Witness of the film and television world

Chapter 116
……

Washington Post Affiliated Television Station, Director's Office.

Mr. Colin smiled: "We have had a good start, and I hope that your station will make persistent efforts in the future development."

"I am happy to serve you. Kelin Group has always been our most honored partner."

Director Roussier bowed slightly humblely. He was always happy to flatter the big benefactor.

Roussier has always kept his status very low, making people feel extremely comfortable getting along with him, like a spring breeze.

It is always comfortable to be held.

Just like what Director Feng said back then—looking up and seeing the Big Dipper, Wang Shuo instantly licked Wang Shuo from feet to head, with the top of the sky, and the bottom of the crotch.

So——Wang Shuo patted the table and handed over his work to him, letting him feel at ease.

It is extremely rare for Roussier to behave differently from other arrogant white people and have a very special affinity.

This is also the time after Payton took over the Washington Post Company, he was promoted all the way from the deputy director to the director within a short period of time.

Is it simply ability?
Ability is always only one aspect!

Why does the emperor like to raise courtiers?

Without him, speak nicely!

Roussier can be regarded as Peyton's absolute confidant, and was single-handedly promoted by him, and his orders to Peyton have always been 100% executed without compromise.

Moreover, he is the kind of rare talent who speaks nicely and is capable of handling affairs.

"Mr. Colin, go slowly!"

Not long after, Mr. Colin was sent off, and Roussier showed a long-lost smile.

A huge order has been taken!
Andor Colin, the eldest son of the famous electrical tycoon and billionaire Mr. Colin, and the heir of Colin Electric.

Just now, the two parties signed a 600 million advertising contract.

At the same time, the other party's electrical appliances have also reached a strategic cooperation with them. After each electrical appliance is sold, they can get a certain share.

Since then, Kelin Group has become the second title sponsor of the show, and the first title sponsor is naturally Chris Chemical.

"The shopping mode is indeed possible!" Roussier was a little excited.

He created a TV test and shopping program at the request of his boss before. Although he executed it meticulously, he didn't pay much attention to it.

After all, this is an unprecedented program format, and no one can see clearly the future of this program.

In comparison, he is more optimistic about the animation series requested by the boss before.

Everyone can see the popularity of Transformers.

At that time, it might become the trump card program of the TV station, attracting a large and loyal audience.

It would be even more fantastic if it could be made into a Disney model!
But the animation production process is not destined to be a fast-paced job.

Faced with the new requirements of the boss, he can only let the most famous host of the whole TV station bring a professional team to the stage.

This also serves the purpose of disassociation.

(Master Boss, if the program is not effective, it’s not because I didn’t care.)
However, as the TV station's telephones were ringing off the hook, various mails were sent, and countless viewers left reservation information...

The entire TV station fell into an unprecedented busy state.

Roussier suddenly understood that the boss was indeed the boss, with far-sighted vision beyond his own reach!

At the same time, as a professional media person, Roussier quickly realized that this was an excellent profit model.

After consulting the boss, I got a lot of constructive content and knowledge.

Roussier's head instantly lit a light bulb!
Start to display the courage of the new director, make a big move, quickly cut off the remaining useless programs, and vigorously develop shopping programs.

In a short period of time, he has made great developments in the form, content, and patterns of shopping programs.

First of all, according to various time points, program types for various groups of people have been opened up.

These include jewellery, fashion apparel, shoes, bags, beauty cosmetics, kitchen utensils, electronics, home decorations, home solutions, health and sports products, etc.

For example, the toy exhibition in the afternoon, the harmonious life exhibition of husband and wife in the evening, the beauty and make-up exhibition in the morning, and the kitchen cleaning exhibition...

Secondly, statistical data, make further construction and improvement!
Of course, as far as the current situation is concerned, according to certain statistics, Roussier has concluded that their main customers are mainly housewives.

This is not a surprising answer.

According to the statistics of QVC in later generations, the average order volume of this group of women who control the family's pocketbook is 25 orders a year.

So at present, Roussier is cultivating middle-aged and elderly male hosts with amiable faces.

Various series of cosmetics, kitchen supplies, couple's daily necessities are planned...

He believes that this must be the main future profit point of the show.

At this time, Washington Post Television has reached cooperation with dozens of various product companies.

Except for the two political ace programs that are still on the air, the rest of the programs have become shopping programs, which has almost become a dedicated shopping TV station.

……

Alabama.

Learn about Roussier's series of measures.

Payton felt a little proud: "This guy is indeed a talent."

There are thousands of horses in the world, but Bole does not often exist. Talents also need to discover talented Bole. For this, Payton deserves it.

"As for the shopping show market?"

"This is indeed a huge market! There is great potential for development!"

It is different from China's TV shopping.

Federation’s TV shopping is really a blue ocean. According to later statistics, the annual TV shopping sales amount can reach about 8% of Federation’s total annual sales, affecting tens of millions of families, at least a tens of billions of scale market .

Of course, it is still far from complete development, but it is never too early to do word-of-mouth operations and cultivate and value customers.

……

"How is the overseas marketing department doing?"

Michelson nodded: "Boss, we have already selected suppliers from Brazil, Canada, Mexico, Egypt, France, and the United Kingdom. At present, the first shipment has arrived in Brazil."

Payton smiled: "The efficiency is good."

Michelson shook his head: "It's the Brazilian agent Robinson who is very efficient. The day he signed the agency contract with us, he bound the goods onto the ship."

Peyton nodded: "It's a bold one. If you are the first to eat crabs, you will definitely make a lot of money."

……

Rio de Janeiro, Brazil.

That's right, the place where the statue of God is.

At the same time, it is also the largest port in Brazil, handling countless cargoes from all over the world every day.

Robinson stood on the pier, feeling a little emotional.

The last time he left Brazil, he was just a second-hand dealer.

This time, he was acting as the Brazilian agent of Chris Chemical, a large federal brand.

To be honest, Robinson also felt very lucky to be able to pass the review of the agent.

Because he knows his resume is not good-looking.

He just had the mentality of giving it a try.

It's really not good, at worst, when the time comes, buy the goods and go to Brazil, and when it's done, we'll talk about the agency.

But he actually passed!
Perhaps, this is the opportunity Jesus gave him as he saw himself wandering in front of him for more than ten years.

After waiting for more than ten years, he has been waiting for an opportunity, and now he feels that this opportunity has arrived.

For this, he put all his fortune on it.

He is betting big.

I bet that the sun series of clothing can sell well in Brazil!

Robinson went straight to the largest clothing retail market in the area and found the local snake.

"There is a batch of new products from the Federation, endorsed by Bailey, very durable, and the price is not high."

Spit out a few messages and instantly attracted the seller.

They all know exactly what the locals need!
"I hope you don't lie to me, otherwise you won't be able to get out of Rio de Janeiro!"

Robinson smiled and held out his hand: "Let me introduce myself, the general agent of Federal Chris Chemical Brazil. This is my information. You can check it."

"Okay, I'll go back and look it up, now let's look at your product."

"can!"

(End of this chapter)