Reborn fashion designer

Chapter 503 Take action towards Yang
"Paris Fashion Week, HYS supports the development of sports and creates a brand ecosystem that combines fashion, sports and technology"

Compared with Rebus who was sitting on a chair scratching his head, Yu Chengdong was in Paris, close to the water.

But when he clicked on the HYS App to check, the message that popped up was an update prompt.

Most people who use mobile phones frequently and heavily will click OK subconsciously.

He is also included.

After clicking it, I watched the app automatically exit, and I couldn't help but regret it.

When downloading things at 3G speed in Paris, it's not just ordinary ink.

He actually understands this better than Xiang Yang.

Because Huawei entered France as early as 2003, it now has several R&D centers in Paris and is about to build a global design center.

Simply put, this was the place where he once worked.

If they had met on the street in the past, the two might have met each other with tears in their eyes.

"Lao Yu, look quickly."

Seeing Yu Chengdong so anxious, Tao Jinwen didn't say anything, took out his mobile phone and opened the app he had also downloaded.

Ignore the update prompts that pop up automatically.

As soon as he came up, he was surprised to see the content at the top of the App, which was a detailed introduction to the update.

"HYS sports and lifestyle technology ecosystem?"

"HYS will strengthen the brand's strong publicity efforts and seek to cooperate with more technological smart brands, sportswear brands, and craftsmen from more countries to promote the provision of high-quality services to consumer groups who love art and love sports. ."

"Show me quickly." Yu Chengdong couldn't wait to grab Tao Jinwen's cell phone.

This is good news.

Sure enough, the wait was not in vain.

Two hours later, at the community stadium, Xiang Yang’s interview with the Paris media also made the news in France that day.

The picture is just like the live photos pushed by the community app.

Mbappe stood between Xiangyang, Terry and PSG's historical meritorious forward George Weah, helping to hold the microphone.

The reason why PSG didn’t send any current stars
Well, there is nothing to show for it.

After the oil consortium took over in advance, they had not had time to wave their banknotes.

But George Weah's reputation in the football world is not inferior to that of his junior John Terry.

He is the first non-European player to win the Ballon d'Or.

But whether it was him, John Terry, or the media reporters who came to visit, they all knew who was the protagonist among everyone today.

This person is certainly not Kylian Mbappe with his white teeth and gleaming eyes.

Reporter: "Mr. Xiang, is HYS launching a technological sports ecosystem aimed at the development of the football field?"

"Of course not. However, it is also an honor for HYS to reach cooperation with football clubs with glorious histories like Chelsea and PSG."

Xiang Yang ignored Mbappe, who was staring at him and couldn't bear to blink, and smiled.

Reporter: "So Mr. Xiang, when will HYS launch the list of collaborators?"

"You can look forward to this, and ask our customers to have confidence in HYS's selection. HYS will work with our partners to provide the best quality services. It may also bring different changes to people's lives. .”

Xiang Yang pursed his lips.

These words are not bragging.

Next, HYS will actively embrace smart technology companies to provide them with design services in the professional fashion field.

Some companies have no visibility at all today.

How can this be done without adequate vaccinations?

Like
Late at night in China, in the SZ Science and Technology Park.

Wang Tao was having a heated discussion with Zhu Xiaorui, DJ's chief scientist, Xie Jia, the head of the marketing department, and Lu Di, the head of finance.

Talking about DJ in 2010, the main products are for unmanned helicopters.

Wang Tao has always felt that the set of multi-rotor model aircraft produced by XAG has no future at all.

Because it cannot hover, it is very easy to crash.

Moreover, DJ’s technical advantage lies in flight control.

Facts have also proved that the Ace One, which was just launched with a price of more than 1000 US dollars, has achieved great success in the market. With sales of thousands of units every month, it has become the main product line for DJs.

Directly opened the European and American markets.

But the topic of their debate today is not around flight control.

It was the news brought by DJ's director Li Zexiang.

HYS invites them to Paris.

The reason for inviting them to go is also very simple: to develop a complete set of systems and equipment equipped with sports cameras for all-round shooting of UTMB events.

After some inquiring, XAG also received the invitation.

