this man is not calm

Chapter 187 Going Further

In a world that has never experienced the explosion of information on the Internet, stories such as "The Hunt for the Murderer at the Goddess of Music's Concert" are really exciting.

Twenty years later, the first reaction of netizens after seeing it was to confirm whether it was a joke, and then look at the specific situation. After 20 minutes of heat, they immediately abandoned it and went to eat another "big melon".

In the midsummer of [-], let’s not talk about the king of singers or not, but when there was a concert, even fugitives couldn’t resist the temptation, and even risked being caught and jailed, they wanted to come and support it. What kind of spirit is this?
From another perspective, this is also to make Dai Yiqin famous, increase the popularity of the concert, and indirectly benefit major sponsors. Among them, Jinxi Culture and its products can also get a share of the pie.

After making a few calls and explaining to the staff on duty how to operate, Jin Shang put it down, waited for the news to ferment, and then added fuel to the fire.

After finishing his work, Jin Shang put down his trivial matters and watched with peace of mind as Dai Yiqin changed his clothes on the stage and appeared again.

It's mid-August, just three days after the beginning of autumn, and there are still eleven days of summer heat left. It's really tiring to sing and dance in front of a large crowd.

Jin Shang looked at the time. It was one hour and 7 minutes, and the concert had just passed halfway. The water vapor on the stadium was steaming, and it was still a bit hot. If it hadn't rained heavily in the afternoon, which slightly reduced the heat, it would have been a bit uncomfortable.

Even so, the enthusiasm of the broad audience has not diminished.

On the other side, ice water and sour plum soup to prevent heatstroke and cool down have been delivered twice.

In this kind of weather, it is not a problem for young people to watch a concert in a passionate stadium. The key is to protect children and the elderly to avoid heat stroke.

"The meeting is over. I'll go back first. Your mother needs to go to bed early. It can't be too late..."

"I know! I'll take care of it! Anyway, there are still two days..."

Jin Shang nodded in agreement naturally, then looked to the side and behind him, at the faces that seemed to have been seen several times but whose names he could not recognize, and asked in a low voice,

"Over there, are they all from the Huang family?"

"Ok!"

"The face looks similar to yours and mine. The genes are really stubborn and haven't changed much due to different living environments."

"What nonsense are you talking about? After all, we are blood relatives!"

Although they are estranged and not very close, they are still connected by blood. Jin Shi rolled his eyes at his son.
"If the family hadn't been separated, my current name would be Huang Qixing, and your name would be Huang Zhijiang..."

"It just smells stale..."

Jin Shang curled his lips in disdain,
"Is it written like this in the family tree before? I remember you went to Jiangxia to worship your ancestors..."

"You were kicked out of elementary school after you entered elementary school!"

"So, you won't go?"

"I went there twice afterwards, but it was not interesting."

The family is large and has a large number of people. It took so many years for the Jin family and his son to completely establish a family genealogy. This has something to do with the fact that great-grandfather Huang Zhengkuo is still alive.

Except for him, the Jin family father and son and Lao Huang's descendants actually have no deep relationship.

In the past, Lao Jin occasionally had some contact with his half-cousins, but this was the first time that others were trying to get close to him like this.

To put it bluntly, there are still rumors circulating in the circle that the Jin family and his son have become prosperous recently.

"When you are poor in the busy city, no one cares about you, but when you are rich in the mountains, you have distant relatives. These descendants of the Huang family are really worse than the last generation!"

After making some disdainful remarks, Jin Shang didn't really look down on those unfamiliar relatives. He just made some excuses and was too lazy to deal with them. He left all the trivial matters to Lao Jin.
-
Even before the first day of the concert ended, the Internet was already buzzing with excitement.

It has a full text live broadcast room, and the popularity is astonishing. As Northern United Online opened up the registration and comment functions, it attracted many netizens to watch, especially Dai Yiqin’s concert. Since the launch, the traffic has increased dramatically, which once made people who were already prepared The on-duty operation and maintenance all felt the pressure.

Another thing that puts broadband servers in danger of crashing is the instant messaging software Jinxi's traffic volume.

On normal days, it would be good to have 40.00% active accounts during prime time on weekend nights.

Tonight is special. The network connection IP has increased by more than 40.00%, and the amount of information sent has increased five times.

The explosive growth shocked Jin Shang, who had been prepared for it for a long time.

