Reborn in 2011, 985 missing from two copies

Chapter 648: 618 New Product Launch, King Bombs Continuously
“Since other e-commerce platforms have turned the tables and ignored principles during their 618 promotions, we will also start this promotion on the th! We will not give Douyin Mall any chance to surpass us!” Jack Ma said in a loud voice.

Hearing this, everyone's expressions became somewhat complicated.

Mo Yi was in a good mood, "Chairman, are all categories on sale? Or is it just electrical appliances?"

"Yes, Chairman, the 618 promotion was initiated by JD.com. In the past few years, it was an internal activity of JD.com, and other e-commerce platforms did not participate. Only last year did other e-commerce platforms join in, but they were all small-scale activities."

"And JD.com's 618 promotion is mainly for 3C home appliances. What should we do this year?" others also asked.

There will be subsidies for big sales.

Whether it is just the electrical appliance category or all categories, the difference is huge.

Facing everyone's questions, Jack Ma smiled faintly: "Do you think JD.com and Suning's big promotion is for electrical appliances alone or for all categories?"

"All categories!" everyone said in unison.

"That's it. Remember, a lion will fight a rabbit with all its might. We must pay extra attention to the areas where Xingyi Technology has entered the market!"

Jack Ma reiterated: "Whether it is the 618 promotion or the smart medical platform, it is the same. Otherwise, we will repeat the disastrous failure in the payment field."

"Yes!" Everyone responded one after another.

In the payment war, Alipay was completely defeated by Changliao and became the runner-up for a thousand years. This is a painful experience for Jack Ma and also a painful experience for Alibaba Group!
Alibaba currently has few cards to play, and e-commerce is one of them, and it’s the trump card.

If e-commerce is destroyed by Xingyi Technology again, what awaits Alibaba will be darkness!

Alibaba's road to listing has become a distant prospect, which Jack Ma and other senior executives cannot accept.

"E-commerce must maintain its absolute advantage. Smart healthcare is related to payment, so we must start it as soon as possible. We should go to hospitals to negotiate in advance and lock in major customers."

Jack Ma said earnestly: "This is the most special period for Alibaba. It is both a challenge and an opportunity. As long as we maintain our core dominance in the e-commerce market and increase the number of Alipay users with the help of smart healthcare, we will have no problem going public with these two trump cards. And the stock price will also look good."

"Yes." Everyone responded, feeling a little excited.

As senior executives in the e-commerce department, everyone’s income is not low, and they have become somewhat numb to this.

What they really care about are the stock options in their hands!
Once Alibaba goes public, these stock options will be valuable, worth a lot of money.

By then, many people will instantly become multi-millionaires or even billionaires!

And there are quite a few of them.

I have worked like a slave at Alibaba for so many years, all for this day.

Soon, Alibaba also announced the news:

[Tmall and Taobao 618 promotion will start at 6 pm on June 10th. All categories of products will be on sale on both platforms, and you can see the benefits! ]

As soon as the news came out, there was an uproar on the Internet:
"In previous years, the 618 promotion always started on the 17th. What happened this year? Suning.com was early enough to start on the 11th, but JD.com, Taobao, and Tmall started on the 10th. It's crazy."

"It's indeed not right, but this is a good thing. The longer the promotion lasts, the more discounts there will be. I look forward to it."

"What about the Douyin Mall? I guess it will follow suit, right?"

"That's for sure. When has Director Wang ever disappointed anyone?"

"I hope the 618 promotion on Douyin Mall will also start earlier. I am in a hurry to change my phone and can't wait until 618."

"Looking forward to it +1! I have been shopping on TikTok for a long time."

“Shopping on Douyin is really good, the logistics are fast, and self-operated products arrive the next day, which is very good.”

"Indeed, the logistics are fast and authentic, much better than Taobao. Even for third-party merchants, the logistics are faster than Taobao."

"It's true. As long as it's Xingyi Logistics, it's really fast. I also switched from Taobao to Douyin Mall."

"I switched from JD.com to Douyin Mall. There was no other way. JD.com charged for shipping, and the shipping fee was reduced when the purchase was over 59 yuan. Tmall Supermarket reduced the shipping fee when the purchase was over 88 yuan. However, Douyin Mall charged no shipping fee. Even 9 yuan old vinegar could be delivered to my door the next day."

