Felice Lee Fei Lin

25 years old woman, daughter of bakery Jack Lee. She is a strong personality, workaholic, independent woman though being pampered by her daddy. She likes jogging and hiking. Her mom died while gave birth to her, her daddy raised her alone without step mom and helped by her caring nanny madam Hung. She graduated from Psychology and baking diploma in France. She likes to analyze human behavior and caring for children. But she also wants to fulfill her daddy's last wish to continue the bakery factory that he had built over the years to raised her up.

Aaron Wang Shu Ren

30 years old man, he looks cold in the outside but he has a soft heart, he is introverted, but he also has a strong will to achieve something he interested on. He is a sharp businessman, he build up his trading business on his own, because he wants to be independent though he was from rich family. The Wang family has a big supermarket business called King Mart all over the cities. He graduated from International Business in USA.

Nian Che

20 years old girl, the first assistant to Felice and her best friend too. She is an orphan, she was saved by Felice's dad from the street when she was 7, her mom died because of car accident. She is fast learning, and caring for others also very faithful to her master.

28 years old man, first assistant to Aaron, he used to be Aaron's junior from college. He is very sharp and smart person, cautious and very careful on work. Though he is serious person, sometimes he can make jokes also.

Wang Jun Lie

83 years old man, founders of King Mart. Aaron's grandfather, he is strong personality man very strict and straight forward person. He cared for his grandson only. Though he is quite old, he still visiting his markets annually just for inspection and greets his workers, sometimes he treats them some meal, he is very generous man.