Chapter 226
After the main work was completed, Jin Shang, Wei Shuangping and Qi Zhaoyun were relatively relaxed. They went shopping in the lively places in the local county in the evening, ate a lot of local food and bought some special souvenirs before returning to the hotel to rest with satisfaction.

The next morning, the three of them, led by Zhang Yunying, visited the local agricultural station and several major production bases, and also inspected the operation of the "Beidacang" agricultural e-commerce website.

After seeing it with his own eyes, Jin Shang lowered his threat to this platform by another level.

In terms of foundation and background, it is still quite sufficient, but it is very weak in terms of Internet technology. It is just an advertisement introduction page with a consultation function. That is, it is a step further than Sun Daqi's Yellow Pages website and adds some transaction functions. In essence, , is still just an advertising display platform.

In fact, it's right to think about it. Most of the information technology companies in the capital have very average technical levels, and they don't even have Internet thinking.Even Jinxi Culture, a relatively successful cultural technology company, has difficulty recruiting some capable technicians, let alone agricultural enterprises as far away as the North.

Emerging high-tech companies have extremely high requirements for the environment in which they operate. It is unheard of for large-scale IT companies to place their headquarters in third- and fourth-tier cities.

There are big stages in big cities, and those who are capable will rush to get there. Ambitious entrepreneurs should surround themselves with the strong in the capital.

After lunch and a short rest, the group visited the local authorities and chatted about the situation.

An external investment of [-] million yuan is enough for public expenditure for several years. We must not be careful. Even if it is a private business activity, it is difficult not to pay attention to such a large-scale capital flow.

This is why Jin Shang feels that big fish cannot be raised in shallow water. The cooperation of two to three billion is already a big business that has been rare in the local area for many years.Even in Beijing, it only deserves a spot in a mainstream newspaper. If you want to do a feature, you have to spend money to buy space.

I accepted an interview with the local media with some cadres I was not familiar with. After some conversation, the inspection trip from afar was almost coming to an end.

At around four o'clock in the afternoon, Jin Shang, Qi Zhaoyun and Wei Shuangping boarded the return plane.

After things stabilized, Jin Shang looked condescendingly at the endless plains and gently undulating hills below, and couldn't help but sigh:

"The land chosen by God is Longxing. The only places in the world that can be compared to it are the Great Plains of North America, the Great Plains of Eastern Europe and Patagonia in South America."

In the agricultural era, the value of these places was not low. In the industrial era, their huge value and potential truly emerged.

There are also some places where agricultural conditions are even better, such as Punjab, the Red River Delta, the Nile Delta, etc. However, these places are limited in area and their potential is not particularly outstanding, and they cannot play the role of a "magic needle in the sea".

The land is fertile and the terrain is flat, which is very suitable for mechanized operations. What's even more rare is that the underground also contains rich mineral resources, and the climate is not particularly harsh. The power of the industrial age can completely solve some minor problems.

In the era before Jin Shang traveled through his previous life, the focus of domestic agriculture had almost moved north. The black soil where the three rivers converged gradually became a staple food planting base, while the south began to favor cash crops with high added value.

Of course, this is just a general trend. The situation in each place is different and there are always differences.

Qi Zhaoyun ordered a cup of coffee, took a few sips to refresh himself, and asked the sighing Jin Shang:
"Mr. Jin seems to be particularly concerned about the development of basic livelihoods such as food, clothing, housing and transportation..."

"It must be like this. I am very optimistic about the future development of my motherland. Food, clothing, housing and transportation are the magic needles that anchor the sea. From ancient times to the present, if you can grasp the essence of these four simple 'words' and gain a firm foothold, you will naturally achieve great results."

"But isn't the focus of our company on culture and technology?"

"You can know the etiquette if you have enough food and clothing, and you can know the honor and disgrace if you have enough food and clothing. Culture and technology are considered only after dressing and eating. The foundation is unstable. No matter how advanced culture and technology are, they will only be mirrored and flashy."

"You are really confident."

To be honest, everyone almost agrees on the great rejuvenation of the Chinese nation, but no one knows how strong it will be.Catching up with the world's best and becoming a decisive force that dominates the world is not enough, but re-creating the glory of a regional power is not bad.

