After the divorce, the ex-wife wants to enter the entertainment industry

Chapter 174 Incarnation of a black-hearted capitalist

Xu Ping was very surprised by Liu Qingyu's words. You must know before, including now.

All the operations of Yayue Culture are carried out by herself, and Liu Qingyu is completely a hands-off shopkeeper. Now she actually said that she has a way to combat piracy. How can this not make Xu Ping feel incredible.

"What can we do? You know, even the police can't handle this matter. If one investigation is done, there may be two cases elsewhere." Xu Ping worriedly mentioned.

"I can't solve this problem. My solution can only solve the problem of our backlog of goods."

"Oh? That's not bad! Tell me!"

"My solution is very simple, just sell blind boxes!"

No one in this world has played with the blind box yet, but this thing was an amazing routine in the previous life, and many people are both painful and happy.

"Blind box? What is that?" Xu Ping asked.

"Blind box! This thing is addictive.

It's easy to say, just like your figure, we don't sell it directly, but put it in a sealed box, and no one knows which one will be opened.You can choose five to ten of the same series as a group. If you want to make up a set, then buy more and open more!
It would be even more perfect if a small amount of limited edition figures, super editions, etc. were added in it.

In this way, there will be no need to consider the same series, some will be sold out, and some will be unsalable. "

It's a very simple method, but Xu Ping's eyes really shined when she stood up.

She didn't expect Liu Qingyu to think of a good solution.

"Also, I've been looking at it for a long time, why didn't I see the little card?" After Liu Qingyu finished speaking, she asked Xu Ping curiously.

"What little card?" Xu Ping was taken aback by this question, thinking over and over in her heart, what exactly was this little card.

Seeing Xu Ping's appearance, Liu Qingyu realized that there is no such card-collecting toy in this world.

So I started to explain it to Xu Ping in detail.

"This small card is very simple, it is a card the size of a poker card, and the main characters of an anime are printed on it.

Then give each card a star according to the degree of rarity, for example, one star for the general dragon set, two stars for the important dragon set, three stars for the supporting role, four stars for the main character, and finally some precious, limited edition special protagonist patterns, five stars.

Then there are ten cards in a pack, and the probability of different stars appearing is different, just like a blind box, let everyone buy it and smoke it! "

"This thing... can it work? Although from what you said, it seems that the cost is not very high, but I always feel that this thing doesn't seem interesting?"

Xu Ping still can't understand, it's just a small card, what's so interesting about it?I don't even understand why anyone would pay for this thing?

Seeing Xu Ping's appearance, Liu Qingyu finally found a sense of superiority. Xu Ping didn't understand how powerful this card was, but Liu Qingyu had seen it with her own eyes.

I don't know how many students there were in the previous life, and there may not be a few books in the schoolbag, but the cards are all in bundles.

This thing is the favorite of elementary school students, and it is the eternal god in their hearts.

"It's okay, let's do it! This thing is mainly aimed at primary and middle school students, and you may not understand their preferences. And the cost of this small card is not high, it's okay if it hits the street."

Liu Qingyu felt that she was becoming more and more like a black-hearted capitalist, and began to extend her claws to elementary school students.

"Okay, I'll make a note. I'll arrange the product design department when I get back." Xu Ping didn't object too much, after all, she really didn't understand these things.

"Oh! By the way, have you made a distinction between the domestic market and the neon market?" Liu Qingyu asked again.

The difference between the two markets is actually quite large.Some aesthetics are completely different between the domestic side and the neon side.

"Well, according to the previous market research, the market planning of the two sides is still different. We will try our best to arrange the investment of products according to the preferences of consumers."

Talking about professional matters, Xu Ping returned to her original self.

"It's not enough, in addition to preferences, the price of the product is also one of the important criteria.

In China, low-end and mid-end products are the main products, and Neon can appropriately increase investment in high-end products. "

"Why? Although I admit that Nihong's economy is indeed more developed than that of China, is it not bad here?" Liu Qingyu's words seemed to touch on Xu Ping's knowledge blind spot, but she still insisted on her point of view.

"This has nothing to do with whether the economy is developed or not. It is a cultural difference. Who do you think our products are mainly aimed at?"

