Reborn fashion designer

Chapter 944: Breaking the Billion-Dollar Mark in Three Days (Part )

The big and small Wangs want to open the eyes of China's entertainment industry to Huayi's operations again, but they are not sure whether it will work.

but.

The cute little "lipstick case" that Liu Qianqian was carrying attracted a lot of attention through media photos.

orange color.

If you have a little knowledge of fashion, you will know what this color represents.

However, Hermès’ official website does not have this cute bag that is the finishing touch on Liu Xixi’s outfit.

Could it be that.
Is this the new model that will be unveiled at fashion week?

Once someone thinks about the upcoming fashion week in Paris and expresses their opinions through social software such as Weibo.

Soon, someone agreed with this view.

In particular, people who are already engaged in the fashion industry in China are vying to become KOLs (opinion leaders) in an attempt to seize this wave of traffic.

But there is not much that can be arranged for a 'lipstick box' alone.

Fortunately, the costume design of the movie "Time and Space" is from TJ, a subsidiary of Hermès Film Investment Company that specializes in providing costumes for the film and television works invested by the company. Even those who are not interested in the movie "Time and Space" are not interested in it.

I also have a general impression through "Downton Abbey", "The Intouchables", "Legal Copy", as well as "Black Swan", one of the protagonists of this year's Oscars, and "The Social Network".

What's more, there are people who are engaged in this industry.

Moreover, compared to Xiang Yang, who was just staying at home and even refused to attend the roadshow of his wife's new film, Karl Lagerfeld, Gaultier, and Pirate Lord were not idle after coming to China.

Chanel and Dior both have their own stores in Beijing.

JCE is the creative director of Hermès fragrances.

When Gaultier, the former creative director of Hermès women's wear, visited the Hermès store, he was also given a grand reception.

Eli Saab
After being tempted by several people in turn, Eli Saab became a little tempted to open a store in China.

"Then you must open it in Shanghai. Believe me, it is much more suitable for your brand than Beijing."

Xiang Yang was browsing his phone while comforting Eli Saab who had just returned, "Or you can find an authorized dealer, which is also a good option."

For cities in China that will have their own currency units in the future, wedding dresses designed by Elie Saab that can be sold at sky-high prices are better off in Shanghai than in Beijing.

Therefore, regarding the promotion of "Love Is War", Xiang Yang felt that the wedding company they chose to cooperate with was wrong in the beginning.

Although the effect is good in Beijing, Hangzhou and Chengdu.

But compared with 'Hu Ye'
Although Xiangyang is from Beijing, he does not look down on the consumption level of Beijing at all.

It's just that we have to acknowledge the facts in this regard.

In terms of HYS's domestic physical store marketing data, Shanghai is far ahead of Beijing.

As for Hermès, it is also far ahead in Shanghai.

Although Beijing, Chengdu and Hangzhou ranked 2nd, 3rd and 4th respectively in the research report, Shanghai's position as the top spot is difficult to shake.

In terms of future sales performance, even Hong Kong Island, which has more stores, will not be able to compare with Shanghai.

"Do you have any friends to recommend?" Eli Saab asked seriously.

He was really tempted.

Of course, this excitement was not caused by this visit, but by the fact that more and more customers of his own brand have come from China in the past two years.

“I don’t really have that.”

Xiangyang was stunned for a moment and shook his head.

Among his domestic clothing contacts, the only ones he has actually dealt with are Mr. Ding from Anta, the Wang family from Ordos, and Ms. Jiang from Shangxia.

I haven’t had the chance to meet the rest, so it’s impossible to make blind recommendations.

But to be honest, Xiangyang can help introduce a client to Eli Saab.

"I have a friend who just got married not long ago. If you are interested in making a wedding dress for them, maybe you can see the market reaction here and advertise at the same time."

Xiang Yang was very generous to Eli Saab, who helped him to establish cooperation with the Qatari consortium, and was willing to let him enter the country as soon as possible to seize the huge wedding dress market.

Ok.

Deng Chao and Sun Li's Chinese-style dresses were custom-made.

It's also good to spend a little more money and buy Eli Saab.

At least it’s better than buying a Dior haute couture wedding dress.

As expected, the pirate wrapped in a green military coat turned his head when he heard it. "Xiang, you are helping Ellie like this in front of me, aren't you afraid that I will have an opinion of you?"

Xiangyang shrugged.

Not afraid.

You're leaving Dior soon, and you won't be able to earn this much money.

What am I afraid of?

