Reborn in 2011, 985 missing from two copies

Chapter 505: Focusing on townships, will Ali bow his head and seek peace?
"You can withdraw and spend money at any time without affecting the interest growth of the balance."

"When you need to spend money, you can also pay directly through the chat app and have Yu'ebao deduct the money."

"For the remaining balance, interest will continue to be calculated on a daily basis and will be credited to your account the next day."

"To put it bluntly, Yu'ebao is a current account financial management model that provides super-regular financial management returns."

"Let everyone's balance and spare money earn higher interest."

Upon hearing this, everyone was very excited, this was something new.

But some people are also worried.

Wang Yi continued: "Some users may be concerned about the security of Yu'ebao, but there is no need to worry about this."

"There are two security issues that everyone is concerned about. One is whether Yu'ebao's financial management will result in losses."

Everyone nodded.

Wang Yi smiled and said: "Yu'ebao's default financial products are mainly R1 low-risk money market funds, which generally do not suffer losses and have no history of losses, unless there is an extreme situation that is rare in a century. But everyone knows that the possibility is very low."

In the early days, Yu'e Bao only had money market funds, which had a low interest rate of only around 3%. It would drop to around 1.0% in ten years.

The interest rate is low but stable, and it is considered the lowest-risk financial fund, and it has never suffered a loss.

Subsequently, other funds with medium or even high risks will be launched, with medium to high risks and medium to high returns.

However, the risk level and buying reminders will also be marked, and users can choose according to their own circumstances.

A risk level assessment will also be conducted before buying.

This is the same as Yu'e Bao, WeBank, and the financial management of major bank apps in the past.

There are low-risk money market funds and other funds with medium and high risks.

"The second issue that everyone is worried about is whether the money in Yu'ebao will be stolen or taken away by others."

Wang Yi continued: "Don't worry about that. Yu'ebao requires you to set up a bank card in your name as a security card. Subsequent withdrawals can only be made to this unique security card and cannot be made to other people's bank cards."

Hearing this, everyone breathed a sigh of relief.

If you can’t withdraw money to other people’s bank cards, it’s difficult to get stolen.

The reason why Wang Yi restricted direct withdrawals from Yu'e Bao to other people's bank cards was to increase security and eliminate public concerns.

As the first online financial product, it is bound to be questioned.

The safer, more cautious and conservative the function is, the more support it will receive from users.

"Of course, if you need to transfer money to someone else's bank card, you need to withdraw the money in Yu'ebao to your own security card, or the balance account of Changliao. Then transfer it to the other person's bank card through the transfer function of Changliao."

Wang Yi continued: "For the above operations, whether it is withdrawing cash or transferring money, fingerprints, passwords or SMS verification are required to eliminate hidden dangers."

"At the same time, you can also set a limit on the amount you can transfer to other people's bank cards."

"We also purchased a million-dollar property insurance for every Changchat payment user, so that everyone has no worries at all!"

"In addition, no handling fee will be charged for transferring money to your own bank card or to other people's bank cards through Changchat, whether it is within the same bank or across banks, within the same region or across regions!"

The whole place was filled with applause, and the comments were all lively:
"There are no service fees for inter-bank and inter-region transfers? Is this true?"

"Of course it's true. Changchat transfers have always been free and I've been using it for several months."

"The most important thing is that Yu'ebao has a high interest rate. Money you usually spend cannot be deposited in a fixed deposit, and the interest rate for the deposit period is 0.35%, which is almost nothing. If you deposit in Yu'ebao, the interest rate is 3.81%, which is higher than a two-year fixed deposit!"

"It's the only safe card with transfer limit and million-dollar insurance. Yu'ebao gives you a full sense of security."

"It is safe and has high interest rates. Your idle money can earn interest. Yu'ebao is simply a magical tool for financial management!"

"From now on, I will use Changchat to transfer money and use Changchat to manage my finances."

……

Not surprisingly, the Yu'ebao chat function also won great success.

Guaranteed principal and interest, high security, million-dollar property insurance, and zero transfer fees!
Each one is a king bomb!
"This press conference has ended successfully." Wang Yi said with a smile:
"Xphone 2 Pro, Borderless Smart TV A40 and A50 are now fully launched and in sufficient stock. Welcome to purchase."

