this man is not calm

Chapter 229 Analysis
It is not absolutely impossible. You can imitate the European Ballon d'Or. This award has been held by "France Football" under "L'Equipe" for decades. It is convinced by its professionalism and impartiality, and its influence and commercial value are extremely high. Gao, backed by the Publishing House (EPA), is known for his professional reporting on football, rugby, racing and cycling.

"The first thing to do is to put up the "Golden Globe Awards" sign. It can't be so big at the beginning. Let's do it for a few years. After the Internet media starts to take root in people's hearts, we can then promote it. 』

Jin Shang is not someone who gives up easily. The purely media-based European Ballon d'Or has been held for more than half a century. Even UEFA has pinched their noses and accepted it. Why can't he do it himself? Not only the Ballon d'Or, but also the Golden Boy and so on. , all have to be arranged.

Just do it, Jin Shang immediately started to prepare to register a "Chinese Football" website, but the name was occupied, such as Football Network, Oriental Football Network, Asian Football Network, Far East Football Network, West Pacific Football Network, etc., all displayed Someone registered, and Jin Shang was immediately troubled.

It's only [-], are people already hoarding domain names?

Picture what?
The scarcity of website domain names is not reflected at all. How could anyone do such a thing?
If his father Jin Shi hadn't provided him with the first pot of gold, Jin Shang would have planned to do something similar and make a small profit.Jinxi Culture has had such a good start and has been developing smoothly. There is no need for this kind of "taking advantage of others", so we have put this incident behind us.

After pondering for a long time and trying for a long time, finally, a sports website called "Pingqiu Home" appeared.

This website is something that Jin Shang wants to run personally. It’s hard to say whether it can become part of the business. He just burned his “pocket money” to explore the future. For the time being, he has not thought about belonging to Jinxi Culture.

However, when borrowing resources, you will not be polite.

Football news and consultation can temporarily "carry" the sports section of Northern United Online, but there are no football commentators, commentators, writers, awards specialists, etc.

As for recruiting a group of "football experts" to be active on the Football Commentary website, providing professional services to Internet users and guiding football preferences, professional football people are needed.

Lao Jin is busy with business now, so he definitely doesn’t have time to take care of this. The father and son of the club, Yan Jin and Yan Xiaohong, may have time to form a bureau. Let’s contact people in the industry first and see if they can find some people who have time and money to spend. The so-called "famous people" come to the platform. Although these "old people" have retired, their fan base has not been completely lost, and they carry a lot of buzz.

For example, the captain of his own club, Pasang Tsering, will definitely become a famous senior player when he retires. It will be much easier for him to become a technical director or assistant coach than for outsiders.

As for whether it can convince the public, let’s not mention it for now. Let’s put up the air first, and then slowly improve the award rules.The so-called awards must also keep pace with the times. Today's professional football does not have a particularly strong business atmosphere. There are very few sponsors. It is rare for retired athletes and retired coaches to be re-employed and become column writers. Or the job of a live broadcast commentator is already considered very good.

The Football Association's year-end selection is more inclined to "divide the pie", which is inevitable due to human relationships in society, and it is difficult for outsiders to participate.

Now there is a "taken advantage of" who is willing to pay for a prize. As long as there is attention, the commercial value will naturally increase.

However, you can't do things like this. It's not good if it's too rigid and makes many people dissatisfied.

After all, the Jin family father and son are also the owners of the earliest football club in the country, and even the earliest modern football team in the world. As early as 1960, they began to be active near Gyeonggi Province. Until [-], they became the first football team in the country. A professional football field was completed, which is now the Football Park Stadium, and the first proper formal event was held.

In the previous life, Sheffield Football Club was recognized as the earliest football club. It was founded in 100. This life has undergone major changes. The Northern United Club, once named "Royal", has grown from the last century to the [-]th century. The history of five or eight years ago was due to the split of the team, and the history of more than [-] years was also taken away by another strong team active in the top league.

Although the circle only admits that the team that inherited the name "Northern United" only has a history of 37 years, but that is only because the team is lingering in the lower levels.For the club, the first priority is to upgrade, get revenge and take back their "history" and "roots".