"Yes, Douyin Mall is very convenient. No membership is required and shipping is free. It's really great. I also switched from JD.com to Douyin Mall."

A high-level video conference was also held at the Xingyi Technology headquarters.

"Chairman, Alibaba, JD.com, Suning and other platforms have officially announced the 618 promotion, which will start on the 10th or 11th. What should we do? Should we follow up?"

Wang Yi nodded: "Follow up, we will also start the big sale on the 10th, the same as them."

What surprised Wang Yi was that Alibaba’s strategy this time was a little different.

Last year, Alibaba was still indifferent to 618 and even disdained to participate, but this year it has gone all out.

Not quite right.

It didn’t seem to be like this in the previous life.

Wang Yi began to recall carefully.

In his previous life, Wang Yi graduated in 2015, and his girlfriend who studied marketing also graduated in the same year. His girlfriend’s graduation thesis was about e-commerce.

Although the relationship at that time could not escape the fate of graduation season and breakup season, it was still relatively pure and beautiful overall, and did not require financial strength to speak for itself.

Wang Yi was very concerned about this pure relationship and helped his girlfriend look up a lot of information.

Among them, the 2014 promotion in 618 is a very important part.

At that time, the two were still discussing why Alibaba was not very concerned about the 618 promotion and only a small number of Tmall's products participated in the promotion.

However, JD.com’s 618 promotion is on a large scale and involves all parties.

Of course, the big sales at that time were all on June 618th, not like now, with seven-day or eight-day sales.

The result was not surprising. JD.com, which went all out on the 618 promotion, had a daily transaction volume of over 100 billion, while Tmall, which only had a small number of big promotions, had a daily transaction volume of only 618 billion.

At that time, my girlfriend said that if Tmall also went all out, the transaction volume on 618 would definitely be much higher, at least 150 billion, or even 200 billion!
But Wang Yi doesn't think so, saying frankly that the 618 promotion was originally initiated by JD.com, and many people think that 618 belongs to JD.com. Even if Tmall fully participates, it will be the first time and it will definitely not catch up with JD.com.

The two had completely different views on this and even argued for a long time.

It was not until 2015 that Tmall fully participated in the 618 promotion for the first time, with a transaction volume of 100 billion on that day, while JD.com's transaction volume reached 150 billion.

That night in the hotel, my girlfriend said with red eyes, you are right, Tmall is fully involved, but it is still not as high as JD.com.

Wang Yi couldn't remember what he said at the time, he just felt very uncomfortable.

The two of them didn't sleep all night...

From then on, he went to the capital and started his life in Beijing.

One went south and passed the exam to become a civil servant in his hometown.

Strictly speaking, that was the first love of both of them.

When we were dating in our sophomore year, I didn’t think too much about it. I just got together because I liked each other.

But I didn’t expect that the conversation would last for three years.

It was not until I was preparing for exams and looking for a job in my senior year that I realized we were not on the same path.

One who wanted stability and didn't want to be too far away from home, chose a job in the county town that he could see the future of in 2015 when the civil service exam was not very popular.

The other one still wants to try his luck, make some money, and then consider settling down.

Graduation season, breakup season.

From then on, we forgot each other in the crowd.

Wang Yi stopped thinking about it and returned to Alibaba:

"This year, Alibaba is coming on strong and fully participating in the 618 promotion, which will last for eight or nine consecutive days. So what do you think the transaction volume will be during this period?"

After a brief hesitation, everyone spoke up:
"The eight or nine days of promotion combined will earn at least 100 billion!"

"Less, estimated to be 150 billion."

“I think it’s around 120 billion.”

"120 billion is possible. The 618 event still depends on JD.com. After all, JD.com has been doing 618 for many years. In this 618 promotion, after eight or nine days, JD.com's transaction volume is estimated to exceed 150 billion!"

“JD.com’s 150 billion, Tmall’s 100 billion, and Suning’s 40 billion.”

"What about us?" Wang Yi asked.

"This..." Everyone was silent.

Wang Yi laughed: "When talking about other platforms, you guys are boastful, but when it comes to your own platform, you are all silent!"

"Chairman, I estimate that after eight or nine days of promotion, our sales volume will be between Suning.com and Tmall, about 70 billion."

"Almost. With 70 billion yuan of effort, there is hope."

"Is that all?" Wang Yi was a little dissatisfied.

