I asked you to save a bankrupt factory and you became the richest man in the world.

Chapter 194 Chapter 62-64: Great strides in development, solving channel problems! (three chapters in total)
A TV is no longer an ordinary TV when it integrates a series of functions such as a projector, a video recorder, a PC, and a TV station.

It is an ecological terminal!
This thing should be the ecological closed loop that Mr. Gao often talks about.

At this time, what Hillhouse Technology needs to do is to continuously increase customer stickiness so that customers can't live without this terminal.

This is the construction of ecological content matrix.

Just like Douyin in later generations, the content is constantly added, making customers unable to live without this product.

Things like ecology will be the core idea of ​​Internet giants 20 years later.

But in this era, when Gao Huaijun proposed this concept, he still deeply shocked this group of executives!
The mobile phone can control the TV, and the TV can also guide the content selection of the mobile phone.

Through this so-called mutual inductance, a product ecological chain moat is formed, which is the next step that Hillhouse Technology will continue to do.

Use mobile phones to drive TV sales, and then use TVs to drive mobile phone consumption.

A customer's accidental purchase will not become the final result, but under various subtle influences, he will repeatedly purchase Hillhouse Technology's mobile phones, TVs, matepads, and the smart small desk lamps, smart fans, smart appliances and other combinations currently being made. products, thereby enabling a single customer to eat two fish or even more than one fish, tapping the potential needs of customers to the extreme!
You know, it is always much easier to tame a mature customer than to find a stranger!

As this ecological matrix gradually improves, more and more products are added to it. Eventually, customers can realize all their needs in Hillhouse's product matrix group!
This is the core logic of the operation of Xiaomi Mall in later generations.

My mobile phone actually doesn’t make much money.

A mobile phone can earn you hundreds of dollars!

However, when you enter my ecosystem, you will buy my air conditioner, my electric fan, my smart desk lamp, and even my fountain pen and notebook!
This is the core logic of customer ecological utilization!

This group of executives are using Gao Huaijun's thinking to figure out, oh no, they are thinking about the core operating logic of Hillhouse Technology's business empire.

At this time, they had to admire Gao Huaijun's foresight!

Niubi!

This isn't just genius creativity.

Moreover, he changed his thinking from two dimensions to three dimensions, thinking about what Gao Huaijun said from a completely different perspective.

This TV has the ability to turn decay into magic!
However, after their enthusiasm had passed, Ding Peng, who was sitting aside and silently recording the resources to be invested in this project, silently watched the group of executives expressing their opinions. After a few minutes, he He asked tentatively, "Mr. Min, the research and development of this product may not be as easy as we thought. There are a lot of difficulties here..."

However, Min Weiguo glanced at Ding Peng thoughtfully and said, "Mr. Ding, if you have any difficulties ahead of you, tell me directly if you have any problems. Let's come down and talk about it in detail without the presence of other leaders."

Ding Peng suddenly realized something.

Now Hillhouse Technology is working hard to face the difficulties and let Lingxiao Technology see who is the boss.

How could Min Weiguo show his timidity in front of other executives now?
You have to do this, and you have to do it if you don’t!
"Okay! Mr. Min! I will send out a few people from below to set up a TV team. I will hold a temporary meeting later to communicate with HR to recruit people!" Ding Peng reacted immediately, nodded vigorously, and said .

Several executives nearby, especially Ning Yuan, nodded one after another when they saw the communication between Min Weiguo and Ding Peng.

"Old Min, you have to perform well! No matter what you say, we must win this product!" The executives watching on the side nodded silently.

Now Gao Huaijun is making rumors that Hillhouse Technology is about to go public. He is not just making rumors casually.

Because this means that the integration and reorganization of Hillhouse Technology and Lingxiao Technology is about to begin!
The current R&D director of Hillhouse Technology R&D Center has too much power.

Basically, it can be said that it coordinates the resources of the entire Hillhouse Technology.

In the future, it will be a project-by-project system, with multiple tracks competing in a single project, or a company-coordinated system. In fact, no one knows what Gao Huaijun thinks.

And Hillhouse Technology is now a company with a scale of tens of billions.

Min Weiguo was suitable for Hillhouse Technology a few years ago, but he may not be suitable a few years later.

It’s possible that Gao Huaijun will look for a foreign expert to join the company!

Although these old ministers have many years of experience in getting along with each other, no one can say whether they can adapt to this company or not!