"Of course it's a young man!"

"Yes, it's not right! Let's put it this way, although we are targeting young people, most of them are students, and the consumers of this group are actually parents who pay the bill. So you have to be high-end in China. Parents You won't be able to pass through."

"Isn't the neon the same?" Xu Ping felt that Liu Qingyu's words were contradictory.

"Neon is different. In Neon, the pursuit of Two-dimensional has no age. Last time I went to Neon, I even saw seven or eighty-year-olds chasing hot-blooded comics. Can you believe it?"

Although Liu Qingyu's words were exaggerated, they were basically true.

When Xu Ping heard this, it was hard to accept it for a while, but Liu Qingyu didn't look like she was joking.

"I have to ask the marketing department to readjust the direction of market research."

"It really needs to be adjusted, I always think that neon is a magical country, at least in the two-dimensional area, their kind of madness is really hard to understand.

By the way, Zhu Shuwen should know more about these things than I do?what is she doing "

Liu Qingyu is also curious. It stands to reason that Zhu Shuwen has been in Neon for so many years. It is unreasonable not to know what Neon people like about Two-dimensional?
"Recently, she is in charge of the introduction of animation. She has been working in Guangzhou stores and running TV stations, so I will take care of the merchandise sales."

"...What's the use of her running around like this? Low efficiency doesn't necessarily mean success. If you let her come back, I'll tell Mr. Wang of Shuxiang Media to take her with him. Isn't that better than her being a newcomer?"

There are ready-made contacts, how can you not use them?Mr. Wang has been in the circle for so many years, and he has a good relationship with the leaders of Guangdian and many TV dramas.

You can't be too rigid in doing things. You follow the steps, rack your brains, think hard, and give your best. Sometimes it is really not as good as some people's words.

Although Mr. Wang can help her get things done without saying a word, he is better than her starting from scratch!
With Mr. Wang leading the way, wouldn't it be better for her to deal with those difficult little devils directly to talk to the higher-ups?
Back to the company, now you can directly see the actual sample.

A not-so-small conference room is now full of various Two-dimensional peripheral toys and other derivatives.

Liu Qingyu looked very carefully this time, she didn't want to be like some companies in her previous life, where the genuine products were not as good as the counterfeit products.

"There is no problem with the distribution channel?" Liu Qingyu still knows what it means to be the king of channels.

"No problem, the group agreed to provide us with convenience, and we can directly distribute the goods to the lowest-level small supermarket."

"So powerful?" Liu Qingyu couldn't help but lament the horror of the Xiao Group. It is estimated that this channel alone can be valued at tens of billions.

"And on the Internet, we have also set up flagship stores on major shopping platforms. Even if you can't buy it offline, you can still buy it online." Speaking of this, Xu Ping's usual calm tone is inevitably a little proud.

"What about the neon? How is it dealt with there?" Liu Qingyu is more concerned about the neon market, not for other reasons, but because the otaku culture there is so shocking.

"Over there, we are temporarily represented by the neon branch of the group, but I want to lay out my own channels in the future."

It can be seen that Xu Ping's heart is still relatively high, there is no way in the country, it is too big.If the channel is laid from scratch, it will take time and effort, and it may not necessarily produce results.

Now that the company is starting up, there is no extra financial resources and energy to do this.

Neon is different. It is a small place, densely populated, and the key economy is quite developed.

In such a place, it would be a pity not to build the channel itself.

For a whole afternoon, Liu Qingyu and the others were looking at various new products in the meeting room.

Liu Qingyu, Yuebai, and Xu Ping are alright, a little more reserved.

Wang Zitong is completely lost. He is still in the second year of middle school, and now he has a tendency to develop into a senior middle schooler.

No matter what product it is, you have to try it out, and then give an evaluation from the perspective of a senior middle-aged patient.

However, they didn't stop him, and Xu Ping listened to his opinion seriously.

You must know that he is the only one here who has the attributes of a house, and his words can also represent the aspirations of specific consumers to a large extent.

For example, a very ordinary cartoon pillow, Liu Qingyu and others thought that Wang Zitong would definitely like that hot-blooded boy.

But the reality is that this guy hugs a pillow with a girl's manga printed on it and can't put it down.