In particular, after the news of "Dai Yiqin's concert was hunted down, and the fugitives surrendered themselves to the trap" was published on portals and chat software, it was immediately reprinted by major forums and news websites, and then released by radio broadcasts with good timeliness.

The first people to know the news were taxi drivers and passengers at night, as well as wage earners who had to work the night shift.

Soon, the news spread in all directions through various channels.

Even without the Internet, celebrity anecdotes in the market are the news that are most likely to become topics.

Especially when the discussion about Dai Yiqin's concert has been high recently, it is like adding fuel to the fire, and it is getting more and more heated.

These days, the quality of media people is not that bad. They are not just idiots who can "wash out" a lot of specious articles by sitting in front of the computer and sorting out the online materials.

The influence of the Internet has become more and more powerful with the development of Jinxi Culture, and some reporters like to search for materials online.

Dai Yiqin's concert is the hottest topic these days, so it will naturally not be missed.

Not even half an hour passed before media outlets chasing the news called the local public security department for verification. When they learned that the news was true, TV news, which was a bit belated, also began to broadcast the news.

In an era when entertainment news was relatively scarce, star chasing was so simple and unpretentious. Such "big melons" with a bit of wit and humor directly poked at the most instinctive curiosity and voyeuristic desires of the broad masses of the people.

Because the news was relatively simple, it stimulated everyone's desire to find out more truth, so all kinds of true and false gossip began to circulate on the Internet.

This time, it is not considered a "people-eating melon". At best, it can be regarded as an overflow of attention from netizens and fan groups, but its impact is far-reaching.

Maybe some people will see the terrible influence of the Internet after the boom, some will see the strength of Jinxi Culture, and then care about its products and services, and some will try to replicate Jinshang's success and make gold in new fields.

All in all, this was an unexpectedly successful marketing campaign.

Until the end of the lively concert, Jin Shang did not receive any notification that the company's broadband server had been knocked down, so he breathed a sigh of relief.

After greeting all relatives and friends, Jin Shi took his mother Mei Xinghong home to rest, while Jin Shang directed the staff to arrange for the audience to leave.

Outside, the temporarily added bus lines drove out one after another, and more than 10 people were sent away one after another. They were also asked to tidy up the place, clean up, and repair the lines. They were almost busy. It was almost eleven o'clock.

When he returned to the backstage lounge, Jin Shang was surprised to find that Dai Yiqin hadn't left yet.

"Eh? What's the matter? Why don't you go back and rest early?"

“Interacted with some fans, signed autographs and took photos, and it’s still a big deal.”

"Oh!"

Sun Liang had already gone back with his sleepy child, and most of the others had left. There were also a few old friends of Dai Yiqin chatting with him.

"Should I arrange a car to take you back?"

"No, I'll chat with my friend for a while and then go back. By the way, Xiao Jin, I heard that a dozen fugitives were captured?"

"Only two!" Jin Shang was also very ashamed after hearing this. Rumors are getting more and more evil as they spread.

"Should I comment on this?"

"This is..."

Jin Shang thought for a while and replied,
"No one asks, forget it. If anyone cares, just use public relations rhetoric to deal with it! Although this matter started because of our concert, how it will end is beyond the scope of the fan circle to decide."

"I'm just a facilitator, but the way things develop is not up to me!"

"Yes! So, let's do a good job in the entertainment industry and stop meddling in public opinion."

For a celebrity, paying more attention to social news and civil affairs and expressing opinions can certainly increase attention, but it also carries huge risks.

It is extremely difficult to control the direction of public opinion. You have no idea in which direction "explosive opinions" outside your field of expertise will focus and where the public's focus will be.

The Internet is a double-edged sword for entertainment stars. It amplifies the influence of traffic, but it also puts each star under the spotlight and scrutinizes it. The slightest flaw can easily lead to huge criticism.

"Brother Dai can also try to interact with the fans and post more about his personal life, daily insights, reading notes, and study career. There is no problem. Once it involves the social level and events that are closely related to the general public, it is best to communicate with the agent and public relations Let’s communicate with the department.”

"I understand!"

"It's best... to hire an assistant who specializes in managing online accounts. No one is a saint, how can anyone make mistakes? If there is any crisis, you must have the decision to abandon the car to save the handsome..."

Dai Yiqin was stunned and immediately understood what Jin Shang meant.

