Chapter 338 Chapter 231-2302: The eyes of the people of Brussels! (Two chapters in total)
"The workers here in Brussels are not comparable to those in China."

"Workers in China can work from 7 a.m. to p.m. as long as the money is enough, and they don't even need to take a break in between."

"It's different in Brussels."

"Ordinary construction workers here only work 33 to 36 hours a week on average. On average, excluding meal time, they only work less than six hours a day."

"It would be a blessing to have even half of this work efficiency!"

"So although we have tried every means and even hired some workers from China at a high price, it will still take about half a month before this directly operated store can be opened!"

Zhou Zhou on the side said with a wry smile.

Gao Huaijun on the side nodded expressionlessly when he heard this.

It is not easy for the Hillhouse Vehicle team to enter an unfamiliar area.

However, it has been two months since the location of this place was confirmed, and it is still taking its time. Compared to Gao Ling Vehicle’s top ecological flagship store in China.

These three teams have different purposes and each have their own missions.

Therefore, the first group they focus on is the group of office workers from international institutions working in Brussels!

In this promotion plan, Hillhouse Vehicles will use an unusual marketing move to directly shock this group of business customers, directly penetrate into the core of this group of people, and let their internal network ferment directly!

Europe is the only land that can be deeply cultivated when the North American market is far away.

In places like Europe, it seems that there is no so-called sophistication and connections like China, but in fact there are networks everywhere!

Although this group of elites is very realistic, it is also very difficult to impress them. Although they are quick to accept new things, they are the most cautious, but this group of people can easily become die-hard fans.

The unchanging life makes them extremely curious about the variables around them.

The purpose of this is to use the driving data of Hillhouse vehicles to generate high-precision maps of all Europe, paving the way for further artificial intelligence in the next step.

They have already prepared a promotion team in Brussels.

In Gao Huaijun's view, this group of people is relatively more international.

This incident left a very big impression on Gao Huaijun.

Brussels, in a sense, is the capital of Europe and Mongolia!
They have seven main institutions, four of the most important in Brussels.

This team is Hillhouse’s team with the heaviest task in the near future.

The difficult part of this decoration style is the installation of large pieces of floor-to-ceiling glass. Everything else is very simple. It takes two months to do it. Gao Huaijun has learned from this speed.

If there are no familiar people here to help introduce various connections, just an environmental protection construction and car sales license can directly block you!

Therefore, Hillhouse Vehicles' preparations for this are naturally of high standard.

There is no need for Hillhouse to promote it. In fact, the whole of Brussels is very curious about this high-end store with a brand name of 'GL'!
Although this city is the capital in proportion, it is actually a small town with a population of only about one million.

Gao Huaijun does not want to buy the same car in China and Brussels.

Among them, Iger took some employees who had studied in Europe to establish a local branch in Brussels. At the same time, he established relationships with some famous universities in Europe, such as the Technical University of Munich, the Federal Institute of Technology in Richland, the University of Leuven and other universities. Meet with science and engineering graduates to recruit for this small branch!
The core job of this branch is to help collect the needs of European consumers and then design differentiated functions for European consumers.

Therefore, in Hillhouse's overseas planning, this group of high-end office building customers with purchasing power is a crucial part of Gao Huaijun's layout.

Half a month later, when Hillhouse's direct store in Brussels is about to unveil its mystery.

Gao Huaijun was very interested in this group of office workers.

However, there is still half a month until the first overseas location of Hillhouse vehicles is completed.

Don't worry about other messy things.

The third team is the marketing echelon construction led by Zhou Zhou.

European Council, European Council, European Commission and European Parliament.

Let them directly use their own reputation and connections to promote Hillhouse's two newly launched cars.

The public relations and policy team settled in Brussels three months ago, earlier than the Egger team.

So there were three different teams that rushed to Brussels first!

After a period of planning and preparation, they have begun the promotion mission throughout Brussels!
Since the models launched by Hillhouse in Brussels this time are Hillhouse Qin and Hillhouse Han, two mid-to-high-end models, they have established the brand tone of Hillhouse in Brussels.

Under normal circumstances, their mobile phone business is definitely in decline.

. . . . . .

Therefore, in order to break into this group of people, Gao Huaijun specially created a promotion plan called "Opinion Core Leader" for the promotion team.

Therefore, here, many large institutions have set up representative offices or branches here.

This kind of behavior that is very disrespectful to the market will inevitably lead to the failure of Hillhouse Vehicles to go overseas.

Because Gao Huaijun attaches great importance to Hillhouse vehicles going overseas.

However, this group of picky business customers actually waited for four full years, even if they usually change their mobile phones, the replacement was delayed because of this!

At this moment, Hillhouse Vehicles published a front-page advertisement in the famous local "Self-Proportion Times".

From leasing the location to completing the decoration, it took less than half a month. This speed is really too slow!

Union, do you want to know?
In addition, this team must also have plans to build Hillhouse’s data processing center in Europe.

In its previous life, Zhongwei was unable to produce high-end mobile phones for four consecutive years due to special reasons.

In this advertisement, Hillhouse informed all consumers that this store called 'GL' sells cars. At the same time, they also announced a shocking news.

That is, in order to celebrate the first appearance of Hillhouse Vehicles’ first direct-operated store in Europe jointly established with Carden Group, Europe’s largest dealer, the first ten cars sold by Hillhouse at the proportion will be sold for a limited time. 50% off!

It is stated in the details in the advertisement.

Hillhouse, which has a retail price of 7.2 euros, only needs to be sold for 3.6 yuan.

Hillhouse Qin, which has a landing price of 7.1 euros, only needs to be sold for 3.5 yuan!