"The power of God is unpredictable!" After the meeting, everyone felt heavy.

. . . . . .

Building a TV may not seem simple, but it is actually not easy at all.

Electronic basics, electronic component selection, circuit schematic design, high-speed circuit PCB design, electronic component welding technology, circuit board debugging, startup program UBOOT cutting and transplantation, low-level driver (C language, ARM architecture assembly, Linux kernel architecture) Wait, not just any company can play.

Of course, as a company that manufactures mobile phones, the difficulty is naturally an order of magnitude lower than that of ordinary companies.

Display engineers, equipment engineers, embedded microcontroller engineers, etc. are all readily available.

To put it simply, it just enlarges the matepad screen to 47 inches.

However, compared to the matepad, this TV needs to add a lot of mutual induction functions, which is not simple!

A few days later, after Min Weiguo led the technical team to thoroughly read the drawings given by Gao Huaijun, they encountered new problems.

"You mean, this so-called technology of using mobile phones to project screens to TVs is a bit difficult?" Min Weiguo looked at Ding Peng in confusion.

Ding Peng organized the language and roughly explained the principle of this function.

Specifically, the technical principle of mobile phone screencasting to TV is mainly to connect the mobile phone and TV to the same wifi, and then push the content on the mobile phone to the TV through the screencasting protocol.These screencasting protocols include DLNA protocol, airplay push protocol lelink protocol, EZCAST, etc.

Specifically, when the mobile phone searches for the TV, the mobile phone will send a video address to the TV. After the TV receives the address, it will start playing.

The mobile phone can control the TV's progress, volume and other instructions through these protocols.

However, such an agreement is not something that can be realized simply by thinking about it. It requires an adaptation chip built into the TV!
Through your mobile phone, you can command the chip in the TV to react.

After Gao Huaijun learned this information, he couldn't help but think deeply.

Now Hillhouse Chip is continuing to develop the third-generation chip Qinglong 301. Whether this group of people can allocate part of their strength to develop TV chips is a core issue.

But if you purchase it from outside, the cost will definitely be much higher than that of self-development, and it may not be suitable.

This is a big problem!
【Chapter 63】

Gao Huaijun took the handed teacup, touched the gold cufflinks on his French shirt, and asked doubtfully, "I asked you to communicate with Mr. Li of Hillhouse Chip last time. What did he say? Xiao Shang, call Li Zonglin. come over."

Shang Yayan nodded in agreement and quickly retreated.

Now Hillhouse Chip has grown into a R&D team with more than 2000 R&D personnel.

However, since mate4 and mate3 are both high-end chips, the sales period of Honor Magic is not long.

Therefore, Hillhouse Chip is now barely in a break-even state.

After all, developing chips is really expensive!

"Mr. Gao!" Li Zonglin nodded to Gao Huaijun after he came over.

After understanding the situation, Li Zonglin did not reply directly, but called the supervisor in charge of the Qinglong 201 optimization project.

After the two of them discussed for a while.

Li Zonglin replied, "The chip function required by President Gao is somewhat difficult, and our current funds are also stretched...",

He briefly explained the relevant functions.

After the TV receives the external video (including external devices and networks), it will read the video into the memory (here called link A), and then the internal program will call the memory (link B), and finally rely on the built-in TV display chip. The Video Decoder module decodes (link C) and finally realizes video playback.

For this chip, the main differences from traditional TV chips are also in these three links.

This chip needs to have stronger memory scheduling capabilities, have and support multi-tasking parallelism, improve the effective utilization of bandwidth, and shorten the time spent on video links A and B.

In this way, not only can the mutual induction between the mobile phone and the TV be achieved to some extent, but the picture quality can also be improved, serving the purpose of killing two birds with one stone.

However, Hillhouse Chip used to be used in mobile phones.

As for TV chips, I have never done anything about it.

Even friendly companies such as TI and Qualcomm, which specialize in chips, have never developed such a chip with such complex functions.

It's really hard!

"Mr. Li! I don't even know what to say about you. Hillhouse Smart Screen, in Hillhouse Technology's product matrix, is not inferior to the Mate series of mobile phones! After this chip is developed, our chip family can truly Take root in the earth!"

"In this case, I will ask Hillhouse Technology to pay you an advance of 5000 million yuan. You must develop this chip within 6 months!"

Gao Huaijun curled his lips and said with some dissatisfaction.

Everyone present was shocked after hearing this!
They generally feel uncomfortable with this later generation's practice of paying advance payments to TSMC for pre-research and development.

