this man is not calm

Chapter 195 Personal Choice
After the short meeting with the technicians, Jin Shang temporarily put down some of the more radical ideas. Now that there are more and more things at hand, he will calm down first, gradually implement the existing plans, and then consider the next step.

The more specialized the business is, the more resistance it will feel when it reaches the "deep water zone".

The country is huge, and with every slight improvement, the absolute value of its comprehensive strength will increase a lot. This is different from those small countries that are known as developed regions, have small territories and sparse populations.

The construction of network infrastructure cannot be considered to be rolled out across the country for the time being. It will take a long time for the entire Gyeonggi region, followed by some economically prosperous large cities and regional central cities, and finally to the suburbs, rural areas and remote areas. .

Every leap forward at the Internet level is inseparable from the support at the national policy level.

Just like now, Jin Shang truly feels that the development of Jinxi culture is about to touch the ceiling of this era.

The number of registered users of the instant messaging software Jinxi is about to exceed [-], and nearly one-third of domestic Internet users have been attracted. In this era, this is quite a remarkable thing.

Others don't realize the huge power in this, how could Jin Shang not understand it?
The savings from starting the business in the past six months, and even part of the loan, were all spent on promotion.

What remains is to do everything possible to retain these active users and use their interpersonal networks to attract new netizens.

Once the social network is successfully constructed and a "siphon effect" is formed, the first "Dinghai Shengpin" of Jinxi Culture will be formed.

In the next few days, Jin Shang has been busy handling the company's management affairs, improving the system in an orderly manner and replenishing the manpower of various departments.

The huge role of Wei Shuangping, the human resources director, has become more and more obvious as the company grows larger and has more employees.

On Thursday afternoon, after the split plan of the e-commerce branch Jinxi Mall was completely determined, Wei Shuangping will concurrently serve as the general manager of the e-commerce company, taking charge of all affairs of the e-commerce company. In addition to being responsible for the shareholders' meeting and Jinshang, she has actually become The "vassal princes" who are responsible for their own affairs.

Judging from the current performance, no one among the company's executives can match her in terms of comprehensive capabilities, especially in terms of manpower deployment and tapping internal potential. Even the boss Jin Shang has to lament that a top professional student, It is indeed better than the average person.

Regarding specific personnel arrangements, Jinshang promoted Jiang Long, who was transferred from Central China, to the parent company's audiovisual product distribution and physical logistics dispatch specialist, and assisted Wei Shuangping in building the warehousing construction of Jinxi Mall.

Li Xuan appointed the manager of group purchasing and offline business to manage the original business and prepare for the establishment of a B2B e-commerce sector.

As for the C2C business that is currently online and operated in the name of Jinxi Mall’s second-hand trading market, there is no need to increase investment yet.

There are only 10,000+ Internet users in the country, scattered in various major cities. It would be good to have a few thousand in each. Buyers are rare, and sellers are infinitely close to zero. It is difficult to find self-employed people who want to open an online store.

The so-called C2C e-commerce is still a marginal business that only exists online and has little popularity. All it can do is build a nest to attract others and wait for the trend of the times to arrive.

After chatting with Jiang Long, who came from afar, and arranging a long-term rental apartment for him, giving him a few words of encouragement and sending him away, Jin Shang felt a little more relaxed.

“We are just waiting for the inspection next month and the first round of financing. 』

With money, it is possible to acquire land and build warehouses in several central cities, thus truly reducing logistics costs.You can also enjoy the dividends of a wave of rising low prices and enter the market early. In the short term, it seems a bit radical, but as long as the capital flow continues, in the long run, you will definitely make a lot of money.

I looked at the sky outside the window. It was a little dark, and it was probably going to rain heavily.

The humidity was high and his breathing was a little stuffy. Jin Shang drank a few sips of cool boiled water and was about to close his eyes and rest for a while when the office door knocked.

"Come in!"

Li Xuan opened the door and held a large stack of this week's sales data for Jin Shang to look over and sign for confirmation.

