I asked you to save a bankrupt factory and you became the richest man in the world.

Chapter 459: 220-221: Hillhouse's new overseas layout! (4000 words)
In fact, Gao Huaijun is not as confident about the research and development of game-based learning as he says.

According to the description in the business plan of GameLearning, this is a game that requires high payment (unit price exceeds 200 yuan) + has high hardware requirements + is a hardcore game + a stand-alone game + focuses on the Chinese market. These several adjectives overlap to form a product with full BUFFs.

If the sales conversion rate can reach a profitable level under such circumstances, it will definitely be a miracle!
Before Gao Huaijun invested in this product, it was impossible to find investment. The main reason was that no one had enough confidence in the payment conversion rate of this product.

The sales volume of the three swords, Xianjian, Xuanyuanjian, and Gujian, does not exceed 200 million sets. Do you need 350 million sets to make a profit?
That's almost impossible!

However, in addition to running GPU to meet the major core demand of the rapid development of artificial intelligence, Gao Huaijun also believes that another important point is that if this game is completed, it will be a big IP!

Whether the game makes money is secondary. The IP can also be adapted into film and television, fan fiction, comics, figures, peripherals, etc. If it develops well, it can still make money.

In particular, when Lin Yunshen of Hillhouse Derivatives heard that Gao Huaijun was going to invest in a game with the theme of Journey to the West, he jumped up immediately.

Last time, he reaped the benefits of "The Wandering Earth" and made tens of millions in profits from figures, peripherals, concerts and other products, with sales exceeding 100 million yuan!

You know, most of the listed companies in China have poor profitability, and many even need to sell houses to turn losses into profits.

It is really unexpected that Hillhouse Capital's derivatives company can make so much money by selling movie-related products.

Now that Hillhouse is developing and operating Journey to the West, a top national IP, Lin Yunshen patted his chest and said that the profit can at least help Hillhouse earn more than 100 million yuan, which also made Gao Huaijun more or less relieved.

Even if he loses these 500 million, it is estimated that the loss will not be that much. His goal is to achieve his goal as long as he can break even!

Just as Hillhouse began to make great efforts in the cultural and entertainment market and simultaneously deployed two different platforms, Hillhouse's short video platform and 3A games, Hillhouse now encountered new problems.

Now, the basic products of Hillhouse Technology and Hillhouse Vehicles have been fully exported to overseas markets.

Although we are facing very great difficulties now, such as the high prices charged by local distributors, the looming regional trade barriers and crazy high tariffs.

However, Hillhouse's overseas sales are still increasing steadily.

Stable product strength and stable brand influence are the keys to success.

So when the peak season for shipping was approaching at the end of August, Ning Yuan found Gao Huaijun and told him about his concerns: Hillhouse's products are now shipped overseas in a completely group-order mode, that is, Hillhouse first finds a large logistics dealer, then buys one or several containers, or groups car shipping ships to distribute cars to all parts of the world. Now car products are facing the phenomenon of increasingly delayed delivery time. Some regions with low sales, such as Niuxilan, may not even be able to get the goods in half a year!
Not to mention the sales volume of the electronic technology sector, mobile phones and electronic products are relatively small in size, so the logistics costs of group orders will not be particularly high.

In emergency situations, it is cost-effective to take the China-Europe international railway line.

But now Hillhouse's car sales are gradually increasing. In 2015, the company exported 6.6 vehicles overseas, a year-on-year increase of 28.8%.

Moreover, the rapid growth in overseas exports of complete vehicles was not only achieved in 2015. The growth rate was similar in 2014 and 2013.

"In other words, our sales next year may exceed 100,000 vehicles, and the year after more than 150,000 vehicles, or even more?" Gao Huaijun understood Ning Yuan's meaning and said suddenly.

"Right! Actually, more than that!"

"Now our Hillhouse Song and Hillhouse Dolphin, especially Hillhouse Dolphin, are hot-selling products in South American countries. The sales of one Dolphin are nearly 1000 units a month. It is not only the best-selling electric car of Baxi, but also ranks 31st in the sales ranking of all Baxi passenger cars!"

"In the Southeast Asian market, especially in Thailand, it is the Yuan that dominates."

