Reborn fashion designer

Chapter 878: I spoiled my wife so much that something bad happened
In the living room, under the sunshine, Liu Qianqian's smile shines brightly.

"Okay, Mr. Han, I understand."

"Yeah, I'll do my homework."

"Okay, then I'll contact Director Zhang and Teacher Wang Zhiwen later~"

Xiangyang stared at her and could feel that his wife's joy at the moment came from the bottom of her heart and was not just pretending.

What made her so happy was, of course, that the roadshow activities of "Time Traveler" were confirmed during the release period.

电影2月13日24点上映，在京城数所高校的路演选在了2月20日。

That was the second day after school started.

And ranked first is the famous Peking University.

Under the premise that college students are one of the most active groups on the Internet, the film should attach great importance to roadshows in major universities, and not just to gain media coverage.

On the contrary, campus roadshows can indeed increase movie attendance.

This range generally refers to cinemas within five kilometers.

In fact, this effect can be seen not only in universities, but also in some movies that are more suitable for junior and senior high school students. Even if the roadshow is arranged in campuses of younger students, it can produce good results.

However, since the main plot of "Time Traveler" still revolves around love and marriage, this roadshow is still targeted at the major 985 and 211 universities.

The scope is not limited to Beijing.

"Look how happy she is." Liu Xiaoli, who was holding Mu Xin, said to Xiang Yang with a big smile in her eyes.

"She's happy more than anything else."

Xiangyang, who was almost checked on by Liu Qianqian, of course stood on his wife's side at this critical moment.

Liu Xiaoli smiled and said, "Child, you really have to spoil her to no end before you're happy."

"I'll spoil you for as long as I can." Xiangyang shrugged.

Since when has it become a sin to spoil your wife?

But when it comes to pampering his wife, Xiangyang thought about it and decided that it would be better to do something.

You can't go to a roadshow empty-handed.

Although he had limited attention to the film and television industry initially, Xiangyang still knew a little about the ins and outs of roadshows.

Although he has never attended two days of classes at the HEC Paris.

But you don't read books in vain.

As for campus roadshows, from a marketing perspective, you can regard every college student participating in the roadshow hall as a spontaneous and active marketing base station.

Combined with publicity in the media and follow-up reports on related activities, it creates an influence that radiates across the entire society.

Don't underestimate roadshow tickets.

Tickets for these auditoriums with limited capacity are in high demand.

Generally speaking, for a campus with 2 students, it would be good if 500-1000 people could enter the roadshow hall to watch a movie.

But wait till they come out
Similarly, college students are often the consumption leaders of the entire family. They not only influence strangers through the Internet, but also indirectly influence their families as the convenience of technology allows them to influence their classmates.

Of course, there are good and bad sides.

Movies that are able to boost their box office sales through roadshows are often of high quality themselves.

Bad movies are often affected by negative public opinion during campus roadshows.

However, Xiang Yang is confident about the version of "Time Travelers" in which his wife participated in filming.

"Shafer, come and help me arrange it. I want to see the renderings of this dress today."

While his wife was still on the phone, Xiangyang had already thought of the gifts he would prepare for the students.

A slogan T-shirt.

"Love didn't meet her at her best, It met her in her mess."

With a slight smile, Xiangyang wrote this sentence on the paper.

Then, I drew a sloppy T-shirt.

Wrote two words in orange and black.

Bi Shaffer was stunned for a moment, then took a deep breath.

The "Her" in this sentence does not mean "she".

The literal translation is: "Love doesn't appear when you are shining, but when you are in trouble."

Similarly, Xiangyang also hid a homophonic word "geng" in it.

The pronunciation of her mess is almost the same as Hermes.

There is also a pun.

IN MESS means "a mess", but it can also mean "stay tuned".

Such an amazing sentence was actually casually written by Xiang Yang and used only as a slogan tee for a movie? !
"Boss, do you want to reconsider it?" After hesitating for a while, a hint of jealousy appeared on Bi Shafer's face.

It's okay for you to spoil her, but could you please control yourself a little?

I am a woman too!
"What's there to think about? I can just give you something special when you get married."

Xiang Yang smiled slightly.

