this man is not calm

Chapter 232
After a busy and well-organized week, it’s another Saturday afternoon.

As time goes by, the summer heat in the capital gradually disappears, and the crisp autumn season has not yet come. Occasionally, there are waves of abnormal "autumn tigers", which make the local indigenous people realize that summer is not completely over yet.

September 23 happened to be the autumnal equinox. It rained lightly in the morning, then stopped at noon, and the sun came out.

A very broad stage has been set up in the Wetland Square opposite the stadium park. This is the signing site for the strategic investment cooperation agreement between Jinxi Mall and Glacier Trading.

The company has been preparing for this day for a full month.

On behalf of Jinxi Mall, Wei Shuangping exchanged the text of the signed agreement with Zhang Hua, then clasped her hands and faced the media, executives from Jinshang and Glacier Trading, as well as the person in charge of the local district industrial and commercial office, representatives of banks that handle business transactions, and postal services The partners and the director in charge of the basic operator stood up and applauded in congratulations.

It involves a direct capital flow of 30 million and a valuation of [-] billion. Even in the capital, it is a rare large project.

I won’t go into details about the milestone significance of this signing. The company was founded more than half a year ago, and it spun off a piece of business with a valuation of 30 billion. Some people actually recognized it and invested real money in it. This kind of story can be seen in today’s street stalls. No literary novel would dare to write like this.

As a result, this kind of thing happened so openly.

It is conceivable that when the publicity notice appeared in major newspapers, magazines, and news media in the capital, and spread throughout the country, its influence and impact on traditional business cognition were exaggerated.

At a time when most Chinese people didn't know what the Internet was, such an exaggerated "unicorn" company suddenly appeared, which is bound to attract people's attention and curiosity about it.

Under the flashes of flashlights, the atmosphere of the on-site press conference was also very lively. There were more than 200 reporters from heavyweight media, some of whom were invited by Jin Shang with money, and some of whom were sent by relevant foreign economic magazines that heard the news.There were even a few blond foreigners among them, crowded among a large group of colleagues, raising their hands and wanting to ask questions.

The reputation of Jinxi Mall is not limited to the west of Beijing. It is a leading pioneer enterprise in the country and even the first mature e-commerce group in the world to be established and the first to obtain huge amounts of financing.

In any case, an evaluation that dares to be the first cannot go away.

At the press conference, most of the questions were asked to Wei Shuangping, CEO of Jinxi Mall, and some people mentioned Zhang Hua. A few curious foreign reporters wanted to dig into the inside story of founder Jin Shang.

Today is the highlight moment for Wei Shuangping and Zhang Hua, especially the former. If nothing goes wrong, she will be at the helm of this emerging technology company with an initial valuation of billions for many years to come.

Wei Shuangping, who is young but not immature and handles things well, answered many questions with ease. A small part of them were planned publicity strategies, and most of them were improvised by reporters on the spot.

This specially prepared press conference lasted for nearly two and a half hours before it ended successfully.

Jinshang arranged for his employees to send travel expenses, red envelopes and souvenirs. He did not ask these "uncrowned kings" who controlled public opinion to say many good things, as long as they did not make some tricks that would cause setbacks in Jinxi Mall's publicity plan.

Now that the financing is completed, the first round of rapid infrastructure construction is about to begin. There are three planned warehousing and distribution bases in Hebei, including Gyeonggi Province, and in the south, in the Yangtze River Delta, Pearl River Delta, Central China, and Sichuan. Sichuan and other central cities are selected for site distribution, first north and then south, and key cities are developed successively to the third and fourth tiers.

The funding of [-] million yuan is indeed a lot, but it cannot support full rollout.First of all, it is necessary to stabilize the basic market of Gyeonggi and win the market of the most prosperous capital and Hebei Plain before considering other things.

“When I had no money, I struggled to find money. Now that I have money, I still have to worry about how to spend it.When doing business, you really must not slack off for a moment. 』

After signing the contract and socializing for a while, the tension that had been tight finally relaxed a little.

Temporarily putting aside the burden of huge funds required for the rapid development of Jinxi Mall, Jinshang was finally able to free up his hands to stabilize the basics of Jinxi Chat and its ecological chain, and make full use of his spare time to play his favorite music, and then use " "Pocket Money" set up the framework of the "Golden Globe Awards" as soon as possible.
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After a Sunday's rest, on a refreshing Monday, Jin Shang walked into the company door and greeted the employees.

