China Entertainment started from Nortel 2002

Chapter 259 The Curtain Opens
"Director Li, I heard that you have another space movie, and we also want to contribute to the domestic aerospace industry!" Yu Dong and others hurriedly came to Li Mu, their eyes as sincere as possible.

Damn it, my movie can become a force for the aerospace industry, why didn’t I know?

"Director Li, it's so difficult for private enterprises now." Wang Changtian looked downcast, as if he was possessed by a movie star. His acting skills were second to none.

Wang Zhongjun was a little moved at this time, but after all, Huayi was now the leader of a listed company, so he couldn't speak shamelessly.

Li Mu looked at Shanghai Film and China Film. He originally planned to play "Gravity" with two state-owned enterprises, but seeing Wang Changtian's expression, Li Mu was affected by his acting skills.

It is definitely not difficult for private enterprises now. Bona has said that they want to use US dollars to make domestic films, and capital is even hotter. Among the well-known companies in several circles, whoever is short of money now, just ask, and someone will come to invest. .

It's just that "The Martian" didn't bring private actors to play with it. If "Gravity" does the same, it doesn't seem to be very good. Everyone eats the cake together to create an atmosphere.

Several people stared at each other for a while.

Han Sanping finally gritted his teeth and said word by word: "China Film has given me a quota of 1000 million."

"1000 million US dollars?" Wang Changtian's eyes suddenly lit up.

"RMB!"

Han Sanping was not angry, and China Film only got a small quota, which was not even enough to reach 1000 million US dollars. Wang Changtian was dreaming.

"You're really stingy, you're a mountain eagle." Wang Changtian complained in his heart, but he didn't show it at all on his face. He even said with great joy: "1000 million is 1000 million!"

Mosquito meat is also meat. If you make money, you won't feel too bad if you lose.

Ren Zhonglun couldn't help but express his position at this time: "Shanghai Film Group also gave up 1000 million quota."

At this time, other film companies were looking at this place with enthusiasm. Fu Meicheng, the boss of Huace, was stunned. No one released the quota anymore, which immediately disappointed the others.

Wang Zhongjun suddenly wanted to slap himself, damn, such a good opportunity was missed like this.

After the premiere, "The Martian" immediately hit the screen.

"At the premiere of "The Martian", the film conquered the audience. The audience applauded three times during one screening!"

“This Spring Festival, let’s go on an outing to Mars together!”

""The Martian" is a must-see film during this Spring Festival, taking you to experience the unknown world."

“‘The Martian’ opened the door to Chinese science fiction films!”

Because of the subject matter, even the official media reported on the film.

Of course, the wording is also more official: "The first domestic film about the aerospace industry, the 3D science fiction blockbuster "The Martian" directed by the famous director Li Mu, the film takes you to experience a different and exotic scenery, revealing what it is like for an astronaut to be alone. Survive for hundreds of days on Mars”

The space agency was more direct, and ended up promoting "The Martian": "A science fiction blockbuster full of feelings about family and country, a documentary that may take place in the future, and a movie that shows the space spirit of the world."

These official promotions caught Li Mu off guard, because the official promotions made the popularity of "The Martian" reach a critical climax in an instant, waiting for the catharsis on the first day of the new year.

Those who don't pay much attention to movies know that the official is currently recommending this large-scale 3D science fiction movie, "The Martian."

"Li Mu's "The Martian" is going to explode, and many people around me are discussing it."

"Damn it, I didn't get a ticket for the premiere. I heard it was great."

"Ten bonuses of 10 each will be announced soon. How come the number of comments has increased so much!"

"After seeing the premiere, all I can say is, if you don't see this movie, I don't know what you want to see. It takes Li Mu to make such a science fiction masterpiece!"

"As a liberal arts student and an illiterate person in mathematics, physics and chemistry, I said that when watching this movie, my whole mentality was confused, because this is a movie that makes me, an illiterate person who has no professional knowledge, Watching The Martian is full of thrilling twists and turns."

"."

Although it will be released a few days after the premiere due to the Spring Festival schedule, even those at the premiere still spread the word of "The Martian".

