The richest man starts with a blind box

Chapter 950 The Vulnerable American E-Commerce
"Boss, with all due respect, these three major e-commerce platforms are not easy to cooperate with! I'm afraid it will be difficult for us to continue with them!" Hao Jianguo reported to Huang He.

This is his sincere words. He has been tossing about this matter for the past half month, and he is still very serious about completing the task, but he is not doing his best, especially the last three. After the professional judgment of the entire team, it is unanimous that these three It is almost impossible to be conquered.So Hao Jianguo had no choice but to report to Huang He.

Hao Jianguo wasn't worried about exposing himself by doing this. After all, if a person could really complete any task, then perfection would be a bit fake.

"If this doesn't work? What new ideas do you have?" Huang He didn't say anything, but asked in reverse.

"Yes, boss, I think the best way is for us to create a large-scale e-commerce website, and then use our Western Mustang wallet to occupy the market!" Hao Jianguo said.

"Didn't I say that this plan is too difficult, and the competitors are too strong, so it's easy to fail!" Huang He said dissatisfied.

"Boss, these days I'm not just negotiating, but I also learned about the entire industry, and then I found that the entire e-commerce industry in the United States is actually just bluffing! Take the three major e-commerce companies for example. , In fact, they are all superficial, as long as we push forward easily, maybe we can defeat all three major e-commerce companies!" Hao Jianguo said suddenly.

This surprised Huang He a little, so he asked Hao Jianguo to continue.

"Boss, in the past half a month, I have actually seen through the old stories of these three stores. Among them, Wal-Mart is the most vulnerable, because the thinking of this platform is still in the offline era. Their online Going to the website is just a tool to assist them in purchasing goods offline."

"Although there are more than 1 kinds of products on their website, these products are actually common products in supermarkets, and the things that cannot be bought in supermarkets cannot be bought on the Wal-Mart e-commerce website. But according to our According to statistics, the things that users need to buy through the Internet are often things that are inconvenient to buy in supermarkets. Otherwise, with the logistics speed of e-commerce platforms, they often have to wait for more than ten or 20 days before they can get their online shopping products. It's better to go to the supermarket to buy directly, it's easier and simpler!"

"So I think the entire Wal-Mart is vulnerable, not worth mentioning. They rely on their own physical stores. Although this will make their online website a solid foundation, it will also severely restrict the further development of the website. The possibility of it is not worth mentioning."

"Then there is eBay. Although eBay is currently the largest e-commerce website, and eBay has tentacles all over the world, with its own branches in dozens of countries, it seems huge and hard to beat."

"But Yibei pays too much attention to the flea market he started from!" Hao Jianguo sneered and said, "Everyone has seen Yibei's chicken soup, and they all know Jeff, how did this guy only use it for a year? Turning a small second-hand auction forum into the world's largest e-commerce website is the most legendary story of Jeff, but it is also the biggest failure in his development."

"As the saying goes, success is Xiao He, and failure is Xiao He. If eBay rises because of the auction business, it is destined to fail because of the auction and flea market business."

"The reason why the auction business was able to help eBay double its growth was because the second-hand commodity auctions and flea markets were a completely blank blue ocean at that time!"

"The online shopping environment at that time was actually very bad. The experience of shopping online was not as good as shopping in offline physical stores. Therefore, there was no market for many brand-new products at that time. Only those that could not be purchased in the normal market were sold. , or products that are extremely difficult to buy, or the road to the rise of e-commerce websites.”

"EBay found this product, which is a second-hand product. After all, it is impossible for people who sell second-hand products to set up stalls and sell them by themselves. They can only go to some local flea markets to try their luck. But the problem is that the local Flea markets can only radiate tens of thousands of people at most, which leads to many second-hand goods that can’t be found at all, and buyers who are interested in buying them, so these second-hand goods can only be dropped in their hands.”

"But with the emergence of eBay, they perfectly solved this pain point. They only need to put the product information on the Internet, and buyers all over the world can see these high-quality and cheap, or unique products through the Internet. Second-hand goods, thus completely opening up the sales outlets and markets of our own website.”

