Chapter 1210 Backed by Big Capital

Chapter 1211 Backed by Big Capital
“Is it caused by changes in the consumer market?”

Qin Hao asked with concern.

"It's more about the project itself,"

Ma Wendi explained, "They put too much emphasis on the concept during promotion, but the actual user experience was not as good as expected. In addition, as more and more similar projects were launched by competitors, their advantages were no longer obvious."

Qin Hao nodded, and after thinking for a moment, he said, "This is like a messy chess game. Perhaps we should look for its loopholes."

“My idea is that we can delve into the shortcomings of their project and use our resources to design a more attractive and practical sub-project to attract the lapsed users in the current market.”

Ma Wendi suggested.

Qin Hao stared out the window thoughtfully. "It's indeed a good breakthrough. Perhaps we can arrange a special team to analyze market trends and user feedback."

The two then had a more detailed discussion on how to implement the project, which resources needed to be reconfigured, and even how to collaborate between teams.

As the meeting came to an end, Qin Hao looked at Ma Wendi and said, "This conversation has given me a clearer direction for the new project. I think our current team can undertake this project."

Ma Wendi smiled and said, "I hope our cooperation will bring more innovations."

Qin Hao closed his notebook and looked out the window. The autumn sun shone through the glass onto his desk.

He was thinking about what he had discussed with Ma Wendi today.

Although this project has many problems, he is never afraid of challenges. This may be a good opportunity to create a stir in the market.

The vibration of the mobile phone on the table interrupted his thoughts. It was Ah San calling.

Qin Hao pressed the answer button, and Ah San's voice came from the other end of the phone: "Boss Qin, everything has been arranged, and it has already started working at dawn."

"He also pulled up their market data for you to check later."

"Very good. Pay more attention to Xinlang's developments. Their market trends are very important to us."

Qin Hao warned.

He thought about it and added, "By the way, notify Zhou Si and ask her about the research and development progress of Zhu Zhongyi to see if there are any new opportunities for cooperation."

After hanging up the phone, Qin Hao was just about to sort out his next plan when the door was gently pushed open and White poked his head in: "Boss Qin, there is an investment report that needs your review."

Qin Hao smiled and motioned White to come in. "White, it's a good thing you're here. I was just about to discuss with you some failed cases in the market. Some projects have failed completely recently, and we have to learn lessons from them."

White sat down opposite Qin Hao, unfolded the document, and said seriously: "It is precisely because of excessive optimism and neglect of costs that these projects are doomed to fail from the beginning."

"I have analyzed some projects and found that their expectations for the market were too high, but in fact the market development was not as smooth as they thought."

"That's right,"

Qin Hao nodded. "And I also noticed that they didn't balance their R&D costs with their marketing investments. They put too much effort into hype but ignored actual user feedback."

The two discussed, bringing up one case after another, thinking about how to avoid the same mistakes.

In the analysis of these cases, they also sorted out clearer investment ideas and market strategies.

Qin Hao was still lost in thought when there was another quick knock on the door. This time it was Cheng Lei, and following behind his cousin was Ma Wendi. The two of them walked straight into the office.

"Boss Qin, Sister Wendi is here. There are several key points in our investment plan, and she wants to discuss them with you."

Qin Lei is obviously familiar with his assistant role.

"Wendy, come in and sit down."

Qin Hao smiled.

He gestured to Ma Wendi to sit on the sofa, while Qin Lei stepped aside tactfully to sort out some documents.

"Qin, the failed cases you and White discussed just now reminded me of some of our Xinlang's strategies,"

Ma Wendi got straight to the point and looked at Qin Hao and said, "But there are still some things I don't understand. I would like to hear your insights on future investments."

“It is certainly important to rely on market trends.”

After she finished speaking, she looked at Qin Hao, waiting for his answer.

Qin Hao nodded, picked up the water cup at hand, and spoke after a moment of silence: "What I want to emphasize is that market trends can only tell us the current direction of the wind, but the wind direction will always change."

He pressed down his water glass and continued, "Successful investment requires not only following the trend, but also a mature operation team will help us achieve twice the result with half the effort."

Ma Wendi listened carefully and nodded.

“For example, when you choose to invest in projects, you should focus on whether they have the potential to create value on a continuous basis, rather than just being attracted by superficial crazes,”

Qin Hao added, pausing for a moment before continuing, “Those short-term crazes may just be traps, especially when there is no solid foundation.”

“You mean we should pay more attention to the long-term development and potential innovation of the project?”

Ma Wendi asked thoughtfully.

"That's right,"

Qin Hao smiled and nodded. "Just like the Zhuzhongyi brand, although it is an emerging luxury brand in Zhuolu, we have always maintained a high degree of innovation in research and development and design, while also paying attention to steady expansion in the market."

“Although this strategy may be slow to take effect in the early stages, it is the cornerstone for future development.”

Ma Wendi's eyes lit up with enlightenment: "I see, that's why Xinlang should re-evaluate existing projects before investing."

Qin Hao smiled and said nothing.

After the meeting, Qin Hao quickly summarized the conversation he had just had with Ma Wendi in the car.

Leaning against the car window, he tapped the window glass gently, analyzing "Image Paradise 2.0" in his head.

possibilities and risks.

When Qin Hao returned to the company, he saw Zhou Si waiting at the door of the conference room as soon as he entered.

