Countercurrent 1982

Chapter 1946 Reverse Pressure
After the meal, the Ruihe siblings and Qin Xiaoling helped their mother to clean up the dining table, while Duan Yun and Ruiyang made a pot of tea and sat comfortably on the sofa in the living room and drank it.

"The bigger the business, the more low-key you should be. Your company and products can be promoted vigorously, so you yourself must learn to go deep and keep things simple." Putting down the teacup, Ruiyang said to Duan Yun.

"Uncle Rui, do you think I'm keeping a low profile now?" Duan Yun smiled and continued, "I really want to keep a low profile, but it's impossible. The only thing I can do is to increase some charitable activities." Exposure, distracting people from my private life, there is no other good way."

"Hahaha, it's really hard for a public figure to keep a low profile. I can understand that." Ruiyang laughed, and then said: "But you have one thing that is very rare. We have known each other for so many years, I can see that, You are a young man with sentiments and patriotism in your bones, unlike some businessmen who only have money and interests in their eyes..."

"I used to think that money was just a ladder for me to realize my dreams, but as far as my life is concerned, I don't need that much money at all." Duan Yun paused, and then said: "Let me tell you the truth. Well, in fact, I have always been very interested in participating in the research and development of national-level scientific and technological projects. Even if I don’t earn a penny out of my own pocket, I am willing. The reason why I want to ask you to help me promote this domestic operating system this time , the main reason is to take advantage of the successful development of this domestic system to gain more opportunities to participate in national scientific research projects.”

"I can understand your feelings, and I believe that's what you think, but if you really want to participate in key national research and development technology projects as a private enterprise, you still have a lot to do, and you will definitely not be like you It’s so simple.” Ruiyang paused, and then said: “First of all, your company must have strong research and development capabilities. This is a hard condition, but judging from the current situation, there should be no problem. Another point is , you also need to use your company's soft power to reversely put pressure on the higher authorities..."

"Reverse pressure on the higher authorities?" Duan Yun was taken aback when he heard this.

"That's right, you have also dealt with government departments from various places over the years, and you should know their temper and nature. Now some relevant departments in our country, because of the interests of the department and the personal considerations of the relevant leaders, they dare not easily Make some risky decisions, not seeking idle results, but seeking no mistakes. For example, when organizing research and development of national key scientific research projects, even if you know that some private enterprises have the strength to participate in such research and development projects, but considering public opinion and superiors Therefore, in order to avoid some unnecessary risks, they will not choose to let private enterprises like yours enter the game." Ruiyang said.

Unlike a businessman like Duan Yun, Ruiyang looks at problems from the perspective of a politician, and this can also provide a very important reference for Duan Yun to solve the problem.

"I understand." Hearing this, Duan Yun was a little stunned.

In fact, Ruiyang's proposal to him is also what Duan Yun has done before, that is to let his company inspire the national pride of the whole people.

Over the years, Duan Yun has also spent a lot of money and investment in order to let the people eliminate some prejudices and inherent perceptions of private enterprises.

Just like Tsinghua University, Peking University, Chinese Academy of Sciences and other top universities and scientific research institutions in the country, he entrusted many Chinese people with the hope of national prosperity, scientific and technological progress, and standing proudly in the forest of the world, and regarded them as the locomotive for the rise of Chinese science and technology , It is precisely because of this that for many years, the main domestic media has also focused on these scientific research institutes and their affiliated companies. Every time there is a new scientific research breakthrough, it will always be reported and publicized.

Compared with the "national team" such as the Chinese Academy of Sciences and Tsinghua University, although Tianyin Group has achieved good media public relations in recent years, it can only be regarded as some "guerrilla" with good performance. When it comes to scientific research projects, people first think of these top scientific research institutes in China, not private companies like Tianyin Group.

But the reality is that since the 80s, due to the serious interference of comprador thinking, the scientific research funding of almost all key scientific research institutes in China is quite tight, even to the point where it is difficult to maintain. These scientific research institutes have established many affiliated companies and enterprises in the name of scientific research units, including Lenovo and Tongfang, using the policy support of national key institutes, technical personnel, and related import approval documents to use commercial means to sustain the livelihood of the institution.

On the contrary, Tianyin Group, as a private enterprise, has really developed in recent years. With its strong financial resources and strong brand influence, it has recruited a large number of top talents at home and abroad. Although it is a private enterprise, the strength of its R&D center is The scale and the quality of talents are definitely not inferior to any national key scientific research institutes, and the people who do scientific research here never worry about scientific research funding. Duan Yun spends tens of millions or even billions of yuan in R&D The investment is beyond the reach of other national scientific research institutes, including the Chinese Academy of Sciences.

So from these aspects, Duan Yun can even say without humility that their R&D center is the strongest in the country. In the field of heavy industry, it can definitely be called the top in the country.

It's just that no matter how strong Tianyin Group's research and development capabilities are, in the eyes of superior leaders, he can't compare with those "national teams". This is an undeniable fact.

But if Tianyin Group can strengthen its publicity and reverse the inherent cognition of Chinese people, let them feel that Tianyin Group's research and development strength is the strongest in China, and it can arouse the strong attention of Chinese people, as well as great hope and sustenance, Then if the country has large-scale and important research and development projects in the future, Tianyin Group will become an option that must be invited to enter the game. If it does not do so, it may bring pressure from domestic public opinion. This is actually what Ruiyang said. "Reverse pressure" on higher authorities.

It can be said that Ruiyang's statement did provide Duan Yun with a new idea for corporate external publicity, that is, to make full use of soft power and various public relations methods to make Duan Yun gradually turn passive into active, so as to achieve own ultimate purpose.

(End of this chapter)