i have an electronics factory

Chapter 140 Comprehensive Benchmarking

Chapter 140 Comprehensive Benchmarking
It is definitely not realistic for Xinghan Zhixing to monopolize one or more roads in China. Even if these roads are built by themselves, they will attract all kinds of criticism, such as some classic moral issues.

In China, there will be a kind of thinking of "being successful and benefiting the world", especially ordinary people, will have a beautiful illusion about the rich and large enterprises, thinking that they are successful and they are the benchmark of behavior.

Otherwise, it is being rich and unkind.

But is this really the case?
Chen Zifan is not immune either, he is not afraid of the so-called moral accusations, because many people have already accused him of not helping the "villagers" and being impersonal.

The only thing he considered was that the "new energy highway" built by Stardust Technology was not in line with the current situation. As we all know, China is the No. 1 port country in the world. It would be a waste of resources to open a highway for Xinghan Automobile alone.

If it is to "exclude" and "restrict" fuel vehicles and only allow new energy vehicles to pass, then this choice may be much more reasonable, because oil resources mainly come from imports, and electric energy does not need to be specially imported.

When new energy vehicles completely replace traditional fuel vehicles, there will be no difference whether it is a normal road on land, or the so-called "sky road", "underground driveway" or "new energy road".

However, in this way, Chen Zifan does not need to fight alone at all, and can work together with the official, which saves costs and helps to ensure the leading position of companies such as Stardust Technology and Xinghan Zhixing.

While he was conceiving the future road, Haicheng officials had already finalized all the work related to the new road, and the rest only needed funds, workers, tools, and raw materials in place to start construction.

But considering that there will be a seven-day holiday for the National Day, countless college students came to Haicheng for the first time. They have just gone through a 15-30-day military training. Finally, they have time to experience the scenery of Haicheng. The result is road construction?
In Zhao Wushang's words: "The Haicheng officials will definitely not do this. This time they can attract so many outstanding college entrance examination candidates. They will delay the construction date and leave a good impression on those who come to Haicheng."

Maybe one day in the future, these college students will become the mainstay of Haicheng City?
Not only college students, the seven-day National Day holiday is also the peak tourist season. Many people who did not have time to experience 4G speed, new energy vehicles, and new energy motorcycles in Haicheng during the Olympic Games will come to travel this time.

When the National Day peak period is over, Haicheng will be able to start road construction smoothly. Let the citizens and students of Haicheng City bear with it first. After the road construction period passes, the entire traffic appearance of Haicheng will be completely new.

"Starting from October 10th, Haicheng will enter a three-month road construction period. All units..."

Chen Zifan didn't pay much attention to it at first, thinking it was just a formality, what could he do in three months?
It will take at least two years to renovate the traffic in the entire urban area of ​​Haicheng City, but when he got the road traffic plan of Haicheng City...he realized that things were not that simple, and there were new things on it.

"Bike lane?"

"What is this?"

Chen Zifan only knew that motorcycle lanes were specially planned in some places in China, but the facts proved that this thing was really useless, and it was just a poor imitation of foreign transportation systems in some places.

It is different now. In the road traffic planning of Haicheng, in the main road, there is a light green "electric motorcycle" special passage interspersed with the motor vehicle lane, and there is a red non-motor vehicle lane on the far right.

"But…"

As far as Chen Zifan's personal feelings are concerned, it is very troublesome for a two-wheeled electric vehicle (non-motorized vehicle) to turn left when passing an intersection, because many traffic lights go straight and turn left together.

Non-motorized vehicles happen to be on the far right, so if they want to turn left, they have to go through the straight traffic flow. The way to solve this problem is to separate the green lights for straight going and left turning. Haicheng is even more extreme:
Not only did they separate the green lights for going straight from the ones for turning left, but the main road was also widened horizontally. The highest-standard Haicheng main road crossing the downtown area of ​​Haicheng City even reached the level of two-way sixteen-lane lanes.

In addition to the green passages for electric motorcycles, the non-motorized lanes... the width is terrifying, and the remaining main roads are two-way six-lane roads at the very least.

Now Xinghai Highway...

It is the test drive site of Xinghan mini, the play site of Fengying-Zhanhuo, and the driver's license test site of Xinghai Driving School. After all the new roads in Haicheng are completed, they will be completely integrated with Xinghai Highway.

