How China Entertainment was developed

Chapter 784 Domestic films flock to
The box office for the zero-point screening was RMB 6270.66 million, the box office for the first day was RMB 4.17 million, the next day was RMB 4.87 million, and the third day was RMB 3.84 million.

Including the first three days of midnight screenings, [Fast and Furious 8] directly made a box office of 13.5 billion yuan in mainland film and television.

The momentum is even stronger than that of the top films during the Spring Festival, and it is still in April, a relatively embarrassing period in the mainland film market.

Such results once again prove Zhang Nan's box office appeal in the mainland film market.

It also made the major mainland film and television companies, who were somewhat proud of the tens of billions of cumulative box office sales during the Spring Festival, really understand something.

That is, although the current mainland film and television industry is booming, directors and actors with box office of one billion, two billion, or even three billion yuan are emerging one after another.

But Zhang Nan still exists like a gap.

However, compared to the box office performance of "Fast and Furious 8" which exceeded 8 billion yuan in the first week in the Mainland, the box office performance of "Fast and Furious " in North America was not so shocking.

In the first three days, it only took over 100 million U.S. dollars in box office. Based on the first week's box office, it is one-third to one-quarter of the movie's total box office.

[Fast and Furious 8]’s final box office in North America was almost - million US dollars.

Then on the mainland film and television side, since the "Fast and Furious" series is not a co-production, it cannot enjoy the extension key treatment.

Therefore, the box office in the first week can only account for between half and one-third of the total box office.

In the end, [Fast and Furious 8]’s mainland box office hit was almost over billion yuan, almost billion yuan, or about million US dollars.

Based on this calculation, the mainland and North American film markets alone have already pushed the box office of "Fast and Furious 8" to US$ billion.

Not to mention that [Fast and Furious 8] is also quite popular in movie theaters around the world except the Mainland and North America. In the first three days of its first three days, it almost achieved the box office results of the Mainland movie theaters and North American movie markets combined - close to $ million in box office.

Therefore, the world's major box office forecasting agencies have calculated a global box office target of about 8 billion US dollars for "Fast and Furious ".

This result makes the producer Universal Pictures quite pleased.

……

5 month 5 day.

After two weeks, [Fast and Furious 8] has almost half of its screening time because it is impossible to get an extension key.

After two weeks of screening, the single-day box office of "Fast and Furious 8" in the mainland has dropped to RMB - million on weekdays and RMB - million over three days on weekends.

This is for mainland film and television, which is currently booming, with a single-day box office reaching nearly 100 million yuan.

"Fast and Furious 8" can no longer absorb the single-day box office of the mainland movie market, leaving to % of the share.

Therefore, there were immediately small film and television companies with a keen sense of smell, such as Maoyan Pictures. After some consideration, they quickly invested 50 million yuan in their own company. It was directed by Liu Ruoyin, who became a director for the first time across industries. Zhou Dongyu, Jin Boran and Tianzhuang "The Next Us" starring Zhuang was sent to the big screen.

After all, for this small production without a strong cast lineup.

A good time will never come to them, and even if bad luck comes, they won't be able to grasp it. Then following the big production and eating some leftovers is the best way.

However, no one has tried this routine yet. After all, the deterrence of large-scale productions is still sufficient.

The reason why the Maoyan Shadow Industry dares to do this is mainly because of the support from theaters.

The reason why theaters provided support to Maoyan Pictures' "Later Us" is because the mainland film and television industry has continued to prosper in recent years, resulting in a crazy influx of capital hot money from all walks of life.

However, the inflow of large amounts of capital has also intensified competition among the management of the mainland film and television industry, and the KPI system has naturally emerged.

So for the management of the theater industry, it is a more important means to improve the utilization rate of the single-day box office as much as possible.

Therefore, when a large production only accounts for 70 to 80% of the single-day box office, adding a small production to see if it can fill up the remaining 20 to 30% of the single-day box office is a numerical calculation. Look, it’s a very reasonable method.

It is under such circumstances that this film "The Last of Us" has received considerable support from major theaters.

Coupled with Maoyan Ticketing, the parent company behind Maoyan Shadows, our bank is engaged in the business of online box office sales. We provide some pre-sale data for our own projects to enhance the atmosphere, and then increase the refund rate of pre-sale box office data. The pre-sale box office data that I had previously collected was overwritten.

Going back and forth like this is just a costless operation of moving your mouth and fingers.

why not?

So [Later Us] directly pre-sold an astonishing box office of 5.09 million yuan.

However, the box office data after the first day was only 2.8 million yuan, and the pre-sale ticket refund rate was as high as %.

Because there was too much water and too much movement, it was a bit resentful, so it was immediately poked out, causing quite a scene.

But sometimes, black and red are also red!

So [Later Us] relied on this popularity to actually hit the single-day box office of over 7.8 million yuan for two consecutive days, pushing its cumulative box office to million yuan.

no doubt.

The one-billion-yuan box-office threshold is something that can be passed with a little effort for those of us who still have a single-day box office of 200 million yuan.

But seeing how a routine like "The Next Us" can actually make so much money, other film and television companies can't bear it. After all, they have invested in many small and medium-sized projects, and they are still worried about how to release them.

于是漫威影业的【复仇者联盟3】内地定档5月11日后，光鲜影业立马就将自家雷家音和佟雅丽主演，徐光头客串的【超时空同居】定档一个星期后的5月18日。

新线影业的【索伦传3】内地定档6月15日后，儒意影业立马就把自家由李毅峰主演的【动物世界】，定档在两個星期之后的6月29日。

After Universal Pictures' "Skyscraper Rescue" was scheduled to be released in the mainland on July 7, Chinese Film Industry immediately scheduled "Detective Dee: The Four Kings" directed by Mr. Xu to be released a week later on July 20.

Suddenly, in June and July, when Hollywood summer blockbusters were rampant, a wave of domestic films flooded in, and each domestic film was attached to the back of the Hollywood blockbusters, as if to block them.

(End of this chapter)