In the past 30 years or so, slogans have been shouted very loudly, but due to lack of strength, we have just been able to live by our words. Now we can see a little hope.

Although the Jin family and his son are not in the top circles of domestic football, they are not unknown either. They are famous names in the world's oldest team. As long as they are involved in this industry, it is difficult to understand them.

Because of such conditions, Jin Shang wondered if he could persuade some former "famous people" who did not want to disappear silently in this industry to support the upcoming awards.

Also, we can’t just do it forcefully, we still have to say hello to the Football Association. Naturally, it’s not about entrusting someone to deliver a message, but about exchanging favors, bundling interests, and deepening cooperation.

After calculating the chips in my hand, a very good idea came to my mind.

After thinking for a moment, Jin Shang made a decision and made the call.

"Hey, Dad, please help me ask the Football Association's commercial development licensing department how to contact..."

"You haven't given up on this idea yet? It can't be done..."

Seeing that his son was still thinking about this matter, Jin Shi was also a little bit dumbfounded.

"I'm telling you, some things can't be accomplished by wishful thinking. What you want to do will have such a huge impact that the bosses above probably won't dare to make a casual decision."

"We will talk about the next step later. What I want now is to have a business cooperation and pay for the copyright of the domestic league, the information and basic information of the players registered by each club, especially the game portrait rights..."

"You are this?"

"A large-scale cross-platform video game joint development plan called "Champions Football" has been launched to promote the domestic league, enhance the image, develop value, expand channels... In short, it is a good thing."

"This...isn't you talking nonsense?"

"How come? I won't talk nonsense about business. Video games are now an emerging field. There are no particularly successful cases not to mention domestically or abroad. Our company already has a mature game development plan and is waiting for authorization from the Football Association. Now. Nowadays, clubs at all levels are waiting for help, waiting for money from above. Which practitioner is not worried about finding money? Now, the benefit of delivering it to your door is here. They don’t have to do anything, just name it and provide something. 'Trivial' information will do."

"You...Okay. Let me help you find out. I have agreed in advance not to mess around. If you want to cause trouble, it is not now. When we are promoted to the top league, we can become an executive committee member of the Jiazi League Committee. Say it again."

Now if Lou Zi is stabbed and there is no one to help him speak out, he can't just ask Lao Huang to speak out for everything.

After the matter was explained clearly, Jin Shang asked the Yan family and his son to contact retired football players who were unemployed at home.As expected, there are quite a few such people, and I have contacted many coaches and players who once had a good reputation in the capital.Anyway, it’s all about consuming football enthusiasm. As long as someone gives you money and you’re not doing anything bad, it’s okay to support him.

These "famous players" probably don't realize how valuable they will be in the future when the football business atmosphere becomes more and more intense. They just want to come over if they are given a little benefit, dignity and respect.

Being a football commentator is much better than going to the market to kill fish and sell pork sausages, and it is not as hard as being a taxi driver or porter.

These days, not many athletes who have passed away can master a good craft and take care of themselves for the rest of their lives after retiring. Most of them find it quite difficult.

After finishing these things, Jin Shang also opened several group chats in Jinxi Chat in his own name, including selection groups, fans groups, alternative player groups, internal discussion groups, material groups, etc.

In major cities across the country, several representatives are found, and then communicate through the Internet and establish effective contacts, and then award awards to professional athletes and coaches based on the opinions of "experts".

As for the results, they will be published online on Football Review Home and Northern United for netizens to enjoy and comment on.

At present, it is not appropriate to make it too big and only evaluate the best player and best coach of the month, the best rookie, and the best lineup. We will talk about it later.The prize is a specially customized copper-plated football souvenir. Only the Golden Globe Award at the end of the year uses gold.As for the bonus, as long as the winner and the Football Review Home website sign an agreement that is not particularly binding, the bonus will be directly transferred to the other party's account. The bonus for the best player and coach of the month is not much. Based on the average salary in Beijing. Limited, mostly commemorative and proving value.

The Golden Globe Awards at the end of the year are the real big event.

Of course, the video game "Championship Football" as a by-product is not just a fool, but is intended to be a multi-platform release game based on the previous versions of "Football Manager" and "FIFA" that are truly based on domestic leagues.

