The richest man starts with a blind box

Chapter 1361 It's time for us to start a war
"It doesn't matter, this kind of person will always live in his own world, and will not understand what is the truth of business!" Although Chen Hu's nose was about to crooked at this time, he finally said it in very beautiful words. One meeting ended dryly, not even a post-meeting dinner.

At this time, there is still more than half a month before the date when both parties end the subsidy at the same time. It stands to reason that at this time, both platforms should slowly reduce the subsidy rate, so that after the end of the subsidy, it will not cause too much disturbance.

This is indeed what Tiantian Food Delivery did. On the second day, it reduced a lot of food delivery subsidies, and on the third day it was reduced again. Not only did not gradually reduce the subsidy rate, but directly raised the subsidy level to another level.

In just 4 days, the number of daily active orders of Tick Tock Food Delivery has increased by another 100 million. On the contrary, the number of daily active orders of Tiantian Food Delivery has plummeted a lot. To betray the agreement of both parties.

As a result, Chen Hu said indifferently that they agreed to stop the large subsidy of more than 1 yuan from the 15st of next month, but they never agreed to reduce the subsidy before the 1st of the next month, nor did they agree not to increase the subsidy, so There is absolutely no problem for him to increase the subsidy during this time period, and it is also in line with the agreement between the two parties.

If Zhu Yun is dissatisfied, everyone can tear up the previous consensus, and the two families will continue to fight!

Zhu Yun was so angry with this shameless guy, but he couldn't find any faults, so he could only order his own platform to increase the subsidy, and the subsidy was even higher than Tick Tock, and all the orders that were taken away would be taken away. Get it back.

But the problem is that the takeaway subsidies of both parties have almost reached the extreme at this time, and users are basically eating takeaway at a price of less than one yuan. Even if the subsidy is increased at this time, where can it be added?
You can't return the money to the merchant in turn!
So in the end, Tiantian Foodway’s counterattack hardly produced much effect, it just kept its own users from losing, but this time, Tiantian Foodway was taken away by at least 50 users by its opponents, and once both sides stopped food delivery subsidies , it is very likely that Tick Takeaway will win the final victory.

At this time, Zhu Yun understood why Zhao Yao had to fire Chen Hu. He was indeed a wolf through and through, and he was also a lone wolf.

The result of this matter is that the two platforms will continue to provide high-intensity subsidies before the 1st of next month, and the cash flow in the treasury of both parties will continue to drain.

"Mr. Chen, our capital reserves are already less than 3 million yuan!" On May 5, in Chen Hu's independent office occupying the entire 31th floor of the office building, his chief financial officer reported the current situation of the company to Chen Hu .

The figure of 3 million yuan sounds like a lot, but it is a very dangerous figure for a company like Tick Takeaway, which has three to four hundred million yuan in and out every day.

In fact, more than half a month ago, Dida Waimai had more than 20 billion yuan in cash on its books. However, after half a month of super subsidies, the remaining 20 billion yuan was less than 3 million yuan.

However, this number did not change Chen Hu's expression much. When he made the decision to increase the subsidy half a month ago, he had anticipated the situation today.

After all, the food delivery platform is not like an e-commerce platform. Jiangnan Group's e-commerce platform directly detains the merchant's transaction payment for one month. The money will be detained for one month before it will be transferred to the merchant's account. The reason is to ensure the interests of users. After all, Jiangnan Group promises that users will have 7 days to refund without reason, and promise to return or replace within 30 days. Withholding the merchant's money for one month, how to deal with the merchant freely.

But the current food delivery platforms cannot do this, because all food delivery platforms are in fierce competition at this time. Riders, users, merchants, and major platforms dare not offend any of them, otherwise they will be sent to competitors. hand pushing inside.

Therefore, the policies implemented by the major food delivery platforms are all received on the spot, that is, when the user clicks to confirm receipt, the payment will be transferred to the account of the store immediately, and the delivery fee will be sent to the rider as soon as possible. .

Almost all of the money paid is the takeaway platform’s own money. After all, users can spend one yuan to buy braised pork, but merchants will never charge one yuan to make braised pork, and riders will never be able to cook braised pork for one yuan. The meat is kept in the wind and rain for two to three 10 minutes, so all the extra costs in the middle have to be paid by the takeaway platform itself, and naturally a lot of funds disappear like running water.

In fact, in the past year, Tick has burned out a total of nearly 400 billion yuan in subsidies for investors. Even those investors with deep pockets feel a little overwhelmed, forcing Tick to quickly negotiate with competitors and stop Such an endless war of burning money.

Chen Hu didn't like this, so he simply burned another 17 billion, which was regarded as a lesson for investors and at the same time attracted a group of users.

As for whether the 3 million will be enough for the future expenses, Chen Hu is still very confident, because as long as the subsidy is stopped, the platform will change from the previous state of daily rebates to the state of daily profit.

