Chapter 148 Chapter 170-171: Selling like crazy! (first sum)
Although it is already March, in most parts of China, due to the impact of the coldest wave in a century, it is still very cold in spring. In some northern parts of China, the ice and snow have not even melted yet.

However, the cold weather cannot affect the fiery hearts of consumers.

Although the financial crisis is coming at the end of the year, people are still relatively optimistic on the whole, although they have been affected by a small crisis.

Under the sudden promotion of Hillhouse Technology's heavyweight explosive advertising, 'Glory Magic' can be said to have entered the eyes of ordinary people in these core cities and some surrounding radiation areas overnight.

'Hua Guo Xin, Hua Guo Made! 'Such an advertising slogan can easily mobilize the patriotic emotions of the people.

However, a mobile phone is not a tea egg, nor is it a pack of Fuling mustard!
After all, the price of a mobile phone is more than 1000 yuan!

The Huaguo chip that has not been verified is sure to be useful?
Even if I have patriotic feelings and can support you under the same conditions, you can't treat me as a guinea pig.

So, let others go first while I wait and see!

It doesn’t mean that if you have patriotic feelings, others will pay for it.

Patriotic rice is not that delicious!
Therefore, this Honor magic phone with Qinglong 101 reproduced it, at the beginning, the thunder was loud and the raindrops were light. It did not have the same queues as when mate1 and mate2 first appeared, whether it was directly from Hillhouse Technology Both the flagship store and the channel dealers were almost deserted and lacked interest.

This made Gao Huaijun anxious.

He was so anxious that during this period, even his urine was yellow and bubbly!
After entering the starting period, Gao Huaijun basically couldn't sleep the whole night.

It's stressful!

If this phone fails miserably, it will not just be as simple as losing tens of millions in profits.

The entire Hillhouse chip will be reset!

The personnel structure will be compressed!

Even if he keeps his word at Hillhouse, there will definitely be a lot of voices questioning Hillhouse chips within the company.

In the future, how can Hillhouse chips become Hillhouse’s own HiSilicon?
Moreover, Sansang is already making strong resistance now.

Hillhouse Technology is fragile under such a behemoth. It is actually very difficult to maintain such a team that costs hundreds of millions of yuan a year!
Just when Gao Huaijun's mood became more and more heavy.

I feel that this phone may have a bad time if it is not popular but is popular.

Over time.

The 'Honor Magic' mobile phone has begun to have trial users one after another.

Some of these people have the attitude of supporting domestic products, some have the attitude of supporting domestic products, and some have the attitude that they look similar anyway, and this phone looks good.

Became the first batch of water-testing customers.

It was beyond their expectation.

This phone feels good to use!
Soon, these people, plus some die-hard fans of Hillhouse Technology, became the first supporters of 'Glory Magic'.

Moreover, these people are basically young people.

There is one big difference between them and ordinary middle-aged people.

Their patriotism is even stronger!
For the recommendation of this mobile phone, there has been human-to-human transmission.

This has allowed 'Honor Magic' to quickly open up the market in the three core areas of the Changjiang River Delta, the Pearl River Delta, and the Imperial Capital, becoming a fashionable mobile phone that many people want to pursue!
Due to the price of mate2 and the acceptance of the Hillhouse brand, this phone has been reduced to a small and beautiful phone since its launch and has not been widely recognized by the public.

The price of several thousand yuan is not a good price for young people under the age of 30 whose salary is generally only a few hundred yuan to less than 2000 yuan.

Therefore, this cheap mobile phone has unexpectedly been well received by the market!
You said it is a Chinese chip and may not be of good quality, but it is cheap!
You said that it is a product of a small company and you are a little worried about the after-sales service, but it is beautiful!

You say it is a unique touch screen design on the market and you are not used to it, but it is the latest fashion trend!
In just half a month, the reputation has been reversed, and the shipment speed of Honor Magic is rapidly accelerating.

In the Hillhouse Technology self-operated store, more and more people gathered!