"In this small country in Southeast Asia, the Yuan can actually sell about 300 units! We have been planning overseas for so many years, and we can say that we have achieved initial success."

"Now the foundation has been laid, and we are just waiting for Hillhouse's products to be put into production!"

Ning Yuan is obviously familiar with Hillhouse's overseas sales, and he succinctly explained Hillhouse's current gratifying status in overseas markets.

Gao Huaijun was also happy when he heard this.

He usually pays more attention to Hillhouse's sales in China.

After all, the domestic market is the basic base, and the overall sales situation is also magnified in the same proportion.

Although sales overseas are growing rapidly, they are still in the development stage after all. Naturally, a large amount of data is not clearly known by Ning Yuan, the actual operator.

"In other words, for our current automobile exports, delivery time has become a difficulty in increasing sales?" Gao Huaijun stood up, paced a few steps, and asked in a deep voice.

"Yes! The market with delivery of more than six months has reached the order of 30%. Now many overseas customer development teams are complaining and hope that we can solve this problem." Ning Yuan nodded and replied.

He is also anxious now.

Hillhouse’s factory is gradually increasing its production.

We have cars, but the transportation can’t keep up!

China's automobile exports are already sluggish, and many of the countries that Hillhouse exports to do not purchase in large quantities, so they need to group orders for cars. Some cars are even only shipped once every six months, and the freight is very high.

If Hillhouse's sales volume is not large and it is dispensable, the higher shipping fee will be fine, and the longer delivery time will not matter. Anyway, this is my situation, and you have to accept it even if you don't want to.

But now it is different. The sales volume is growing rapidly. The previously looked down upon useless regions have now become areas with high growth potential and need to be maintained with care.

So although this matter is not urgent now, it is a very important matter.

Now Ning Yuan has given Gao Huaijun a reminder.

"Dealing with large shipping companies like Huayuan and Maersk means we are controlled by others, which is not good for us."

"I know what you mean. You want us to get rid of the freight forwarder and contact the shipping company directly."

"But if we do this, it will only treat the symptoms and not the root cause. The situation of delayed delivery for such a long time will still not be changed."

"Therefore, let's go all out and do it in one go. Let's buy a few roll-on/roll-off ships to prepare for Hillhouse's automobile exports! How about this, we order eight ships and deliver them in batches!" After thinking for a moment, Gao Huaijun said to Wang Fengying who was standing aside.

what?
what!
Order eight RoRo ships at once?
Wang Fengying and Ning Yuan on the side said in unison.

Buy a RoRo ship?

Be your own ship owner?
But when they thought Gao Huaijun was just messing around, they suddenly came up with this idea...

Seems good!

If Hillhouse purchases eight roll-on/roll-off ships, each of which can carry 8 vehicles and run seven trips a year, it means that one ship can generate 7000 exports a year. If all eight ships are delivered, 7 vehicles can be exported in a full year!

What is the concept of 40 million?
Fengtian’s annual export volume is 80!
This data can reach half of Fengtian’s annual export volume!
Now Hillhouse is gradually entering the battle royale stage in the domestic market, and profits are falling rapidly. If large-scale exports can be achieved, the Song, which costs just over 2 yuan, will be sold for 3 US dollars abroad, and with a price increase it will be sold for more than 4 yuan, close to 5 US dollars. If a small SUV like Yuan is priced at around euros in Germany, it will directly hit the European market, and it is just around the corner!
Of course, we are still relying on local distributors, who have connections and are able to deal with local governments and avoid the damn tariffs.

So now they have earned more profit than Hillhouse, and Gao Huaijun is not envious at all.

As Hillhouse's volume is gradually released, Hillhouse's bargaining power will naturally become higher and higher. At that time, it can even directly lower local prices, and the speed of releasing volume will be even faster!

Therefore, it is not impossible for Hillhouse to take a bigger step and buy several ships in one go!
If you have your own boat, you are truly invincible.

“现在6500车位滚装船一年期期租费用过去曾长期在2万美元/天（约14.36万元/天）上下，但自2015年之后运费开始飞速攀升，当前6500车位滚装船一年期期租费用已达到4.35万美元/天（约31.23万元/天）的历史高位，整整翻了两倍！”

"I don't know whether the rental cost of a 6500-space ro-ro vessel will continue to increase in the future."