"Chairman, the main reason is that there are no blockbuster new products released. If there is a flagship phone launched first, it will definitely be a big hit. Of course, other platforms will also be a big hit. After all, our flagship phone is not only sold on Douyin Mall, but also on JD.com, Tmall and Suning.com."

Wang Yi nodded: "That's true, but the transaction volume of 70 billion is still a little too little. Let's arrange a press conference. Although we won't release the Xingyi flagship phone, we can also release something else."

"This is great. With the support of the press conference, we can go one step further and have a chance to reach 9 billion."

“That’s fine. Even if we can’t beat JD.com’s 618, we have to surpass Tmall. Then we can promote it again, and Douyin Mall will grow rapidly and grab a large number of Tmall users.”

"That's right. Our Douyin Mall has been online for too short a time. Even though it has a large number of users, it is only used as a short video platform by many people, and few people use it for shopping. What we need most now is to increase the popularity of Douyin Mall and the number of users."

"Taking advantage of the 618 promotion to beat Tmall and Suning.com is the best publicity."

Wang Yi nodded and said, "Let's do it this way. We will beat Tmall and Suning on June 618th, and beat JD.com on Double Eleven. We want to be the second largest e-commerce company!"

"Okay, Chairman!" everyone responded.

That night, a piece of news once again became a hot search:
[Douyin Mall 618 promotion, starting at 6 pm on June 10th, all categories are on sale, surprises are endless. 】

As soon as the news came out, the entire Internet was in an uproar, especially the fans of Xingyi Technology, who were very supportive of Douyin Mall.

Especially those die-hard fans, who spared no effort to support Douyin Mall when it was just starting out.

Now that Douyin Mall has grown bigger, it still serves as the core user base.

Looking at this scene, Suning.com CEO Zhang was stunned:
“JD.com has a big sale on the 10th, Tmall has a big sale on the 10th, and Douyin Mall also has a big sale on the 10th!”

"What do you mean?"

"Emotionally, we at Suning.com were the first to overturn the table, but ended up being the last?"

The vice president was also somewhat helpless: "They are too unethical. Currently, we are the only one to start the big sale on the 11th. I estimate that the rest of the e-commerce platforms will also start their big sales on the 10th."

"Bah! How shameless!" Director Zhang was speechless.

Sure enough, soon, Gome, Amazon Xiaguo, Dangdang, No.618 Store, Vipshop, etc., all officially announced their participation in the 10 promotion, and all started on the th!
Even Jumei Youpin starts on the 10th!
This made Lao Zhang even more angry: "Damn it, you've already discussed it, right?"

"Okay, number ten is number ten!"

"We will also start the 10 promotion on the 618th!"

"Tell the people below to prepare as quickly as possible and make comprehensive revisions!"

"it is good!"

The vice president responded quickly and immediately made a phone call to notify them.

That night, the artists who were about to go home from get off work had to stay up late to work overtime and modify the posters.

Many programmers also started working overtime to modify the activity information.

They were scolding and making corrections at the same time.

Miserable and miserable.

The next day, another piece of news became a hot search:
[Surprises continue, Xingyi Technology's 618 new product launch will be held on June 6 as scheduled, surprises have no limits! ] As soon as this news came out, the whole network was in an uproar:

"The 618 press conference is here! The Xingyi Technology new product press conference is finally here!"

"What products will be available this time? I don't think there will be any on the Xingyi phone, but there will definitely be on the Wujie phone."

"The first generation of Ultrabright launched in June last year for 6 yuan was a real bomb, blowing up the entire mobile phone industry. Will Ultrabright 1 be released this year?"

"It's very possible. The second generation of Ultrasurf should be released soon, and it will probably support 2G!"

"Yes, Ultrasurf 1 is good in every way except that it does not support 4G. Ultrasurf 2 will definitely support it. I am looking forward to it."

"A 999G phone for 4? Isn't that too good to be true?"

"It's unlikely. 4G phones are expensive now. I estimate the price will rise to around 1299."

"1299 is not expensive, it's a 4G phone!"

"Surprises have no boundaries. I guess there are other surprises besides the borderless phone."

"That's for sure. What are they? New products of Borderless TV?"

"It's possible that the borderless TV should also be upgraded to 4K."

"Yes, the current Borderless TV was released last year and is still the 1080P version. I'm looking for a more affordable 4K Borderless TV."

“Requesting Unbounded 4K +1!”