It can be said that Honor magic, a low-end version of the mate2 mobile phone, has become a popular target among young people in the three core areas in a very short period of time!
Even the most optimistic marketers could not have predicted this kind of end speed.

They were all shocked by the hustle and bustle in front of them.

Immediately afterwards, there was boiling again!
Because of the hot sales of this mobile phone, it also means that Hillhouse Chip has overcome the most difficult difficulty since its establishment more than a year ago!
All employees are no longer worried. Sansang Company's targeted treatment has led to a round of major adjustments for the entire company.

They couldn't bear to have a boss like Gao Huaijun who was willing to give out money and bonuses!

However, compared with the excitement of these ordinary employees, Gao Huaijun was caught off guard by the sales performance of Honor Magic, a low-end version of the Mate2 mobile phone!
He himself did not expect that Honor Magic would perform so well.

Because in his mind, this phone is just a low-end machine.

The profits of low-end phones are not high, and customer loyalty is still very low. They only care about the price. In addition, the Honor Magic phone uses chips independently developed by China.

Acceptance shouldn’t be that high!
However, the impossible fact happened just like that.

As a result, 'Honor Magic' is now almost as popular as a prairie fire across the country, which has actually resulted in 'Honor Magic' products failing to keep up with market demand!
In the past few days, dealers in various cities have been receiving calls from dealers almost every day.

Although Hillhouse Technology has prepared some inventory, given the current situation. . .That little inventory, plus the products currently being produced, won’t last long!
【Chapter 171】

"Lao Zhu, based on the sales speed of our store and the existing inventory, it is estimated that it can only last a few weeks at most! It may even be sold out in four or five days! Can you give us more for this? A batch of goods! Last time, I gave 1000 units. This time, I just gave 3000 units. I can barely accept more! What? 500 units at most? This amount is not enough for us to fill our teeth! Wait! , Lao Zhu, you have something to say!"

"Lao Zhu, when old man is free, I'll treat you to a meal! Yes, yes, that's it. Lao Zhu, didn't you ask us to add more inventory last time? I discussed it with the team and decided to do it this time It’s a big order, you give me the quantity of 3 units! I have channels throughout Jianfu Province, I can handle this quantity! What? No! No, no, no, no, brother, listen to me..."

"Lao Zhu, I invite you to sing tonight! Chang Long has a new group of girls, including Dayang Ma! From Ulan! I found one a few days ago, DL, MY, BH, YS, proficient in everything, They're all very comfortable. I'll take you there, I'll treat you, I'll treat you! Don't be like this, Brother Zhu, I'll apologize to you, okay?"

If it was Min Weiguo who was so busy some time ago, then during this time, it was Zhu Yun's turn.

Ever since Ning Yuan was transferred to the group as CEO, all production matters fell on Zhu Yunlai.

At first, Honor Magic was worried about not being able to sell it, and all channel vendors were afraid to purchase more.Now this good guy!

Good!

All the channel dealers have turned around. Not only are they chasing for goods, but they are also trying to please Zhu Yunlai in every possible way, using all kinds of means!

This up and down feeling.

Really, it's so exciting!
"No one can say whether sales will continue to surge in the future. Therefore, we must find ways to expand and increase production capacity as soon as possible. We cannot miss this opportunity to develop rapidly and seize the market!" Gao Huaijun said in disbelief. After reading the production increase plan delivered by Zhu Yunlai several times, he spoke to him in a deep voice.

"Originally, I didn't think I could tell for sure. But now some unknown channel dealers have found us and hope to get goods from us." After pondering for a moment, he continued, "According to my understanding...this group of people , should be a big scalper specializing in electronic technology!"

Gao Huaijun couldn't help being shocked when he heard this!

The inevitable joy in my heart!
In most people's minds, scalpers just line up in front of directly-operated stores and like to buy low and sell high.

This good guy, a scalper came directly to the company to discuss cooperation!