Not only this domestic competitor, Go Pro, which took the lead in the field of action cameras, also received invitations.

Bid with two major competitors, go or not.

Of course this issue needs to be considered.

Although after 08, in addition to the good sales of the newly launched flight control system, DJ also received numerous orders in the field of unmanned helicopters.

It’s no longer the time when I once worked in an urban village and almost went bankrupt.

But the time cost of internal talents within the company is often more of a dilemma faced by a company.

But this overwhelming wealth.
"Go, why not go." As the founder and backbone of the company, Wang Tao decided after arguing:

"Even if we fail, we can still gain valuable experience. Xie Jia, you stay in the company and take charge of the overall situation. Zhu Xiaorui and I will take the team to meet them."

Xie Jia also supported Wang Tao to give it a try.

Although the target price has not been announced, the specific amount is not yet known.

But this is an invitation from HYS.

It would be a pity not to see with your own eyes what the specific situation is.

"Okay, you guys can go there in peace, I'll take care of your home." Xie Jia said with a smile: "If it doesn't work, I'll give you a holiday and let you travel to Paris."

"Tour at public expense?"

Lu Di, who came from a financial background, frowned and asked.

Paris is expensive.

"We really can't be too optimistic." Zhu Xiaorui's attitude was very cautious. She said solemnly:

"I looked at the requirements given by HYS. We have not been involved in the field of action cameras. In this regard, Go Pro has great advantages."

Last year, she really wasn't afraid of the powerful enemy Go Pro.

But with the launch of Go Pro HD Hero, a benchmark has been set in the field of action cameras.

It supports up to 1080P 30 frames video shooting and is equipped with an f2.8 170° fisheye lens.
It shocked the action camera market at the time when it was launched.

Of course, it has its flaws.

But compared with the powerful functions, especially the ability to store it with an SD card, that small flaw is nothing at all.

"In addition, XAG has obvious advantages in multi-rotor drones. But in fact, France's Parrot is also our competitor." After Zhu Xiaorui finished speaking, Wang Tao nodded in recognition.

When everyone looked at him, expecting him to come up with the final argument, Wang Tao smiled and said:

"I don't have much confidence, but we have to go out and look at our competitors and see the latest technologies they have accumulated. After all, these manufacturers are basically the same target customers as us, right?"

"If you say that, then I will support you even more." Xie Jia expressed her thoughts eagerly.

He didn't want DJ to be limited by his own vision.

After all, the money that brought the company back to life was obtained by selling his house.

"Okay, time is limited, let's set off as soon as possible so as not to let others take the lead." After saying that, Wang Tao looked at his housekeeper.

Hotels and air tickets.
Paris, in a hotel in the city center.

Yu Chengdong and Tao Jinwen stayed in the same room.

Not to save money, but during fashion week, the good hotels in central Paris are almost always full.

It's not bad to have a double room.

"It'll be over tomorrow, Lao Yu, don't mind if I snore while sleeping." Tao Jinwen, who had taken a shower and was wearing simple business trip clothes, wiped his head and said with a smile.

"It's okay, I'll fight too." Yu Chengdong was still staring at the computer screen.

I have to admit, this guy is really a workaholic.

"What are you looking at again?"

Arriving next to Yu Chengdong, Tao Jinwen narrowed his eyes.

"Oh, I'm looking at my customized mobile phone case." Yu Chengdong replied casually.

However, what he was looking at was not his customized mobile phone case.

And the tone of his voice also revealed a hint of fatigue.

I feel like I have learned so much during this trip to Paris that my mind is a bit overwhelmed.

To be honest, Yu Chengdong was just surprised when he saw Rebus's Internet marketing methods, which seemed a little unconventional but eccentric.

But I saw Xiangyang’s series of marketing tactics.

When I tasted it carefully, my heart was filled with shock.

It turns out that when someone's cards are played, there are either four aces, four 2s, or a big or small king.

Also announced with the brand ecosystem, in addition to the glass-made customized mobile phone case plan, the 2010 UTMB event commemorative mobile phone case that has been heard but has not been verified has also been announced.

Like the African, European and American regions, China, as the representative of the Asian region, also has its own commemorative mobile phone case.