The shabby appearance of a grass-roots team with few full-time employees half a year ago is gone forever.As far as the eye can see, they are basically dressed like busy elite white-collar workers.As the business lines become more and more complex, with more subsidiaries, branches, and major business departments, this nine-story building is almost not enough.

If we squeeze it together, we can probably make do for a year and a half, but after that it's hard to say.

With the rapid development of Jinxi Mall, the thirst for manpower is almost endless.

To quickly promote the construction and operation of warehousing and logistics, the next step is to secure the supply of goods as soon as possible.Ready-made clothing and rice, flour, grains and oils have stabilized, but the variety of goods is still not rich enough.

The Venus game console, which has been steadily sold in online shopping malls, accounts for half of the sales. The Mercury mobile phone, which has high hopes, also went on sale over the weekend.

As usual, group purchases go first, and discount coupons and lottery offers are free of charge. From last night to this morning, the first group purchase order of [-] mobile phones was finally placed in the warehouse, and front-line employees were delivering the goods one after another.

This result is not particularly surprising, but it is also satisfactory.

Cheap mobile phones with an average price of between [-] and [-] are still very popular these days. This is not a "three-no" product without guarantees, but a officially registered brand phone.

In order to ensure a "good start", Jinshang also contacted the Beijing Telecom Department and worked out a tariff contract package.

The discount is quite generous and is very friendly to business people who need to communicate frequently.

The scope of targeted customers is also limited to the Gyeonggi region. If they are too far away, the influence is limited and it is really impossible to take care of both.

Now that we are ready to enter the consumer electronics market, we must operate it well.Jin Shang, the big boss, can only hope that Wei Shuangping's ability will really meet his expectations and stabilize the current good development momentum.

"Competitors are not simple things either. 』

After finishing the urgent matters first, Jin Shang picked up an analysis report sent by the Strategic Development Department. Regarding the nearby Jinghua Mall, the more than 80-page document allowed Jin Shang to see a company that was about to directly compete with Jinxi Culture. New players on the Internet.

Tan Qian, age 26, is a talented man who has returned from overseas. His father, Tan Mingli, is the founder of a large hotel chain that is very present in East China. He has rich family assets and extensive connections.A few months ago, it was Tan Mingli who asked Mei Ying to be the introduction to acquire Jin Shang's company.After being rejected, he founded the Wenhua Online website by himself, and the target was Northern United Online, a portal owned by Jinshang.Now, it seems that it is targeting Jinxi Mall again, and without making much changes, it has established an e-commerce platform, Jinghua Mall.Although they are poor imitators, their technical capabilities and local resources are far inferior to today's culture, but imitation and plagiarism are much less difficult than creating originals out of nothing.

"You are trying to touch me to cross the river. I am indeed a returnee who drank foreign ink and has no martial ethics." 』

Ignore the unspoken rules of local business and follow directly if you can't force it. The key is, you are really willing to spend money.

Judging from current understanding, both Wenhua Online and Jinghua Mall are operating at a loss, and their scale is less than [-]% of our own.However, its development momentum is still considerable despite the suppression of Jinxi Culture.

The general trend is improving, even if you are in a lagging position, as long as you can burn money to stabilize, you have the possibility of survival.Jingcheng Technology, which was despised by Jin Shang, was doing well, and naturally Wenhua Online and Jinghua Mall were not bad either.

Let’s not talk about the comprehensive portal website. This is a marathon running business that lasts for ten years. What you compete for is your comprehensive ability. You won’t be able to tell the winner for a while.E-commerce has also caught up with the dividends of the development of the times. Just because of the explosive growth of Jinxi Mall, we cannot think that there is no room for other e-commerce platforms to survive.

The country is so big that it can accommodate two large e-commerce companies to exist at the same time.

Before the market potential bottoms out and the stock game period comes, Jinxi Culture has no way to kill all its peers. They cannot hold on, not because of Jinxi Culture’s suppression, but because they have problems within themselves and cannot hold on.

"If I can't beat him to death, it's even more difficult to suppress him directly. I can only put myself first, go my own way, and wait for others to make mistakes." 』

The top student who returned from overseas is still very capable, and he also has a father with some family background. He even gets more support than Jin Shang.However, the Internet industry has this characteristic. The first-mover advantage is extremely obvious. If you fall behind step by step, you will fall behind step by step. The gap of three to four months is enough to determine the life or death of a new startup.