The looks in the eyes of Min Weiguo and others towards Li Zonglin changed.

There is still such an operation.

This action is similar to Hillhouse Technology directly sending money to Hillhouse Chip.

How is this Hillhouse Technology still a biological son?

He is simply closer than his biological father!

It feels so good to be rich!
This is what it's like to throw money away.

Li Zonglin was also flattered and thanked him, and said that he would work hard to develop this chip product within six months.

Gao Huaijun smiled and said nothing more.

In 09, an era when international trade was very prosperous, this group of people could not understand the significance of Hillhouse chips.

In Gao Huaijun's previous life.

Is Alibaba rich enough?If you look at the current situation of Brother Pingtou, his development is pretty good, but many people have left their jobs, and many high-profile employees have also left. Because the stock price has declined, the income is not that high, plus other reasons.Before Gao Huaijun crossed over, internal rumors began to circulate that he was preparing to raise funds independently.

Why?Development is not going well!The data pressure is huge!
The scale and level of Pingtou Ge are still far away from those of HiSilicon. This is not to say that Pingtou Ge is not good. In fact, it is already doing very well. However, a company should have a chip department or subsidiary to provide technical support and enhance profits. , otherwise no one can afford the big long-term investment.HiSilicon has achieved its current strength after more than ten years of internal support and blood transfusion. It has formed a positive business cycle with Zhongwei's own business.

And now it’s benchmarking against HiSilicon’s Hillhouse chips.

Although from a financial statement perspective.

Although Hillhouse chips are break-even, in fact, every piece of Qinglong 4 chip purchased by Hillhouse Technology for Mate 201 is basically 50% more expensive than chips of the same grade on the market!

This means that Hillhouse Technology is actually forcing a blood transfusion for Hillhouse chips.

In fact, Hillhouse Chip basically loses tens of millions of dollars every year.

However, Gao Huaijun would rather lose tens of millions of dollars every year than get rid of this burden.

Because Hillhouse Chip is dead, whether it is Hillhouse Technology or Lingxiao Technology, after they are on the market in a few years, competition will be greatly reduced.

Therefore, no matter how difficult it is, Hillhouse Technology will still keep the Hillhouse chip.

. . . . . .

This TV chip was named Honghu 101 by Gao Huaijun.

After solving the top priority of TV chips.

As the research and development of Hillhouse smart screens progresses, during this period, Ding Peng, Min Weiguo and the R&D team have begun to live an ascetic life again, basically eating and living in the company.

But he seemed to enjoy it and seemed to be immersed in it.

There is no time for entertainment and leisure.

no way.

For this product, Gao Huaijun basically doesn't care about the progress of this project. He is just a hands-off shopkeeper. Min Weiguo mainly relies on himself to preside over the relevant research and development work.

And, most importantly.

Although Hillhouse Technology is not listed.

But the relevant personnel framework must be adjusted.

Who knows whether the R&D center will undergo a major adjustment?

This is just like the contract year of Premier League stars. Everyone wants to make some achievements.

And, most importantly, Gao Huaijun recently carried out a major reform in the R&D center.

In the past, after successfully developing a product and successfully launching it on the market, each team would receive a team-based bonus.

Basically, in order to emphasize fairness in this bonus, the group leader basically distributes the bonus almost equally within the group, except for the 2-3 people who contribute the most.

Even if the 2-3 people who contributed the most are slightly more, it won’t be much more.

And now, in order to stimulate the enthusiasm of the people below to work.

In the same direction, there will be 2-4 groups of people competing on the same track.

There will only be one group, the winning group, and there will be prizes!
Although this greatly increases R&D costs, this saturated R&D approach greatly increases R&D efficiency.

【Chapter 64】

And, more than that.

Each winning team will be artificially divided into four levels of AD, and each level has a certain fixed proportion for bonus distribution.

The losing group will only receive E-level and very meager bonuses.

This means that this is not only bonus distribution, but also performance KPI assessment in disguise!

This is one of the basis for performance evaluation at the end of the year.

A-level employees can even receive bonuses of more than 10 yuan.

And the lowest E-class may only cost less than 1000 yuan!

This kind of division is really exciting!
This kind of sharing is not about eating from a big pot, hello, me, everyone, everyone makes money together, but divided into project groups. Whichever group makes profitable products and makes more profits, then your bonus will be higher!
This is the so-called R&D orientation with entrepreneurial thinking as the core!