"In the more than 210 cities where Ele.me is available, Xphone 2 Pro can place orders online and have food delivered to your door within an hour."

"You can also order the Boundless Smart TV A40 and A50 online, and our technicians will make an appointment to deliver and install them at your doorstep!"

"Thank you for watching the spring press conference of Xingyi Technology and Wujie Technology."

"Thank you."

Wang Yi was about to leave when Song Si Ning's words came from his earphone. Wang Yi smiled and said:
"I just received a message from the backstage director that the sales volume of Xphone 2 Pro across the entire network has exceeded one million!"

"More than 2 people have received their new Xphone Pro at offline stores or through door-to-door delivery."

"There are more than 30 Xphone 2 Pros on the way to delivery."

"More than 2 Xphone Pros are being shipped out of the warehouse!"

"This is the efficiency of our Xingyi Technology!"

The barrage completely exploded:

"What the hell! The launch event hasn't even ended yet, and the Xphone 2 Pro has sold over 100 million units? Even over people have received the phone?"

"Crazy, really crazy."

"I have received my Xphone 2 Pro. Five minutes ago, the Ele.me delivery guy delivered it to my door. I was shocked. It was so damn fast."

"What's the time efficiency of SF Express, what's the logistics of JD Logistics, the delivery guy from Xingyi Technology is the real YYDS."

"This is a million sales volume? I feel like even if we stock up 10 million, it won't be enough."

"It's the world's first mobile phone that can be unlocked with a light touch of fingerprint, and the world's first mobile phone that can pay with fingerprints. It's hard not to buy it."

"I was most worried about someone seeing my payment and unlock passwords. Now it's OK. I've ordered an Xphone 2 Pro. From now on, I can use fingerprint unlocking and fingerprint payment!"

"Xingyi Technology is once again leading the new era. It is hard to say whether the Xphone 2 Pro will be in stock. It is estimated that the 32G model may be out of stock. Act early and enjoy it early."

……

The 16G version is too cheap, the 64G version is too expensive, and the 32G version is still the best-selling version and the most likely to be out of stock.

Among the tens of millions of units in stock, 32 million are 500G units.

The remaining 16G is 200 million, and 64G is 300 million!
The press conference has come to an end.

The crazy sales of xphone 2pro and borderless TV have just begun.

Wang Yi and Song Sining were both pleased to see the sales data continue to surge in the background.

Especially the Borderless TV A40, priced at 2999, which is extremely cheap these days.

Its impact is no less than that of the 999 Redmi phone.

There is no way. In 2013, many people still have outdated non-smart TVs at home, or even 25-inch or 29-inch large-back TVs.

They all need to be replaced with large-screen LCD smart TVs.

It’s just that the prices were high before, with non-intelligent ones costing three to four thousand, or even four to five thousand.

Now, the price of the Wujie Smart TV A40 is directly reduced to 2999, and it also comes with a video membership. Sales and after-sales outlets have also been opened in towns and villages.

That was really timely relief. It would be abnormal if it didn't sell well.

For this purpose, the Boundless TV A40 and A50 are also stocked in large quantities.

"Si Ning, are the distribution and promotion of Boundless TV all in place?"

"Don't worry, Chairman, everything has been arranged."

As she spoke, Song Si Ning handed over a Xingyi tablet: "This is our stocking arrangement."

Wang Yi took a quick look and found that in rural areas, the stock ratio of the Unlimited TV A40 and A50 was 8:2.

The stock ratio of A40 and A50 for urban borderless TV is 6:4.

Wang Yi was very satisfied: "This ratio is very good and completely in line with the current economic situation."

The purchasing power of rural residents is limited. Moreover, many people will not tinker with the TV after buying it and will only watch cable TV, so A40 is more than enough for them.

As users in urban areas are more concerned about performance and experience, the sales volume of A50 will not be bad.

But the A40 is still the most popular car in the city.

Cheap first.

Just like the Xiaomi TV in the previous life, how popular was it?
There are Xiaomi TVs everywhere in rental houses, shops, cafeterias, hospital infusion halls, etc.

It’s not because it’s so good, it’s just because it’s cheap!

