Countercurrent 1982

Chapter 1971 Trailblazers

After a week of preparation, at the end of February, Duan Yun and several technical backbones involved in the development of DVD got on the plane to the United States, and this time they were brought to the United States with a batch of 2 DVDs Prototype, and related supporting equipment.

The reason why Duan Yun chose to go abroad at this time is that on the one hand, he wanted to check the operation of the American branch, and at the same time contact the Sony Shenzhen head office, and establish contact with American electronics distributors through Sony.

On the other hand, just in mid-March, this year's CES exhibition will still be held in Las Vegas. The largest booth, and Duan Yun is also planning to invite relevant media reporters and suppliers from the United States to hold a new product launch conference and release the DVD player to the public for the first time in the United States.

In fact, regarding the promotion plan of DVD in the United States, Duan Yun had already started planning a year ago, but it was when Li Yun returned to Tianyin headquarters that he really started to take action.

Over the past few years, Duan Yun has always wanted to recruit a professional manager with outstanding ability overseas with a high salary. There are indeed many foreign professional managers applying for the job, but none of them really meets Duan Yun's wishes.

In fact, for Duan Yun, the professional manager he requires has three very important requirements. First, he has relevant industry experience, professional knowledge, management ability, and has strong business contacts and relationships in the United States, Europe and other countries. This last point is especially important.

Secondly, in addition to business management experience, Duan Yun also needs this person to have a technical background. This alone is enough to eliminate 99% of the applicants, because the current international managers are all business management degrees. It is very difficult to find people who understand both technology and management. In European and American countries, most of the professional managers with this quality start their own businesses, just like Bill Gates, the president of Microsoft, and Apple. The founder of the company, Jobs, etc., their abilities in all aspects are far beyond ordinary people, and it is not accidental that they can achieve great success in business and life.

The last point is to be extremely loyal to Tianyin Group, but this is also impossible in Western capitalist countries. It is common for them to change jobs. Few professional managers can work in a company for more than five years. Some even leave in a few months, without any loyalty at all.

In fact, Japanese employees are the most loyal to the company, because Japanese companies have a lifetime employment system. From the day they join the company, the company is responsible for all life, old age, sickness and death. The advantage of this is that employees have extremely high loyalty to the company. I also try my best at work, but the only downside is that many of these Japanese companies have rigid systems and management methods, lack of healthy metabolism, the older generation gives up their rights and positions, and the newcomers, no matter how talented they are, do not have much proper employment. Opportunities, the company's innovation ability is getting weaker and weaker, so that in the end, it gradually walks towards a dead end. When the economy is good, there is food, but once the economic environment goes wrong, a large number of companies will go bankrupt, and this kind of The bankruptcy process is irreversible.

As for Duan Yun, compared with the previous two, what Duan Yun values ​​most is the professional manager's loyalty to the company, because what he needs is a long-term, reliable general who can act alone, especially since there are many important people in the company. If the high-level executives change jobs, it will bring very heavy losses to Tianyin Group, so Duan Yun must be able to find a loyal and reliable professional manager.

So for three full years, although Duan Yun offered a very attractive and high salary, he still couldn't recruit anyone he wanted until Li Yun appeared.

Although Li Yun is not from a technical background, she is very capable. When she first managed the Hong Kong branch, she showed her strong management skills and social skills. Received overseas orders of up to hundreds of millions of yuan, and at the same time, she did a heavy blow to Lenovo, causing Lenovo to lose tens of millions of yuan, and finally had to temporarily close Lenovo's Hong Kong branch.

And compared to other people, Li Yun's loyalty to Tianyin Group is beyond doubt.

The two had known each other more than ten years ago, and Li Yun's father was also an entrepreneurial veteran of Duan Yun when he first came to Shenzhen, and made great contributions to the company. In those few years in Shenzhen, the two families ate together, and the degree of intimacy can be imagined.

Moreover, during Li Yun's tenure as the general manager of the Hong Kong branch, relying on her self-packaging and high EQ, she did get to know many dignitaries in Hong Kong, and some big companies once fell in love with her ability and wanted to invite her to change jobs with a high salary, but in the end They were all rejected by Li Yun. Of course, Duan Yun did not treat Li Yun badly. In addition to the high salary and benefits, there is also a sales share. This also allowed Li Yun to have a net worth of tens of millions of Hong Kong dollars in just one year. This is also an important reason why other companies cannot poach her, but anyway, Li Yun has worked in Tianyin Group for so many years, and has never done anything to disappoint Duan Yun.

It is also because of this that Duan Yun entrusted her with a heavy responsibility this time, and asked him to go to the United States to open a branch with the authorization and 500 million US dollars of funds. Judging from the current situation, her work is indeed very good, and Sony The contact work there went very smoothly, and through the dealer list provided by Sony, Li Yun has already begun to establish a preliminary sales cooperation network in the United States.

It can be said that Li Yun has completed the preliminary work of building bridges and paving the way. How to develop the US market depends on the competitiveness of the products and Duan Yun has formulated various sales strategies.

After Duan Yun and his group got off the plane, at the exit of New York Airport, he saw Li Yun who came to pick him up.

"Hello! Welcome to America!" Seeing Duan Yun appearing, Li Yun immediately took off her sunglasses and showed a sweet smile.

"Thanks for your hard work!" Seeing this, Duan Yun immediately walked to her side and said with a smile on his face.

After exchanging a few pleasantries, the two got into the car with the accompanying staff and left the airport quickly.

After flying for more than 20 hours, Duan Yun was a little tired at this time, so Li Yun took a group of them to the hotel first and asked them to stay here. After adjusting the jet lag, they will start the next step of the itinerary.

(End of this chapter)