Shenhao started as a military training anchor

"The sky is falling, brothers, Mr. Huo is going to make a mobile phone."

"It's so hot, it's so hot, now all the domestic mobile phones are in trouble, Mr. Huo has entered the market."

"The way he eats apples is so ugly. Mr. Huo can't stand it anymore."

"I am an Apple user, and I am also looking forward to the mobile phone produced by Mr. Huo."

"I will definitely buy it."

"Mr. Huo, the smartphone industry needs you."

"..."

Overnight, the news that Holly was going to make a mobile phone spread all over the Internet.

No one was sure whether this story was true or not, and just a few words of encouragement resulted in sky-high traffic.

It just so happens that at this critical juncture when the "Apple tax" is making a lot of noise, why not stir up public opinion and force Apple to put away its arrogant attitude?
This is the public opinion effect that Hawley wants to see.

In fact, the impact on Apple users is not that big, but Huo Ge has to keep Apple’s public relations team busy and make Apple’s senior management uneasy.

Create a tense atmosphere as if he is going to make a mobile phone.

There is no doubt that if Holly starts making mobile phones, he will become a strong rival to Apple.

With the technology giant Everest Technology Group, producing smartphones is nothing more than industrial integration and resource integration.

It wasn't difficult for Holly.

It can even produce cost-effective smartphones.

Who among the entrepreneurs working in the smartphone industry wouldn’t be panicking?

This will severely squeeze their market and even lead to a new round of internal competition. It is estimated that more mobile phone brands will be eliminated.

The heads of several major domestic mobile phone brands, including Xiaomi's Lei Jun and Huawei's Yu Chengdong, personally called Holly to confirm with him the truth of this matter?

Be well prepared to deal with market changes.

Holly replied to the two with a smile, saying that they should not speculate about things that have not been implemented.

No explanation.

But the two understood that Holly was throwing a smokescreen against Apple's recent attitude.

Only then did they breathe a sigh of relief.

I am not afraid of competition from peers, but I am afraid of their dimensionality reduction attacks.

Holly is now a unique figure in the domestic technology circle.

Any action he takes in any field will cause tension in the industry.

In fact, Holly had little interest in making cell phones.

On the one hand, it is because the boom of smartphones has passed, and now the competition among the remaining major brands and foreign brands in the domestic market is relatively stable, with one after another.

This is the equilibrium result we want to see above.

If Holly leaves the stage now, it will cause an internal conflict in the industry, which may lead to new heights, but the accessory suppliers under the mobile phone manufacturers will suffer.

In a price war, the ones who suffer the most are definitely the parts suppliers.

Brands and manufacturers will lower suppliers' prices without limit.

The entire mobile phone supply chain is caught in a vicious cycle.

The overall economic environment is already very bad, and Holly's stepping out to take advantage of this opportunity is even uglier than Apple's eating habits.

On the other hand, the industrial upgrading of smartphones must be integrated with AI.

Apple has taken the lead in developing AI mobile phones, and Huawei is following closely behind.

Holly's Everest Technology has cooperated with many domestic and foreign smartphone manufacturers, helping the smartphone industry to achieve iterative upgrades as an AI technology service provider and software and hardware supplier.

Just like Huawei’s automotive division, it does not manufacture cars, but provides technical solutions to traditional car companies.

In fact, Holly is also making money in the mobile phone industry, so there is no need for him to personally make mobile phones.

……

The effect was pretty much as he predicted.

Under pressure from public opinion, Apple released more than a dozen notifications, apologies, and other documents on multiple social media platforms.

However, the content still avoided the main issue and did not mention the "Apple tax".

I will just briefly mention the issue of different service fee ratios that everyone is concerned about.

Full of benevolence, righteousness and morality.

Continue to improve service levels, give back to users... and so on.

These documents also met Hawley's expectations. To be precise, the public relations departments of large companies all have the same style.

Avoid the main point, confuse the audience, change the subject...

This is a normal operation.

The public relations department is already busy. Next, Brother Huo will ask your global legal affairs to get busy.

Internet companies have the most cases every year, so it is too easy for them to find a gimmick to sue the other party.

Yisu Travel and Yian Automobile sued Apple in the Jiangcheng Higher People's Court on the grounds of "monopoly", "abuse of market dominance", "unfair competition", etc.

Requesting compensation for economic losses of US$5 million.

According to the law, if the subject matter of a lawsuit exceeds RMB 1 million, the first instance shall be accepted by the Higher People's Court.

This lawsuit caused a huge social response.

Because not long ago, in a case where consumers sued Apple for "monopoly", the consumers lost the case.

The court found that Apple had a dominant position, but did not abuse it.

It caused a huge response at the time.

Now, two companies with a combined market value of trillions of dollars are suing Apple for the same reason.

And the lawsuit was directly filed with the Higher People's Court.

So what?
Everyone is looking forward to this result.

Hawley personally doesn't care about the outcome. What he wants is not to win the lawsuit, but to make sure Apple has endless lawsuits.

This will in turn affect its brand image and brand value.

Apple's CEO Cook will definitely find ways to solve these problems to prevent user loss and market share decline.

Holly filed the lawsuit not long ago, and ByteDance and Tencent, the main bodies of public opinion on the Apple tax, followed suit and sued Apple.

The reasons are still "abuse of market dominance", "unfair competition" and so on.

Ma Huateng and Zhang Yiming deeply understood what Holly told them: act quickly upon hearing the news.

With the two big companies making moves, things become even more lively.

Then many companies sued Apple, and consumers who had previously lost the lawsuit also filed an appeal.

Cook didn't know whether to laugh or cry.

A company’s biggest fear is being embroiled in endless lawsuits.

Because of the wave after wave of public opinion, the brand value will be seriously damaged.

But Cook is clear-headed. From the moment Holly announced the news of making mobile phones on the Internet, the whole thing has developed to the current uncontrollable situation, which was all planned by Holly.

Deep down, he admires Holly as an entrepreneur very much and does not want to become his rival.

But now it's a battle between two camps, and it's not surprising that the war has spread to Apple.

Cook couldn't help but think of the precedent of Samsung's withdrawal from the Chinese market. Apple has developed in China to date and has 2.5 million users, with its annual sales in China accounting for one-fifth of its global sales.

The Chinese market is very important.

Must hold steady.

Judging from Holly's past methods, this time he is actually being gentler towards Apple.

But it also caused huge losses.

Cook guessed that Holly was waiting for his attitude.

It is estimated that Holly took into account Apple's influence in the Chinese mobile market.

As an entrepreneurial leader, he cannot let the people below him go hungry.

So this matter can still be mediated.

After understanding Holly's intention, Cook decided to start his own trip to China.

On the one hand, it aims to reach out to users and reshape Apple's brand reputation.

On the other hand, I will visit Holly to discuss the Apple tax issue.

I believe there will be a result that satisfies all parties.

"Sir, Apple's CEO Cook sent an email and said he will visit you in Jiangcheng at the beginning of next month," Zhong Yiwen reported.

Holly smiled, and Cook should have understood his intention.

The reply was: "You can meet me, but please don't delay my trip to Moscow to attend the opening ceremony of the World Friendship Games."

What I mean is, Brother Huo has more important things to talk about. If you want to talk, then come earlier. Brother Huo won't wait for anyone. (End of this chapter)