The same goes for the A40, which is priced at 2999, which is a real bargain.

Song Si Ning continued, "Don't worry about the city. The heat is high enough and all the stores are busy. They will probably be busy until eleven or even twelve tonight."

"In rural areas, few people go online and know little about our press conference, so I have arranged a new marketing strategy."

As she spoke, Song Si Ning showed them to Wang Yi one by one:
“First, store marketing.”

“Hang banners in all Xingyi stores. Put up POP posters on the main streets, advertising that the 40-inch borderless smart TV is only 2999!”

"Secondly, it doesn't matter if the people are illiterate. We have equipped all the stores with Xingyi Pro speakers, which play voice in a loop to promote the A40 and A50 wireless TVs. Anyone who passes by will be shocked and will be drawn to the store."

“Third, the store displayed several borderless TVs A40 and A50, and the shopping guides were professionally trained to introduce them to users and close deals.”

"Fourth, we also printed a lot of flyers to vigorously promote our Unlimited TV A40, A50, as well as Xingyi TV, Xingyi mobile phone, etc. All of them clearly marked the price and left contact information. People can consult at any time."

"Fifth, after these few busy days, I plan to have the store managers and delivery drivers of the township stores drive a small box truck with a truckload of Borderless TV A40 and A50 to the countryside, and use a loud speaker to distribute the products to each village!"

“First, we can promote the product door-to-door. Second, users who want to buy the product can place an order on the spot and have it delivered and installed on the spot!”

"Very good, these points are all good, very good." Wang Yi nodded repeatedly: "Especially the last part of distributing goods in the countryside!"

Urban areas have their own marketing strategies, and rural areas have their own promotional methods.

In 2013, only 90% of villages in the country had Internet access, and less than 10% of people had broadband installed at home.

It is unrealistic to expect them to go online and watch the live broadcast of Xingyi Technology's press conference.

On the contrary, they distributed flyers, shouted through loudspeakers, and took the goods to the villages to sell!
This is the best way.

Although it's rustic, it works well.

Now Xingyi Technology is very well-known in urban areas, but its popularity in rural areas is still limited.

It can only be advanced in this way.

It may be a little troublesome in the early stage, but as long as we open up the situation and make Xingyi Technology and Wujie Technology brands trusted by the people, it will be completely successful.

In the future, if the people in the towns want to buy something, they will go to the Xingyi store in the town first. That is why Wang Yi opened the after-sales service center in the towns.

First, to repair the products of Xingyi Technology and Wujie Technology.

Secondly, we also repair products of other brands.

By repairing products of other brands, ordinary people will be exposed to Xingyi Technology and subsequently become users of Xingyi Technology.

The simplest case is that a 35-inch LCD TV in a citizen's home broke down. When the Xingyi repair engineer checked it, he found that the screen was broken. Replacing the screen would cost 1500 yuan, which was pointless.

Or you can take a look at our borderless smart TV A40, a brand new smart TV, 40 inches, only 2999!

The result is predictable, there is a high probability that an order will be placed.

The same goes for the next mobile phone. If it breaks, the repair cost is too high, or the phone is too slow... Why not change to an A1, which only costs 999!

When doing marketing, the most important thing is to integrate with consumers.

In this way, sales volume will not be a problem.

Once users buy one or two products from Xingyi Technology or Wujie Technology, they will like the brand and will buy air conditioners, even refrigerators, washing machines, etc. in the future.

Although Xingyi Technology does not make products such as refrigerators and washing machines, it has all of these in the Xingyi Smart Home industry chain.

For example, Mr. Li from Liuzhuang came to the Xingyi store in the town and needed to buy a refrigerator.

After the shopping guide at the Xingyi store understood the other party’s needs, he immediately recommended several products from brands such as Midea and Haier under Xingyi Smart Home.

If there are no samples in the store, we will display and explain them through videos and picture albums.

Mr. Li was satisfied, the price was agreed upon, and the store placed the order, which was directly entered into the internal system of Xingyi Mall.

We ship from warehouses near Haier and Midea and deliver to your door.

Such a transaction is an order from Xingyi Mall, and Xingyi Mall can earn a profit of about 10%.

For a refrigerator that costs 400 yuan, Xingyi Technology can earn yuan.