Although he has seen this kind of situation in big factories before, Hillhouse Technology is not as big as the big factories before.

This shows that these scalpers are very optimistic about Hillhouse Technology’s Honor magic phone!

Scalpers are different from ordinary channel dealers.

The channel merchants will allocate resources according to the customer's situation. They will be very cautious in making any purchasing decision.

After all, they also have to pay attention to the rules in this industry.

If you make a mistake in judgment, purchase too much goods and then forcefully return the goods.

Although you won't suffer much loss, it will greatly ruin your reputation.

What will you do next?
The rules of the game for scalpers are completely different!

There is no unconditional refund when scalpers buy goods. They buy goods in large quantities. Basically, if the product is unsaleable, it will directly hit their own hands.

Therefore, generally speaking, the things that scalpers focus on are good things!

The possibility of making a mistake is relatively low.

Therefore, this is also the core reason for Gao Huaijun's great joy.

"Don't give goods to scalpers yet." Gao Huaijun took a few steps back and forth and continued, "Now we just need to stabilize our channel partners. You only need to understand that this product is to help Hillhouse chips adapt to the market. Don’t act rashly!”

"Okay, Mr. Gao." Zhu Yunlai nodded and said.

"As for expanding production, you can ask large mobile phone agents such as Foxconn to see if they can do our foundry business. Now, it's time for us to find large mobile phone foundries!" Gao Huaijun said leisurely.

. . . . . .

As soon as the Honor Magic mobile phone was launched, relevant news about "rush buying" spread across the Internet. Taobao, which was established not long ago, naturally also got relevant information.

Taobao Company Headquarters.

"Mr. Ma, there's still half an hour left, it's almost [-] noon. According to statistics, Hillhouse Technology's Honor Magic phone has been ranked first in the sales list for several days in a row. Otherwise, we will target them. Conduct a wave of traffic push?"

"They can actually sell 1 mobile phones online in one week!"

"I saw the information on the Internet. It seems that offline stores of Hillhouse Technology in many cities have been sold out. I think it is better to promote them specifically, not only to follow the trend, but also to bind it to the Honor magic phone. Highlight Taobao’s brand presence!”

"Otherwise! This popularity has never been connected with our Taobao, I'm afraid it will be a big loss for us!"

At this time, a subordinate hurriedly came to Teacher Ma's office and reported to him.

When Teacher Ma heard this, he couldn't help but be startled. Then he glanced at the subordinate who was reporting, and then his face showed shock!

In 08, especially after the heavy snowfall some time ago, the traffic of customers buying things on Taobao increased significantly.

As for consumer electronic products such as mobile phones, although the volume is not large due to customer trust issues, they are still available.

However, products in this category are mainly mobile phones from three major foreign brands, Sansan, Motorola and Nokia, with very little share of domestic mobile phones.

However, now a company called Hillhouse Technology has climbed onto the best-selling list with a little-known mobile phone.

You said, are you amazed by it, are you shocked by it?
"How could this small company called Hillhouse Technology achieve this? Moreover, many of their stores are now sold out. This is a bit exaggerated! Tell me about the general background of this company." Teacher Ma After a moment of silence, he put his hands together and asked this subordinate.

This subordinate told Gao Huaijun's history of struggle in a concise and concise manner. Teacher Ma nodded repeatedly, as if he had found a confidant.

Gao Huaijun's growth allowed him to see himself in the original three-bedroom and one-living room.

"This company is incredible! We started from scratch and have worked hard to reach this point."

"In this way, you try to push a wave of traffic to them next week, and at the same time find some newspapers to carry out some related hype. Not much else, highlight the sales of Hillhouse Technology and the key role our Taobao plays in it. Just the role.”

Teacher Ma continued.

"Okay, Mr. Ma!" the man responded quickly.

At the same time, he couldn't help but secretly admire Teacher Ma.

Sure enough, it’s Teacher Ma!

Any opportunity for Taobao to flourish will not be missed!
(End of this chapter)

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