Manufacturing Empire in the Valley

Chapter 1396 Camry Co., Ltd.'s Opportunity

Zhang Tianjiamei didn't expect Niu Xiaoqiang to say that he had too much heart and asked for too much money so bluntly.

After listening to Niu Xiaoqiang's follow-up explanation, Zhang Tianjiamei quickly said: "Mr. Niu, Camry Co., Ltd. has done a very good job of precipitating technology. What we lack most now is funds. Once we get your company's big With a small amount of capital injection, Camry Co., Ltd. can quickly expand the production scale, thereby greatly increasing the turnover and profit. This is a business plan that I have conceived for a long time, and it is also applicable to other manufacturing companies. Will it have a negative impact on the development of Camry Co., Ltd.?"

Zhang Tianjiamei is obviously questioning Niu Xiaoqiang's argument. In his opinion, the more investment funds the company gets, the better it is. How could there be business problems?

Niu Xiaoqiang smiled slightly, and asked such a question: "Mr. Zhangtian, I think you have misunderstood me. I just wanted to remind you of a fact that Camry Co., Ltd. can do. The number of orders received is very limited. At present, Camry Co., Ltd. mainly serves Honda cars. The strength of Honda cars is well known. Since you are supplying such a powerful car company, it stands to reason that your annual turnover should exceed It is huge, but it is a pity that your annual turnover is only 800 million US dollars, what does this mean? It means that your company is only a small supplier of Honda Motor, and it is not valued by Honda Motor at all."

Niu Xiaoqiang paused when he spoke in one breath, and then continued after taking a breath: "For downstream suppliers, the number of orders depends entirely on the attitude of upstream companies. The current situation of Camry Co., Ltd. is enough to explain the problem. Even if you The expansion of production capacity has no effect on the growth of your turnover, because you can't receive more orders, and the extra production capacity is excess capacity. I don't think Mr. Zhang Tian will deny my argument, right? "

Zhang Tian Jiamei could not refute Niu Xiaoqiang's words. The actual situation is indeed similar to what Niu Xiaoqiang said. Camry Co., Ltd. is dispensable in Honda's supply chain system.Although they themselves worked very hard, they just didn't get the high attention of Honda Motor, and they couldn't get a large order from Honda Motor at all.

Since there is no way to increase the number of orders, what's the point of spending money to expand production capacity?Niu Xiaoqiang just used the English phrase "excess production capacity", which described the embarrassing situation of Camry Co., Ltd. objectively and vividly, and also positively denied the huge investment request proposed by Akita Camry.

Zhang Tianjiamei's face was somewhat embarrassed, he nodded and bowed to Niu Xiaoqiang: "Mr. What about some operating constraints?"

It can be seen that Zhang Tianjiamei is a very pragmatic person, he will not stubbornly insist on his own opinion, as long as what you say is reasonable, he will accept your opinion very humbly, and will ask you for advice humbly.

Niu Xiaoqiang admires this kind of people very much. It is not terrible to make mistakes, but the terrible thing is that they are unwilling to admit and improve after making mistakes. This is a very dangerous character in the corporate world, and it is easy to bring serious consequences to the company.

Seeing Zhang Tianjiamei asking him about business strategies, Niu Xiaoqiang nodded happily, showing a very friendly attitude.

He decided to give Zhang Tianjiamei some advice, so as to better pave the way for the next negotiation.

"Mr. Zhang Tian, ​​Your Excellency should take a wider view, and don't always focus on your country. Of course, whether it is Toyota or Honda, they are all car companies that rank first in the world. Their strength They are all powerful, but what I want to say is that there are not only Toyota and Honda in this world, but also other powerful auto companies such as Ford, General Motors, and Volkswagen, and there are also promising auto companies like Packard. Camry Co., Ltd. will continue to focus its development on domestic car companies in the future, and it will be difficult for you to break through the existing constraints and become a company with greater influence in the industry."

When Niu Xiaoqiang said this, he looked straight at Zhang Tianjiamei, and his tone became very serious: "If you want to break through the limitations of development, the most you need to do is to take advantage of the rapid expansion of Packard Motors to stay close to this big car." Tree, strive to become the core supplier of this company, only in this way can you truly develop."

In order to make his words more convincing, Niu Xiaoqiang mentioned here an example: "Take Aisin Seiki as an example. This company was established in 69 and has only more than ten years of development time. Can they become a giant company in the gearbox industry in such a short period of time? This is because they have received strong support from Toyota Motor Corporation. A large number of orders have been provided. In my opinion, orders are the most important thing. For a manufacturing company, the number of orders is directly related to your profit. If you cannot receive orders, no matter how good your technology is, you It’s also just a fringe business.”

When Niu Xiaoqiang said this, there was a strong sense of temptation in his tone: "Now Camry Co., Ltd. has an opportunity to replicate the successful model of Aisin Seiki. If Mr. Zhang Tian seizes this opportunity, you will become Aisin Seiki in the field of spark plugs and carburetors can even expand its business projects and become the overlord in more fields. As for the final choice, Mr. Akita should not be ignorant, right?"

Zhang Tianjiamei's eyes lit up at Niu Xiaoqiang's words. He is a Japanese, so he naturally knows how many companies today develop.

Under the profound influence of Chinese culture, today is a country that pays great attention to superiority and inferiority, and also attaches great importance to friendship.As long as you have a good relationship with the leader of a large company, you can get more development opportunities than others.

Aisin Seiki is the best example. Without the support of Toyota, Aisin Seiki may still be producing sewing machines in the countryside. How could it become a giant in the transmission field in just over ten years?

Now Camry Co., Ltd. has also encountered an opportunity similar to Aisin Seiki. As long as it can hug the thigh of Packard Motor Company, Camry Co., Ltd. can get a large order from this car company, and then it will be accompanied by The growth of Kade Automobile Company has grown together.

(End of this chapter)