Jin Shang asked calmly while flipping through the pages:

"Total sales increased slightly by [-]% compared with the same period last week. This data is not bad. The popularity has subsided and it can still maintain growth, which shows that the market potential is being realized. It's just... toilet paper, washing powder, soap, rice noodles that are not profitable The shipment volume of oil and other products is huge, and the sales volume of milk powder, diapers, books, film and television CDs and ready-made clothing with high profit margins fell slightly, and the sales volume of group buying coupons, movie tickets, supermarket and hot pot city discount coupons also fell..."

The more you sell, the more you lose.

"The movie "Big Era" has been released for more than half a month. There are no other popular movies. The tickets for the second half of the season are almost sold out. Most of the summer vacation is over. The explosion of tourism consumption has also come to an end. The consumption of cheap daily necessities is on the rise. Many people buy it. Even if it’s a big box, I don’t know how many years those people who buy dozens of packets of washing powder plan to use it.”

It may be local retailers picking up bargains, or of course, it may be the "hand-picking people" of this era.

No matter what happens, as long as real money is spent to buy it, Jinxi Culture will sell it.

"Huh? Game cartridges and Venus consoles are actually selling well..."

Unexpectedly, Jin Shang saw something that interested him. So many people bought into the consumer electronics that had just been launched.

That's right. Today's Internet users have a lot of money and leisure, and their demand for game consoles and entertainment is not small.

Although the volume is not too large, only twenty or thirty units per day on average, the unit price is high. One host is bundled with five or six boards and CDs, and the profit margin is quite good.

"No wonder Brother Dong in his previous life started his business with genuine home appliances. One order of these appliances is worth dozens of retail sales of ready-made clothes." 』

Consumer electronics has great potential.

As for the hundreds of mid-range mobile phones that Jinxi Culture specially launched for activities, they basically made no money and were sold at cost price. It was a test of the acceptance of online shopping of large-ticket items by netizens of this era.

The overall effect is acceptable, but it's not to the point of focusing resources.

In addition, what surprised Jin Shang was that the sales of the product with the highest profit margin, the mid-range liquor Beiguo Spring, actually increased several times.

This achievement is also due to the low base, but it also proves from the side that this regional brand wine with good quality is still favored by many customers.

Pointing to this strange data, Jin Shang asked:
“What’s the reason for the surge in alcohol sales?”

“There are special offers!”

"What offer?"

"Northland Spring Liquor Industry spends money to buy coupons. It seems that it wants to clear its inventory. Even if it makes less money, it must withdraw funds as soon as possible!"

It turns out that my aunt’s family spent their own money to buy coupons and blog recommendations, so that’s no problem.

Aunt Jin Lanqun and uncle Zhang Hua both mentioned that they need to clear inventory and collect funds to raise funds for franchise financing.

In the past, Jin Shang had no idea how much "inventory" his aunt's house had, but now he has a little understanding.

No wonder the family went around looking for ways to clear out the goods, but it seemed there was really no place to put them.Even so, I can probably make a lot of money from the wine at my aunt's house.

It’s true that things like liquor will not go bad if left unattended. This thing also has a shelf life and will expire. If it is not stored properly, it will also deteriorate. It does not mean that the older it is, the more expensive it will be.

"Fine!"

How is it possible for ordinary people to buy tickets and do activities at Jinxi Mall at will?
All products must be linked to the sales strategy of Jinxi Mall and will never be so casual.

However, the relationship between the second aunt's family is unusual, and there is not much popularity and excitement now. In addition, a direct sales online store has just been opened, so some freedom must be given.

"These related households will not affect the overall strategy. They will help if they can. If there is a conflict, it is okay to refuse. If there is a problem, let me talk about it."

"Ok!"

After Li Xuan agreed, Jin Shang saw that she was hesitant and hesitated to speak, so he couldn't help but ask:
"Is there something on your mind?"

"Then I'll say it!"

Li Xuan was not a shy person, especially in front of Jin Shang, and rarely kept what she wanted to say in her heart.

"Our family can also contribute to the financing of Jinxi Mall, why didn't you ask me?"

"Eh? I see you've been thinking a lot these days. So you're thinking about this?"

"I just want to know. Our family can't afford several hundred million, but we have many relatives. Let's borrow some and scrape together, maybe we can."

"You, isn't this what your mother and grandfather asked you to ask?"

"How do you know? I'm just figuring it out!"

"Your family is different from my aunt's family! Even if they are barely considered peers, they are quite powerful..."

