this man is not calm

Chapter 188 The Celebrity Effect
It is difficult for children who grow up in the new century to understand the huge influence of traditional media.In particular, radio stations, newspapers and magazines with authoritative endorsements are simply benchmarks in the media industry.

In an era when information dissemination was not so convenient, anyone who dared to call himself a writer even if he published a small article in a newspaper, and appeared on a TV show, would be a famous celebrity from all over the world.

In the era of mobile Internet, TV sets have become decorative items. If there are no children at home, it is difficult to turn them on several times throughout the year.

Now it is [-], and watching the party in front of the TV during the holidays is almost a must-have program for every household. Only at this time can everyone more conveniently see big stars that are rarely seen on weekdays.

Live, not black and white photos in newspapers.

Jin Shang would definitely not refuse the promotion that came to his door.

Unparalleled blessings, misfortunes do not come singly!
Jin Shang, who listened to songs, practiced guitar playing and singing, and then watched TV for a while, was wondering whether he should go out for a walk when Mei Fengchun and Nan Dabiao called one after another.

The former didn't know whether he was happy or complaining. He said that he was stopped as a celebrity in school and it took more than ten minutes to take photos and sign autographs with others, and his hands were sore.

My little cousin used to be a pretty famous beauty. Although she didn't have many friends, she was pretty popular.Nowadays, people recognize me from time to time when I walk on the street, which affects my daily life.

The troubles after becoming famous!
Although I released several popular singles in the past, I could only hear their voices but not see them.

Since singing on stage at Dai Yiqin's concert, he has also captured many young fans.

In short, the lead singer of Little Maza Band finally has some popularity with the audience.

The latter called and told Jin Shang excitedly that the single album "Perseverance" released at 100 o'clock last night totaled 25 million, and 07 were sold in the capital. By 30:[-] in the morning, it was sold out in the Gyeonggi area, and it was sold all over the country. An application for replenishment was sent.

The quality of this song is not bad. It is performed live by a popular singer. It would be strange if it is not a hit.

The response on the first day of the concert was good, and Nan Dabiao, who had made money, was not stingy. With a wave of his hand, he directly distributed all 150 million copies in stock in the warehouse, and generously placed an order of 200 million.

"Ashang, do you think it will exceed [-] million?"

"It's possible, but... don't be too insistent. After all, it's just a single, not a top-quality album!"

"I'm too greedy! I asked senior experts in the industry and the sales volume may be around 700 to [-] million. After this figure, the marketing costs and benefits will not be obvious."

"After all, there are only so many people who can afford genuine audio and video products! There are not many wealthy people. This is an objective reality and is insurmountable!"

Jin Shang sighed and said with great relief,

"Lao Dai is a good person. After the concert is over, we will talk to him about becoming a shareholder and partnering. It is an established strategy to introduce celebrities to join. The golden period of male stars can last for a long time, unlike female stars, who have reached their age. You have to transform.”

"Well! There are still many big projects that need him in the later period. Even if he can't act anymore, he can release a new album, sell his feelings and hold concerts. Not to mention 60 years old, it won't be a big problem if he becomes famous at 50 years old. As for how to go through the process, you Any ideas?"

"They are all old friends who have been together. Let's advance the capital first and then use the later profits to offset it! In the current situation, if he is asked to pay for shares, he will probably be able to get it, but it will be a bit difficult."

"Alright!"

Nan Dabiao thought about it for a while and thought it was feasible.
"Stocks or not, the core assets of our film and television companies and brokerage companies are people. As long as everyone works together, everything will be fine. If we chill the hearts of old brothers, who will play with us in the future?"

"Ok!"

The core assets of today's film and television drama production companies and brokerage companies are all the product of accumulation of connections and capital. Those office buildings, studios and equipment cannot build a moat at all.

In the entertainment industry in previous lives, why were there divisions into groups such as the Hong Kong circle, the Beijing circle, the northwest circle, the northeast circle, and the Shanghai group?
To put it bluntly, the core competitiveness of this industry is a professional rentier group that unites around rich, powerful and well-connected handsome men and beauties, talents and beauties, directors, stars, screenwriters, creators, producers, distributors and advertising media.

Networks, talents, resources and voice are more important than simple money and entities.

Nan Dabiao has been in this industry for many years. Although he has always been a marginal person, he is not an outsider after all. Jin Shang has made some contacts and gathered resources from upstream and downstream creative, distribution, and advertising media, and he also understands what to do to maintain this industry. The small group continues to go strong and attracts more talents to join and grow.