To put it bluntly, it is a reminder that if you cause any trouble, leave it to an assistant or temporary worker, and then bow and apologize and deal with the aftermath.

It's not that I hate this arrangement, but that the real personal assistants are all confidants, and everyone has the consciousness of being pushed out to "take the blame".

Sacrificing one or two assistants, as long as Dai Yiqin's reputation is still there, he will be able to make a comeback sooner or later and come back to help.

But if the house collapses, it's all over.

We are all grasshoppers on a rope. We are all prosperous and suffer losses. With such a division of labor, no one can blame us.

"I always feel a little embarrassed!"

"Then Brother Dai will always give you more money, and you will have to make up for it later. Everyone can understand that you just have to make ends meet."

"Yeah! I'll deal with it as soon as possible!"

"Then I won't disturb you. I will sort it out with Boss Zhang and Brother Luo later to prepare for tomorrow night."

After bidding farewell to Dai Yiqin, Jin Shang went to various places to arrange on-duty personnel to prevent rain, dust, and theft, and to check emergency measures. After confirming that everything was fine, he drove home.

After washing up and lying down to rest, it was almost twelve o'clock. After sending a text message to Li Xuan to report that she was safe, she didn't expect the other party to call directly.

"why are not you sleeping?"

Li Xuan replied:

"I chatted with my mother for a while, and now I'm taking a break. Have you just finished your work?"

"It's been a while, and I'm getting ready to rest. I'm really exhausted today. By the way, off the stage, what do you think of the concert?"

"Don't worry, it's not ordinary! There is also a lot of discussion outside the court. I have seen online posts and the evening news."

"That's good!"

This is the first super project planned by Jinxi Culture. It requires a huge investment, has a long cycle, and involves many individuals and entities.

Once it fails, the tens of millions invested directly and indirectly will be in vain. If many partners and sponsors who invest money because of the Jin family and his son's face lose money and lose their reputation, it will be much more troublesome than simply losing money. .

"Tomorrow, you're going to be a tour guide and take your family to play, right?"

"Well! I'm going to go to the museum and the inner city for a walk. I probably don't have time during the day, but at night..."

The concert lasted for three days, but not everyone only attended one concert. Some enthusiastic fans signed in for three consecutive days.

Jin Shangzuo immediately started to express his anger, feeling a lot of pressure on him.

The first game is off to a good start. We must continue to persevere and not let up in the next two days.

This is a big situation that directly affects the business scale of nearly 6000 million yuan, and indirectly affects the scale of hundreds of millions.

Not to mention anything else, the effect of 10,000+ tourists on the tourism economy, service industry, transportation, etc. in western Beijing... and even the entire Gyeonggi base is immeasurable.

Influence is something that cannot be explained clearly. Although Jin Shang is a local, this is the first time in his life that he has truly extended his energy to all aspects.

This is a win-win move that establishes a foothold for oneself, takes root deeper, and also makes money and popularity.

After chatting with Li Xuan for a while, after hanging up the phone, he looked at the alarm clock and saw that it was already early in the morning. With a little excitement, Jin Shang fell asleep and opened his eyes again. There was already a lot of daylight outside the window.

I got up and went out to exercise early, and came back to wash up. After breakfast, the blue sky gradually became filled with dark clouds, and it began to rain heavily.

After more than half an hour, the rain gradually decreased.

Jin Shang checked the weather forecast and it was expected to become cloudy in the afternoon.

"Fortunately!"

Jin Shang has also considered the weather conditions, because there is no early warning for "Golden Finger" and the possibility of affecting the concert is low. However, it is also a good thing to be cooler.

In the morning, Jin Shang had no plans and planned to stay at home and read a book to recharge for the evening's work.

During this rare leisure time, Jin Shang's cell phone rang.

"Hello, who is it?"

"Huang Jiaran? Long time no see, what happened?"

"Rebroadcast? Of course, we are providing signals to local stations..."

"It's certainly a good thing to have music channels to increase exposure. You can find Yan Jing's phone number..."

"I haven't forgotten, I'll introduce you to you when you go!"

After hanging up the phone, Jin Shang couldn't help but feel happy.

Local TV stations, even large channels covering the Gyeonggi region, are far less influential than central media. Even if they are not comprehensive international stations, they are just music channels with relatively average ratings and are the best in nationwide coverage.

(End of this chapter)