"Don't worry about it. Ellie has been talking to him about wedding dresses since last year." Karl Lagerfeld smiled meaningfully.

He was also very unhappy that Xiangyang introduced customers to Eli Saab without considering him at all.

Chanel also has a wedding dress series.

And it is often the finale of haute couture fashion shows.

When it comes to the two words haute couture and wedding dress, the only thing that stands out is "expensive".

Everything is based on first come first served. Eli Sabo looked at the pirate with some pride, but then he stopped and said with a little regret:
"It's a pity that Xiang is not interested in wedding dresses."

"." On the side, little John, who was helping to serve tea and water like a servant, his eyes lit up. He knew why.

"Then I will call my friends and invite them to France?" Xiangyang quickly changed the subject. This matter cannot be exposed.

Otherwise, everyone would know that he is a deadbeat.

This affects his reputation in the circle.

"No problem, I'll treat you to a meal then." Eli Saab said with a smile immediately.

Given the relationship between the two of us, there is no need to give sales commission, it's too awkward.

However, things like dinner parties can be very particular.

Who says you have to eat in Paris?

But just after he agreed, Eli Saab was suddenly stunned when he saw Karl Lagerfeld and Pirate Lord both grinning at him.

Forehead.
It seemed that Xiangyang had tricked him.

If you invite friends to Paris on a normal day, it may not seem like a big deal, but it's not easy to invite friends to Paris before the Fashion Week.
"Aili, my friend will have a drama released this year, which will become a phenomenal TV series in China. She plays a queen in it. If Hermès didn't have business in this area, I would not be willing to introduce her to you."

The online copyright of "The Legend of Zhen Huan" is in the hands of Bilibili.

Arranging for Sun Li to go to Paris Fashion Week will be of great benefit to her.

On the other hand, it can also attract more attention to "The Legend of Zhen Huan", so why not do it?

In Xiangyang's eyes, although this drama is destined to be a big hit, he still needs to consider it more as many things have changed.

If the butterfly effect causes this drama to fail, it would be a laughing stock.

After a pause, Xiang Yang continued: "If you have any concerns, I can call her and ask her to come over and talk to you."

"Ellie, what Xiang said is not wrong." Little John said from the side.

The revenue of Bilibili is counted on him.

After the release of several movies, the investment income has increased significantly last year. However, due to the production cycle, the TV drama industry has only one "Downton Abbey" to support it. Let alone "The Legend of Zhen Huan".

Even for "My Altay", Little John wanted Xiangyang to help run it.

It is better to let him speak in front of these people than to do it yourself.

"I need to use my face for something more valuable." Little John muttered to himself.

"My teacup is empty." JCE looked at his son with disdain. The adults are talking about something, why are you here to make trouble?

Talkative.

"Be careful not to get insomnia if you drink too much." Little John muttered softly.

Seeing that the cups in front of the other people were basically empty, he picked up the teapot on the table angrily. When it was JCE's turn, the teapot was just empty.

"I'll go get some water."

After giving Xiangyang an encouraging look, Little John slipped away.

This time, it took half an hour for the call to come back.

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When he appeared again, the few people who were sitting in the yard chatting had disappeared.

"Where did they go?" Little John asked curiously.

Xiangyang glanced at him and curled his lips.

Where else to go.

After finishing their work, this group of restless uncles went out for a walk with their bodyguards.

As two adjacent college roadshows had just ended on the same day, Weibo's operations team was not surprised by the sharp increase in keyword searches and discussions on the "Time and Space" roadshow-related topics on its platform.

Since the launch of Weibo, Liu Qianqian has always been able to create topics through various activities.

It is normal that her movie has been released and its exposure has dominated the search volume, related posts, reading volume and interaction volume in recent days.

However, along with today's roadshow, there are also some data that seem unrelated but are closely related to Liu Qianqian.

For example, although the search volume for "Where is Xiangyang?" is not high, the interaction data is very impressive.

The number of reposts and readings of "Green Coat Fashion Group" is also amazing.

In addition, at the roadshow, the three producers, China Film, Bona Film Group, and Guangguang, jointly launched the "Barrier-Free Movie Viewing Service" public welfare activity with Wanda, which also aroused a certain amount of discussion.

But now, a hot topic suddenly emerged and stood out from the various hot data dominated by "Time and Space" on Weibo.

Deng Chao and Sun Li were invited to attend Paris Fashion Week? !
It was the first status message sent by Eli Saab, who came to China with Xiangyang, after he registered on Weibo.

this.
If I hadn’t seen Xiangyang, I would have liked it immediately.