This year's Spring Festival release is really too friendly for "The Martian" and Li Mu, or it is indeed the best opportunity.

The imported blockbusters are all bad, the water ones are not good, and the domestic ones are even less capable of fighting.

Han Sanping now looked back and thought about the bold words Li Mu had shouted back then, and his mood was a little rippled.

It has comedy, top-notch 3D special effects, full of science fiction, excellent plot, feelings of family and country, and emotional resonance.
All the explosive elements seem to be in place.

Crew members such as Li Mu and Jiang Wen were still very busy and quickly took advantage of these few days to promote in the two big cities of Shanghai and Yangcheng.

"For "Let the Bullets Fly," 6.64 million is already the limit. The rest is up to you."

Jiang Wen has no hope of hitting the 7 million club, and his box office potential has come to an end.

"It's a pity. Maybe we can break the record by filming 3D "Let the Bullets Fly."

Jiang Wen was still a little regretful that piracy could no longer be stopped. Even if several major film producers joined forces with relevant departments to strictly guard against it, it still collapsed in the later stages.

".You can consider the lower part."

Jiang Wen was full of confidence at this time: "That's what I think, wait until I hold back another "Let the Bullets Fly" to come out."

Li Mu didn't even want to hit him. He really thought that a movie like this could be made if he wanted to. Without appropriate inspiration, the resulting movie would not have that flavor.

In North America, during the past few working days, the box office is still growing at around 1000 million.

"I'm afraid Li Mu's movie is going to be a hit." Wang Zhongjun looked at the comments coming from all directions. This Spring Festival slot seemed to be completely occupied by "The Martian."

"This kind of science fiction movie"

Wang Zhongjun hesitated for a moment, then shook his head. Huayi didn't have such a suitable director, and the investment was too high and not cost-effective. It would be better to have fun with capital.

"Director Li, Happy New Year. I'm leaving. I wish the movie a great success."

Jingtian followed up by promoting two places, and then everyone began to disperse. He bowed to Li Mu and waved goodbye.

Lu Zheng came to pick her up.

"Happy New Year!" Li Mu smiled. Although the movie will be released soon, he still needs to take a break during the two days of the New Year.

The promotion continued from the third year of junior high school.

"Director Li's movie is definitely a big hit. I heard from several theater chains that this time Director Li is teaming up with China Film and intends to directly make a name for himself during the Spring Festival."

"Then Wanda's theater chain."

Jingtian suddenly thought after hearing Lu Zheng's words. "The bosses of several major theater chains have a very good relationship with Director Li, and the film schedule is basically full. Tiantian, your role this time is very good, and your image is very good. "Warring States" in April will probably make you even more popular. One floor"

Lu Zheng still held good expectations.

The last battle of the Lunar New Year stalls, the Spring Festival stalls, is about to begin.

"The Martian" has the greatest potential to be a hit during this year's Spring Festival release, so it also has an absolute advantage in the film schedule, taking the lead with 42% of the films scheduled!
On the first day of the Lunar New Year, most people in China will choose to go out with their whole family for an outing. This year's New Year's Day has sunny weather, which is a good day for an outing.

But for people like Li Mu who have movies released during the Spring Festival, this New Year's Day has become busier than usual, and this year he stayed in the imperial capital to celebrate the New Year.

On the one hand, he has to pay attention to the movie situation, and on the other hand, he also needs to promote the movie.

The promotion of a movie is never something that can be done at once. It starts before the release, or even from the beginning of the movie project, until the movie is released. After the movie is released, the same promotion cannot stop.

New Year's Day night.

Offline survey teams sent by China Film and Mengying, as well as major theater chains, began to appear at the entrances of theaters in major bustling areas, holding small gifts, waiting for the end of a movie.

Offline questionnaire survey services are currently favored by many film and television companies, because it has been proven that on-site offline surveys are more valuable than data on the Internet.

For distribution companies and theater chains, this is very important.

For distribution companies, they need to have first-hand data before they can adjust their promotion budget based on word-of-mouth and box office trends.

For theater chains, this is related to their subsequent film schedule adjustments.

Of course, they will definitely not like the film's producers too much. Unless the film has a particularly good reputation, this kind of investigation will definitely not be a good thing for them.

