this man is not calm

Chapter 139
It was past ten o'clock in the evening, and Jin Shang was still thinking hard.

The document on the computer screen is already full of four to five thousand words, which should be substantial enough by the standard of a rough plan.

only……

With a slight sigh, he deleted some of the words.

『Not suitable, the budget for the video game part is too much. 』

There must be a limit to the benefits of rubbing off. The theme of the Three Kingdoms is indeed a good shield, but it is not a panacea.

The envisioned large investment in the production of "Three Kingdoms Warriors" and "Three Kingdoms Heroes" was deleted, and only the traditional card game "Three Kingdoms" and the strategy game sequel "Three Kingdoms 2" were retained.

In this way, the proportion of video games is not so conspicuous.

In addition, the biggest cost is the shooting of the live-action TV series Romance of the Three Kingdoms.

After a rough assessment, the production cost is properly controlled, and a budget of nearly 9000 million is required to shoot [-] episodes.

If you want to have a better effect and make full use of the current filming capabilities, you will need to spend an extra [-] million yuan.

With such a large investment, without the support from above, even the actors can't be found. For war scenes, where can I find so many well-trained group performers who act under command?

The production of costume dramas cost the most money on the sets and costumes. If there is no strong departmental control and the TV series is not finished, those precious props will be stolen by some dirty hands and feet.

The script, director and actors are very important in the filming of large-scale historical war-themed film and television dramas, and the production is even more important. It is not a task to surround the crew with hundreds of people and provide considerate services so that the filming can be completed smoothly. easy job.

In order to successfully complete the production of the "Big Times" trilogy, the Nan brothers spent a lot of manpower and material resources. Nan Dalong personally took charge of it, because he was afraid that the hard work of the group would not work, and the money invested would be in vain.

In addition to the live-action TV series, it is estimated that there will be nearly 130 episodes, which will be divided into four animations: "The Great Chaos of the World", "Central Plains Zhuolu", "Three Legs", and "The World Returns to One". The total investment is also nearly 4000. Ten thousand is not a small number.

In addition, various publicity and promotion activities also cost a lot, accounting for a large part of the actual investment.

Of course, these are all viewed from the standpoint of Jinxi Culture. After submitting the submission, how to operate it is still unknown.

Whether it is really necessary to produce both TV dramas and cartoons cannot be decided by just one or two people. This is a systematic project that requires the cooperation of all parties, which is beyond the control of a start-up private company. category.

"Let's release the "satellite" first, let's talk about whether it can be realized!" 』

In fact, Jin Shang still has a lot of things he wants to put in, such as changing the "King of Fighters" battle game, adding some historical background stories, playing around the corner, or changing the skin of "Holy Grail War", so that historical generals can play in modern times. The city fights.

After much deliberation, Jin Shang put these things on hold for the time being. Culture and entertainment intersect, but there are still some differences, especially in the summer of [-], the acceptance of ordinary people cannot be overestimated.

Do can, but not in this way.

After the draft was almost finalized, Jin Shang let out a long sigh of relief and stretched his waist. At this moment, Li Xuan brought a cup of tea.

Smelling the tangy aroma, he took two sips to refresh himself a little. Jin Shang looked at the time, and it was past 10:30.

"It's been a long time since I stayed up late to do serious things! Many years ago, I worked hard for the college entrance examination! At the end of last year, I didn't rush to work for my master's thesis..."

"Thanks for your hard work!"

Li Xuan found a chair for herself, sat by the side, and watched her boyfriend talk with her chin up, then couldn't help laughing and said,

"You are a boss, and it's quite hard work. You have to worry about everything."

"There are still too few great talents who can help me share the pressure and act alone! Jinxi Culture Temple is still too small to attract the Buddha to settle in, so you have to work harder yourself!"

"Hmm! I just heard you talking on the phone for a long time, what did you talk about with the second uncle of the Mei family?"

"About the construction of the film and television city, tourism, vacation, leisure, sightseeing and commercial real estate, there are many things that are not clear, please inquire."

"You are baiting, try it out, is he interested?"

"See through but don't tell!"

Jin Shang chuckled and did not deny Li Xuan's statement.
"A large-scale film and television base will cost hundreds of millions of dollars and cover an area of ​​more than 40 square meters. In my plan, I wrote [-] square meters. Even if I fold it in half, it will be huge..."

