I asked you to save a bankrupt factory and you became the richest man in the world.
Chapter 426 154155: Gao Huaijun plays entertainment like this?
Chapter 426, 154-155: Gao Huaijun plays entertainment like this? (4000 words)
Gao Huai is indeed a super hot topic now.
Ever since Hillhouse Technologies set a stunning goal when it went public, the general public in China has been full of favorable impressions of this young boss who focuses on research and development in the technology field.
Gao Huaijun is very different from Jack Ma, who likes to show off and says he regrets founding Alibaba, and Dadongzi, who is unaware of his wife's beauty. He has always been very low-key.
He seldom appears in public or on public shows, and his image is very young and fresh.
He relies not on his background or monopoly of unique resources, but on his unique market sense and bold product strategy.
In the general impression of the general public, many large industries that make money easily and quickly are monopolized by state-owned enterprises, while private enterprises are engaged in industries with extremely fierce competition and relatively thin profits.
For example, in the miserable clothing and catering industries, the industry is in full swing and the internal fighting can even be described as the law of the dark jungle.
Some leading companies, such as Metersbonwe, will occasionally default on employee wages.
Any boss with a normal mind would not delay employees' wages for the sake of petty profits, thus damaging the company's cohesion and reputation.
However, in this industry with low profits, wage arrears are quite common.
The core reason is that the companies in these industries are basically in danger of losing their jobs, not to mention R&D.
However, in this context where everyone is humbly asking for wages and everyone wants to enter state-owned enterprises to do the bottom-line work, Hillhouse Capital suddenly emerged!
It provides a huge number of hundreds of thousands of super high-paying job opportunities in the lucrative and high-status industries such as electronic technology, chips, and automobile manufacturing that the Chinese have long dreamed of.
This sudden emergence of strength can even be said to have directly hit all traditional companies and overturned the public's perception of private enterprises.
It turns out that you can make so much money in private enterprises!
It can be said that Gao Huaijun is now the technological light of China!
At this time, director Guo Fan, who was actively filming his first heavyweight science fiction film, was extremely excited when he heard that Gao Huaijun had accepted his invitation and would come to Qingdao to visit his filming work.
Although he is now considered a big name in the film industry.
But from his own perspective, whether in terms of achievements, strength, or influence on the world, he is far inferior to Gao Huaijun.
Guo Fan intends to bring Chinese science fiction films to the world and become an iconic Chinese film director. Naturally, he also hopes to use Gao Huaijun's traffic and aura to promote his new works.
This two-way rush between top technology companies and science fiction movies is itself a very beautiful thing.
When Gao Huaijun arrived at the crew of "The Wandering Earth", he saw a scene that shocked him.
He had also watched a movie like The Wandering Earth in his previous life, but that was only on a big screen, and you had no way of being sure whether what you saw was fictional or created in reality.
But when he saw all kinds of imaginative props being produced one after another in the "technology" processing factory, he knew that it was really worth it to find Guo Fan again in this life to work on the "The Flying Earth" project!
He even considered handing over the "Three-Body" IP, which he had already acquired, to Guo Fan for polishing.
Create a powerful "Three-Body" universe!
"Are they doing research and development every day? The number of props is a bit exaggerated." After Gao Huaijun greeted Guo Fan, he looked at this large work shed which was estimated to be close to tens of thousands of square meters. Even though he had seen many sheds on the market before, he was still shocked.
"Yes, we are developing it every day, and our team has some wonderful ideas every day. There are so many details in the movie that you can't prepare all the details before shooting. And science fiction movies are the king of details."
As he spoke, Guo Fan led Gao Huaijun to the drawing design center in the studio.
Gao Huaijun saw the design of a high-tech submachine gun casually discarded on the table and nodded, "Our texture is very good."
As he spoke, Guo Fan took out a newly manufactured sci-fi pistol mold. Gao Huaijun could no longer hold back the shock on his face, "Is this really made? Is the cost not overrun?"
He knows a thing or two about the tricks in the film and television industry.
The prices of costumes and makeup are ridiculously expensive. With an investment of several hundred million, no one knows how much money will be eaten up.
