Reborn fashion designer

Chapter 1023 This is not about money!

Xiangyang is following the developments of Real Madrid.

On the other side, while Florentino was enjoying a sumptuous breakfast in the presidential suite of the hotel, he and his team were watching the "Tour of Beijing" on TV.

Analyze from a business perspective.

The overall scale of the first "Tour of Beijing" is far smaller than the "Tour of Spain", one of the three most famous World Tours in the world.

This is also reflected in the UCI's competition points.

It may be possible to organize a professional-level cycling event in a short period of time, which shows the huge investment made by HYS in this regard.

And
"It seems that the competitors we face know how to leverage their power."

On the TV screen, the scene of cyclists riding was suddenly interrupted by the sight of the organizing committee staff arriving at the finish line. Xiangyang, Little John and others got off their bikes and quickly met up with the UCI president, Director Liu and others.

Florentino laughed.

Tonight, he also has a meeting with Director Liu.

Together with the Football Association.

"What time will Beijing Guoan arrive?"

"There are still 30 minutes left."

Hearing this, Florentino nodded and asked, "Has the time for the meeting with Liverpool tomorrow been confirmed?"

"At 9 o'clock in the morning, they will leave with us for the opening ceremony." The assistant said, and added: "According to our understanding, they have been in close contact with another Beijing club in the past two days. It should be because of our presence that they have activated the alternative plan."

"Oh, really?" Florentino smiled.

I immediately made some adjustments in my mind for the upcoming negotiations.

In fact, this time, just like before, he is very optimistic about the future development of the Beijing Guoan Club.

Therefore, most of the team members brought this time, except Zidane, have previously participated in the unrealized project "11 International".

But that's why he has to make adjustments.

Because I know you too well.

That’s why we understand the various problems faced by Beijing Guoan and even the first-tier clubs in Chinese football.

Especially financially.

In his words, Real Madrid came to Beijing to do business, not to be the God of Wealth.

An investment of more than 1000 million euros a year may not seem like a large amount for the club as a whole.

But the funds involved are from all aspects.

To put it bluntly, the benefits that Real Madrid and Liverpool want to gain from their cooperation with Beijing Guoan this time are very different.

From the perspective of fans, spectators or sports media, both of them are trying to expand their influence in China and use the platform of Chinese clubs to have closer contact with fans.

But
The main body of Real Madrid is Real Madrid.

But Liverpool's are HYS and FILA.

Now even Liverpool has launched its alternative options, whether it is to confuse the team or to create more favorable conditions for the subsequent negotiations.

It is impossible for Real Madrid not to adjust the negotiation content.

After receiving his instructions, the members of the negotiation team immediately put down their knives and forks and prepared for their work in the short time before the negotiation team of Beijing Guoan arrived.

This caught the senior executives of the Beijing Guoan Club, who had come to the hotel for negotiations with full confidence, off guard.

In particular, the most critical change in the negotiation content was difficult for the entire Beijing Guoan team to accept.

In the initial communication.

Real Madrid said that the content of this cooperation is to acquire 5000% of Beijing Guoan shares with a bid of 49 million euros.

Compared with the previous cooperation in 2005, there is 24% more shares and the money is correspondingly 3000 million euros more.

Although such an offer does not take into account the growth of Beijing Guoan Club over the past six years.

But unlike last time, Beijing Guoan no longer needs to change its name to Guoan Real Madrid.

At the same time, Real Madrid needs to provide more support and assistance in youth training cooperation and providing Guoan with current Real Madrid players.

But the negotiations have just begun.

Real Madrid's commercial director said he wanted to buy 51% of the shares with the same offer price.

this.
"Damn it, we talked about it for more than half a year last time, and now they're using the same trick again."

Gao Chao, the head of the negotiation delegation and general manager of the club, opened the lounge arranged by the hotel for them and started complaining during the break.

"From the beginning I felt that their intentions were not pure, and sure enough, they did not exceed my expectations."

Zhang Lu, who came to negotiate with him, also shook his head.

He sat down on the sofa, took a sip of the tea that the hotel staff had already prepared on the table, and then continued:

"Liverpool used almost the same tactics, leaving us here and getting closer and closer to Polytechnic University."

It is no secret that Liverpool has had contact with Polytechnic University.

Given the relationship between Guoan and the Football Association, they received the news at the first opportunity.

Even the negotiation conditions between the two parties have been roughly figured out.

This kind of business behavior is understandable.

We are all people in the business world, and we are all trying to maximize our own interests while striving for a win-win opportunity.

But Real Madrid suddenly wanted to acquire 51% of the shares at the same price.

First of all, Beijing Guoan has no say.

Secondly, what should they do?
If the controlling stake is sold, all aspects of the club will have to be arranged by Real Madrid.

Even if you can do some small things in private.

However, after Real Madrid gained controlling rights, it was able to make major changes to the club's management.

"My attitude will not change. Beijing Guoan will still be called Guoan after all. I am against the request to sell 51% of the shares."

Gao Chao directly expressed his attitude.

5000 million euros, which is equivalent to 5 million yuan. If it is a 49% stake, he can ensure that the money stays in Beijing Guoan.