After ending the call with Nan Dabiao, Jin Shang turned on the computer and read the messages on Jinxi.

Statistics from the staff on duty have been sent over. It seems that not only Dai Yiqin's "Perseverance" single is selling extremely well, but also the sales of several singles by Mei Shuying, the lead singer of Xiaomaza Band, and Yuan Xiu, the guitarist. Climb up.

"The First Day", which was released relatively late, showed a "plucking onions on dry land" posture, with daily sales increasing nearly ten times.

The rapid rise is certainly due to the low base, but the popularity of concerts is also one of the important factors.

"Celebrity, money comes quickly!"This is not the era when traffic has become popular more than 20 years later. Traditional music and film and television circles actually have such great influence. 』

Being able to leverage such a large market and having the communication power to influence the general public, it is not surprising that all walks of life want to get a share of the pie.

Coal bosses, real estate developers and IT giants have their own trends in each era. Although most of them have become leeks, once they are done, they are quite good.

Celebrities have only one core competitiveness, and that is fame.

This is one of the few industries where reputation and profit are directly linked. It is not surprising that it eventually became a big dyeing vat with a mixture of good and bad.

After learning about the company's news through the Internet, Jin Shang looked at the time and felt it was almost time, so he changed into light clothes and drove home.

Jin Shang's eldest aunt Jin Lanzhi arrived with her second daughter and her third and fourth sons. Her second uncle Zhang Hua also arrived yesterday morning.

I've been too busy and haven't had a good chat with each other. Today at noon, it's rare to get together. There's no need to go on stage in the evening, so I can relax a little bit.

After entering the house, Jin Shang looked at his relatives in the living room and couldn't help but sigh.

In the past, it was rare to have so many guests at home. Fortunately, the space was large, so it was not difficult to arrange them.

"This is Ah Shang, he's so big!"

My second uncle, Zhang Hua, who I met when I was a child, is a man in his 40s. His face has the unique yellow-brown color of the residents of the Northland grasslands. The strong sunlight and the erosion of wind and sand have caused locals who often go out to develop their skin. Presented in such a state.

His appearance hasn't changed much, it's almost the same as in the photo.

My eldest aunt Jin Langzhi is in her forties, and she looks a bit old as a middle-aged woman. This may be because she often moves around the country with her eldest uncle.His eldest son, Liu Wang, is 24 years old, has started working, has a partner, and is planning to get married next year.

The work unit is busy and I can't leave!

The second daughter Liu Xuan, 21 years old, is about to enter her senior year and is worrying about her future.

The third son, Liu Ben, was a few months older than Jin Shang. He was admitted to a university in the south and was a prospective college student.

The fourth son, Liu Chang, is 16 years old, has graduated from junior high school and is about to enter high school.

The second uncle had something to do at home, and he had just arrived. My eldest aunt had been preparing to arrive for a long time. It seemed that something had happened at home and she was delayed.

It was a coincidence that we arrived just before the concert started.

"This big house has never been so lively since I was born!"

Jin Lanzhi was quite emotional. In the past, the three siblings and the old lady Xian Guizhen lived here, and few relatives came and went. It was really rare for the whole family to gather together like this.

From the perspective of the old Huang family, who had a big business, the house back then was nothing but big and old. It was located in a relatively remote location, the decoration was old, it had no heritage, and no great people had ever come out of it.

This is a shabby place where a big boss arranges his concubines and concubines, hides his darlings in a golden house, or sends away the children of the family who have fallen out of favor.

Over the years, three generations of the Jin family (plus Jin Sancai) and Mrs. Xian have invested a lot to transform this place into what it is now.

There is a garden courtyard outside and a garage underground. The interior decoration of the house has also been completely renovated and has a modern feel.

Many scenes in the movie "The Big Era" trilogy were shot here, and the large-scale TV series to be filmed will also occupy a very important position.

The three siblings, Jin Lanzhi, Jin Lanyun and Jin Shi, grew up here and witnessed the changes in the local customs and people of the capital, as well as the city's expansion. The fields were transformed into buildings and streets, and the lakes, ponds and rivers were transformed into parks.

Villages and towns are disappearing one by one, leaving only a lot of streets and communities named "XX Village". The rustic atmosphere of the urban-rural fringe is dissipating, and the atmosphere of a metropolis is getting stronger and stronger.