What slogan is the most suitable to give to your assistant? Of course, it is "When God wants to give a man a great responsibility, he must first make his heart and mind suffer and his muscles work hard."

"Really?" There was anticipation and a hint of surprise in Bi Shaffer's voice.

"Really, don't lie to you."

Xiangyang nodded seriously.

But soon, he realized something was wrong.

Any melons?

Your assistant is thinking about dating and getting married?

Who is it?

No one can do it.

Dating takes up a lot of time with work, and if you want to get married, then why not just put it off and prepare a big red envelope?

Wouldn't it be hard for you to let her enjoy their sweet world of two and put her work aside?
How can that be done?

"Shafer, you have to know"

"What are you talking about?" Before the call was hung up, Liu Qianqian had already noticed the communication between Xiangyang and Bi Shafer.

As soon as the phone call ended, she joined in the fun.

Bi Shafer looked at Xiangyang with expectant eyes, which made her very curious.

"Here, this is a gift for you." Bi Shafer smiled and handed the Slogen Tee manuscript in her hand to Liu Xixi.

After just one glance, Liu Qianqian bit her lips and looked at Xiangyang lovingly.

"I wasn't in a mess when I met you." Liu Qianqian sniffed and said softly in front of Bi Shafer, Liu Xiaoli, Mu Xin and Zhiyin.

Of course she understood the meaning of this sentence.

just
Couldn't you just whisper it to me at night?

I.
Just when she was about to go all out and stand on tiptoe to kiss Xiangyang without caring about the presence of others.

Then he raised his head and walked away.

Just go.

Xiangyang also said, "You are already a mother, why are you still playing with sentimentality?" This deeply hurt Liu Xixi's heart. "Help me hold it first." Liu Xixi's tone suddenly became a little cold, and she reluctantly returned the manuscript to Bi Shaffer.

Are you running away?
I dare to chase.

"Why are these two kids running to the bedroom again?" Liu Xiaoli looked curiously at the two people who were fighting in the corridor on the second floor.

Liu Qianqian, who came to the second floor, was no longer restrained.

She tiptoed quickly to catch up with Xiangyang who was walking into the bedroom, raised her hand and pinched his ear accurately.

There was a "clang" sound.

The door was shut tight.

"Hiss~ Help!" Xiangyang, who was pressed against the wall, took a deep breath and his head was still being pulled down.

The two of them looked at each other for just one second, and he was kissed so hard that he couldn't even scream.

My ears stung and the corners of my lips were wet.

Xiangyang will never get tired of this kind of feeling, but can you please close your smug eyes, wife?

For a long time, the lips are divided.

While panting, Liu Qianqian stared at Xiangyang and blinked several times.

I found that his ears had turned red because of what I had pulled, and I couldn't help but smile.

"I can't leave you, what should I do?"

Loosening her fingertips and placing her hand on Xiangyang's shoulder, Liu Qianqian held her breath in anticipation, her eyes fixed on Xiangyang's face without moving an inch.

Come on, answer me!
The serious kind.

"Then thank you so much." Xiangyang smiled.

Liu Qianqian pursed her lips. She felt that she didn't twist hard enough, which allowed Xiangyang to be so unscrupulous.

"If I say that I can't live without you, will you be too proud?" Xiang Yang said, leaning over and gently touching Liu Qianqian's upturned lips.

"You must be very proud of yourself. Don't think I can't see it."

Liu Qianqian's face turned slightly red, right?

After watching silently for two seconds, she closed her eyes and stood on tiptoe.

This time, Xiangyang finally didn't have to feel the pain and
Xiangyang designed a T-shirt?
Do you need to arrange production immediately?

Was it designed specifically for CC Pictures’ film business and handed over to TJ’s designers to perfect the fonts?

Axel, who noticed this email, had a lot of question marks in his mind.

As a creative director, Xiangyang did his job conscientiously in some ways, but he also did not do his job conscientiously in some ways.

It has long been proven that all the items he personally participated in designing are fashionable hits.

Not only does it sell well, it can also increase the brand's popularity.

The products of the sub-line can also provide support to the main brand.

"Bring the design here so I can take a look." Axel, who had some understanding of Xiangyang's design, was in a good mood when he said this.