Wang Fengying, who was standing by, thought quickly and agreed directly.

Now that Hillhouse can buy ships, that is a huge positive.

Not only can delivery time be shortened, but costs can also be easily reduced.

It can also demonstrate one’s financial strength to channel partners, which will provide greater convenience when expanding outlets.

This is definitely a good thing that kills two birds with one stone!

The only concern is whether Hillhouse’s business volume will continue to expand.

If overseas sales stagnate directly, the loss of ship orders will be huge!

"How much does a ship cost?" Gao Huaijun ignored Wang Fengying's flattery and asked directly.

"The price of a roll-on/roll-off ship is about 100 million US dollars." Wang Fengying seemed to be very familiar with this information. After pondering for a moment, she answered directly.

Gao Huaijun nodded. The price of 7 million Huayuan seemed very high.

However, considering that the one-year lease fee for a 6500-space ro-ro ship is always around 4 USD per day.

There are 365 days in a year. If we calculate based on 330 days, the rent alone would be around 1300 US dollars a year!

And this does not take into account the rapid increase in freight costs caused by the rapid increase in China's automobile exports.

This is actually foreseeable.

Hillhouse and other local automobile brands are now focusing on new energy vehicles, and automobile exports are soaring rapidly!
It is entirely possible for the freight rate to reach 8 US dollars per day.

In fact, in Gao Huaijun's previous life, China's automobile exports achieved a huge breakthrough in sales, with automobile exports soaring from 2020 million vehicles in 108.20 to 2023 million vehicles in 491, a nearly four-fold increase in three years.

This has also led to the one-year charter fee for a 6500-space roll-on/roll-off ship reaching a historical high of 12.35 USD per day (about 88.67 RMB per day), a full five times increase!
In other words, although buying a ship is not very cost-effective now, the cost can be clearly calculated in the foreseeable future.

This is also the core reason why Gao Huaijun decided to set up his own fleet.

It takes a very long time to build a ship!
If we don’t do it now, but do it later, how much money will be wasted!

"How long does it take to build a ship?" Thinking of this, Gao Huaijun asked again.

"I'm not very clear about the detailed schedule, but I know it takes about sixteen months to build a ship. That is to say, if we place an order now, we expect to get the first ship in early 2018!" Wang Fengying asked casually on the phone and answered slowly.

"We won't get the first ship until 2018..." Gao Huaijun frowned and knocked on the table.

The speed of shipbuilding is too slow!

This was during a period of shipping depression!
If it was during a boom period, he didn't dare to think about it, because that ship would definitely take more than two years to build.

This time is too long!
"Then these eight ships can be assigned to two different shipping companies. The delivery time does not need to be too strict. It will be fine if it is roughly the same."

"Delivering two ships in a year and a half and delivering all the ro-ro ships in about seven years is a good long-term plan for us."

Gao Huaijun sat down and told him his plan.

Wang Fengying and Ning Yuan on the side looked at Gao Huaijun in amazement.

The two people stood there blankly, as if it was the first day they met Gao Huaijun.

Gao Huaijun's plan is really too ambitious!

If you choose a shipping company, it's fine if it builds eight ships over a period of more than ten years. Anyway, you can handle these ships flexibly in the meantime and there are many ways to do so.

But now you have completed the delivery of all car transport ships in seven years.

This. . .

What you are thinking is that within seven years, Hillhouse's automobile exports will reach half of Fengtian Automobile's annual exports!
This confidence is really too strong!
"Mr. Gao, how about we order four ships first, see the results, and then order the remaining four ships later?" Ning Yuan, who was standing aside, felt that this was a bit difficult and asked tentatively.

Wang Fengying on the side also nodded.

Although she also wants to order more boats.

But if you set so many goals at once, it would be equivalent to putting export targets and KPIs directly on her for the next seven years, which would be simply life-threatening.

"How can this be?"

"If you set the price like this, a ship will cost at least several million more."

"It's a complete waste of company funds!"

"That's it, do as I say!"

Gao Huaijun interrupted Ning Yuan and said.

Ning Yuan and Wang Fengying looked at each other and could only nod helplessly.

(End of this chapter)