In addition, viaducts and urban expressways will be added gradually in the future. Now it is just the basic road, and there is no need to install these things for the time being.

In order to publicize the "road planning" this time, Haicheng officials also printed 10 paper brochures for distribution to Haicheng citizens, and will also place various advertisements on TV stations and major online media.

This is also a common way to appease people's grievances. Not only Haicheng has used it, but many first- and second-tier cities across the country will also use it. In the brochure, it also spent four pages introducing the Polestar X and Polestar G. .

The first and third pages are the parameter introduction and price of Polestar X and Polestar G standard version, and the next two pages are the introduction of taxi version and bus version. This wave of operations is equivalent to directly calling Polestar Auto Advertised.

Chen Zifan can already predict the popularity of Polestar Motors in Haicheng and even across the country in the future. As long as the price/performance ratio is high enough and the products are attractive enough, it doesn't really matter whether it is a domestic brand or not.

Polestar Motors is also taking advantage of this opportunity to build Polestar Automobile direct sales stores and 4S authorized stores. They are different from Xinghan Zhixing. They don't need such good services, and they don't need any customized modified cars.

All they need to do is to expand rapidly and occupy the blank new energy vehicle market. With Polestar X as the foundation, Xinghan 001, Xinghan 01 and other models will be much easier to promote and more acceptable.

In addition, there are various elements about Stardust Technology in the brochure, such as the 4G service area logo, etc. Chen Zifan didn't want to do this at first, but after seeing the actual effect...it seems pretty good?

Wang Jinli has no objection: "It's better to be public! Let everyone know that there is Haicheng when they mention Huaxia! When they mention Haicheng, they know Stardust Technology! When they mention Stardust Technology, they know that it belongs to Huaxia Haicheng!"

Chen Zifan: ...

Are you playing tongue twisters here?
But he didn't say anything. After the bidding conference, he and Wang Jinli split up. One went back to Stardust Technology headquarters, and the other went to engage in business cooperation.

The National Day holiday has finally arrived as scheduled, and the freshmen who have suffered from military training have all become active. They got rid of the shackles and officially started their college career.

This has nothing to do with a series of factors such as whether the students are studying well, the family conditions are good, whether there is sufficient living expenses, and there is no need to make any excuses. How many young people do not want to play when they have just arrived in a new place?

If life really comes to a point where besides studying and working to make money... then living is really meaningless.

On the day of the National Day, the streets of downtown Haicheng were full of National Day promotional activities and young people with small red flags on their faces. They walked the streets in twos and threes, discussing while walking:

"This is my first time in the city! Is there anything interesting in Haicheng City? Hey~ There are a lot of Xinghan minis on the road! What kind of car is that? It's also a Xinghan mini? And a motorcycle? Didn't you say forbidden motorcycles?"

"That's an electric motorcycle! It's different!"

"What's the difference..."

"You don't understand this, do you? Do you think this is a simple ban on motorcycles? In fact, this is an energy war! Compared with cars, fuel motorcycles are too economical, and they are not a necessary product..."

"You just know more, okay?"

"Hey, this is teaching you something! Don't be unhappy! Besides, there is really nothing to do in Haicheng. If you want me to say, go to the New Energy Auto Show! Go to the 4G Experience Park! Go to Stardust Square to see the Stardust Technology Headquarters !"

"Ah? Shouldn't it be to visit places of interest, museums, etc., to learn about the history of Haicheng?"

"You can go there too, but it's very boring to go there, and have you heard of any historical sites and museums in Haicheng? If you want me to say, we should go shopping for something new! Eat and drink by the way!"

"It makes sense~ By the way, Haicheng has a very good milk tea called 'Guan Xia', we can try it, I heard that they have opened a branch by the sea, you can drink milk tea while looking at the sea, it is so pleasant! "

"I think so too!"

"Let's go~"

Chen Zifan has not paid attention to the milk tea brand "Guan Xia" created by Wang Jinli in the early stage for a long time. Originally, he thought that the high-end "Guan Xia" would gradually decline due to the high price of single products.

