The richest man starts with a blind box

Chapter 831 Insert an Advertisement
The screen of the game flashed by quickly, about three seconds, and it didn't take too long. At the same time, the secretary's voice calling for Mr. Li was soon heard, and then Li Qiang, played by Leng Zhiwen, appeared and started Advance the plot.

So no one realizes that this scene of Lianliankan is an advertisement, and no one realizes that this scene was actually re-shooted later, and the shooting was completed just three days ago, and then it was directly edited into the feature film.

Afterwards, the plot of the TV series began to advance, and the audience quickly immersed themselves in the plot. When Fu Shan waved his hand, a burst of gorgeous teleportation array displacement effects brought the protagonist into Qin Shihuang's underground palace, and all the audience watched it Silly... Although the setting of teleportation can be said to be very common in fantasy TV dramas.

But the teleportation special effects in these TV dramas are very handy. At the beginning, there was a burst of white smoke in Journey to the West, and then the scene was edited, and it teleported directly.

Later, with the advancement of technology, it became a flash of light, and then teleported directly... Although in terms of specific perception, this teleportation special effect is not as good as a circle of white smoke.

So the look and feel of these special effects are extremely cheap, and they are fooling people at first glance.Of course, the audience at this time will not care about this kind of special effects to fool people, until they see the special effects of Piao Miao's journey, the real magic circle flashes from under their feet, and then the space is torn apart. Walking directly into the space magic circle... This special effect can basically be compared to the special effect of Doctor Strange more than ten years later, or even worse.

Even audiences in the United States were shocked by such special effects, let alone domestic audiences.

And when the audience thought that this was almost the limit of shock, the huge, completely 1:1 replica of the Mausoleum of the First Emperor appeared in the camera. The top is astronomy, the bottom is geography, and the mermaid ointment is used as a candle, which can last for a long time.

Although most of the audience didn't know Tai Shigong's description of Qin Shihuang's Mausoleum in Shiji, they were completely shocked when they saw this extremely luxurious underground palace that cost hundreds of millions of RMB to photograph.

And the audience followed Li Qiang's eyes to see this extremely gorgeous Mausoleum of Qin Shihuang, and when they were still immersed in the astonishment, they saw Fu Shan sitting in the Mausoleum of Qin Shihuang at this time and playing computer... This is really a computer , and there is a special battery next to it to power the computer.

Seeing this scene, Li Qiang was stunned, and the audience was stunned. The camera kept approaching Fu Shan, and then the audience saw a game running on the computer that clicked on the picture and then connected, as if it was the same as before. Li Qiang played the same.

"Why are you playing with the computer here? And you are still looking at it repeatedly! Was there a computer here? Thousands of years ago, in the era of Qin Shihuang, did there actually be a computer?" Li Qiang was shocked three times.

"How is that possible!" Fu Shan laughed loudly, "I just brought this in. I never thought that after 2000 years of my journey, the level of cultivation on the earth is getting worse and worse, but I have come up with this amazing technology. This kind of thing doesn't exist in our cultivation world, so I have to take it with me this time!"

"Then where did you put this? Why didn't I see the package?" Li Qiang asked curiously.

"This one is called the Najie Bracelet!" Fu Shan explained with a smile, and then put the computer into the bracelet, and then the normal plot began.

In the subsequent TV series, apart from Li Qiang's last crazy period before leaving the earth, and the computer screen of playing Lianliankan, there was no Lianliankan screen again.

Inserting advertisements in the plot is actually not a very bad idea, on the contrary it is a very clever method, but the premise is that the timing is very appropriate.

In the entire movie world, the best advertisement insertion comes from the world of Truman.

As we all know, there is such a plot in the world of Truman, that is, when Truman gets along with his wife and friends, the wife and friends will always use the needles to insert various ad words.

These include Kitchen Companion Knives, Old Friend Beer, Edge Lawnmower, and Moco Cocoa Powder.

When watching the movie, Boss Huang thought at first that it was to show the nonsense of Truman’s life, but after watching Zhihu, he found out that these 4 brands are real commodities, and this is how people come to see them through movies. Advertised!
It seems that Zhihu in the previous sentence was also an advertisement I inserted, but Zhihu didn’t pay me for the advertisement.