"There are not enough technicians. We need to recruit people quickly." 』

With such a heavy development task, Jin Shang does not want to overpress his programmers. On the one hand, raising bonuses and providing stronger incentive policies is also a factor. One person's energy is limited. Even with the "Golden Finger" bonus, those young employees cannot They are not machines. They each have their own lives and need rest at ordinary times. Otherwise, their work efficiency will be reduced, they may even be unable to bear it and resign, and it is inevitable that they will be poached by other companies.

From a long-term perspective, replenishing manpower is also a top priority and cannot be delayed any longer.

After looking through the plans for the next few days and comparing them with the capital's efficient autumn recruitment schedule, Jin Shang couldn't help but breathe a sigh of relief.

"There is still time. After Jinxi Mall's financing is finalized, Wei Shuangping can take over the matter of replenishing manpower.In addition, the strength of the human resources department seems to be somewhat insufficient. Wei Shuangping also has an elder at the top and a younger at the bottom. She also has several younger brothers and sisters to take care of. Some realistic situations must be considered. 』

After thinking about it, Jin Shang suddenly felt that as a boss, he indeed had too many things to worry about.

Even spending your own money to do something you like is so troublesome. It’s really hard.

"Ugh……"

Sighing, Jin Shang looked at the alarm clock on the table. It was already past four o'clock in the afternoon. The day was full and fulfilling. He spent it in self-satisfied busyness, but he didn't do anything big. Most of the time was spent dealing with general affairs. .
-
The next day was the weekend. In the morning, Jin Shang went to the TV station to discuss the script with Director Zhu Jingxiao and read the evaluation report. Overall, they still took this matter very seriously.

Before leaving, Director Zhu also promised that if the project was officially launched, she would strive for some support funds. These days, the output of film and television dramas is seriously insufficient and has no profit-making effect, resulting in a large decline in investment, the total number of films shrunk, and even TV stations can choose The range has also become smaller.

There are only so many films to look for, and the past situation of endless masterpieces is gone forever, and the ones actually presented to the audience are not as popular as before.

The content production part is also stressful. Starting from the idea, writing the script, going through layers of approvals, and finding money for filming, it’s like passing five levels and defeating six generals. After finally completing the production, you may not be able to meet the audience, and many of them can only be shelved. Leave it in the warehouse to collect dust.

It is undoubtedly good news for the majority of practitioners that Jinshang Group Bureau has started construction.

After finishing this work, Jin Shang went to the recording studio to see how Mei Fengchun and Fang Hua were practicing their songs, and he also tried out the arrangement of the new songs.

At noon, everyone found a small restaurant, had a light meal, and talked. Others continued to work. Jin Shang rushed to the company, rested for a while, changed clothes, and came to the stadium.

At 03:30 in the afternoon, it was cloudy and breezy, and the green field was still a little hot. The staff poured some water on the grass to cool down.

Jin Shang and Jin Shi, father and son, walked in the middle of the stadium and said something that was difficult to express clearly on the phone.

Jin Shi wore a bright yellow home jersey with the number "99" on his back. Jin Shang also wore a similar dress, but the number changed to "666".

"I've asked you about your matter. It's not troublesome to buy copyrights and develop video games. No one will buy them anyway, so there's no way to talk about development. Just the matter of organizing awards, yes, yes, but..."

"No official endorsement?"

"Yes, you can spend your own money however you want, but how to be fair and just and have your authority recognized by the industry is actually a very troublesome matter. Just giving out bonuses is not enough..."

"I know this, so I plan to do business development. Doesn't fame accumulate slowly? Now they are ignoring it, but they may not be able to reach it in the future..."

"It's your business development plan, which may trigger some troublesome issues..."

After a pause, Kintoki, who really didn't know what words to use to describe it, sighed and said,

"It doesn't matter if you are just making small fuss and amusing yourself. Just treat it as if you failed by eating, drinking, playing sports cars, and having a yacht party. But if you really want to start business development, I'm afraid, some guys who are difficult to deal with will... It’s about to come to your door.”

(End of this chapter)