Many netizens are also ready to ridicule this fake marketing method as too low-class.

"Thank you, Mr. Xiang. I never thought I would have the opportunity to go to the Fashion Week with Sun Li." Deng Chao himself was also a little bit unbelievable.

Compared with the opportunities that domestic female stars have to appear at fashion weeks, inland men have even fewer opportunities.

This can also be seen from television commercials.

Brands with a little bit of fame like to use celebrities from Hong Kong or Taiwan as their spokespeople (the reason has been mentioned in the previous article. It’s not because their position in the market is difficult to shake, but also because of the senior executives of 4A advertising companies.)
Last year he had the opportunity to visit Milan for the Fall/Winter Fashion Week, and this year he was able to go to Paris with his wife.

This will greatly help improve one's career.

Especially in terms of endorsements.

Domestic entertainment fans are now gradually realizing that the more times a star can attend brand fashion shows, the more recognized the star’s fashion and trend attributes are.

On the contrary, domestic brands will also refer to it when hiring endorsements.

"You're welcome. We're all friends, so there's no need to say that. Besides, you and Sun Li will have to pay for this trip." The specific cost of the wedding dress has not been calculated yet, but the two of them agreed to it without thinking when they received the call, which Xiangyang liked very much.

He likes people who are straightforward.

I also like people who don’t always focus on immediate interests.

His wife only has a few good friends in the entertainment industry. It is better to take care of Deng Chao and Sun Li than to give her to that woman who is still unsatisfied with Xiao Ming.

"This money was meant to be spent, and I also want to give Sun Li a perfect memory." Deng Chao smiled embarrassedly.

In front of Xiangyang, he never said the word "Empress".

Saying.

Besides the relationship with Liu Qianqian, could it be that you are so close to Xiangyang because you have common topics?

"Okay, then you and Sun Li should get ready. Wait until the official invitation is delivered to you before sending it out. As for the clothes for the event, I will help you prepare them when we arrive in Paris."

Xiangyang thought about it and decided that if possible, he would let them wear clothes made by Xia that were more in line with Chinese characteristics.

Elie Saab's clothes are beautiful, but not suitable for wearing to a fashion show.

Moreover, in an occasion like fashion week where all kinds of flowers bloom, what really makes fashion journalists on the scene interested in pressing the shutter is not only the fame of the model but more importantly the characteristics of the model's outfit.

It's okay to wear fancy clothes, like Fan Xiaopang's.

But the gimmick was achieved, but after a few years when the wind direction changes it will become an unbearable "black history".

It would be better to put on the clothes you have on.

Although it is not too surprising or eye-catching, it will be completely different when you look at it again a few years later.

"Okay, our Sun Li and I will listen to you, Mr. Xiang." Deng Chao nodded immediately without any hesitation.

No matter what he wears, Xiangyang will wear it.

As for my wife
To be honest, Deng Chao is not a fool, and someone of Xiang Yang's status would not bother to cheat him.

After expressing his gratitude again, he hung up the phone and let out a long sigh. Then he looked at Sun Li who was sitting opposite him. It was just a simple eye contact, and the cautious expression on Deng Chao's face just now instantly turned into a bright smile.

It's just that when he laughs, he looks a bit mean.

Sun Li couldn't bear to look at it.

"Be serious, let's think about how to thank them first."

She didn't yell at him, but just glared at him like a queen. Sun Li, who had just finished filming "The Legend of Zhen Huan", asked Deng Chao to put away his playful attitude.

"."

Deng Chao was speechless.

How to thank?
Then you have to see what they lack.

Based on his contact and understanding with Xiangyang, he probably couldn't give Xiangyang what he needed.

However, after thinking about it, he came up with an idea: "Wife, how about we book the whole place?"

"Private venue?"

Sun Li frowned.

In the entertainment industry, it is not uncommon to help promote a friend's work, book out theaters, and make some contributions to the film's box office in order to maintain interpersonal relationships.

but
Wouldn't it be too common to do this?

It seemed that she and Deng Chao were not particularly interested in each other.

"We don't cover ordinary ones, we cover barrier-free ones. Look, Liu Qianqian has attended related activities, and they donated a large sum of money last year. Now they specifically mentioned this at the roadshow, which shows that both she and Mr. Xiang attach great importance to this aspect. What do you think?"

Deng Chao analyzed his thoughts.

"That's great!" Sun Li agreed with her eyes lit up. "How about this, we two can be the narrators of the barrier-free show?"

"you mean"

(End of this chapter)