Its name is - Nature Chinese Lacquer Process
Although in general introduction, when introducing lacquerware, the lowercase "japan" is more often used.

However, the development of lacquerware in the Neon Kingdom was entirely due to the fact that China's porcelain technology became more mature after the production and use of lacquerware was not allowed in the late Tang Dynasty.

As a result, people are much more familiar with porcelain than lacquerware.

But lacquer, a painting technology born in the Hemudu culture 7000 years ago, has always been a dazzling and glorious presence in the history of Chinese arts and crafts.

And during the Qin and Han Dynasties, it had already reached its peak.

And it has been passed down to this day.

How could it be possible without taking this opportunity to take it out and tell a group of foreigners where lacquer comes from?

Such straightforward propaganda quickly aroused widespread discussion.

What is cultural propaganda?

This is called cultural propaganda.

In order to better promote the Nature Chinese Lacquer Process, HYS's official website also details its production process and evolution history.

Even how it spread to Neon Country is listed in detail.

In order not to be too unscrupulous, Xiangyang also put in a lot of effort and carefully selected the commemorative editions from other competition regions.

This time, the European Division chose France’s national treasure handicraft – French embroidery;
Africa uses very representative ebony wood carvings;

In North America, the aboriginal elk hair embroidery process was chosen.
Just like the Asian Commemorative Edition, which takes up to 6 months to produce, they will be given away for free to UTMB contestants who get a spot next year.

That's right, it's free.

In order to repay the support of professional athletes and outdoor enthusiasts who pay out of their own pockets, they receive the commemorative edition for free.

There are not many places. According to statistics, in the 2010 year that has ended, only 387 cross-country runners and enthusiasts have obtained this valuable qualification.

Not to mention HYS can afford this money.

Someone has already called out in the HYS community app to buy such a spot at a high price.

The starting price is just over 10,000 euros.

Yes, an anniversary limited edition mobile phone case sells for more than 10,000 euros. This number is not an exaggeration.

Because it is considered that the bonuses received by many professional contestants are not enough to sustain their training and competition expenses.

The price of the recycling quota given by HYS is 9999 euros.

The main thing is thoughtfulness.

But it's a pity that such a well-intentioned move was regarded as a fool's errand.

No one is willing to give up.

This shows that people with well-developed limbs also have brains.

And because these four limited editions were announced the day before the end of Paris Fashion Week, the discussion sparked was unmatched by Chanel's twill version.

"I'll bring out some of the biggest names in art from the four continents, and I'll see how you deal with them."

Smiling at the discussion it sparked.

Xiang Yang said that the pain in the back of his head no longer occurred.

The feeling of being overpowered by Lafayette these past few days has disappeared.

The main theme is that when others are miserable, I am happy.
He was happy, but Yu Chengdong, who was in Paris, was having a hard time. He pulled Tao Jinwen to talk in detail about how to meet Liu Qianqian after Paris Fashion Week, and his tone was full of anxiety.

He hoped to see Xiang Yang, but he was also afraid that the other party would just treat him casually and politely.

And, there was one thing that kept lingering in his mind.

"What exactly is the sports and lifestyle technology ecosystem?"

Seeing that he was not afraid of anything, Yu Dazui had a troubled look on his face. Tao Jinwen didn't know what to do. After thinking about it for a long time, he tried to suggest:
"Lao Yu, how about we meet Liu Qianqian's mother first? I also have an impression of her. She is quite easy to talk to."

"Is this appropriate?"

"Is there anything inappropriate?" Tao Jinwen scratched his nose, "Then we can discuss the next endorsements and activities with her, that's okay."

Yu Chengdong thought so. Liu Qianqian was the global spokesperson for Huawei’s terminal business, so he said:
"How about we bring some gifts? It's not appropriate to come empty-handed. How about we bring some products that represent our HUAWEI to compare?"

"switch?"

"."

"No, just listen to me and bring a switch." Tao Jinwen suddenly stood up and said happily:

"Believe me, they will absolutely love this gift."

"How do you say this?"

　I have pictures, I’ll post them later.
　　
　
(End of this chapter)