With this money, not only will it serve as the cornerstone for the club's future development, but it will also provide sufficient ammunition to face the fierce competition in the Chinese Super League.

But how to spend the money from the sale of 51% of the shares and whether the Beijing Guoan Club can have the final say are two different issues.

"What you said is indeed a problem." Zhang Lu also felt worried. "It seems that this negotiation is the same as the last one. If we can't resolve the differences in equity, it will be difficult to gain anything."

"If not, we can just hold off and see. Anyway, we welcome them to come, but they have to accept our conditions."

Gao Chao also participated in the 2005 negotiations, and he used the same words his partner Lao Luo said to the media at the time.

The company's joint venture partners are free to come and go.

If you really think that this huge Chinese football market has potential, then come here with real money and sincerity.

If you just want to take advantage,
"Then let's finish the negotiations with Real Madrid first, and take a look at the official cooperation plan that Liverpool will give tomorrow."

Zhang Lu also showed an attitude of not being in a hurry to reach a cooperation with Real Madrid.

This kind of thing can't be rushed.

Many aspects need to be considered.

"Haha, now that you mention it, I suddenly remembered." Gao Chao raised his wrist, checked the time and said with a smile:
"I guess by the time we get back, the first race of the Beijing Tour will have just ended."

"What's the matter? Lao Gao, are you suddenly interested in bicycles? Are you planning to lose some weight?" Zhang Lu asked jokingly.

"I'm not thinking about losing weight, it's just my belly." Gao Chao said:
"I was thinking, they made such a big fuss about a cycling race that few people in our country pay attention to. What are they planning for football?"

"It's really hard to say."

Zhang Lu frowned.

In the past two days, the 'Beijing Tour' and 'Hundred Teams Cup' sponsored by HYS have frequently appeared on the pages of major media.

In terms of momentum, it cannot be said to catch up with the Olympics.

But this momentum can also be said to have ignited the sports passion of the entire capital.

In addition, there is the buzz created by the acquisition of Beijing Guoan Club by two top European giants.

That rascal.
He just didn't know how to describe it.

But if you ask me what Xiangyang is planning, I really have no idea.

If you want to achieve a brand effect by leveraging the focus of sports events, then these two events alone are enough.

After all, there is a marathon in Guangzhou.

Following closely is Xiamen Marathon.

There is no need to add another topic of acquiring a football club.

You have to tell me what commercial purpose it is for.
the other side.

"."

Standing in the parking lot on Miaofeng Mountain where peach blossoms were in full bloom at the end of the first stage of the "Tour of Beijing", Ding Zhong was stunned by the questions Xiangyang asked after he got off the car.

ANTA and FILA Huaxia are also sponsors of the "Beijing Tour" and the "Hundred Teams Cup".

He has been attending related activities in Beijing these days and has made frequent appearances.

Unfortunately, there is a sunny spot.
As a sponsor, Decathlon can’t compete with them.

Forget it, it's not important.

If it weren't for the constant noise in his ears, he would have thought he had heard it wrong.

Xiangyang actually asked.
"Mr. Ding, I'm not kidding you. I'm telling the truth." Xiang Yang thought that the idea he proposed was very good.

Bought the Workers' Stadium and converted it into a professional football field.

Isn't this a good idea?
The stadium was later converted into a professional football field.

And for this matter, he asked Bi Shafer to help him collect information about the stadium that had been rebuilt in the past few years last night.

Wembley Stadium cost £7.57 million to build.

The Emirates Stadium is £3.9 million.

By the way, in order to sell more tickets, we can sell them at a higher price.

Liverpool will spend 1.5 million pounds on the renovation and expansion project of Anfield alone to increase the number of seats in the new stadium to 6.

"Mr. Xiang, this stadium is not something you can buy just by saying so." Even though he had a good relationship with Xiang Yang, Ding Zhong couldn't help but feel that Xiang Yang was probably still drunk from last night.

To buy the Workers' Stadium and renovate it, wouldn't it require tens of billions of dollars?

Let’s not talk about money for now.

We are in the clothing industry, why should we be involved with real estate?
Do you have experience?
you know.
Damn, it seems to be about money.

No, it's not about the money!
Will people agree to this stadium being acquired by a foreign company?

This is.
"Haha, Mr. Ding, don't react so strongly." Xiangyang was really amused when he was pulled by Ding Zhong and listened to his confusing words.

Billions of dollars are needed to buy a stadium in China, let alone HYS.

Even the hurdle of Hermès’ board of directors was difficult to pass.

He probably doesn't even need to go to the board of directors. Just having a chat with Axel and not being dragged into buying a stadium model would be considered a favor from Axel.

"Boss Xiang, please don't misunderstand me."

"No, how could that be." Xiang Yang patted Ding Zhong on the shoulder, "But after hearing what you said, it really gave me some inspiration in football cooperation."

"Inspiration? What inspiration?" Ding Zhong asked curiously.

"It's likely to work."

Xiangyang was very confident in his plan and turned around to call Bi Shafer.

When she came to his side, Xiang Yang instructed in front of Ding Zhong:
“Tell Edwards to stop negotiating with the Polytechnic University and tell them that our plans have changed and that there are major cooperation details that need to be adjusted.”

"Okay, Boss."

(End of this chapter)