But the fact is that he was mistaken. Not only did Guan Xia not fall, but he became more and more prosperous. He firmly grasped the needs of petty bourgeoisie youth and literary youth, and coupled with the excellent quality of individual products, it was easy to develop.

After all, it relies on Stardust technology~
But what really made Guanxia's milk tea enter the mass market...is a new marketing model they launched. First of all, no matter whether you consume it or not, you will have free tea to drink, and you can refill the cup unlimitedly.

That’s not all, if you order Guanxia’s single-origin milk tea, you can still have unlimited...refills are definitely not possible, but you can refill unlimited milk by yourself. In this way, the price of a cup of 20+ is not very expensive.

There is even a risk of "losing money"~

Of course, the so-called losing money is just what ordinary people think. According to the survey conducted by the person in charge of Guanxia, ​​83% of people actually don’t like to drink pure milk. Many people often drink it because of its nutritional value.

Only a small proportion of people really like the taste of pure milk. The taste of pure milk will dilute the taste of the original single product, and the feeling of fullness of pure milk is relatively strong. Adults may not drink much.

There are also some other reasons, such as personal problems of consumers: social fear, sense of morality, altruism... So even if Guanxia provides unlimited milk refills, not many people will keep refilling it, and even if they do, it’s okay.

As long as you don't worry about drinking too much...

Anyway, the body is their own, and Xia Xia is not responsible for any accidents. It can't be said that their store lures consumers to drink milk all the time, right?This is unreasonable!

Many college students have regarded Guanxia milk tea as one of the characteristics of Haicheng, but Chen Zifan didn’t know it, and the plans they chose for the National Day holiday were not bad.
It doesn’t matter whether you go to the 4G experience park or not, because many college students get Stardust 3+ when they start school. They already know the speed of 4G and whether the signal is good, and they are used to it after watching too much 4G.

They signed up to come to Haicheng, isn't it because Tuhaicheng is a "4G city"?But after a few days of experience, they all had several intuitive impressions of Haicheng:
There are many Xinghan mini cars, and there are also many refitted cars, and there are also unique unmanned charging stations. Every time I pass by, there are definitely Xinghan minis of various styles inside, which makes them all excited and want to come to a car.

There are many people riding electric motorcycles and two-wheeled electric bicycles, and the two do not interfere with each other~

The traffic order is good, green vests can be seen everywhere, all electric vehicles are on the plate, and everyone has a driver's license. Many students took advantage of the National Day holiday and directly took a D book or signed up for a C2 driver's license.

It is clean, and the "quietness" posted on the Internet is not felt, but the hygiene of Haicheng is really good. It may be because the Polestar X and Polestar G have not been popularized yet, or it may be that they cannot be quiet.

There is also Stardust Technology. A commercial area has been formed near Stardust Plaza. The most important thing is that you can visit the largest Stardust directly-operated store in Haicheng, test drive Xinghan mini on Xinghai Highway, and take a driver's license test.

The Xinghai Driving School is almost overwhelmed, and it has attracted several driving schools in the urban area to settle in. Only by having more venues can it share such a large passenger flow. The rest is eating, drinking and having fun in Haicheng, which is the same everywhere.

However, there are more people in Haicheng, and the development of catering, entertainment and other industries must be faster. In order to attract consumers, some merchants also offer discounts on cut fruits. As long as they can reach a certain score, they can be free of charge.

How can young people stand this?

Whether to discount or not is second, honor is the most important thing!Earning a free bill can blow at least three years!
Compared to the bustling and bustling city of Haicheng, the Stardust Technology headquarters is much quieter. Zhao Wushang came with the latest progress of several mobile phone manufacturers:
"Xiaomi mobile phone is ready to be released..."

"Well, I'm paying attention."

"Their promotional video..."

"I saw it. This is a comprehensive benchmarking? If you want me to say that they don't need to use this method at all."

"But it works really well..."

After all, Rebus is still Rebus. If you want to benchmark, you should benchmark comprehensively and choose what you can compare with. Before the press conference started, Xiaomi Mi 1 lived there and rubbed Stardust 3 on the ground crazily. The ideal is quite great.

But Stardust users are completely different from some Apple users. Their rational judgment ability is stronger, and they will not believe the results of the "Ray's comparison method" at all. Many people actually understand this point.

But I am so shy~

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(End of this chapter)

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