"Boss Qin, the meeting is ready,"

Zhou Si said with a smile, while handing him a newly sorted document, "This time the theme is about the feasibility analysis of 'Image Park 2.0'."

Qin Hao nodded and said with a smile: "Thank you for your continued assistance, Zhou Si. The importance of this project is self-evident. We must make sure everyone is prepared."

After the meeting started, Qin Hao nodded to every senior executive present, then slowly stood up and scanned the entire room.

"Our focus at today's discussion is to avoid past investment mistakes in similar projects."

“Especially in the project ‘Image Park 2.0’, market research is equally important.”

White nodded and added: "Boss Qin is absolutely right. The preliminary preparations are the basis for the success of the project. Our goal is not only profit, but also long-term development."

Qin Lei couldn't help but speak up at this time: "If we can assess the risk factors in place in the early stage, we can really avoid a lot of unnecessary losses in the future."

Qin Hao continued, "Yes, there is one more thing. We need a detailed risk assessment to minimize the risk." He flipped through the materials in his hand, his eyes sharp. "Also, pay attention to the possibility of being stuck in certain links. Be prepared in advance. It must be reasonable and feasible."

As the meeting was drawing to a close, Zhou Si quietly suggested, "Perhaps we can invite some external experts to participate in our market research, which may yield unexpected results."

Qin Hao pondered for a moment, then slowly nodded his head in agreement: "This is a good suggestion. We can include it in the next work arrangement."

Qin Hao ended the meeting and walked out of the conference room still feeling calm.

He was walking on his way back to the office, thinking about everyone's speeches at the meeting.

About "Image Park 2.0"

The discussion of the project made him realize that in the future, it is necessary not only to pay attention to market opportunities, but more importantly to have insight into risks.

Walking to the door of the office, Qin Hao pushed it open and saw Ah San sitting on the sofa.

"Mr. Qin."

Ah San immediately stood up with a serious look on his face.

Although he usually dresses casually, his words and actions at this moment do not seem casual at all.

"Asan, how are you doing lately?"

There was a hint of concern in Qin Hao's voice.

He sat down at his desk and motioned for Ah San to sit down as well.

"There has been some movement in the Dragon Tiger Club recently,"

Ah San whispered, "Someone is planning a new project behind the scenes. I've observed it and I'm afraid it involves money laundering."

Qin Hao raised his eyebrows, a hint of interest flashed in his eyes, and then asked casually: "How many people are involved? Who is the mastermind behind the scenes?"

Ah San answered cautiously, "We don't have much information at the moment. It seems that there are quite a few people involved, but the specific person in charge has not yet been identified."

"But I'm already collecting evidence, just in case."

Qin Hao nodded and said, "Be careful when handling this matter. Don't provoke people you shouldn't provoke."

Ah San nodded seriously, knowing clearly what Qin Hao meant.

Qin Hao then changed the subject, "Besides these, is there any good news?"

Ah San smiled, and this time his expression was a little more relaxed. "The cooperation project with White is progressing smoothly, and the expected benefits are higher than expected."

"sounds good."

Qin Hao looked at him approvingly.

After the conversation, Asan said goodbye and left, while Qin Hao leaned back in his chair.

White's project, Zhou Si's press conference, and the money laundering project mentioned by Asan were all within his consideration.

Zhou Si pushed open the door of Qin Hao's office and walked in lightly, holding an exquisite plan in her hand.

Qin Hao raised his head and saw that it was her, a relaxed smile appeared on his face.

"Zhou Si, please sit down."

He pointed to the opposite side.

"I brought a new marketing plan for 'Zhu Zhong Yi'. The previous marketing efforts in Southeast Asia and North America were quite good. This time, the marketing plan is for the western region."

Zhou Si said as he handed the plan to Qin Hao.

"After many discussions, our team decided to try some new promotion methods. I hope you can take a look and give some guidance."

Qin Hao took the plan and nodded as he flipped through it. "Recently, the market performance of 'Zhu Zhong Yi' has been very impressive. I am looking forward to having such a new plan."

Zhou Si smiled and she sat on one side.

She has always admired Qin Hao's business acumen and hopes that her efforts will be recognized by him.

"This is a great idea for live streaming on social media,"

Qin Hao pointed to a page and said, "Being able to combine traditional sales with modern technology is an effective way for luxury brands to increase their influence."

“Even high-end brands have to adapt to the current trend of the times.”

Zhou Si nodded and said, "Our team also hopes to attract more young and fashionable consumers through such activities."

Qin Hao closed the plan, thought for a moment and said, "You have done a good job in maintaining a high-end image in terms of innovative design. While the product is connected to the new trend, the core value of the brand must not be lost. In addition, keep monitoring during the promotion process to minimize market risks."

Zhou Si listened carefully, she took out her notebook and began to record Qin Hao's opinions.

"Thank you, Mr. Qin. I will definitely implement these suggestions."

Qin Hao looked at Zhou Si's concentration and felt satisfied.

I believe that under her leadership, "Zhu Zhongyi"

It will definitely reach a higher level.

After Zhou Si finished recording, "I will start this plan as soon as possible."

“You can always come to me if you have any questions.”

Qin Hao also smiled and continued.

Zhou Si stood up, nodded to Qin Hao, and left the office.

A few days later, Qin Hao stood in front of the large window in his office.

He put his hands in his pockets, thinking about the future development direction.

Just then, the phone on the table rang.

He picked up the phone and it was White on the other end.

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