"This is the reason why eBay can rise, but this is also the reason why eBay is going to collapse, because the volume of the second-hand flea market is placed there, and this market is far inferior to the online shopping market for new products. Wait until the future e-commerce continues When it develops, the flea market becomes a very small market, not worth mentioning."

"If I were the president of eBay, I would immediately reduce the weight of the flea market on the entire website, and then use all resources to develop the online shopping market for new products. This is a wise choice, but eBay has always held If you don’t let go of the original flea market, you can’t see the market situation clearly, so you’ve gone the wrong way!”

"What's more deadly is that most of eBay's sellers are still individual sellers!"

"Because eBay relies on second-hand goods to open up the market, almost all of the goods sold on the second-hand market are individual sellers. The money is used as a security deposit, because then the seller will lose the willingness to sell the goods on the Internet."

"But this has a direct effect, that is, it is extremely difficult to verify the identity and safety of the seller, and then leads to a disaster-level purchasing experience. According to our data, more than 3% of the orders on eBay have a consumer experience of Extremely bad. There will be delayed delivery, broken packaging, damaged items during transportation, wrong version, or simply direct fraud, which is a common problem in many e-commerce!"

"These problems could have relied on extreme control and pressure on sellers, and strict review and restrictions on sellers to drive away liars and reduce the rate of bad reviews!"

"Such strict restrictions can only be tolerated by professional merchants, and at the same time, they can make profits to share the costs of these strict rules. Individual sellers cannot afford such restrictions at all, but the essence of eBay's second-hand flea market , it is doomed that they cannot impose strict restrictions on sellers, and thus cannot improve the shopping experience!"

"This is why they have been gradually chased by Amazon over the years, and may even be overtaken directly this year. It is because Amazon has thoroughly implemented a strict seller management system, which guarantees the interests of buyers through cruelty to sellers, and thus maintains the platform. good reputation."

"And the next few years will be the booming years of e-commerce. EBay has lost the opportunity to compete. It will eventually become a niche e-commerce platform in the future, and it is even possible to go bankrupt!"

"So I think eBay is actually an opponent that can be easily defeated, and we don't need to worry!" Hao Jianguo finally concluded.

"Hmm!" Huang He nodded after listening, and then said lightly, "What about Amazon? What's the weakness of this company? Can we easily defeat it?"

"This...boss, I think Amazon is already an unbeatable opponent in business!" Huang He didn't expect that Hao Jianguo would give himself such an answer.

"After my careful analysis, I found that Amazon is indeed a very terrifying opponent. First of all, Amazon is now frantically expanding its business in all fields. Almost every month, more than 10 new commodity fields are listed on the website, and they are all It is a well-known brand in the current field, which makes Amazon's product line stronger and stronger. At present, Amazon has more than 32 different products, and it is almost impossible to find shortcomings in the product field!"

"In addition, Amazon's development path is also correct. Now Amazon has imitated our Jiangnan Mall and launched a user scoring system, and it seems to have copied our rules and regulations in full. Amazon will agree to refund unconditionally except for the type of products.”

"Although this will damage the interests of many sellers, and even cause Amazon to scold the sellers, it has successfully built a good reputation for itself, and the whole network praises Amazon!"

"At the same time, because of the praise of Amazon from the whole network, Amazon's online transaction volume has doubled every year, which has also led to a continuous surge in the number of sellers who can sell on Amazon. Some of the losses caused by bad buyers, so many sellers can put up with these bad conditions, as long as there is money to make!"

"The last is Bezos, the chairman of Amazon. He is the most difficult guy to deal with. He is very sharp and terrifying. When negotiating with him, I can even feel that I am negotiating with the boss. He He is a perfect entrepreneur, and I am ashamed of myself.”

"This opponent has no weaknesses at all, which makes the entire Amazon have almost no weaknesses at all. We cannot defeat this opponent through normal means!" Hao Jianguo said.

"Oh, you just said that this guy can't be defeated, and you suggested that the company enter the e-commerce market, so there are still abnormal means to beat Amazon!" Huang He asked curiously.

"That's right!" Hao Jianguo hesitated for a moment, and then said without hesitation, "In fact, Amazon still has a weakness, a huge weakness, that is, it is too cheap!"

(End of this chapter)