Jin Shang smiled and replied,

"My aunt's family and I are close relatives, but your family... is not! Others are fine. For such a major event that determines the future fate of two families, if there is a deep union, there is only one possibility, and that is marriage."

Li Xuan was stunned when she heard this, and then she reacted and blushed with embarrassment.

With tens of millions of dollars in business, a small decision may determine the future of the two families for decades to come.

Stop talking about opening up the world and looking at the world.

For a profitable business, as long as the conditions are not much different, of course you have to take care of your family and friends.

If he hadn't been his nephew, would Mei Yingnian be so enthusiastic about supporting the Jin family and his sons and using them as support?
In modern society, you don’t need to pay attention to the old traditional nonsense, just listen to it.The higher the level, the more marriage is needed to consolidate the alliance of interests.

If you don't feel the power and importance of marriage, it's not that there's something wrong with it, but that your status is too low. If a man marries a woman, it doesn't meet the threshold of marriage. At most, it's just a case of weak people clinging together for warmth and finding someone to make do with.

Regardless of whether it is domestic or foreign, when the business is at this level, money or not is already secondary. The key is the exchange of interests and the alliance of powerful forces.

Jin Shang has a good relationship with Cao Heng and Li Leping, and I believe they have a good impression of Jin Shang, but this and marriage are two different things.

"Are you ready?"

Jin Shang asked softly,

"Introducing you into my life and career is not the same concept as introducing you, the Li family, to be deeply bound. No matter what you choose, I will support your decision. If you decide to work hard by yourself, then in the future, I will Seriously consider the distribution of your equity. No matter what happens in the future, you will get your due share, and I will personally give you some rewards..."

This is to take into account that if the two of them fail to get married due to some accident in the future, the couple will not be able to live up to Li Xuan's efforts. Of course, this does not mean that Jin Shang is ready to give up in the end, but Out of rational considerations, Li Xuan should be given adequate future protection to the maximum extent possible.

If we successfully become husband and wife in the future, there will naturally be no problems and everyone will be happy.

but……

"If you choose another path and choose the marriage path of strong alliances, you who come from a powerful local family should understand to some extent that when you have more relatives and children, conflicts will arise. Our Jinxi culture is It is a modern company facing the future, but it does not exclude outstanding talents from family members. How about introducing a professional manager system and making money by being a hands-off shopkeeper? You know, I don’t believe this. When there is a big difference in ability, I If you trust your relatives and acquaintances, you will have a higher priority in appointing them, but if you can’t handle the assigned work, it will be embarrassing.”

"I understand! Let me think about it..."

Li Xuan's heart was a little confused. She didn't think so much before, but now she understands that her mother and grandfather came to visit several times, and she also talked about it, but they didn't give any response. To put it bluntly, the key to this matter is, It depends on what Li Xuan thinks.

"By the way, give this material to Director Wei first. She is now the person in charge of Jinxi Mall. She is your direct boss and needs to master the operational data."

Jin Shang reminded,
"The group buying business is now inseparable from B2C because offline life has not started. In the future, I will separate the O2O business separately, and you will be the first person in charge. Now, let's practice it in Jinxi Mall..."

"Understood, I am now a general under Director Wei. If I contact you directly, I am actually overstepping my rank and making a snitch."

If it weren't for Li Xuan's special relationship, such behavior would actually not be recommended.

You can be more casual in private, but in the workplace, you still have to avoid suspicion, so as not to affect the authority of the "marshal" appointed by Jin Shang.

After discussing the business, Li Xuan asked before leaving:

"Do you want me to be the water thrown away by your married daughter, or do you want me to be the marriage partner of a rich relative from the countryside who brings family resources and a group of brothers, sisters, and aunts to visit?"

"I... From your side, how you view your relatives depends on how close you are to them. I am an only child. I have many relatives in my family but few contacts. It's not that I am withdrawn, but that I look down on the Huang family. Those losers who fail to achieve anything but fail."

"Most of the people in my family are short-sighted."

"At least, they know their position. Those people in Lao Huang's family take themselves too seriously, cannot recognize themselves, and look down on Lao Jin and me."

Jin Shang curled his lips in disdain. The fallen phoenix looked down on the peacock, but he didn't realize that he was not even as good as a chicken.

(End of this chapter)