Haier and Midea are responsible for shipping, delivery and after-sales service, while Xingyi Technology is only responsible for placing orders, and it gets a 10% gross profit. This is the advantage of being a platform.

It is for this reason that Xingyi Technology will not make all kinds of home appliances in the future.

On the contrary, the main core is to develop Douyin Mall into a comprehensive e-commerce.

Focusing on rural areas and combining online and offline operations is also a major strategy of Douyin Home Appliances.

Nowadays, there is no shortage of large home appliances in cities. Except for purchasing a new house, which requires buying a full set of home appliances, there are fewer other replacement home appliances.

The situation is different in rural areas. In 2013, many families in rural areas had not yet started purchasing large appliances such as air conditioners, refrigerators, and smart TVs.

Even the washing machine is a relatively backward pulsator type, and it doesn't even have a spin dryer.

Therefore, the consumption potential of large household appliances in rural areas is also very high.

Especially TV.

City dwellers have a variety of entertainment options, and over the years, many city dwellers no longer watch TV.

But rural residents have few options for entertainment, and farming and moving bricks are tiring. When they return home at night, drinking a little wine and watching TV is their only entertainment.

It can be said that the most important sales market for televisions in the future will be in towns and villages, not in urban areas!
The establishment of stores in towns and villages, coupled with Song Sining's publicity and promotion measures, can completely open up the situation in towns and villages.

In the future, I am afraid that many people who go to the market will run into the Xingyi store and place orders to buy various home appliances.

"Also, we can strive for the subsequent subsidies for home appliances going to the countryside."

Wang Yi advised: "We can't always subsidize outdated and junk products to go to the countryside. Our high-quality new products can also be included in the subsidies for home appliances going to the countryside."

"Okay, I'll take care of this." Song Si Ning responded.

Now that the urban market has been fully opened, we will open the rural market next, and then it will be completely stable.

The situation of Xingyi Technology is very good. The sales of xphone 2pro and borderless TV are booming.

Even Free Run became a hot topic and the number of downloads surged.

The number of Yu'ebao users and deposit amounts are also increasing rapidly.

But Alibaba was in a gloomy mood and had to hold another high-level meeting.

Jack Ma's face was cold: "Xingyi Technology is really amazing, one thing after another."

"We just copied it out and talked about red envelopes, and they came up with fingerprint payment and Yu'ebao."

"With such high efficiency, it feels like we are riding a bicycle while Xingyi Technology is driving a sports car."

"We just turned the corner and they disappeared, leaving behind a trail of exhaust fumes."

The senior executives were collectively silent, but had to admit that this was the fact.

"What do you all think?" Jack Ma asked.

Liu Quanxin, head of Alipay, was the first to speak: "Yu'ebao is a good thing. We must develop it as soon as possible. It is not only related to the user scale, but also profitable."

Vice President Mo Yi also agreed: "That's right, other businesses will not make any profit in the short term, but once the Yu'ebao function is launched, it will be profitable. And it will be profitable in many aspects."

"First, interest income. The money deposited by users can achieve an interest of about 7% through the operation of Yu'ebao, 3.8% of which is distributed to users, and the remaining 3% becomes Changliao's profit."

"Second, the management fee income. If a fund company wants to launch Yu'ebao, Changliao will charge a management fee in proportion to cover the operating costs, and there will be some profit left."

"Third, sales service fees. For money market funds sold on the Yu'ebao platform, fund companies also have to pay sales service fees to Changliao. This is similar to Taobao's direct train promotion fees."

"It can be said that Yu'ebao is a great invention, and it is absolutely profitable. If we launch it, we only need to pay a small amount of operating expenses, and we can also earn part of the interest income of users, the management fee of the fund company, and the sales and service fees of the fund."

Jack Ma nodded and said, "That's right. No matter what, we must develop the Yu'ebao function as soon as possible and launch it on the market as soon as possible."

Mo Yi continued, "The function of Yu'ebao is not a big problem, we can just copy it and change the name. The trouble is fingerprint payment!"

Liu Quanxin, the person in charge of Alipay, looked very unhappy: "President Mo is right. Changchat payment and Xphone 2 Pro have launched fingerprint payment. If everyone uses Changchat's fingerprint payment, then we, Alipay, will be in big trouble."