All consumers need to do is to compulsorily participate in a car delivery ceremony and grant temporary portrait copyright to Hillhouse Group! All of a sudden, the whole of Brussels was excited!
When this store was renovated, it looked very grand, and it looked like it was selling high-end products.

The information in their advertisements also confirms this point of view.

However, there are two things that shock them now. One is that their car actually costs more than 7 euros!

You know, in Europe, this price range is basically the BBA brand.

The naked A7 is priced at euros, the BMW Series is euros, and the Mercedes-Benz is euros.

No Chinese car has ever dared to sell it at this price in Europe!
At present, most of the cars exported to Europe by most domestic car manufacturers are sold in Russia, Ulan and other Eastern European regions. The prices are also the cheapest, ranging from 2 to 3 euros, and second-hand cars cost several thousand euros. kind, the main thing is that it is cheap and cost-effective!

But for someone like Hillhouse Vehicles, which dares to sell a car with a starting price of 70,000 euros, the prices are unbelievably exaggerated even for old Europeans, let alone Brussels people!

This has further promoted the attention of relevant high-income groups in Brussels to this automobile flagship store.

And on the other hand.

Now, if you dare to cut the sales of the first ten cars in half directly.

Then these ten cars are definitely a loss!
The current sales price of Hillhouse's two cars in Brussels is already twice as high as the sales price in China.

This is not to say that Hillhouse has made twice as much money.

Car transfer fees, customs duties, local sales costs, etc., add up, this car will cost at least more than 100,000 yuan!

These ten cars are almost two million!
This is really a big deal.

Although this advertisement is just a simple newspaper advertisement, the Proportional Times is a leader in Brussels.

This makes Hillhouse's debut in Brussels like a long-planned storm that has reached the edge of raging.

. . . . . .

Louis, who works at Barway InBev, walked into the office wearing jeans.

He looks inconspicuous at the sprawling Barway InBev beer headquarters.

Although he has established a firm foothold in Baiwei InBev Beer a few years after graduation, he became a workshop manager and had a very good job.

But in Europe, where classes are extremely rigid, he, a poor boy from the rural Tingen area with no trace of aristocratic blood, was not popular in Brussels.

At Baiwei InBev Beer, he is basically associated with the blue-collar workers in the workshop. Most women are actually not interested in such men.

What they like is always the young and rich second generation, strong athletes, and handsome men with full personality.

However, if these characters are exactly the same as Lewis, it can be said to have nothing to do with them.

On this day, Louis was just about to get off work and return to his bachelor apartment when he was intercepted by his colleague, "Hey! Louis! Look at you kid, why don't you go to the bar to have a drink and have some fun?" How about having fun with your beautiful girl? It’s not okay for you to go back to your place after get off work every day!”

"What kind of bar are you going to! What else can I do there besides drinking our company's beer that tastes terrible? Don't we drink enough of this stuff in our company?" Louis shrugged, feeling helpless. said.

"Hahaha! That makes sense! I discovered a more interesting place today. Do you want to come with me to have a look?" Luther, another colleague on the side, said hello.

"A more interesting place? It would be better if we could go with Halina! Instead of two rough guys." Louis said helplessly.

The two people on the side couldn't help laughing.

Halina is the administrative secretary who recently came to Baiwei InBev Beer. She has a pair of very conspicuous headlights on her chest. She has a D visually. She is also very tall. She is 170cm tall. Needless to say, those long legs are awesome!

But this girl is the object of pursuit of all the unmarried men at the Baiwei InBev headquarters.

Naturally, Louis, an unmarried young man, is no exception.

"Louis, forget it! Halina is coveted by too many men. Men who pursue her can line up from Brussels to Bali. And it is said that several rich young men are pursuing her now. I suggest you change your target! "Luther laughed at the side.

Generally speaking, this Chinese temperament is precipitated by Maotai.

This guy from Brussels is no exception.

Lewis was used to being beaten by Luther. At this time, he didn't care. He just smiled helplessly and said, "I don't want to pursue Halina. I just have a pair of eyes that appreciate beauty. Where did you two go?"

"Tell me, where do you want to go later?"

As he spoke, he looked at his other companion, Elian.

"Hillhouse Motors? GL, you've heard of it! They started selling new cars on the first day today, let's go take a look, how about it! I heard that all the men in Brussels want to see it, don't you think so?" Elian Said from the side.

"Ouch! I had forgotten about this company that has been in a lot of trouble recently! Now the whole of Brussels is discussing this company from China. The cars they sell are extremely expensive, and they actually have the same price as BMW and Mercedes-Benz. It's too expensive for me," Luther said regretfully.

Luther is just an ordinary clerk.

His monthly salary, which is only 2600 euros, deducting taxes, is a situation in Europe where he will not starve to death, but he will not live well.

Prices in Brussels are still very high.

But even so, in old Europe, there are very few jobs that can earn a salary of more than 3000 euros a month.

Therefore, ordinary Europeans are generally small and wealthy, and it is basically impossible to achieve a class jump.

The poor can just show off, happy education is all about it!

"It's better to go take a look and see the excitement!"

"Life in Brussels is too monotonous! It's been a long time since a company like this has come out that has caused such a big topic."

"Perhaps Halina can come over and take a look too?"

"Are you guys interested in going over and taking a look?"

Elian is a car fan. He has watched the recent "The Great Journey" and naturally knows how awesome this Hillhouse Qin is.

I really wanted to see it, so I wanted to encourage two colleagues and friends to go and see it together.

"Is it possible for Halina to go too? That's okay, let's go and have a look!" Louis' eyes lit up at the side and he took action immediately.

(End of this chapter)

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