As soon as this news came out, it became very popular.

Watching this scene, Jack Ma's mouth twitched: "Here it comes again!"

"Sure enough, Xingyi Technology is doing something weird again!"

"I knew that Wang Yi would not stop. Look, here he comes again!"

Vice President Mo Yi is indeed a little worried: "Chairman, what if the sales volume of Douyin Mall explodes and the transaction amount explodes, surpassing our Tmall?"

"Impossible, absolutely impossible!"

Jack Ma didn't say anything, but other senior executives in the e-commerce department were unhappy:

"Vice President Mo, have you drunk fake wine? You are talking nonsense like this."

"That's right. Even if we can't catch up with JD.com during the 618 promotion, we can definitely surpass Douyin Mall. How can we be worse than Douyin Mall?"

"What's the difference between what you said and saying that India defeated Russia? It's not credible at all."

"What if?" Mo Yi couldn't help but say, "With the support of the 618 press conference, it is very likely that the Douyin Mall will become bigger."

"You're overthinking it. The new products released on June 618 are not only available on the Douyin Mall. The Xingyi flagship store and the Wujie flagship store on the Tmall platform will also be online."

"That's right. Xingyi Technology released a new product. Their Douyin Mall's transaction volume increased significantly, and our Tmall will also increase significantly."

"If Tmall is surpassed by Douyin Mall, the presidents and vice presidents of our e-commerce departments will be too ashamed to live, haha."

Looking at the attitudes of the crowd, Mo Yi opened his mouth, but ultimately did not say anything else.

Jack Ma looked at this scene and said in a deep voice: "President Mo's concerns are well-intentioned. We must go all out."

"The 618 promotion is coming, and Douyin Mall has the terrifying traffic blessing of Douyin and Changliao. Our Laiwang and Weibo shares, all those who can exert their strength will exert their strength for me!"

"Remember, even a lion will use all its strength to fight a rabbit. Don't be careless and lose the opportunity!"

"Yes!" Everyone responded one after another.

But after Jack Ma and Mo Yi left, several senior executives of the e-commerce department gathered together and kept complaining:

"What did the chairman say? He's still pushing on LaiWang and Weibo?"

"Is this thing useful?"

"Weibo is fine. Although it can't compare to Changliao and Douyin, it is somewhat useful. But what is Laiwang?"

"With just a few users and a little traffic, it's not funny enough!"

"This thing called LaiWang is just for fun. How much traffic can it bring? In my opinion, it has no need to exist."

"That's right, Laiwang, this loser, still wants to have a good chat with others? He must have drunk too much fake wine! It's just a waste of money, it's better to disband directly!"

"This is difficult. Don't forget that it was President Mo who recommended this to us. He is a popular figure around the chairman."

"President Mo, haha, every time you brag, it's like the sky is falling and the earth is cracking, but every time you fail miserably."

"That's right. He always acts like he's the only one sober while everyone else is drunk. But in the end, he's just half-baked and always loses. Hahaha!"

Mo Yi, who had just returned, heard these words and his face instantly turned ashen.

He couldn't help but clench his fists, but in the end he shook his head and turned away.

At 6 a.m. on June 10, Xingyi Technology’s 618 press conference was held at the Jeju Meiyu Science Park Exhibition and Sales Center.

The scene was still crowded with media and fans, and even the number of viewers in the live broadcast room skyrocketed.

Wang Yi walked onto the stage and said with a smile: "Thank you all for coming to Xingyi Technology's 618 new product launch conference."

"First of all, some bad news. There will be no new Xingyi mobile phones at this press conference."

"The good news is that there are many new borderless products, not just borderless phones, but also..."

Wang Yi paused, and then rushed the microphone to the audience. There was a cheer, and everyone speculated:

"Boundless TV 2nd Generation!"

"Boundless tablet!"

"Boundless smartwatch!"

Wang Yi took back the microphone: "I guessed a lot of them correctly. Next, let's unveil them one by one."

"First, the first blockbuster product! The borderless phone."

"In June last year, we released the first generation of the Ultrasurf. With the support of the XOS system, its performance is comparable to that of the iPhone 6. The ultra-low price of 1 directly broke through the bottom price of quad-core mobile phones, making smartphones affordable for everyone!"

"And the sales of this phone are also very impressive."

"In one year, global sales exceeded 1.3 million units!"

