Agricultural giant since 1983

"Duan Yongping of Backgammon knows, right? Your current situation is similar to his back then. The entrepreneurial team wanted to fight for equity but failed." Li Lei mentioned another influential figure in Guangdong in recent years.

Duan Yongping was the same age as Li Lei, and he was also admitted to university just after the resumption of the college entrance examination. He entered the Radio Department of Zhejiang University. After graduation, he was assigned to BJ Electronic Tube Factory, and then entered the Department of Economics of Renmin University of China to study for a master's degree in econometrics.

At the end of the 80s, Duan Yongping entered a loss-making electronics factory under Guangdong Yihua Group as the factory director. Relying on his own knowledge and experience, he quickly gained a foothold in the factory and led the factory to imitate the popular Nintendo game console at that time and develop a small Bawang learning machine, and spending huge sums of money on advertisements in the media such as cushioning tables, made Xiaobawang a large enterprise with an annual output value of more than 10 billion in just a few years.

However, as Xiaobawang grew bigger and bigger, conflicts between Duan Yongping and the property owners also arose. Duan Yongping wanted to fight for shares for him and other management team members, but Xiaobawang's shareholders refused to give them. Finally, Duan Yongping decided to leave Xiaobawang, and reached a gentleman's agreement with Xiaobawang's boss. When he left, he would only take six people with him, and he would not compete with Xiaobawang as a learning machine for a certain period of time. Xiaobawang also gave him a luxury car. The car, the two sides managed to get together and part ways on the surface.

Duan Yongping, known as "A Duan", took away 6 people from Xiaobawang, including Chen Mingyong from OPPO, Shen Wei from vivo, and Jin Zhijiang from BBK; Next, in Chang'an Town, Dongguan, BBK Electronics Co., Ltd. was established. As promised, they did not start to enter the field of learning machines immediately, but started cordless phones.

And quickly made Backgammon cordless phones the number one in the country, and then founded two major mobile phone brands, VIVO and OPPO, and agreed to enter the top ten in the world; Still beautiful, Xiaobawang has already gone bankrupt and liquidated.

"Mr. Duan from Backgammon, he is very good at advertising. When I go outside now, I can hear backgammon advertisements almost every day. To tell you the truth, I also use backgammon cordless phones at home, which are indeed better than old-fashioned phones." Easy to use!" Li Jingwei seemed to guess what Li Lei was going to say.

"Mr. Li, you see, Jianlibao was cultivated by you alone, and Mr. Duan also led the team to create the Xiaobawang. Mr. Duan asked Mr. Xiaobawang if he wanted a share. Then he turned around and went to Backgammon. Now the output value of Backgammon is He is even taller than Xiaobawang, Mr. Duan leaving Xiaobawang can be said to be a blessing in disguise, if he continues to stay in Xiaobawang, even if he can get shares, I am afraid it will not be as much as it is now?" Li Lei's words are true. Pretty much what he expected.

"It seems impossible for you to directly acquire the shares of Jianlibao. According to me, it is better to go out alone like Duan Yongping. If you are willing to leave Jianlibao and start a new business, there are definitely more than six people who are willing to go with you. Most of the management team of Jianlibao I’m definitely on your side, as well as dealers across the country, do you think they believe in you or the Sanshui government?”

Li Lei counted for him with his fingers, "Look, we have a management team and a sales network. Now we only need a new factory and a new brand. I can help invest in the factory, whether it is buying a ready-made beverage factory or It’s okay to rebuild a new factory, and the brand is even simpler. With your marketing ability, it’s not difficult to rethink a good brand, right?”

"At that time, you will make the new brand bigger and stronger, surpassing Jianlibao, and Jianlibao will definitely not have a good life without you. You will first use the new brand to destroy Jianlibao, and then Sanshui will buy Jianlibao at a lower price! This is not as entangled as it is now. Do you want to have fun?" What Li Lei produced was definitely a Shuangwen script, and it was definitely highly operable.

The most valuable thing about Jianlibao now is Li Jingwei and his management team. If they leave collectively, the Sanshui government will definitely not be able to manage Jianlibao; moreover, Jianlibao’s distribution network is also built by Li Jingwei. Li Jingwei and others are very clear that those dealers also trust Li Jingwei more. After the new brand is created, they can start distribution directly after finding these dealers. As long as the sales performance is satisfactory, Li Jingwei can convince them Completely abandon Jianlibao.