The spirit is still there, but after all it has been declining for a long time, and the confidence is insufficient. I dare not overly imagine a situation where the foundation is still there, and understand the terrifying power that a huge country can unleash when it rises again.

This life will be stronger than the previous life. As long as it develops steadily for one or two decades, looking back, the predictions of those experts will seem like a joke.

Skiving these too general topics, Jin Shang asked Qi Zhaoyun:
"How are the legal disputes being handled these days?"

"It's calm. Only some industry clubs have reported our unfair competition and are still providing evidence to each other."

"Why, is there really a complaint?"

Qi Zhaoyun smiled slightly:
"No wonder they are anxious, every small change in market share will cause a huge impact."

"Can you win?"

"The problem is not big. Our company's processes are still very standardized, and a lot of data is clear and verifiable. The so-called dumping below cost price to squeeze out market share does not exist at all."

The determination of unfair competition is quite complicated. However, there are several red lines that are best not to be touched easily. One of them is to compete maliciously with a price far lower than the cost; the other is that in fact, consumers enjoy high quality and low price. service has been hindered.

Occasionally doing promotions and significantly lowering prices is okay, but if you insist on hurting others with your own business, squeezing out competitors and then dominating the market, this kind of behavior will definitely lead to investigation by the competent authorities.

Jinxi Mall's problem is not big, because there are no middlemen to make the difference, making the platform's shipping price much lower than the physical market. But even so, the gross profit is above the profit and loss line, which is not enough to dump below the cost price.

As long as this red line is not touched, everything else is just a matter of wrangling.The Jin family and his son are natives of the capital. They are not outsiders without connections. It would be nice if they don't need to recruit others to make others angry. They will definitely not be cheated.

"Mr. Jin has a good grasp of the scale. Even if it is a discount promotion, he can't find any faults."

"Okay. I'll leave this problem to you to solve. By the way, the autumn recruitment is just around the corner. See if you can recruit a few fresh law graduates. The company's legal department is still too weak. In the future, the company will have more and more business, and there will also be more legal disputes. It will always be up to you alone, and you will be too busy."

"Understood. I will make a list of personnel needs when I get back."

After talking about some trivial matters, the three of them closed their eyes to rest, rested for a while, and filled their stomachs with airplane food.

The airline services these days are still very attentive, and they even sell alcohol. Are they not afraid that passengers will cause trouble and go crazy after drinking too much?
At around six o'clock, when the sun was about to set, the three of them dragged their suitcases out of the airport, took a taxi, and returned to the company. They sorted and put away official documents before going back to their homes.
-
I called my parents to report that I was safe, and then drove home. After a long absence, Li Xuan was actually cooking.

"Hey! You became more diligent when I was not at home?"

"I'm not lazy in the first place!"

The girlfriend wearing an apron came out with a spatula and glared at Jin Shang angrily.
"You're back? What's the result of the inspection?"

"It's better than expected. This financing should be completed." "That's good. The company's cash flow is a bit tight. Without financing, the discount subsidies will have to be weakened."

"Don't worry, if there is a problem, I will inject capital."

During this period of time, Jin Shang himself held a lot of funds.Composing lyrics and music, releasing albums and singles, licensing cooperation, etc., and earning a lot of money.

Not all of these incomes belong to Jinxi Culture. Jin Shang is not a saint who destroyed his family to relieve difficulties and sacrificed himself for others. Not a penny will be lost to himself.

But if the company is in trouble, it's okay to provide appropriate assistance, but it won't really cause serious problems.

There is actually no problem with the operation of Jinxi Culture. The income is rising steadily. After reducing the advertising expenses, it has become better.

The real pressure lies in the fact that the loan amount is too high, which requires a lot of benefits to be paid every month, draining a lot of cash flow.

Through various channels of loans, the interest rates have been greatly discounted, but they are still very high.

After the leverage is added up, if the "snowball" stops, then you must control financial risks and live within your means. It will be impossible to make rapid advances like the past month or so.

Facing difficulties, Jin Shang's thoughts are simple.