The same is true for the traces reflected on this house. Unlike the large courtyards in the central city that can be called a mansion, the Jin family's old house still has a strong atmosphere of life.

The Jin family and his son have put in a lot of effort to get it to what it is now, which is inseparable from the housekeeper Lao Bian's many years of hard work.

In another 20 years, even if someone offers [-] million, they will not sell this place.

Not to mention the future, even now, it is extremely difficult to get a piece of land to build a single-family villa, especially a large house in an urban area that is almost as big as a historical building. It is the best business card, a symbol of status and wealth.

If it wasn’t really at the end of its rope, no one would sell it!

The three younger brothers and sisters of the Jin family from the previous generation were sitting on the sofa chatting while Lao Bian was busy in the kitchen.

There were a lot of people and it was too busy, so I ordered some dishes from a nearby restaurant and had them delivered.

A few little guys were playing "Three Kingdoms" in the side hall. As for why they didn't play "King of Fighters 1995", I heard that when my second uncle's youngest son came, he got addicted after playing for a while and cried and didn't want to leave, so Got the cassette back.

After her mother Mei Xinghong was busy in the study for a while, she came to the living room to talk to everyone. Jin Shang listened for more than ten minutes, agreed, and went to the balcony to see if the flowers and plants were still alive. At this moment, he listened. There was a strange humming sound.

I followed the sound and saw an iron cage placed in a corner. There were two fluffy puppies inside. Seeing Jin Shang coming over, they kept shrinking into the shadows inside.

"puppy?"

Where did this thing come from?

As if in response to Jin Shang's question, a voice came from behind.

"Shepherd dogs with relatively pure bloodlines. These are the most beautiful, have good tempers, are smart and obedient. You father and son are quite busy and are not at home. Raising two shepherd dogs and looking after the house and nursing home are secondary. The main thing is to accompany you." family……"

"Ok!"

Jin Shang stood up and saw his uncle Zhang Hua walking over.

"It's not good for such a big house to be deserted! In the past, there was often no one at home, so it didn't matter. Now, my mother is at home, and it's a good thing to have pets to accompany me."

The grievances and resentments of his brother-in-law's family were all over. Zhang Hua didn't want to ask too much. He took out the cigarette in his pocket and wanted to light it up for a few puffs. He thought about it for a while and then put it back.

"Why...uncle, do you have something to ask?"

Zhang Hua responded with some hesitation and an embarrassed nod:

"I already know about your affairs. I went to the local agricultural cooperative a few days ago to ask, and there were a lot of people interested. You also know that although the north is an important agricultural land, the bulk of the consumer market is in the south. Opening up channels will smooth Sending the product to the terminal is the top priority. Unfortunately..."

Being honest, hard-working, and down-to-earth are all excellent qualities when doing business, especially agriculture, but...

"In terms of doing business, we are indeed not as good as the southeastern coastal provinces. The local business atmosphere is very strong and the business environment is also very advantageous. If nothing else, the choices of young people are different. The young men in our area are older. Girl, your first job is always to be a public servant, and when looking for partners, you always choose people who work in government agencies. Private entrepreneurs, no matter how big the family business is, are not well-known throughout the country. When you go to meet your father-in-law, you don’t dare to speak loudly..."

In this environment, it is already the limit to build mature distribution channels through local interpersonal relationships. If you want to distribute your products across the country, it is simply impossible to find out-of-town dealers and be peeled off several layers of skin.

Jin Shang nodded understandingly and agreed:
"I've heard about all this. Is the local agricultural cooperative interested in cooperating?"

"It stands to reason that this is an opportunity that should not be missed! It is not yet known how big the future online sales will be. But at present, it seems to be very promising. The key is that before, we had no choice but to let the dealers decide. If there are competitors, you can be tougher when bargaining. Although food like grain can be stored, the price is the most expensive when it is fresh, but it will be old in the second year and cannot be sold at a high price. Moreover, the cost of inventory must also be calculated …”

"So, there is a basis for cooperation!"

"Yes! The key is how to promote it! To be honest, I am very optimistic about the prospects of online shopping, and the possibility of realizing the future plan is not small. As soon as your aunt told me about this matter, my first reaction was to take all the shares even if the pot was sold. Come on, it’s just...there’s trouble!”

(End of this chapter)