A bold proposal was also made.

"I've already made pillows, can't I just make a pillow in one step? It's better to be a large size, with a life-sized lady printed on it!"

While speaking, Liu Qingyu could even see the saliva dripping from the corner of his mouth unconsciously.

"This opinion is very good. I will let the factory follow up." Xu Ping immediately wrote down Wang Zitong's words in his notes.

"Sister Herring! Can I take this... this pillow?"

Looking at Wang Zitong who has been hugging the girl's pillow and refusing to let go, Liu Qingyu thought maliciously, when Sister Hua saw this guy sleeping with such a pillow, would she break his leg?
"I'll give it to you if you like it, but don't throw it around, it's not on the market yet! If it gets out, a pirated version will come out in minutes."

"Understand, understand, I'm going to put him in my room to confess, and I will never let it out." Hearing Liu Qingyu's words, Wang Zitong hugged the pillow even tighter, for fear that others would snatch it from him.

After looking at the samples, Liu Qingyu and others came to Xu Ping's office, and Liu Qingyu asked questions as soon as she sat down.

"How do you plan to develop the neon market?"

"I want to try the online direct sales model. After all, Neon is only a small area, and we can also do our own express business."

Hearing Xu Ping's words, Liu Qingyu frowned.

She doesn't know much about business operations, but Xu Ping's routine was done by someone in her previous life, but the result was not satisfactory.

In the previous life, a certain boss also thought about opening up the neon market. He was a super boss in the online shopping industry, but after going there, he was not satisfied with the environment and the soil and conditions, and there has been no improvement.

As for this matter, the boss has also conducted in-depth self-analysis and self-summarization.

And Liu Qingyu just came across this content, and now that Xu Ping also wants to go to Nihong to do online, then it is necessary for him to explain to her some of the pitfalls that the big bosses stepped on in the previous life.

"It's not easy to do online in Neon. The environment of Neon is very different from that in China. You should pay more attention."

Xu Ping didn't understand Liu Qingyu's words. In fact, the online business was relatively mature. She didn't understand what Liu Qingyu meant by the difference?
"What's the difference? Could it be the policy over there?" Xu Ping thought about it and found a reason that she thought was more reliable.

“I really don’t understand policy matters, but there are still big differences in other places.

The biggest difference is that the network environment is different, neon is different from domestic, or neon is different from the whole world.

Although they are quite developed economically, they are extremely conservative when it comes to the Internet. It can be said that their online world is even more than five years behind the country. "

Hearing this, Xu Ping was shocked.You must know that the Internet is no different than others. Five years can be said to be a very large span, just like the difference between a bicycle and a high-speed rail.

"It's not that serious, is it?" Xu Ping asked a little uncertainly.

"Let me tell you this, none of the top Internet companies in the world can grow big in Neon. Their conservatism can even be reflected in the design of the webpage. If you don't believe me, go find a Neon website and have a look!"

After Liu Qingyu finished speaking, Xu Ping couldn't wait to turn on the computer on the desk, connect to the Internet, and climb over the wall in one go.

"It's really like this. This kind of website layout would have been outdated ten years ago in China!" It was blocked.

Seeing that Xu Ping was a little depressed, Liu Qingyu began to persuade her.

"Don't be discouraged, online business still needs to be done, after all, the network environment like Neon is both a bad thing and a good thing.

Their conservatism has also caused other large online stores to be unable to expand, thus forming a monopoly. If we can break out of the encirclement, the benefits will be much better than opening a store on other domestic platforms. "

What Liu Qingyu said made Xu Ping's eyes light up, yes!Although the environment is a bit worse, it also gave me a chance, didn't I?If it is really like the domestic situation, if you want to gain a firm foothold without burning tens of billions, it is useless at all.

"Moreover, we have a huge advantage, maybe we can really change the network structure of Neon."

Liu Qingyu dropped another bomb, which immediately hooked Xu Ping's heart, and made her usually calm expression show a trace of expectation.

　The chapter of being locked in a small black room is finally released, if you want to read it, you can go back and read it!And remember to keep a low profile when eating melons in the future!
　　Um!So be it!Thank you for your support!
　　
　
(End of this chapter)