"The simplest thing is that for every Xphone 2 Pro sold, Changchat Pay will gain one more loyal user and Alipay will lose one more loyal user!"

"And in order to experience fingerprint payment, many people will buy Xphone 2 Pro and give up Alipay to become Changchat payment users!"

"Its scale, referring to the sales of Xphone 2, will exceed million people!"

"We're in big trouble!"

Mo Yi nodded: "What's worse is that we can't even catch up!"

"Fingerprint payment requires cooperation between payment companies and mobile phone manufacturers. Xingyi Technology has mobile phones and Changchat payment, so it is not difficult for it to implement fingerprint payment."

"We at Alibaba don't make mobile phones, so we can't do fingerprint payment at all!"

“I can only watch helplessly as Xingyi Technology’s fingerprint payment system is outperforming me.”

"This..." Jack Ma was silent.

Yes, Yu’ebao can be copied, but what about fingerprint payment?
There is no need to copy!

"We can cooperate with mobile phone manufacturers to jointly launch fingerprint payment!" a senior executive couldn't help but speak up.

Liu Quanxin shook his head: "It's useless! Currently only the Xphone 2 Pro supports fingerprint payment, other phones don't even have fingerprints. It's difficult for us to cooperate!"

"This……"

The man was in despair, and all the higher-ups were helpless.

A dark cloud hung over the entire Ali.

As Liu Quanxin said, to make fingerprint payment, you must have a mobile phone that can be unlocked with fingerprints.

But so far, other brands of mobile phones do not support fingerprint payment.

Jack Ma's face was extremely gloomy: "Compared with Changliao Pay, our Alipay already has few users. Now Changliao has launched Yu'ebao, which can snatch more users."

"Now fingerprint payment is back online, and it's still a monopoly function. This means Alipay is in deep trouble."

“I’m afraid we’ll never be able to catch up with Changchat Payment.”

"We can only rely on Taobao users to maintain our dignity."

Mo Yi shook his head: "Chairman, Taobao may not be able to maintain its dignity to the end."

"Now that other e-commerce platforms such as Tencent Online Shopping are growing rapidly, Taobao's users are also decreasing."

"Especially since we banned Changchat payment, many users gave up on Taobao and chose other e-commerce platforms that support Changchat payment."

"If we continue to block Changchat Payment, it is hard to say whether our Alipay users will increase, but Taobao users are losing!"

“This…” Jack Ma’s expression changed drastically.

With Taobao competing with Changliao Payment, will users eventually choose Taobao over Changliao Payment? Or will they choose Changliao Payment over Taobao?

Jack Ma has lost confidence on this issue.

After all, there are so many e-commerce platforms, and there are more than ten platforms to choose from besides Taobao.

In order to grab users, major platforms are competing fiercely, selling products at a lower price than the other!
But there is only one payment method as powerful as Changchat Pay.

It is not as good as Alipay and is boycotted by users.

If the ban continues like this, the one that will suffer the most losses in the end will probably not be Changliao Payment, but Taobao!

Mo Yi continued: "I suggest that we make peace with Xingyi Technology, and that Taobao and Tmall be reconnected to Changchat Payment, and that Alipay be adapted to the fingerprint payment of the Xphone 2 Pro!"

"What? Let's ask Ali to bow to Xingyi Technology and seek peace?"

"Are you crazy?"

Before Jack Ma even opened his mouth, other senior executives could no longer sit still.

Even Liu Quanxin had no doubts:

"How could we at Alibaba bow our heads and beg for peace with Xingyi Technology?"

"Don't you even want to lose face?"

"That's right, President Mo, what do you mean by that?"

Everyone started to speak, and even Jack Ma looked over with a complicated expression.

Mo Yi sighed and said calmly: "Being alive is more important than saving face!"

"If we continue to block Changchat Payment, do you know what the consequences will be?"

"What are the consequences?" Liu Quanxin asked casually.

"It will cause Xingyi Technology to fully develop e-commerce and fully transform into a comprehensive e-commerce company, becoming a new rival and new nightmare for Taobao and Tmall!"

(End of this chapter)