Great Power Reclamation

Dasha stood in front of the floor-to-ceiling window on the top floor of the Schwarz Group, looking at the dazzling night view of Berlin, holding the final equity acquisition document in her hand.

Ye Yuze and Erhong stood behind her, the figures of the three of them elongated by the moonlight, casting a firm outline on the ground.

“It’s time to start reorganizing.”

Dasha turned around, a determined gleam in her eyes.

"Lidl convenience stores have a mature community network and a stable customer base, which coincides with the development concept of Junken Supermarket. All of them will be assigned to Junken Supermarket. As for large supermarkets, we will keep them, but we will completely change the supply structure."

"Replace all small sundries, home appliances and other goods with Chinese products?"

Erhong raised her eyebrows, a hint of excitement flashing in her eyes, "This is a bold decision, but it is also a great opportunity. Chinese products are now very competitive in terms of quality and cost performance. Once promoted, they will definitely change the landscape of the European retail market."

Ye Yuze nodded and thought: "It's a good idea, but it's difficult to implement."

"First, it is not easy to get European consumers to accept Chinese products. It takes time to cultivate their recognition and trust in the brand. Second, Hans will definitely not sit still and wait for death. We must be prepared to deal with his counterattack."

Although they acquired more than 50% of the shares, Hans still owns 15% and is the second largest shareholder.

Moreover, most of the shareholders are from the Hans family. After the initial panic, they have learned to stick together for warmth.

Therefore, if Dasha and her team want to implement their plan, they naturally have to get the approval of the board of directors.

After several confrontations, both sides finally made some concessions.

That is, Lidl can be assigned to Junken Supermarket, but large supermarkets must be completely assigned to them, and Dasha and others have no right to decide the source of goods.

Naturally, the three of them refused to give in on this point, because adults never make choices, I want them all!

The negotiations went on round after round. Although they had more people, the shareholding ratio was there. Dasha and her friends already owned 53% of the shares. In the end, she exercised her rights.

That is, Lidl supermarket will leave them 20% of the shares, and large supermarket Dasha will hold 30% of the shares and have the right to operate.

As a result, Hans and his gang were completely defeated and completely lost control of the company, but this also produced an undesirable result.

That is, Lidl supermarket cannot be changed into Junken supermarket, even if Dasha and others own absolute shares, it still has to be operated under the Lidl brand.

But after thinking about it, I felt relieved. After all, this brand has been deeply rooted in Europe, and changing the name will inevitably have some impact.

However, Erhong was naturally unwilling to give in, and after several confrontations, they finally reached a consensus.

That is when the word "junken" was added after lidl, and the matter came to an end.

Dasha and the other two immediately began to formulate a detailed reorganization plan.

The reason why Dasha and his companions came here this time was not to destroy the Schultz Group, but to merge it, so their goal was still to make a profit.

In the following weeks, the Junken Supermarket team acted quickly and worked closely with major suppliers in China to screen high-quality products and negotiate cooperation matters.

At the same time, they also have to carry out a comprehensive renovation of the Lidl convenience store, incorporating the characteristic elements of the Junken Supermarket from store decoration to product display.

On the other hand, Hans, who was deprived of his power, was hiding in his luxurious villa, furious at the table full of whiskey bottles.

"How dare that bitch Dasha take everything from me!" He smashed the wine glass in his hand against the wall, and glass fragments flew everywhere. "I will never let them succeed!"

Hans quickly contacted his business friends and European companies that were prejudiced against Chinese products. They conspired to launch a smear campaign against Chinese products.

Not long after, a large number of reports on quality issues of Chinese products suddenly appeared in major European media.

Some articles claimed that Huaxia's home appliances posed serious safety hazards, while others spread rumors that Huaxia's department stores used harmful materials.

These false news spread rapidly on the Internet, causing panic and boycotts among consumers.

The supermarket's stores in Europe were severely affected, the number of customers dropped sharply, and even many partners began to waver and demanded to terminate the cooperation.

"These reports are all fabricated!" Erhong was so angry that her face turned red. She threw the stack of news reports on the table:
"Hans is such a despicable villain, he actually used such despicable means!"