The departure of the founding team will inevitably lead to confusion in production management. If the distribution network is severely damaged, Jianlibao's life will be really difficult.

Now they are willing to sell it at a price of [-] to [-] million. When they are hit hard in the future, let alone [-] to [-] million, those who can sell one or two hundred million to the Sanshui government should burn their noses!At that time, Li Jingwei will come to Sanshui as the savior and stage a good show of the return of the king. How happy it will be.

Li Jingwei was silent for a long time, as if he was seriously considering Li Lei's suggestion, but in the end he shook his head regretfully, "Mr. Li, thank you for your kindness. Duan Yongping only stayed in Xiaobawang for more than five years. After more than ten years, I really can't let go emotionally!"

I'm afraid it's not because I can't let go, but because I've lost my vigor when I'm old, right?Li Lei is also quite regretful. When Duan Yongping left Xiaobawang to start Backgammon, he was only 34 years old, which is the golden age of a man, and Li Jingwei is now 60 years old. A 60-year-old man who has already achieved great success gave up everything and started anew. Starting a business is not something ordinary people can make up their minds.

"Mr. Li, 'Put the green seedlings in the fields with your hands, and you will see the sky in the water when you bow your head; the way is to be pure in heart, and it turns out to be forward'. If you let go now, you may not completely lose Jianlibao. Maybe it will only take a few days. You can make a comeback in a few years." Li Lei was a little bit reluctant to part with the script of Return of the King that he had just come up with, if it came to fruition, it would definitely be a legend in business history since the reform, and he also believed that the strength of Li Jingwei and his team Coupled with Huinong's financial resources, it is really possible to make this script come true.

His continued persuasion aroused Li Jingwei's rebellious psychology, "Mr. Li, why are everyone talking about this matter and trying to persuade me to give in? Why can't they give in? Give Jianlibao to me and my team Isn't it good?"

Li Lei was very helpless, once this person's axis strength came up, there was nothing he could do. Nothing you said would work, so he had to end this topic, and after chatting for a while, he was sent away.

Thinking about it afterwards, if Li Jingwei really wanted to be like Duan Yongping, he wouldn’t wait until now. If he wanted to go it alone, people who were willing to invest in him would have to wait in line. Regardless of others, Li Ning would have to invest in him no matter what. With Li Ning's current strength, the first initial capital must be enough. After solving the problem of starting, the rest will be much easier.

As soon as Li Jingwei left, the people from the Sanshui government came over. Now that Li Jingwei has made any big moves, they will know immediately, and they regard him as the biggest enemy to guard against. Li Lei has been troubled, I can only quickly get away, even the reasons are ready-made, "President Wang of Vanke is sick, I haven't had time to see him, I heard that he has returned to the special zone, I have to go there quickly, let's talk about other things later when I have a chance !"

It is true that Wang Shi is ill. There is a lot of news about this matter in China, and many people know that Li Lei is a shareholder of Vanke. Now that he wants to visit Wang Shi, they have no choice but to object because of emotion and reason. Follow Li Lei to leave.

After arriving in the Special Economic Zone and seeing Wang Shi, there were not many patients in his body. In fact, his illness had signs as early as 1995. At that time, he came to a hospital in Shenzhen for treatment because of severe leg pain. The examination results showed that Wang Shi There was a hemangioma between the fourth and fifth lumbar vertebrae. The doctor said that the severe pain in his legs was because the hemangioma was oppressing his nerves.

After learning that he had a hemangioma, Wang Shi's first reaction was, "Can I still play football?" Because people didn't know much about hemangiomas at that time, and when they mentioned this disease, they immediately thought of another well-known Patient Zhang Haidi, he worried that he was paralyzed like Zhang Haidi.

The doctor said the same thing, let alone playing football, the best choice for him now is to rest in bed, because it is not sure whether the hemangioma is benign, and some sports may induce hemangioma lesion or rupture, when the time comes , is likely to lead to lifelong paralysis.

At that time, Wang Shi was only in his early forties, when he was in the prime of life, and he never thought that he would be paralyzed one day. Like many literary youths, he intends to temporarily put aside the work at hand and go to XZ to take a look.