To put it bluntly, this is completely different from the conventional thinking of working as a worker in troubled waters. It is a research and development behavior based on corporate profits. The improvement in research and development efficiency caused by this behavior is very amazing!

This type of action with big prizes and big penalties was very rare in 09.

If you do a good job, everything is yours, and all the profits you make will be yours. If you don't do a good job, you will be punished!
Gao Huaijun knew that after 5 years of development.

The world has changed a lot.

It’s no longer the time when golden fingers can spend money at will!

In the future, after 2023, the golden finger disappears, what should I do?
This is a very core pain point he encountered!

Therefore, before the golden finger disappears, he must build a core R&D team that can independently implement product development. This is what he must do.

In this state, time passed day after day.

"Mr. Gao, since our self-operated stores opened, the proportion of marketing sales has become larger and larger. Originally, there was not much interest in external channel points, especially those in Computer City. However, recently, there has been Some sales companies are calling one after another, wanting to be our channel stores for Hillhouse Technology, and they are large stores of several hundred square meters. What do you think we should do about this?"

At this time, Lin Yunshen, who was standing below, reported to Gao Huaijun with a complicated expression.

Now Hillhouse Technology is managed by Gao Yuan, and Lingxiao Technology is managed by Wang Fengying.

The two of them were also secretly working hard.

Now these channel dealers are calling. In fact, they mainly want to be agents of the Han model and sell some Hillhouse Technology products along the way.

How could these people's purpose not make Lin Yunshen look complicated!

You are using my banner mainly because you want to sell cars, what do you mean?
After it became popular in Han, during this period, many people called Lingxiao Technology one after another, wanting to open a 4S store.

However, Gao Huaijun was non-committal and shut the door on this group of people.

However, some are smart.

I saw that Hillhouse Technology’s self-operated stores and some larger channel stores are also selling Han.

An idea came up instantly and I asked Hillhouse Technology.

Lin Yunshen couldn't make up his mind, so he just came over and asked Gao Huaijun.

Gao Huaijun also felt incredible about the persistence of this group of people.

But think about it, it only costs a few dollars to open a Hillhouse Technology franchise store with a few hundred square meters, which is much less than opening a 4S store.

Once the threshold is lowered, there will be more qualified partners.

"You can cooperate with them. Such a group of people have some resources on hand. But be careful not to overlap too much with existing channel providers." Gao Huaijun replied to Lin Yunshen after thinking for a moment.

"Okay, Mr. Gao, I will try my best to misplace the shots!" Lin Yunshen couldn't help but feel excited when he heard this accurate news.

Hillhouse Technology now sells more and more products to the outside world.

If channels are not expanded, big problems will arise.

Because there is no sales network, there is no after-sales service.

An electronic technology brand without official after-sales service.

So in a highly competitive environment.

In fact, you can't go far.

Moreover, replacing mobile phone screens and some vulnerable parts is also a very objective income.

It would be a pity if it were lost.

In the past, Gao Huaijun did not agree to too many franchisees because he was afraid of being restricted by franchisees.

Now that there are self-operated stores, with this opportunity, it is appropriate to reopen the franchise.

"By the way, how many self-operated stores do we have now?" Gao Huaijun asked after thinking for a moment.

"So far, our company's self-operated stores total almost 1500! We now basically cover the capital cities of all provinces and cities except Xi (River Crab) Zang!" Lin Yunshen is confident. , the numbers just roll off the tongue.

Gao Huaijun couldn't help but feel happy after hearing this!
Hillhouse Technology, from 04 to now, took 5 years to finally get rid of the influence of regional enterprises and become a national enterprise!

Although, it is just a high-tech company with half-year sales of 50 billion!

But this breakthrough is also very amazing.

"By the way, notify the channel dealers you are contacting, even some big ones. If you are interested, you can come to Xicheng. We are going to hold a dealer conference. Those who want to become our channel dealers, we need Screen them one by one!" Gao Huaijun ordered.

Just do it.

Now the sales network can continue to thicken the density of the grid.

At present, Hillhouse Technology should not be satisfied with being a regional electronic technology company.

Otherwise, as more and more Hillhouse Technology products are sold to users, and the quantity is large, there will definitely be some problems.

Taking advantage of this opportunity, we can just solve such a problem.

"Okay! I'll make preparations right away!" Lin Yunshen nodded and left immediately.

(End of this chapter)