With the mature Jinxi culture and the blessing of the "Golden Finger", in the long-term competitive struggle, as long as Jin Shang himself does not make big mistakes, he should not give latecomers a chance to surpass him.

As for the "satellite" that the Tan family and his son frequently appeared in the media to advertise, and planned to raise hundreds of millions, with a valuation higher than that of Jinxi Mall, Jin Shang just smiled and didn't care.To make a living in the Internet industry, you do need to brag a lot shamelessly, but it is too exaggerated and only makes people laugh.

Of course, the fact that Jinxi Culture is now leading by a large margin does not mean that the future will be as stable as Mount Tai. The days are still long, and the competition in the Internet arena has just begun.

I read the company's investigation and analysis report several times, and only put the information down after confirming that there was no need to pay too much attention to it for the time being.

"Finally, a few employees in the Strategic Development Department can do some practical things, but there are still big shortcomings. 』

The most obvious feeling is that the theoretical foundation is not solid and the vision is average.Of course, it is barely enough now, but we still need to recruit some real economics experts to assist Jin Shang in making strategic decisions.

“Talent is rare. 』

Jin Shang, who lamented the company's shortcomings more than once, sighed slightly and flipped through the mainstream morning newspapers sent in by his assistant. Several of them published news about Jinxi Mall's successful financing and its valuation of more than 30 billion.

Of course it costs money to have such a big momentum.I don’t dare to expect it to be featured on the TV station’s evening prime-time news, but it has also appeared several times in the corresponding economic columns.Local radio stations in the capital also broadcast real-time news.

With this big news, the general public should be able to believe in the strength of Jinxi Culture and be able to initially shop online with confidence.

It’s hard to say about other companies, but at least Jinxi Mall is very reliable. A large company with 30 billion yuan can run away like a monk but not a temple. It should not cheat those three melons and two dates.

Ordinary people can't figure out the huge difference between the estimated value of 30 billion and the actual value of 30 billion, but this value was indeed quite eye-catching in the early autumn of [-].

After the momentum grew, a large number of reporters came to interview after hearing the news. Except for a few major media outlets, Jin Shang personally received them, and most of them were handed over to Wei Shuangping.

While he was busy, there was a knock on the door of Jin Shang's office.

"Come in."

Jiang Long, who had not seen each other for a while, came in with a document and asked Jin Shang to sign it.

Jin Shang took it and looked at it. It was a memorandum on strategic cooperation between Jinxi Mall and several regional post offices.

Jin Shang, who knew what was going on, readily signed his name.

"Manager Jiang, I have thanked you for your hard work during this period. The company has relatively little experience in building logistics and warehousing channels. You are the one who is most familiar with this business. When Director Wei is too busy, I need you to take more care of me."

"Mr. Jin's words are serious. The company treats me well and I should contribute my meager efforts."

"There is nothing that should be taken for granted. It is your duty to get paid to do things. Being able to do a good job and surprise your boss is not something everyone has the ability or the ambition to do."

Jiang Long's heavily accented Chinese Mandarin was filled with a sense of joy out of thin air. Fortunately, Jin Shang held back and did not laugh out loud. He coughed twice, cleared his throat and said,
"There are still more than three months left in this year. We will strive to build the logistics channels around Gyeonggi by the end of the year. After the new year, we will go all out to expand the market south. Manager Jiang has a heavy burden on his shoulders, and the company will not turn a blind eye to the hard work of its employees. Once the newly recruited employees have completed their pre-job training and can start working, Mr. Jiang will lead the team. In the future, the stall will get bigger and bigger, and it will be too busy for just one or two people to work hard. Of course, accordingly, The job level must also be mentioned.”

The boss's promise of promotion and salary increase made Jiang Long overjoyed.When people reach middle age, they are ready to just lie down and live their lives, but they never thought that their careers would usher in a second spring.Jiang Long, who was overjoyed, responded solemnly:

"Don't worry, Mr. Jin, he will live up to his trust."

"Don't be nervous. Manager Jiang's hometown is in the south. If you stay in the capital for a long time, don't forget your family. The company will not be unkind. The corresponding reimbursement for holidays and air tickets will be sent directly to the finance department and forwarded to me for signature. ”

After exchanging a few more pleasantries, Jin Shang saw Jiang Long off and ended his "cake painting". He could have a little more leisure today.

(End of this chapter)