Reinventing the Millennium.

Yike was fined.

This is the first time since the establishment of the company.

However, after receiving the notice, Fang Zhuo was not only greeted by his partner China Unicom, but also received a caring call from the competent authority, saying that this is a small problem, which can be easily improved. Continuing to build an internationally renowned mobile phone brand in a united, tense, serious and lively manner.

The former is more straightforward. After all, there is a brand that can compete with Nokia, Samsung, and Sony Ericsson. Of course, it must be strongly supported. As for the pilot cities, of course, the larger the scale, the more problems can be tested.

Because of such a incident, Liu Qiangdong, who is in charge of the domestic business, flew from Shanghai to Beijing specifically, and took the opportunity to report on the business to express some small worries, for fear that a large number of stockings would suffer accidents.

"No problem, everything is business as usual." Fang Zhuo was extremely determined.

It’s not that he is confident, it’s that he has indeed received the attention of the leaders of different departments. The promotion of Yike’s mobile terminal is a great benefit to the development of Bingxin, which is very prominent in the current economic situation and the situation that Lin’an factory is facing a dangerous order cut.

Fang Zhuo didn't take this as a key point to report, but the leader didn't listen to his one-sided words and make his own judgment.

Fang Zhuo: I didn't say it was important.

Leader: No, I think this is very important.

Thanks to multiple cares, Yike's development in the domestic market is destined not to encounter obstacles at the administrative level. Instead, it was also given a lead analysis meeting on patent wars with Nokia and other manufacturers.

Just as the department is willing to mediate the dispute between SMIC and Taiji, Yike enjoys similar treatment.

This made Fang Zhuo both happy and worried, happy for those who might short his side, and worried about Nokia's insistence on suing Yike.

But there is no need to talk to Dongzi about these situations, just give him a good premise.

"How to deal with the opinions given by the industrial and commercial side?" Liu Qiangdong is more cautious in this regard. He can take responsibility for some incidents in the Xiamen business. This is afraid that it will cause continuous changes.

"One is to maintain a good pilot development of 3G services, and the other is to fine." Fang Zhuo said relaxedly, "This is maintenance and development. Since everyone thinks that we sell too much, there is no need to announce domestic sales in the following period. Just say we don’t sell much.”

Blame the pilot cities for selling too much?Then we won't tell you how much we sold.

Liu Qiangdong: "..."

Is this even a good thing?

Fang Zhuo didn't mention the fine, and pondered for a few seconds, um, he earned the money for the fine.

Then, he said: "Persist until the end of the year, and the 1G license will be issued by January next year at the latest, and the official commercial use will start. The three operators are now engaged in the deployment of 3G equipment. The follow-up urban plan will be developed by China Unicom." a constant communication."

Liu Qiang nodded. Mr. Fang must have the latest news here.

"It seems that the three-month domestic sales target is about to be mentioned." Fang Zhuo talked about the eye-catching sales.

Yike's original goal is already impressive, but the enthusiasm of domestic consumers is even more impressive.

"Unicom's large-scale centralized procurement accounts for a large proportion, and there are many early adopters. We estimate that there will be at least 11 million units sold by November." Liu Qiangdong said and predicted, "When it comes to commercial use, consumers can The use of mobile and telecom cards will definitely stimulate sales even more.”

...

Today's Yike mobile phones can only use China Unicom's 3G network, and a very small number of users can also use China Mobile and China Telecom's 2G network after buying mars, but the experience is definitely much inferior.

August, the Olympic month, fulfills Yike's persistent publicity enthusiasm this year, and it will return to the natural curve in the future.

Fang Zhuo nodded: "Well, during the Chinese New Year, your son-in-law should come on stage and talk to us about this new domestic market with great potential."

The global 3G market is full of potential, but the local market always has various advantages.

Liu Qiangdong is full of ambition and plans to work hard until the end of the year to let Mr. Fang add another private jet.

……

Yike mobile phone sells well.

Yike Company was punished.

Yike company captured the vice president of Lenovo mobile phone alive.

The athlete spokesperson of Yike Company won the gold medal.

With the hot sales of mars and mars2 in China, various news reports have come out.

There are many things to write about when Yike products, which can only be seen from a distance, are really placed in front of consumers and in the eyes of the media.

However, Yike declined the interview requests from various media, and the sales volume that was once close to the announcement also disappeared.

Does this prove that some competitive means have worked?
Although Di Zhiyang, the vice president of Lenovo Mobile who was captured alive, was put on vacation, he was not idle at home. He not only drove around in the capital to visit Unicom business offices, Tesco Appliances, and Yike Stores, but also drove to Tianjin to observe. Condition.

As a result, not only did the passenger flow in the capital remain unchanged, but the big banners for the promotion of Mars mobile phones in Tianjin were all set up.

In the last few days of August, Di Zhiyang went to the grassroots in person, and waited and waited for any positive changes.

Gone?This is gone?
Do you want to take it so seriously?
Di Zhiyang couldn't hide his disappointment. When he resumed work on the first day of September, he planned to talk to the CEO about what he had observed with his own eyes.

The more you go to the first-line grassroots, the more you can feel the popularity of mars mobile phones.

Di Zhiyang believes that it is almost difficult to put pressure on competition from the perspective of the market. On the contrary, there is still hope for the administrative constraints mentioned by Mr. Liu.