And at this time, no matter whether it is a rider or a store owner, they are already inseparable from the huge order volume of Tick Takeaway. Chen Hu has already designed a series of purchase plans, allowing merchants to pay for the priority recommended positions in the app. Hu estimated that in the next month, he could earn at least 2-3 million yuan.

Moreover, the immediate checkout policy like the one at the moment has to be changed. The store actually wants to get the cash immediately. How is this possible? It will take him at least a week or so.

The same is true for the riders, trying to delay paying the bill for half a month, so that Dida Food Delivery can have tens of billions of funds in an instant, so that it will have the confidence to meet any challenges that follow.

And these methods of my own can also turn Tick Tock from a loss to a profit, and give investors a satisfactory answer.

And then there is the listing bell. Judging from Tick's current traffic, the market value after listing cannot be lower than [-] billion, so Chen Hu will be a billionaire from now on!

"Boss, are you saying that Tiantian Food Delivery will not keep their promises? If they continue to subsidize, the cash in our hands will really be difficult to sustain!" As the financial director, Chen Hu's confidant, has been following Chen Hu, the relationship between the two is very close, so he can speak with confidence.

"Don't worry about this kind of thing. I really don't know people like Zhu Yun very well. As long as he has enough funds in his hands, he won't be so low-browed and pleasing to the eye during the negotiations that day."

"Besides, haven't you noticed that in the past half a month, although the takeaway claims to have given a large amount of subsidies today, do these subsidy coupons have a certain threshold? They are not at the same level as our no-threshold subsidy coupons. , so I conclude that the funds in the hands of Tiantian Waimai must be more tense than ours. Maybe he has already dried up his fund pool and is crying for investors to continue to invest in him. If he dares to violate the consensus, then I will Play with him, at worst I'll sell some of the shares to pay back the money, and see if I don't kill him!" Chen Hu said fiercely, and the chief financial officer at the side was relieved, his boss has always been invincible, since he said so Yes, the situation must be the same, there is nothing wrong with it.

"By the way, boss, how about I tell you something happy?" The financial director suddenly said with a smile.

"Oh, what's the fun?" Chen Hu asked curiously.

"It's the guy we're still staying with who is not afraid of hunger. He called me today and told me that the number of orders per day has fallen back to less than 200 million. It will take less than two months before we have to go back to the previous level." Level!" The chief financial officer said cheerfully.

"Two months? He's dreaming!" Chen Hu sneered and said, "Before competing with that bastard Zhu Yun, some methods were not easy to use. Get ready and tell all the shopkeepers verbally next week. Only cooperate with our platform, otherwise once found out, they will directly shut down the traffic of their store. They are only allowed to cooperate with our ticking platform, I will completely kill all competitors!"

"Suck!" The confidant gasped, and then lamented that his boss was really cruel.Now, the number of users of Tick Takeout is about one-third more than that of Tiantian Takeout, which means that the order volume is one-third more.

If the shops dare to obey the law, they will inevitably lose a large number of orders. In the end, those shops can only choose to cooperate with Tick Takeout, and TickTock Takeout can dominate the entire market.

This method really deserves to be Chen Hu!

Next, everything was as expected by Chen Hu. Although Tiantian Food Delivery suffered a dumb loss, it did not dare to go against the consensus, so both parties stopped all subsidies on June 6, so that their cash flow stopped instantly, and at the same time they started Return blood.

On the other hand, the users who had enjoyed eating before suddenly found that they could no longer find the subsidy that allowed them to eat braised pork for one yuan. Their first reaction was to go to the opposite platform immediately, wanting to see the other party’s food. Whether the subsidy is still there, after all, many users have downloaded two food delivery platform software at the same time in their terminals, and it depends on which one is cheaper.

It turns out that almost all the food delivery platforms have no large subsidies, only some small subsidies that are not painful, and the food delivery of 50 yuan can only be cheaper by two or three yuan, which is like mosquito meat.

But at this time, the habit of ordering takeaway has been formed. If you ask them to go downstairs or leave home to eat, then your legs will disagree with 10,000.

And it seems that the price of takeaway is still much cheaper than dine-in, so although some users choose to give up takeaway, more than 80% of users still continue to order.

Chen Hu's plan was completely successful, and when the entire market was about to start the final duel between the two heroes, Zhao Yao summoned all his senior executives at the headquarters of the company.

"Everyone, I have a good news and a bad news to tell you, which one do you want to hear first?" Zhao Yao asked with a smile, the executives looked at each other, not knowing how to answer.

"Let's talk about the bad news first. Bad news. Yesterday, our daily order volume was less than 150 million orders!" Zhao Yao's words made the scene gloomy, and the air seemed extraordinarily solemn.

"What's the good news?" Someone couldn't help asking.

"The good news is that in the past two or three years, we have not fought a subsidy war with our opponents, so we have saved a considerable amount of cash, about 100 billion or so. Now, it is our turn to launch a subsidy war!"

(End of this chapter)