You see, this kind of ad insertion is very natural, and it can be called a god-level ad insertion. Not only will it not get disgusted by the audience, but it will trigger a wave of amazement, and then the brand will receive a lot of positive feedback.

Unlike the advertisements inserted into movies or TV dramas in later generations, the names of modern products can be inserted abruptly in costume dramas, and the audience is almost pulled out of embarrassment.

Of course, in a hurry, Lianliankan and Xiuxian have such a blunt relationship, it is obviously impossible to achieve a perfect insertion like Truman's World in a short period of time, but it is an advertisement that does not arouse the audience's disgust Inserting, that is still barely doable.

In fact, if you want to insert an advertisement without arousing the audience's disgust, the easiest way is not to let the actor directly read the name of the advertisement product, but just put the product on the screen to show it just right, although the presence of this insertion is actually It's relatively low, but basically don't worry, the audience will laugh at it.

Of course, advertisers are definitely unwilling to accept such a situation. Most advertisers have a kind of obsession, that is, it seems that only by constantly repeating the name of their products can they get the best advertising effect... It is a pot of Melatonin.

But even such a simple insertion made the entire Misty Journey crew almost go crazy.

Because this marketing plan was decided very late, there was only about a week left before the final release of the TV series.

The director team could only hold a meeting overnight to discuss where the TV series would be inserted, set up a new script, and then directly summoned the actors to return the next day. At the same time, they flew to 2 former filming locations across the country within three days to re-shoot the commercials. screen.

Among them, the status of Qinshihuang Mausoleum is not bad, because this place is not yet open for tourism, there is no need to close the site, and there is no need to rebuild the scenic spot, so the shooting speed is very fast.

But some scenes are Muggles, not to mention that they need to be re-cleared, and some places need to be re-set, the heads of the entire prop team are Muggles.

What's more Muggle is the people in the special effects team. Those special effects people in New Zealand were suddenly notified to urgently produce special effects for an advertisement... Reasonable, if it wasn't Boss Huang who directly controlled the special effects studio, the special effects The person in charge of the studio will kick Boss Huang in the face.

But our boss Huang understands one thing, that is, there is no grievance in this world.If you feel wronged, it means that the money is not enough.

So for the advertising shots of these snacks, Boss Huang gave away a bonus of 100 million US dollars in one breath, and instantly made all the members of the crew smile... even if they had stayed up late for five consecutive nights without a break.

It wasn't until the day of New Year's Eve that all the edited footage was released, and then sent to the program team of Jiangxi Satellite TV, requesting to replace the original TV series.

It is said that when the people of Jiangxi Satellite TV knew that this was going to be changed temporarily, the whole station was stunned. They had never seen such an operation.

Some people may think that this kind of thing is not difficult, isn't it just changing a video tape?

But this is not the case, because each episode of TV series has a time length, and the TV station will calculate the time length of this TV series in advance, and then calculate the time required for commercials... They have to base on this time length. Adjust the time of other programs, otherwise there will be insufficient broadcast time, or there will be no content to play for a period of time.

These are usually planned a day or two in advance.

It turned out to be good now, and there were several episodes where the plot length was increased by 1-2 minutes... Boss Huang only added things to it, but did not reduce things to it, because this would destroy the original integrity, which is absolutely not acceptable.

This means that the TV station must leave to change the broadcast plan and the content of the program for the extra 2 minutes, so as to make time.

This is definitely the most disgusting thing for countless TV stations. If it is Hunan Satellite TV or Y's mother, I am afraid that they will just throw their face away.

But Jiangxi Satellite TV, people are still very timid, and at the same time, they dare not offend the father of the TV series who directly helped the TV station to pay back before it was broadcast, so although this kind of thing is very aggrieved and uncomfortable, it is still very direct After agreeing, and then directly cutting out a piece of news from a news program, it was considered that the time had returned to the normal level.

Boss Huang was very moved by this, and then secretly revealed that there is actually a second part of Journey to the Wind, and everyone's faces were filled with smiles.

Facts have proved that the advertisement this time was very successful. After the first two episodes of the TV series were broadcast, the entire Internet was full of discussions about Lianliankan. The hot search question on Google was: What is the name of the game played by the gods.

Click and search, and the official download websites of Lianliankan and OO Game Center will pop up directly, fully telling you what the power of capital is, and how capital can make you like a game.

(End of this chapter)