the audience was lost in just one episode.

This level of decline has made the production team of "Homeless" a little impatient. The frequency of the official account's daily operations has skyrocketed, with spontaneous wonderful clips and interviews with the main cast shared. The offline promotional check-ins in various places have even skipped the warm-up stage, and they are just short of launching a retweet lottery event.

After all, everyone knows that starting from the third week, "Tomorrow, Mom and Dad Are Away" will officially join the ratings competition, and it will be broadcast on Thursday, two days earlier than the third episode of "Homeless" which will be broadcast on Saturday.

All I can say is that the original intention was to seize the publicity and promotion market and discussion environment as soon as possible, but now it seems that as long as the quality of "Tomorrow" is not too bad, it will be able to dig the last shovel of soil for "Homeless".

Yes, although fans on the Internet talk about the ratings record all the time, the production team of the second season of "Homeless" never thought about competing with "Tomorrow" in ratings from the beginning to the end. After all, the weight of the leading role of Kitagawa Ryo is really too high. In his hands, a sweet drama with a mediocre script like "It's Not My Fault That I Miss You" can become the most popular drama of the year. The special episode that was aired a few months ago made the entire TBS TV station make a lot of money, otherwise they would not have been so willing to cooperate with Kitagawa Ryo again.

As one of the most popular national actors with the highest box office appeal and popularity among the audience today, except for a slight drop in popularity in the year when his marriage was officially announced, just like Takuya Kimura, his popularity has only increased in the two years after his marriage. Moreover, it is quite rare that he has a very wide range of popularity and popularity among audiences of all ages, and his popularity among the public is incredible.

Audiences do tend to get bored easily, but Ryo Kitagawa has been active at the forefront of the industry since his debut. The number of works he produces each year is not only large in quantity, but also high in quality and variety. Movies, TV series, stage plays, dramas and variety shows are often all-round. His annual donations to charity and attendance at various charity performances are also always at the forefront of the entertainment industry. From time to time, he can gain a wave of favorability in front of the public, and over time he has achieved his current popularity.

Under the premise that the ratings and discussion of the other party will definitely not be low, the target of attack can only be focused on Kana Arima's personal acting skills. If they can't see it at a glance, they will use a magnifying glass or microscope to analyze it. If the acting is not good, they will directly attack. If the acting is too good, they can also change their tone and say that Kana Arima withdrew herself from the list of leading actors only to reverse public opinion, and it was the agency that helped her to avoid the limelight. Otherwise, why do they have to support a pure newcomer in the industry, the one named Kurokawa, as the first role?

As for the major newspapers and marketing accounts that are paying close attention to this matter and are ready to take advantage of the huge traffic, they have already prepared relevant reports on all possible outcomes in advance, just waiting to be included in them as soon as possible.

After all, on the Internet, as long as your stance is flexible enough, it is common to never go against the wind.

If Kurokawa Akane's acting is better than Arima Kana, then just post 'The emperor's new clothes are finally exposed, is the child prodigy not worthy of his reputation? Is he a flash in the pan or did he die on the spot?'.

If Kurokawa Akane's acting is worse than Arima Kana's, then fans of Arima Kana will post messages on the spot saying 'Is this Kurokawa a relative? He got in through the back door and snatched the role from Kana-chan. This is so disgusting', and then secretly say that they are fans of the original character and direct the fire towards Arima Kana.

Of course, if public opinion is on the side of "Tomorrow", the same rhetoric can also lead to different results.

If Kurokawa Akane's performance was good, it would be because Kitagawa Ryo has a unique vision, the agency is thriving, and he might discover another talented actor who is on par with Kana Arima; if Kurokawa Akane's performance was a little flawed, it would be because Kana Arima tried a bold transformation for the first time, not pursuing the high popularity and high pay of the second season of "Homeless", but taking the initiative to play a supporting role in order to hone her acting skills and strive for perfection.

After working hard to fill in the content of the soft articles with a fixed general framework at the instruction of the editor-in-chief, Daichi Inoue, who almost forgot that his main job was still a reporter, stretched his body.

It’s finally time to get off work!

The fan fiction about imprisonment that I sent to my sponsor yesterday was well received, and I received an additional reward of 10,000 yen on top of the fixed remuneration.

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