Soon the first movie screening ended.

Audiences began to come out.

Because after answering a few questions, you can get a small gift, or a keychain, or a mini doll, so many viewers are more willing to accept the questionnaire.

And they gradually got used to this kind of thing.

However, these investigators suddenly discovered that the audience for "The Martian" accounted for the vast majority, and the favorable rating of these people's questionnaires was too high.

"Do we need to schedule additional movies?" A questionnaire surveyor asked his colleagues, looking at the stack of questionnaires in his hand, all of which had positive reviews for The Martian.

"We don't need to worry about this matter. Damn it, if it weren't for that little money, I would have given up. I just rushed in and took a look first!"

"What I hate the most is that these people fill out a questionnaire and then discuss the plot at the same time. They are spoilers."

Second day of junior high school, morning.

Li Mu and Liu Yifei were still eating breakfast leisurely.

The data compiled at this time has not yet been released, and Li Mu does not know how many people watched it on the first day of the new year.

However, the questionnaire data provided by China Film and Mengying were unexpectedly good.

And the first batch of fans who walked into the cinema and watched "The Martian", after watching the movie, the first thing they did when they went home was to brag about the movie "The Martian" on social media!
Li Mu also watched on Weibo and other media.

If the film critics are still a little reserved about "The Martian" and restrained in their praise, they will not be mindless.

Those ordinary movie fans who go into the cinema to watch the movie are really using all the words of praise they have learned in this life!

As ordinary viewers and movie fans, they don’t understand lens language or film techniques.

For these viewers, the most direct and real feeling is that this movie is very good!It looks great!

The sense of national honor is full. The exciting places are exciting, the tense places are tense, and the touching places are touching!
After watching this movie, I felt like I had no regrets throughout the entire movie, and there were still some things I didn’t want to finish!
Han Sanping was also waiting anxiously at this time, looking at his phone from time to time.

"Director Li is also my senior brother. Let me introduce him and I some other time! Maybe one day I can ask him to direct the script I wrote."

Han Jia'v looked at Han Sanping with interest. She will enroll in Nortel's directing department as a graduate student this year, studying under Hou Keming.

She was naturally very curious about one of the most famous directors in Nortel's history, who was currently in the limelight.

"You? Script?" Han Sanping suppressed his laughter. How could you, an English major, be so confident?

However, he felt that he could not damage his daughter's self-confidence. With a straight face, he nodded: "There should be a chance."

Han Jia'v naturally saw that Han Sanping didn't believe it at all now, and she didn't refute it. After all, she would definitely have opportunities in the future if she entered the industry.

Suddenly, Han Sanping's phone lit up. He quickly opened it and read the message. His eyes suddenly lit up: "I'm afraid this is going to happen."

Han Jia'v also became curious and quickly came over to take a look: "It's amazing, senior brother."

At this time, Li Mu also received the message, and Liu Yifei waited eagerly for him to turn on his phone.

"The box office on the first day was over 6500 million!"

Liu Yifei looked at the content of the message and exclaimed.

"Did your box office reach its peak?"

Li Mu calmed down and thought for a moment: "Probably not. It is estimated that the peak will be in the third grade of junior high school."

Although the New Year's Day has become a vent due to previous publicity, the peak day of the domestic box office is usually not the first day, but the day when the fermentation is the most intense.

The first-day box office data is now the headline on all major online portals.

If we follow this data, it will not be a problem to surpass "Let the Bullets Fly" and "Your Name". Its goal is "2012" and "Avatar"!
""The Martian" grossed 6500 million on its first day, once again setting a new domestic first-day box office record."

""The Martian" is a new benchmark for science fiction films"

"Congratulations, I'm afraid your bold words will come true." Han Sanping called to congratulate him. If he said that this achievement could not ignite this schedule, he would not believe it.

Unless word of mouth collapses, on the other hand, there are almost all positive reviews online.

"Your 100 million in publicity fees were not wasted. You paid the money quickly enough."

"Of course we can't break trust, and let the winners have a good year."

Li Mu smiled. Mengying was not short of the 100 million, but these 10 winners were the best promoters.

(End of this chapter)