Ye Yuze seemed unusually calm. He carefully analyzed the sources and dissemination paths of these reports:

"There must be a professional PR team behind these reports. We can't just sit there and wait for death. We must fight back immediately. It seems that Hans is quite capable."

Ye Yuze also acted quickly. He used his connections in the media to invite a number of authoritative testing agencies to conduct comprehensive testing of Huaxia products.

At the same time, he arranged for his team to collect evidence of those false reports and prepared to use legal weapons to protect his rights.

Although the Junken Supermarket is not well-known here, the Warrior Group has a solid foundation. Since Ye Yuze has used his own strength, things will naturally not end in vain.

A few days later, a grand press conference was held in Berlin.

Dasha stood on the stage, and the large screen behind her played the testing process and results of Huaxia products by authoritative testing agencies. Various data clearly proved the high quality and safety of Huaxia products.

"The reason why we, Junken Supermarket, have joined forces with Lidl is because Schultz has recently had problems with its product control. Junken Supermarket has always adhered to the principle of quality first, and the Chinese suppliers we work with are all leaders in the industry."

Dasha glanced at the reporters in the audience with a determined look.

"Some people try to discredit us with false information and disrupt the market order, but facts speak louder than words. We will not only continue to promote Huaxia products, but also let more consumers see the charm of Huaxia manufacturing."

This press conference naturally played a big role, changing the mindsets of some people who did not understand Chinese products.

However, Hans's counterattack did not end there. After learning that the smear campaign had failed, he came up with a more sinister trick.

He bribed some local thugs and started causing trouble in front of the Junken Supermarket and other large supermarkets selling Chinese products.

These people held up banners that read "Boycott inferior Chinese products" and made loud noises, seriously affecting the normal business of the store.

At one point, the rioting crowd even rushed into a Lidl convenience store, smashed the shelves, and looted goods, causing chaos at the scene.

Erhong was patrolling the store at the time and was nearly knocked down by the out-of-control crowd.

After Ye Yuze learned the news, he immediately mobilized a large number of security personnel to the scene and called the police.

Thanks to the efforts of the police and security personnel, the rioters were dispersed, but the losses to the store were incalculable.

"Hans, do you think this can stop us?" Dasha looked at the destroyed shops with anger burning in her eyes. "We will fight this war to the end!"

Facing Hans' crazy counterattack, Dasha, Ye Yuze and Erhong decided to take the initiative. On the one hand, they increased the publicity and promotion of Huaxia products, and let more people know the true quality of Huaxia products by holding product experience activities and inviting consumers to visit the factory.

On the other hand, they collected evidence of a series of crimes committed by Hans and prepared to defeat him completely.

On a rainy morning, the door of Hans' villa was opened.

While Hans was still asleep, a sharp slap woke him up.

He opened his eyes confusedly and saw Dasha standing in front of the bed. He sat up suddenly and roared:

"You bitch, trespassing is against the law. I'm going to sue you!"

"Clap! Clap!"

Dasha slapped him several times in succession. His fat face was already swollen, which showed how much strength Dasha used!
Hans jumped off the bed and reached out to hit Dasha. Ye Yuze just threw a random punch and Hans fell to the ground.

When Dasha saw that the bastard was still trying to hit him, she raised her foot and kicked him a few times in the face with her high heels.

Bright red blood flowed down Hans' face, and Dasha picked up the clothes hanger and smashed him again.

Hans lay there like a dead dog, motionless.

Ye Yuze smiled: "Today I am teaching you a lesson. In business competition, it doesn't matter what means you use, but if you play dirty, you will die one day without knowing how you died!"

Dasha calmed down after venting her anger and looked at her cousin with a complicated expression:

"I didn't hand the company over to you so you can do whatever you want. My family depends on the company for their livelihood, but you put your personal will above everything else!"

At this point, Dasha took out a contract and said, "Sign this, and I can guarantee the lives of your family. Otherwise, you can try the consequences. I can fulfill your wish, but I can also destroy you!"