There was a round of applause.

“Thank you for your support, but the first generation of Ultrasurf also has its shortcomings, that is, it does not support 1G!”

“To this end, today we bring you the brand new Unbounded 2nd Generation!”

"Great!"

Screams rang out one after another, and everyone was full of anticipation.

This kind of mobile phone is affordable to everyone and is very tempting.

Wang Yi continued: "The 2nd generation processor of the Unbounded has been upgraded from Kunpeng 500 to Kunpeng 505 SOC. That's right, the chip of the Unbounded Note is not only powerful, but also has an integrated 4G baseband!"

"The performance is 25% higher than the previous generation, plus the 64-bit XOS, the performance is amazing, even more powerful than the iPhone 5. And the screen is bigger, the experience is better, and it's a 4G phone!"

"The most important thing is that we increase the quantity without raising the price!"

"Unbounded 2nd Generation, still 999!"

“The world’s first 4G mobile phone priced under yuan!”

The scene was completely blown up!

"Wang Dong is mighty!"

"A 999G phone that costs 4 yuan has performance that's on par with the iPhone 5. That's incredible."

"Buy it! You must buy it! You won't be cheated if you buy this phone!"

"A 999G phone for 4, with performance comparable to an iPhone 5, what else do you want? It's a great bargain."

"Surprise, really, surprise. This phone will definitely sell out during the 618 promotion!"

But Cook, who stayed up late to watch the press conference, looked extremely pale:

"Fuck! They're using the iPhone 5 as a comparison unit and selling it for 999. Too much, too much!"

"In this case, how can we sell iPhone 5 and iPhone 5C?"

The vice president agreed: "It's not just the iPhone 5 and 5C that are selling poorly, even the iPhone 5S is not selling well."

"Yes, even if the performance of iPhone 5s is slightly better than that of Ultrasurf 2, it has a smaller screen and is not as good as Ultrasurf 2 in terms of gameplay. Plus, with a price difference of several thousand, I would definitely buy Ultrasurf 2."

"Wang Yi is selling it at such a low price because he wants to wipe out the iPhone completely!"

"Fuck, I really want to send him to see God!"

"Forget it. If he meets God, he will probably sell God for 999!"

"Louis, you are blaspheming God!"

"Blasphemy is fine, I don't care about going to heaven or hell anymore, I just know that Apple is going to be in even worse trouble!"

The press conference continues:
"Unbounded 2 has powerful performance and a price of 999. The only drawback is that it is easily sold out."

"Now, a large number of online shopping malls such as Douyin Mall, as well as Xingyi, Wujie, and Mayu flagship stores, specialty stores, and China Mobile, China Unicom, and China Telecom business halls have been launched."

"Everyone chooses the version they need and places the order."

"Of course, there is also a full network version, which costs 100 yuan more."

The price of the 2nd generation of Ultrasurf is so low and the profit is very low, so it must be made into a customized phone and get subsidies from operators.

"In addition, the first generation of the Unlimited will not be discontinued. On the contrary, the price will be reduced to 1 and will continue to be sold."

"There is also the Unbounded Note, the 618 promotion has started, the price has been reduced by 300, starting at 1499!"

"Unbounded Note 1 Pro, 618 sale, price reduced by 400, starting from 2099!"

Thunderous applause broke out again.

These mobile phones are all very cost-effective and have powerful performance.

Everything is on sale now, that’s really great.

Wang Yi continued: "In addition, we have also launched a new flagship smartphone, the Unbounded S2!"

The screams rang out again!
Although the Xingyi flagship is good, it is expensive. The Wujie S2 is better and more suitable for the general public.

"Unbounded S2, the processor is fully upgraded, from S1's Kunpeng 706 to Kunpeng 902 SOC, with a 30% performance improvement!"

"Equipped with 2G RAM, a 5-inch screen, the battery capacity has been upgraded to 3500 mAh, and it has been upgraded to Xingyi Fast Charge 2.0, supporting 20W fast charging!"

"It also has upgraded light-touch fingerprint recognition, supports fingerprint unlocking, and supports fingerprint payment. It is equipped with the Teana M1 HIFI chip."

“It can be said that this is a flagship phone configuration.”

Thunderous applause resounded throughout the venue again. This configuration is full of sincerity and is not much worse than the Xphone 3.

But the price is definitely a surprise!

(End of this chapter)