"How can there be such a big place in the capital to build a film and television base for you?"

"Central urban areas definitely don't have it, and the urban-rural fringe area won't give it. You can only go to the outskirts of the city. Most of the scenes in historical dramas need to go to places with mountains and rivers. Most of the famous historical cities are surrounded by mountains and rivers, occupying important transportation points. Dao. In the capital city, there is no shortage of mountains, but there is not much good water."

Water shortage is almost a major chronic disease in the development of large cities in the north, especially the shortage of industrial water, which has seriously affected local development.

As the resident population in Beijing continues to grow, the protection of fresh water resources is also becoming more stringent, and we are very cautious about any industrial and commercial development that may affect water safety.

However, the film and television dramas with the theme of the Three Kingdoms involve a large number of water battles. The more classic ones include the Battle of Chibi, the flooding of the Seven Armies, and crossing the river in white clothes.

To build the film and television base of the Three Kingdoms, there are no big rivers, and I always feel that something is missing.

Therefore, the most likely choice is to choose a place to build a film and television base in the northern suburbs of the capital, and to build another one in the south near the river.

One side of water and soil supports one side of people, and there is no need to force it to violate the actual conditions and reproduce the beauty of the Jiangnan water town in the north.

In this part of the capital, it is impossible to film the burning of Chibi and the seven captures of Meng Huo, and it is difficult to find a good place in the south to reproduce the scene of thousands of troops and horses riding freely.

"What does the second uncle of the Mei family mean?"

"Somewhat interested."

"That's it?"

"It's not bad! It depends on how the other party weighs the pros and cons, and whether they are willing to make a move. Of course, all this is just a preliminary plan. I don't know if it will be successful."

What kind of tourism real estate is being used now, in the long run, it will definitely be profitable, but the return cycle of funds is a bit long.

If you start with ordinary residential buildings and commercial real estate, the "snowball" speed will be faster, and you can quickly expand to a large scale. The film and television base has accumulated too much capital, which may not be cost-effective for capital that pays attention to efficiency.

However, when doing business, sometimes it cannot be completely considered in terms of making money or not.

Does investing in football clubs make money?

Just think about it with your heels and you will know that it is a money-losing business.

But why are there still so many rich bigwigs investing money in it?
Are people stupid and rich?

At a certain level, what money can buy is not important, and what money can't buy is a good thing.

Spending a lot of money investing in football is similar to tourism real estate that has a long development cycle, leverages a large scale of funds, provides many jobs, and increases taxes.

If they can take advantage of the opportunities of building a film and television base and developing tourism real estate, and get a few pieces of land development rights in the capital, they will make a lot of money.

The capital of the first benevolence, every inch of land is expensive, so many people are fighting for it, who will not give it to?If it only depends on whoever bids the highest price, then the affairs of the shopping mall will not be so complicated.

Around the film and television base that may be formed, Mei Yingnian can definitely develop it into one of the pillars and business cards of the industrial group in the capital.

"You dare to think, they just asked you to provide a rough plan, and you have clearly arranged every industry involved, isn't it a little bit of an overreach..."

"I'm just bragging. It's up to them to see if they succeed. What's wrong with introducing a few capable partners by the way? Besides, these days, which rich man will burn too much money and go to the barren mountains and wild mountains in the suburbs of Beijing to build something?" Film and television city? Land in the capital can’t be obtained, Bohai Rim, Yangtze River Delta, Pearl River Delta, Xichuan, and Huguang have plenty of opportunities, so why suffer in the mountains?”

The key point is that when a film and television city is built, it must be rented by crews, tourists, surrounding villas, and resorts to buy it. Ordinary real estate companies do not have the contacts and resources of the film and television industry at all. This industry is too closed, and laymen rush When it comes to getting involved, basically Audi comes in and Oreo goes out.

Moreover, real estate developers actually don't like the industry with too much "metaphysical atmosphere" like the film and television industry, and the tricks are more fresh and refined, but football clubs with judging standards are obviously easier to start with.

Will it work or not? You can see who wins or loses at a glance. Unlike film and television dramas, no one can tell whether they are good or not.

"You said, I just want to create an IP, plant a flag, and prepare for future entertainment drainage. Why did I suddenly create such a big game?"