How could Hans dare to hesitate? After signing the contract tremblingly, Dasha and Ye Yuze turned around and walked out of the room.

At the moment before leaving, Dasha turned her head:

"You will pay for your mistakes, but I promise that your family's life will be better than when you were here. If you think you can still stand up, then I'll be waiting for you!"

Half an hour later, the police suddenly broke into his villa and took him away on suspicion of commercial defamation, disrupting business order and other crimes.

With Hans's arrest, the malicious attacks on supermarkets and Huaxia products finally subsided.

Two months later, Hans was found guilty and sentenced to seven years in prison. He did not appeal and expressed his willingness to accept the verdict.

Thanks to the efforts of Dasha, Ye Yuze and Erhong's team, Huaxia products have gradually gained a foothold in the European market.

We have to admit that compared with the old European companies, the quality of Chinese products is relatively poor.

But the charm of Huaxia products lies in the fact that both its price and appearance are very attractive.

Take television for example. European brands can last for fifty years, while Chinese products only have a lifespan of ten years.

But the price of Huaxia products is only 200 euros, while the price of European factories is 1000 euros, and the appearance of Huaxia products is very beautiful. If you were in my shoes, what would you choose?
It turns out that Europeans are not stupid, and they understand that no one will watch the same TV for fifty years.

With 1000 euros, they can replace five TVs, all of which are new models, after all, electronic products are updated so quickly.

There are also those small department stores with a wide variety of goods, the prices are so low that it is unimaginable, and they are so beautiful. They didn’t exist here before.

The so-called competition relies on strength, not brainwashing at all, especially for commodities. You don’t need to promote good things, just let others compare them themselves.

Some businesses in later generations always like to show off their cleverness and rely on brainwashing to attract consumers, but the quality of their products is shit.

He could make a lot of money, and then he would run away with the money, not caring at all that his ancestral grave was about to be dug up by others.

That's called cutting leeks, and it's done by smart people, but it's definitely not a serious business model.

Chinese products are criticized in some places, and it is actually these people who are responsible.

The reorganized Schwarz Group quickly regained vitality and regained the market with an incredible performance.

The competitors were at a loss as to what to do and had no way to deal with it. Soon, some of them were acquired or went bankrupt.

Of course, there are also those who survive by relying on their own unique supply sources, waiting for the tiger Schultz to decline again.

This time, Ye Yuze did not choose to bring Foyi with him, but instead called Ayijiang and told him about his idea.

As we all know, most of these domestic commodities come from the south, especially the Yiwu small commodity market.

Although they come from Yiwu, most of them are not actually produced there, and these small commodities do not have much technological content and require little investment.

Rather than letting others make all your money, it’s better to let your own people earn it.

At the very least, Ye Yuze can control Schultz, Walmart, and Junken Supermarket.

With the strength of these three companies, even though they cannot compare with Yiwu, they are not much worse.

Especially due to the unique geographical location of northern Xinjiang, the Orient Express can already reach Germany, and land transportation is definitely much faster than sea transportation.

The reason why Ye Yuze decided to do this was that what he saw and heard in the 16th and 17th Divisions touched him deeply.

Although the military reclamation city is good, there are not many places that can be mapped, and there are so many places in the entire Corps, and they must all be made rich.

Agriculture can support people, but it is difficult to make people rich. Unless it is turned into a farm model, what about the idle people?
The military reclamation city does not have the ability to support all these people, so it is necessary to develop some projects suitable for them on the spot, so as to fundamentally solve the problem.

Ayijiang was naturally excited when he received the call, so he asked Liu Junken to lead a team and bring some professionals from Junken City to Europe for the exam.

Ye Yuze personally received them and took them to visit the supermarket, allowing them to experience the consumption situation there for themselves.

Then we asked them to go to the voluntary labor camp, visit the products there, and write down all the projects that were suitable for the Corps.

Zhang Qianjin's investment company has relaxed the restrictions this time and will provide financial support for any project that can be done.

The bank also took the initiative to provide great help this time, so the entire Corps set off an entrepreneurial movement. (End of this chapter)