This places higher demands on the director's coordination and control capabilities.
"We spent 500 million yuan on practical things, without any overspending. The key point is the uniforms and makeup here." Guo Fan saw the inexplicable shock on Gao Huaijun's face and said with a smug smile.
"This shouldn't be called a science fiction film, it should be called a documentary." Gao Huaijun couldn't help but admire him.
With such a serious and dedicated attitude, even if Guo Fan did not make movies, he would be able to complete the corresponding tasks well as a project team leader at Hillhouse.
As the saying goes, the principles of all industries are similar in the end.
"We can build a theme park here. There will definitely be a group of people waiting to spend money to buy tickets to experience it." Gao Huaijun suddenly said.
This is not just casual talk.
When Guo Fan has accumulated several science fiction films in the future, the entire IP will be realized.
In the future, things like space elevators, bungee jumping machines, space station experiences, artificial intelligence interactive areas, etc. will definitely be worth developing.
For example, Disneyland, such a large IP was opened in Shanghai, employing more than 2000 beautiful Chinese people. However, this park is not losing money but making a profit!
This is terrifying.
If Hillhouse can build this park and embed some of Hillhouse's products and concepts into it, it will be more worthwhile than investing in any advertising.
Isn’t this the reason why Hillhouse Capital makes movies?
"Haha! President Gao is very sensitive about the film and television industry. Now the whole of China is not doing very well in the field of film and television derivatives. Apart from collecting box office revenue in China, the influence of foreign box office revenue on film investment is almost zero. Unlike Hollywood, as long as the North American box office revenue is similar to the investment amount, there will be no many obstacles to making a profit." Guo Fan seemed to be touched by something, and a hint of emotion flashed in his eyes.
Hollywood is a global business that can conquer almost every corner of the world.
Almost all other countries except China, the Island Country, the Cold Country, and the Elephant Country are Hollywood's private territory.
Therefore, even if they invest 2-3 million yuan in a big production, which is about 14-21 billion yuan for a super S-level blockbuster, they can still recover the cost, and in the later stage of the project, they can also make a lot of money from Blu-ray discs and derivative cultural and tourism products like Disneyland.
Now, a movie like "The Wandering Planet" that only cost less than 1 million US dollars is considered an unprecedented large investment by the Chinese domestic entertainment industry. Because apart from the domestic box office, they have nothing.
There was no overseas box office and no spin-off products.
“This is also one of the reasons why I came here.”
"Let me introduce you. This is our CEO of Hillhouse Derivatives, Mr. Lin Yunshen. Mr. Lin is a veteran who has followed Hillhouse to conquer the world. Hillhouse Derivatives now mainly produces some OEM smart gadgets. The unit price basically does not exceed 1000 yuan, but the profit margin is very high. Mr. Lin is very familiar with communicating with manufacturers and designing. Director Guo, you two can communicate more about the design of derivative products for the "The Wandering Earth" project and the production of cultural and creative products."
As he spoke, Gao Huaijun introduced Lin Yunshen who was standing nearby to Guo Fan.
For the project of "The Wandering Earth", Hillhouse Capital exclusively contributed 4 million yuan, China Film Studio contributed another million yuan, and leading film channels such as Wanda invested the remaining million yuan.
Although they were all optimistic about this project, the huge investment amount was something even Gao Huaijun had to keep in mind.
Once losses occur, Hillhouse’s large-scale entertainment strategy will definitely be greatly affected.
As a carrier of big advertisement, although Gao Huaijun doesn't think highly of these small things, at least he shouldn't lose money!
Lin Yunshen, who had gained a little weight, smiled and shook hands with Guo Fan, saying hello as a hello.
Although he didn't quite understand his boss's often whimsical ideas, the cultural and creative products of science fiction films were indeed a very good project.
It is a very good choice to buy a Hillhouse vehicle or a high-value mobile phone, and then give it as a gift with an exquisite figurine, or to sell it directly at Hillhouse’s channel points and self-operated stores.