There he met Jin Junxi, the coach of the national mountaineering team. Just before the tragedy that all 17 members of the Sino-Japanese joint mountaineering team died climbing Meili Snow Mountain, Jin Junxi still wanted to climb the mountain. This calmness in the face of death made Wang Shi I was so shocked that I also came up with the idea of ​​climbing, and even challenged the highest peak in the world - Mount Everest.

He is a man with a plan in his work. He did not climb Mount Everest directly with a wave of enthusiasm. Instead, he exercised step by step. He first climbed four peaks above 1000 meters above sea level in Guangdong and met many friends. Mountaineering enthusiasts have learned a lot from them.

Last year, I went to the National Mountaineering Training Base in BJHR District for ice climbing training. Climbing snow peaks is not an easy task, because when climbing, mountaineering enthusiasts must not only pay attention to the ice and snow on the peaks, but also bring enough equipment to Coping with this is a long process, so professional training is necessary.

Wang Shi completed these trainings quite well, and not long ago successfully challenged the first snow mountain in his life - Yuzhu Peak with an altitude of 6178 meters. When Li Lei came to the special zone, Wang Shi had just returned from Qinghai. Immerse yourself in the joy of successfully climbing a snow peak for the first time.

"After I came down from the snow-capped mountains, I felt that many things in life have become trivial matters. If you let me talk about business now, I will feel superior when I sit there, because no matter from the will or Physically, you can’t beat me, so I’m sure I’ll win in the end!” Wang Shi’s face was flushed, and he didn’t look like a patient. In fact, his hemangioma seemed to be healed in the future, and he didn’t know if it was the change brought about by exercise.

"Then when are you going to challenge Mount Everest?" Li Lei asked curiously. He only remembered that Wang Shi had indeed climbed Mount Everest, but he forgot which year it was.

"Although the top of Mount Yuzhu is covered with ice and snow all the year round, the slope of the ice and snow is relatively gentle, which is very suitable for novice mountaineers like me, but even climbing such an entry-level snow mountain, I still suffered a lot. It’s not the most difficult to climb, but it’s far more difficult than ordinary snow mountains, so I’m going to take it step by step, and spend a few years continuing to challenge some snow mountains that are not so difficult, and then climb Mount Everest after accumulating enough experience!”

"That's Mount Everest. If you really succeed in climbing it, then you are amazing!" Hearing this, someone immediately gave a thumbs up. Climbing Mount Everest has not become rampant now. Only one high school student can climb it. Everyone still regards climbing Mount Everest as a very difficult task. Wang Shi has such courage and determination, which has won the appreciation of many people.

"You are so busy with work, do you have so much time?" There are also people who worry that mountaineering will affect Vanke's operations.

"It doesn't matter. Since the introduction of talents from Zhonghai a few years ago, our Vanke management system has become more and more standardized. Under a healthy management system, my presence or absence shouldn't have much impact!" Wang Shi has already thought about it. .

"Moreover, the entrepreneurial spirit of mountaineering and Vanke is quite similar. Is it a good publicity for Vanke if you go climbing outside, Mr. Wang?" Li Lei joked. It is said that Wang Shi's climbing money was paid by Vanke. The sum of money was indeed worth the money. Wang Shi's continuous exposure in the media through mountaineering did bring a lot of exposure to Vanke and played a good publicity effect.

"Mr. Li, before I asked other people to go climbing with me. They all said that they were too old to keep up with their physical strength. You are much younger than me. Why don't we go together? Let's exercise first, and then go climbing beads After climbing Mount Everest, we will climb all the highest peaks on the seven continents one by one!" Seeing Li Lei, who is still young among a group of middle-aged people, Wang Shi suddenly sent out an invitation.

"Mountain climbing is your ideal, not mine. My ideal in life has been set long ago, and it will not be changed easily, so you should go for mountain climbing by yourself! I'll just do my job well!" Li Lei smiled and rejected Wang Shi.

In his view, building an agricultural giant by himself, and then going to compete with multinational giants like ABCD is more difficult and more interesting than climbing a mountain.

I will try to get back to normal tomorrow, but it is estimated that I will not be able to start paying back what I owed until next week.