That year the flowers bloomed 1981

Chapter 820 Big Brother Style
"First of all, according to the market theory of the great economist Hugo Tovronsky, sales is a complex science and a simple science."

Li Ye had heard a lot of nonsense from "success gurus" in his previous life. If those tricks were used in 1987, where they were vague and confusing and made you understand them for a long time, even Ma Ali would have to admit defeat and bow down to them.

But Li Ye is better than those masters. At least he has produced some real evidence.

"This is a market research report made by Ding Jiuchang, deputy sales section chief of our first branch. He recorded and analyzed in detail the demand and opinions of the transportation market for light trucks."

Li Ye took out several printed research reports from his bag and distributed them to several important people in the conference rooms.

Master Lao Ding, who had been drinking tea, immediately glanced at Li Ye and a barely perceptible smile appeared at the corner of his mouth.

After his son Ding Jiuchang was transferred from another unit, he listened to Li Ye's advice, worked hard in the market, and collected a lot of user feedback. When he finally wrote this research report, it was Old Ding who helped him write it.

"This report is nothing! It's just the same old stuff!"

Section Chief Park took a few glances at the report and threw it aside.

Old Ding's eyes narrowed, revealing a hint of murderous intent.

It's not easy for Ding Jiuchang to show up at a meeting like this. You just looked at me for a few seconds and then tried to sabotage my son. Are you trying to make an enemy?

Li Ye said calmly: "An old saying? Then why hasn't it been solved? Finding market needs and solving market needs, isn't this the responsibility of your sales department?"

"Most drivers complained that the water temperature of our 130 radiators was too high in summer. Why didn't we enlarge the radiator? Our first branch solved this problem in just one week."

In fact, it’s not that no one knows about many of the problems in this report, but even if they are known, no one will solve them because they find it troublesome.

For example, the problem of water temperature being too high.

If you want to enlarge the water tank, you need to first find the technical department for demonstration, then find the finance department to approve the budget, then report to the higher level, and finally find the supply department to find the source of goods.
I don't even get a few cents more in salary, am I causing so much trouble for nothing?

Think about those people who created miracles on their own during difficult times. In fact, they were just asking for trouble and ended up solving so many problems.

But after more than 30 years of development, as the older generation of people who had responsibility and faith gradually grew older, the lazy style of work caused the already increasingly bloated company to lose its last bit of innovation.

But Section Chief Park did not think he had any problems. Instead, he impatiently questioned Li Ye again: "The problems you mentioned have nothing to do with the problems the factory director mentioned. The factory director wants to ask you why you set the price of J3 model 130 so low."

[I just want to set it that low, is it your business? ]

Li Ye really didn't want to explain to these people anymore, because their thinking was still stuck in the planned economy era, waiting for users to come to him and give him money.

Li Ye’s sales strategy is to gain user recognition in the shortest possible time and then occupy the market.

So how can we gain user recognition?
Are empty promises “far ahead”?

Forget it! You tell the driver how great your car is, how advanced its technology is, how fuel-efficient and durable it is, but if you shout until your voice is hoarse, will they believe you?
But you only need to say two words - cheap, and people will buy it whether they believe it or not.

Once more people buy your product, the truth about whether your product is technologically advanced, fuel-efficient and durable will become clear.

Think about being far ahead. At the beginning, did you show sincerity and "give it to your friends" first?

If it were as expensive as a kidney machine, you would see that ordinary people would ignore it.

But now Section Chief Park and others don't understand these principles. They believe that Li Ye is either stupid or bad, as he sells good things at a low price when they can be marked up after leaving the factory.

Fortunately, Lu Zhizhang understood Li Ye.

Facing Section Chief Park's questioning, before Li Ye could say anything, Lu Zhizhang started to roar again: "What do you mean it has nothing to do with the factory director's question? Isn't this obvious?
We build the kind of cars that the people need. Have you learned all about ISO customer needs in vain?"

"."

Lu Zhizhang spitted and suppressed Section Chief Park, but Xiao Jingang interrupted and said, "Old Lu, don't interrupt me. What does the pricing of your new car have to do with ISO? In any case, your pricing affects the benefits of the main factory.
As the deputy factory director in charge of sales, Li Ye must review this matter. In addition, you must return the sales rights to the factory. "Old Xiao, don't give me that. The current scale and efficiency of the branch factory are inseparable from the decision-making of Comrade Li Ye. It's fine if you don't give him credit, but don't put a hat on him just by talking.
Why do we need evidence for everything? Why are the products of the branch factory so popular, but the products of the main factory are in stock? Is it because of insufficient technical strength? Why don’t you find the problem yourself? "

Li Ye looked at Lu Zhizhang who was firing on all cylinders and was very glad that he had decided to let him be the director of the first branch.

Lu Zhizhang was the director of the factory office at that time and was a well-known figure in the factory. At this moment, he could fight against anyone except the factory director, and the fight could be ended with just a few spit.

On the other hand, even if Li Ye had the support from above, he was still young and inexperienced. When he got into a verbal battle with a bunch of old hands in a state-owned enterprise, he lacked the momentum.

If people don't reason with you, what can you do no matter how reasonable you are?
Xiao Jingang was annoyed by Lu Zhizhang's criticism, so he said to Li Ye directly: "Deputy Director Li, please express your opinion! Do you obey the decision of the unit and take the interests of the unit into consideration?"

"."

Lu Zhizhang narrowed his eyes, thinking about how to block this question for Li Ye.

But Ma Zhaoxian, who had been watching from the sidelines, was eliminated.

He said coldly: "Do you obey the unit's decision? Deputy Director Xiao, how come I don't know the unit's decision?"

"."

Deputy Director Xiao was stunned. He originally thought that with his position, he could suppress Li Ye in such a meeting room, but he never expected to be "unreasonably troubled" by Lu Zhizhang, and now he had also caused trouble for Ma Zhaoxian.

It stands to reason that someone of Ma Zhaoxian's level shouldn't speak before the people below have finished arguing.

But now that Ma Zhaoxian has spoken, Xiao Jingang is no longer enough, and the factory director must step in to take charge.

But Xiao Jingang looked at the factory director several times in a row, but the other party did not say anything. Instead, he looked at him sternly.

Li Ye shook his head slightly and sighed softly in his heart.

Regardless of whether Xiao Jingang's words were self-assertive, in terms of "responsibility", Ma Zhaoxian was one step ahead of the other.

In his previous life, Li Ye once heard someone use an example to describe the leader of a unit.

That is why Su E has never been able to defeat the Lighthouse?
Because he is a coward, he has never had the "big brother style".

North Korea wanted to harmonize the entire peninsula, but was hit head-on by the lighthouse. At this time, Su E got scared and asked his second brother to take action.

Aren't you making a fuss?

There is no winner in a big battle. In fact, it is a win-win situation for both the lighthouse and the flower growers.

They say the lighthouse is a worthless thing, but when the little brother gets beaten up, that’s the real end for the big brother!

Although the Flower-Growing Family is the second largest, they are tougher, more capable of fighting, and more like the "big brother".

Ma Zhaoxian is now acting more and more like a big brother.

Li Ye, this small chess piece, may seem like a small pawn, but he is the first move that stirs up the situation.

Do you think that what Li Ye has done is just as simple as "market economy"?

Struggle always affects the whole body.

He made the first move, do you dare to take it?

Why don't you answer?
(End of this chapter)