One of his friends is a die-hard Marvel fan and has collected all kinds of Marvel figures, the prices of which are simply exorbitant.
The collector's edition can even cost tens of thousands of dollars each!
Still priceless!
So when Gao Huaijun proposed at the executive meeting how to increase the revenue of the movie "The Wandering Earth", Lin Yunshen also took the initiative to volunteer to make great efforts in science fiction cultural and creative industries.
He even promised that he could guarantee that this product could generate sales revenue of around 5000 million within the Hillhouse system in the first year.
Gao Huaijun was naturally overjoyed when he heard this!
Cultural and creative products can at least guarantee a profit of 50%, and if done well, even more than 100% can be easily achieved.
Of course, the prerequisite is a big IP, and relatively mature channels and operational ideas.
Hillhouse Capital has one of the most advanced marketing systems in the country and has been engaged in derivative products for a long time.
All major channel locations are very enthusiastic about derivative products with high profit margins.
Gao Huaijun knew whether Lin Yunshen was bragging or not.
Guo Fan looked at Lin Yunshen with great surprise. He was not only happy that he suddenly had such an idea for developing derivatives, but he was also surprised by the strength of the Hillhouse system!
In Gao Huaijun's previous life, the movie "The Wandering Earth", which came out of nowhere, had nothing but box office revenue in mainland China.
The version released overseas doesn't even have dubbing.
From this we can see that compared with another great director Chen Sicheng, Guo Fan may be more skilled in technology, but his market operations are somewhat lacking.
Afterwards, Gao Huaijun watched a scene in which Wu Jing and the Russians played against each other in the space station.
In the play, Gao Huaijun clearly saw Wu Jing and the Russians gasping for breath after using the robotic arm.
"The robotic arms also have to be suspended by wires, because they are really, really heavy. Each robotic arm weighs about 30 kilograms. Even someone as strong as Wu Jing can't withstand that terrible force. It's impossible for the actors to stay in the air all the time because what we want to shoot is the actors being suspended in the space capsule," explained Guo Fan on the side.
As the chief director, Guo Fan does not always follow the shooting of all the shots. Some shots with lower difficulty are usually shot by the assistant director.
Wu Jing, who had just finished this scene, ran over in surprise and greeted Gao Huaijun.
Although the movie "Wolf Warrior 2" he just directed and starred in has achieved great success, and has thus been promoted to the ranks of China's top actors.
But he still admires Gao Huaijun for taking the risk and devoting himself to the film industry.
Science fiction movies are not like ancient puppet shows. They do not require beautiful young ladies to promote positive energy. Due to the extremely high investment, it is extremely difficult to launder money.
Apart from having a passion for technology, I really can't find any other reason for such a big boss.
"This robotic arm is very heavy. We had to dismantle it and throw it out. It felt like we were lifting a heavy weight with ease. And we had to perform various complex movements in the air with ease. It felt like there was no gravity. It was very difficult."
"Although this is China's first real science fiction film, there are many details that we are not familiar with."
“But I think everyone did it.”
"Maybe there are a lot of difficulties here, but at least we have done it without any regrets."
When Gao Huaijun asked Wu Jing about his feelings about filming "The Wandering Earth", Wu Jing said this.
Ning Yuan, who was standing by, was shocked when he heard Wu Jing say this.
Generally, props in science fiction movies are made of foam, but this time they are real!
And the actors also complained that it was too harsh.
Guo Fan is definitely a detail-oriented person.
At the beginning, Ning Yuan thought that it was not reliable for Gao Huaijun to find such a third-rate director who only made romance films, but now it seems that he is absolutely awesome!
When the "The Wandering Earth" project just started, he was the actual person in charge of the project on Hillhouse's side. He had asked Hillhouse's finance department to find ways to reduce the losses on the financial statements.
He already had a hunch that this would most likely be Hillhouse’s first major loss-making project!
And he was responsible for it himself!
However, he never imagined that this project would have the effect of reviving the company and even have the potential to make a profit.
Now in his mind, Gao Huaijun has the magical power to turn stone into gold.
There should be no industry in this world that is difficult for him!
(End of this chapter)
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