Release a few more singles and albums, sell songs, publish collections of poems, books, plan games, and rely on "copying" to make money in a short time.

It is impossible to "restrict expenditures". At this point, if you don't advance, you will retreat. The development of the Internet is a road of burning money, and there is no retreat at all.

As long as we get through this difficult period, a better future is just around the corner.

The end of inflation has not yet completely passed. At this time, spending the money earned quickly and using good steel on the cutting edge is the key to development and growth.

For a rapidly growing startup, it’s important to make money, and it’s even more important to spend money.

"Speaking of which, has the sales volume of my single album exceeded 20?"

"almost."

"That's not it. I thought it would be higher, but it's a pity."

Jin Shang put down his luggage, took a quick shower, walked into the kitchen, and cooked with Li Xuan.
"I worked hard composing music and lyrics, working in my spare time for many days, and my income is less than 100 million. It's far worse than Dai Yiqin. It's annoying..."

"Are you so big-hearted that you even want to be compared with the 'King of Singers'?"

"What's there to be afraid of? But now someone calls Dai Yiqin the 'King of Singers'?"

"A single album has been released and it has sold two million or hundreds of thousands of copies. This is too exaggerated. On average, one of every [-] households buys it. What is this concept?"

Li Xuan said with emotion.

This is still a single disc that is not very cost-effective. If the album is released, the minimum is 1000 million, and there is a hope of 2000 million, or higher. It depends on the promotion and the quality of the songs to raise the upper limit.

Nowadays, the average price of an album released on the market is around 25 yuan. The greater the reputation, the higher the price. Dai Yiqin's last album "Initial Dream" was priced at 35 yuan and is still very popular.

Whether the price of the next album at the end of the year should continue to increase depends on the situation.

Because of making money in this way, when Dai Yiqin became prosperous, he himself was inevitably at the forefront.

A singer can earn hundreds of millions from just a few songs. Even if this money is shared by many "players" in the upstream and downstream industry chains including creation, recording, copying, promotion and distribution, Dai Yiqin's actual earnings are certainly far less than that. , but it’s still very jealous.

More than half of the companies listed on the Beijing Stock Exchange have annual profits less than what Dai Yiqin earns from releasing an album. This situation will definitely attract criticism from some relatively traditional and conservative outsiders.

The presence of singing "actors", coupled with the special attributes of public figures, always puts them in a passive state when facing criticism from the general public.

If you don't have a strong backer to protect you, it will probably be difficult.

More than ten years ago, Dai Yiqin encountered a similar thing. However, the situation has changed now. The Nan brothers are not easy to bully. Under the introduction of Jin Shang, Dai Yiqin also participated in "Romance of the Three Kingdoms" and "Come on Champion" ", and have a good relationship with some middle-level cadres of the TV station, so there should be no more boycotts and "withdrawal" from the TV station.

"Dai Yiqin's popularity is on the one hand, and the songs I gave him are also rare classics. This is a good result of mutual achievement. If I sang it myself, I probably wouldn't be able to make much waves."

"I think you want to take advantage of the popularity and make more money, right? How much will you earn if you sell one more single?"

"Two and a half cents, not a lot."

"Isn't that much? I've heard that not everyone is eligible to sign a share-sharing agreement, let alone one with such a high price..."

"What does this mean? The album is the big one."

Jin Shang smiled and felt that he was making money very quickly. However, the reputation of Xiaomaza Band was still too small to maximize the profits.

In the next period of time, except for the financing project of Jinxi Mall, the company will have nothing major to worry about, and Jin Shang will have more spare time.Release songs faster, write more scripts, and keep your editors busy.

Time is limited, and it is impossible to "copy" everything. Jin Shang himself cannot remember many of them, so he can only give a rough idea and let his employees fill in the details.

“I don’t know what’s going on with the scripts of ‘Family with Children’ and ‘I Love My Family’. The TV stations are waiting to start work on them.”

I will go to work tomorrow and seize the time to see how far it is. If it is almost done, then Nan Dabiao can make preparations to recruit directors and producers and select actors.

TV series are not movies, so they are not that troublesome. Except for annual dramas, they do not need to be too elaborate.

(End of this chapter)

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