It's just that when I first arrived at the company, I hadn't chatted with my colleagues about losing my mind, when a channel dealer broke in and yelled.

"Why don't you refund it? Why can't you refund your mobile phone because it's not easy to sell?"

"What is the number one in domestic production, look at Yike!"

"No refund, don't go to work today!"

Listening to the yelling, Di Zhiyang roughly knew what was going on.

He frowned and dealt with the sudden situation himself.

However, just after introducing himself, he was yelled at.

"You are Di Zhiyang? Why, you were released from Yike?"

"No wonder the Lenovo mobile phone looks like this, you guys are the only ones who co-authored it?"

"Hurry up and give me my money back!"

Di Zhiyang's face turned red, and he vaguely heard the laughter of his colleagues behind him.

For a whole morning, Lenovo’s mobile phone was in chaos. It was not just a distributor who came to the door to tear up the contract, refund the money and return the goods. A big reason for this action was that Yike Company was screening more channels to join, and the required capital threshold was relatively low. high.

After weighing it left and right in this way, no matter how Lenovo mobile phones are sold, it will not make money. It is better to get a vote and vote for Yike.

...

At noon, the situation gradually subsided.

Di Zhiyang was exhausted mentally and physically, only to feel internal and external troubles. This year's mobile phone business is really going to stop.

……

Yike mobile phones are selling well, which is something that can easily be judged without sales volume.

The e-buy website launches a batch of goods every two days, but it always ends quickly.

Some forums on the Internet began to increase prices and sell Mars machines. This time, Yike Company's action to crack down on scalpers was mainly due to problems with some Unicom business outlets.

Faced with such a grand occasion, Luo Yonghao, who was picked by Penguin to invest, had a new idea.

He has just entered the industry, but he has heard that several companies are making mobile phones with Android system, and the Symbian system he developed under the guidance of Penguin experts does not know what is going on, and it is always unfriendly to touch screen support.

This made Luo Yonghao doubt the prospects of the Saipan system.

On the one hand, the sales of Nokia's own mobile phones have not been sprayed out, and LG Electronics is also suffering from a decline. On the other hand, Yike mobile phones are selling well all over the world. Domestic manufacturers have begun to follow up. Samsung will launch a new Android phone in September...

No matter how you look at this thing, I feel that Saipan is a bit old-fashioned.

"No, we can't handle Symbian, we also want to do Android." Luo Yonghao informed Penguin Investment
Zhou Nan, the deputy director.

Zhou Nan categorically vetoed it: "No! Can't be an Android phone!"

Just kidding, giving you money is to support the power of the non-Android camp. Now you are using our money to build Android. Isn’t this an enemy?

"You are not good at Symbian. I see the analysis of our technical team. This thing supports touch screens rather reluctantly. How can you win with this thing against the system they just made?" Luo Yonghao wanted to strengthen his persuasion. He exaggerated, "I think this means Nokia can't win even if it comes."

Zhou Nan was unexpectedly silenced by this sentence.

There have been a lot of meetings in the company recently, and even he, who is in charge of the investment business, was called over, and it was about the investment in mobile phones.

For some reason, or rather, you can guess some reasons, the company is very concerned about mobile phones.

However, the Yike Department, which has done a lot in the social field, seems to be blooming on basic hardware, which is really worrying.

The Weibo mobile software has been launched on Yike Mars, and it has been well received by many users.

"No." Zhou Nan came back to his senses and reiterated the investor's opinion, "How could Nokia lose? Eke's mobile phone is just a moment of excitement."

Luo Yonghao reminded: "From last year's bustling to this year, it will be bustling next year in three months."

"Mr. Luo, we have already communicated on this point before. The choice of mobile phone system should not be the content we are discussing now. How much has Penguin helped you from investment to finding people to finding suppliers? Even the product has not yet come out. , you are going to build an Android system." Zhou Nan persuaded, "You have to see the big picture."

Luo Yonghao also felt that it made sense when he heard it. He thought about it and said, "Mr. Zhou, it is right to look at the overall situation, but we also have our own judgments on the market."

"How about this, we are making two mobile phones at the same time, one for Symbian and one for Android, and then we will see if you don't agree to this, then we can only use your penguin money to find Yike to invest. "

Zhou Nan: "..."

He reluctantly agreed.

This Symbian system is in a downturn, not only Luo Yonghao's family reacted, but Penguin has nothing to do with it, they can't end up building another system on their own.

The development of Yike mobile phone is mighty, which always feels that it is difficult to resist the trend even if you have money.

How to face it?How to compete?
On September [-], a piece of news from South Korea gave some people new hope.

The South Korean court ruled that Yike violated the patent of LG Electronics and banned the sale of Mars series mobile phones in South Korea.

Yike suddenly collapsed in South Korea, which can not help but focus on a bigger and farther place. How about the US market, where the litigation is the most intense and complicated?

Where is the hero?
The next day, the United States really came... good news.

htc's lawsuit was defeated first, but there was no movement in the ban, but it entered the appeal process first.

However, the appeal belongs to the appeal. The head of the house, Wang Xuehong, first quietly packed his bags and flew to Shanghai, intending to discuss with Mr. Fang the specific method of paying the money.
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Reinventing the Millennium