Return to the countryside to engage in industry

Chapter 391
The security guard lit a cigarette and followed Yang Zhenyu's gaze into the market.

Yang Zhenyu pointed to Sister Liu and said, "Do you know her?"

"I know, Sister Liu, I have been selling fruit here for several years." The security guard replied.

Yang Zhenyu went on to say: "Sister Liu is popular now, there are a few celebrities promoting her, you see, those young girls came here after reading the celebrity's Weibo, there will definitely be more people coming in the afternoon.

You know the ramen boy in Shandong, right? It’s the one that is very popular on Douyin. "

The security guard nodded: "I know, his ramen only sells for three yuan a bowl, and it became popular when it was reported by the media."

Yang Zhenyu: "Sister Liu's situation is similar, the weather is getting hotter, and Sister Liu gives free watermelons to customers.

Now she is called Sister Nuanxin on the Internet. Many people leave messages asking to come to her to buy fruit. If you don’t believe me, take out your phone and search for Sister Liu and you will know. "

The security guard listened to what Yang Zhenyu said so magically, he believed it a little, took out his mobile phone and searched, looked up and said, "Really, Sister Liu is really popular."

"So you know what to do?" Yang Zhenyu slowly guided.

The security guy thought of the example of "Shandong Ramen Brother". If the Sanyuanli market can follow suit, he, the first person to know the information, may be promoted and raise his salary.

The mind is very clear, and the security work must be done well in front of him.

"I'll give the property management a call right now." The big security guard put out the flue.

Yang Zhenyu smiled at him and got into the car.

"Go to the company, contact Mr. Huang of Jiaguohui, and talk to him about business." Yang Zhenyu arranged.

Zhou Siyuan responded, and immediately sent a message to the company's marketing department to ask her colleagues to help arrange it.

With 12 catties of watermelon, relying on star power and fans alone is not enough.

Yang Zhenyu himself started out as a new media company, and he knows very well that Sister Liu's popularity will soon drop. Even if he calculates boldly, the two stalls in Sanyuanli can sell at most [-] to [-] catties of watermelons.

If you want to sell all of them, you have to find a bigger partner.

Like Jiaguohui, Guodomei... These fruit chain stores with high-quality members in the capital market are Yang Zhenyu's first choice.

It's just that they can't get the sales profits of their booths from them.

But it's better than wholesale.

Do a simple calculation, if you go wholesale, based on Huang Xiaoyu's current market retail price of 69, the wholesale price must be at least half of the retail price in order for big customers to dare to take over.

However, according to the cooperation method of rebates and Jiaguohui, even if he gave up 30% of the profit, Yang Zhenyu got [-]% more profit than wholesale.

What's more, the price of Jiaguohui has always been higher than that of Sanyuanli. Take the previous crispy plum as an example. Sanyuanli sells it for [-] to [-] yuan, and Jiaguohui takes it back for [-] to [-] yuan.

The plums are exactly the same, but the brand "Jiaguohui" is valuable, and its members trust its fruit quality.

This is also the most common mode of killing familiarity in chain stores, starting with members first.

Therefore, if Huang Xiaoyu gave it to Jiaguohui, it would only sell at a higher price than the stall in Sanyuanli, which meant that Yang Zhenyu would get more profit.

The reason why Yang Zhenyu didn't directly cooperate with Jiaguohui, but first tried to open up the celebrity circle, had two purposes.

First, tap more new customers, increase the reputation of Liujie's booth and Zhuzhu's booth, and drive the sales of other fruit types.If a big customer comes to buy fruit, it is impossible to just buy watermelon.

The second purpose is very simple, to maximize profits and earn a little more from the rich, why not?
No businessman would be so stupid, right?
Zhou Siyuan drove Yang Zhenyu to the company, and received a call from the company's marketing department on the way, saying that Mr. Huang from Jiaguohui was on a business trip to Tianjin and had an appointment with him tomorrow morning.

After Yang Zhenyu heard the news, he smiled and said, "Go back to the hotel! Come back tomorrow."

Zhou Siyuan did as she did, and she has been in the capital for four or five days. Today is the first time she heard Yang Zhenyu asked to see a big client. Except for going to Sanyuanli and staying in the hotel for the rest of the time, Zhou Siyuan couldn't figure it out.

Out of concern about the goods in the cold storage, I reminded Yang Zhenyu, "Mr. Yang, watermelons should not be stored in the cold storage for too long, otherwise they will not be sold well."

Holding the phone, Yang Zhenyu replied in a nonchalant tone, "You don't have to worry about this, the cold storage will be sold out within two days."

"Oh!"

Even if Zhou Siyuan couldn't figure it out, she didn't ask any more questions.

……

Before noon, the big security guard at the gate found that many young people entered the Sanyuanli market one after another.

This is something he has rarely seen in the two or three years since he worked here.

He really hit the mark?
The security guard remembered what the young man who handed him cigarettes said in the morning, and called the property again.

The property manager went to the scene to take a look at the situation, and immediately notified the security company to send additional manpower to maintain order.

He was able to sit in the position of property manager in the Sanyuanli market, and he didn't just eat nothing. After getting a general understanding of Sister Liu's affairs, he specially sent a few security personnel to Sister Liu's booth to maintain order.

Sister Liu is popular, and it is very likely that she will bring the Sanyuanli market to the fire together.

Although the Sanyuanli market is already well-known in Beijing, such large-scale short-term clusters are still uncommon.

The property manager quickly deployed various tasks, and also specially praised the big security guard at the door.

Hundreds of people had gathered around Sister Liu's gate, all clamoring to buy Sister Liu's melons and asking Sister Liu to help write notes.

Sister Liu enjoyed the atmosphere of being watched and surrounded by people very much, and she smiled and wrote notes to netizens.

The image of her "heart-warming sister" has been completely spread on the Internet.

Seeing the situation, Zhu Zhu handed over the booth to another hired clerk, and ran over to help Sister Liu.

Squeeze in from the crowd, "Sister Liu, let me help you."

Sister Liu smiled and said, "You can help me weigh the melons. There are still some bad fruits on the list. You can send them over and we will settle the accounts later."

"Okay, Sister Liu, if you need anything, just tell me." Zhu Zhu said.

At around six o'clock in the evening, more and more people poured into the market, and Sister Liu's store was surrounded.

Other bosses in the market haven't figured out what's going on?

But they would not let go of such a good opportunity to attract customers, so they started shouting.

The market is extremely lively.

The market was originally closed at 09 o'clock, but it was dragged until 30:[-]. The property manager finally went to Sister Liu's booth and said to the onlookers: "Everyone who is enthusiastic, hello, I am the property manager of Sanyuanli Market, and I follow the normal schedule. Time, we should close the market at eight o'clock, considering that everyone's enthusiasm has been pushed to the present.

There are still many residents around the market. In order not to disturb their rest, I suggest you come back tomorrow. The market will open at [-]:[-] am. On behalf of the property company and all the stalls in Sanyuanli, I warmly welcome you.

Sister Liu will be here waiting for you tomorrow. "

The property manager looked at Sister Liu with a smile. Sister Liu understood what he meant, stepped forward and said, "Everyone go home first, and come back tomorrow."

After speaking, he turned around and brought up a few boxes of oranges, sent them to netizens, and said with a smile, "Thank you for coming to see me, thank you."

(End of this chapter)