But when the design of this orange slogan Tee with black edges was placed in front of him, he was so furious!
You're giving this souvenir to Hermès Film Investment Company for the film launch. Aren't you just wasting money?
"Xiang, it's a bit willful to do this." At the side, Pierre, the global creative director, who is actually the operator of Hermès, also frowned.

He didn't have to be in this position for ten years. Anyone with a little knowledge of advertising can see the value of this sentence at a glance.

It can be said.

What is Hermès’ global advertising slogan this year?
"Wandering on the left bank of Paris, along the Seine, past the Musée d'Orsay and heading west, you will meet Hermès 'in the eyes of the wanderer'"

Comparing the two, the annual slogan that was just finalized is simply vulgar.

Although, this theme of encounter just echoes last year’s encounter.

But none of them can be as exquisite as the pun and pun in the English sentence written by Xiangyang.

"I'll talk to Xiang." Axel snickered. Someone was probably going to be in trouble.
"I will communicate with him personally." But before he could wait to see the fun, Pierre took the lead in criticizing him:

"You can't let him have too much free time."

"It's not that he has too much free time, but..." Axel shrugged.

Is Xiangyang free?
To be honest.

In the past two years, Xiangyang has basically participated in the preparation and even presided over all new initiatives within the group.

Liverpool club did not fall behind.

HYS's marketing data is also getting better and better.

Not to mention the film companies.

Even FILA, which he had just acquired along with the sports brand, had a successful start, so it was difficult for him to blame Xiangyang for being lazy sometimes.

"Then find something to keep him busy." Pierre shook his head. This matter was not easy.

"I was pleasantly surprised last time, or..."

As he spoke, Pierre's eyes turned to the display cabinet in the office.

The 'Siheyuan' and the three great BCK statues are placed together.

According to the 2010 financial report which is still being compiled, after the announcement of the launch of these four new leather bags, the revenue of the leather goods and saddlery department, the ready-to-wear and accessories department, and the silk and textile department all soared by about 12%.

In almost all markets around the world, every local loyal Hermès customer wants to be the first to qualify for these four handbags.

"That's impossible. Let Xianglai take charge of the leather goods and saddlery department. You know he doesn't have many ideas in this area."

Axel said with a frown.

To be honest, he didn't want Xiangyang to be in charge of this department.

Because its importance is unique within Hermès. The people in charge of this department are often the future senior executives of Hermès.
"There is always something to do." Holding Xiangyang's design draft, Pierre thought for a while and said:
"But there is one important point that you need to consider carefully."

"???" Axel looked at Pierre in confusion.

"Xiang's feelings for Liu may one day allow him to interact with Richemont's brands, just like Karl Lagerfeld, who can not only be in charge of Chanel, but also be responsible for running FENDI at the same time."

Knowing that Liu Xixi had obtained another endorsement from Richemont Group, Pierre expressed his judgment very carefully.

Cheetah Winery
In order to maintain the relationship between the two parties, Richemont Group is really willing to spend money.

But Hermès can't get a spokesperson.

Even if Hermès wanted to convince H51 members to agree to let HYS hire a spokesperson, it would be a bold and difficult move.

"you mean"

“I was thinking, what kind of product line of ours is more suitable for Liu, so that she can have a subtle connection with Hermès. Just like that perfume that sells well.”

Yes, although the revenue growth of Hermès’ perfume department this year is not as exaggerated as that of other departments, the year-on-year revenue is also good.

In this regard, we cannot simply blame JCE for not launching new models for the brand to stimulate consumption potential.

Instead, more and more brands have begun to plan and launch their own brand of perfumes, making this battlefield, which is already filled with smoke of gunpowder, even more crowded.

In addition, compared with other brands, Hermès' perfume department has an obvious disadvantage.

Hermès does not have a beauty production line.

But when consumers buy perfume, they always have positive and good interactions with beauty products.

Thinking of something, Pierre put down the manuscript, adjusted his breathing, and finally decided to take this step.

Even if you try it first, it won't work.

"Axel, what do you think about letting Xiang design a lipstick for Liu?"

(End of this chapter)