Li Xuan glared at Jin Shang angrily, and said a little uneasy:

"There are too many people involved, and there are many stakeholders. Will it involve too much energy for us?"

"The copyright is in my hands. If others want to film the story of the Three Kingdoms, we have no control over it. But if you dare to copy the scenes in "The Romance of the Three Kingdoms" mechanically, then the court will see you."

It's like someone filming the story of Wang Yunqian marrying Lu Bu and killing Dong Zhuo. It's okay, but if it involves Diao Chan and the serial plan, it won't work.

In the same way, the three heroes fought against Lu Bu, warmed the wine and killed Hua Xiong, passed five passes and killed six generals, Liu Bei recruited relatives in Ganlu Temple, borrowed arrows from straw boats, Jiang Gan stole books, locked Hengjiang with iron, borrowed east wind, recommended Zhuge on horseback, etc. , not before, the "first" classic in the novel "Romance of the Three Kingdoms", others cannot use it without permission.

To be honest, how many people can read the dry "Chen Shou Three Kingdoms" after stripping these classic fragments?

Most of the original historical stories are quite boring, and the threshold for reading is very high, without any cultural foundation, they can't be understood at all.

The entertainment industry will develop greatly in the future, and Jin Shang knows it. It seems that it is a film and television base that is trading at a loss. In fact, it has a lot of potential in the future. However, if you want to deepen it, you need a more reliable partner. I can't play it at all.

It just so happened that the Nan family brothers were going to make a big splash in this business, but they were suffering from insufficient strength and were still accumulating contacts and resources. If Mei Yingnian, the big money lord, cooperated, they should be able to make a difference.

"Business... is mostly like this. Resources are exchanged, each takes what he needs, tangible and intangible, and how much value they have must be carefully considered."

"Among them, our strength seems to be the weakest?"

"This is an obvious misunderstanding..."

Jin Shang stretched out his hand and scratched Li Xuan's playful little nose, so that the worry on her face faded, and then explained with a smile,
"We are the content producer, just like a noodle restaurant that opens its doors to welcome customers. No matter how luxurious and bright the store is decorated or how famous it is, customers come to eat noodles. Whether the noodles are good or not is more important than anything else."

"Then... are we chefs?"

"No, the brothers from the Nan family are chefs. We are suppliers of ingredients, rice, oil, salt, and various side dishes. When you go to a noodle restaurant to eat noodles, you complain about the bad environment, poor service, greasy chef, and unpalatable noodle soup. Do you complain that the flour is not good, the oil and salt are not pure, or the seasoning is too watery?"

From the very beginning, Jinxi Culture only set foot in the entertainment circle, providing the necessary creativity and IP. For the time being, it has never thought of going to the front stage to face critical film critics and audiences who don't know their tastes.

The current environment is not very friendly to private film and television drama companies. If you want to increase investment and use it as one of the main positions for content output, it will take a few years to see if the market can accommodate large-scale cultural and creative products. , Is there any room for copyright operation.

In such a big country, movies with a national box office of more than [-] million can be ranked in the top ten or even top five era of the year. Directors and movie stars who can make profits from commercial films are the hottest meat and potatoes. Great time to get in.
-
At ten o'clock the next morning, Jin Shang saw this week's revenue and expenditure briefing.

Excluding the online ticket sales, the overall situation has indeed stabilized.

The revenue growth of Internet cafes is sluggish, and the effects of discounts and discounts are still there, but they are not too obvious.

The circulation of newspapers and periodicals has increased slightly, and the advertising revenue has increased significantly, but the expenditure has increased a lot with the promotion of the youth composition competition and the foreign language speech competition.

The most interesting report is the release of "Miscellaneous Talk". After breaking through the bottleneck, it rose again this week by 5.00%, and its profit increased by 30.00%.

"It seems that for a long time to come, this urban women's magazine, which has been criticized as a low-style magazine, will be one of the company's most important and stable sources of cash flow. 』

As for the biggest expense, without looking carefully, Jin Shang knew that it was server and broadband expenses, which were even more exaggerated than labor costs.

"The high tariffs of the basic operation service providers are really a roadblock, good or bad. Although it increases the company's costs, it also eliminates the possibility of some guys who want to fish in troubled waters. 』

(End of this chapter)