Reborn in 2011, 985 missing from two copies

Chapter 653 Wang Yi's response, unexpected results

Wang Yi waved his hand and said, "It's okay. The previous ultrabooks were too expensive. Now the price reduction is in line with market rules. But at this price, we have absolute profit from self-developed CPUs, but our competitors don't. We are not afraid, and our competitors will lose money to gain publicity!"

Zhu Changlin nodded: "It seems that several major friendly companies have made up their minds. Since ultrabooks are not profitable, they will block us and make money through other notebooks and desktops. We have a blank market in these areas, and they have not lowered the price by a penny. As a result, the ultrabooks that were originally very expensive are now priced similar to ordinary notebooks."

"They really choose what to serve according to the circumstances. We make ultrabooks, and to compete with us, they slashed the price of their ultrabooks by two to three thousand. We don't make ordinary notebooks, desktops, or all-in-one computers, but they didn't reduce the price by a penny and continued to sell at high profits!"

Wang Yi smiled: "How can we make them happy? Inform the factory, we will also launch desktop and all-in-one business, and beat them in all aspects!"

"We also need to speed up the development of graphics cards and gaming laptops. Once the graphics cards are ready, we can directly launch the Xingyi gaming laptop X1!"

"I want to see if they dare to join the price war!"

"This is a good idea!" Zhu Changlin was in a good mood: "We develop our own CPU, which has low costs. With the same selling price, even if our competitors don't make money, we can still make a good profit!"

"This is true for the ultrabook business, desktops, and gaming laptops."

"If we launch desktop computers and gaming laptops, our competitors will have no chance to compete!"

"It's unrealistic for them to continue to slash prices."

"That's right. They don't have the confidence to engage in a price war," said Wang Yi.

The notebook market is very competitive and will only get more competitive in the future.

Xingyi Technology entered the market late and could only fight its way out.

For example, the Xingyi S1 has better configuration, stronger performance, more complete service, and is priced two to three thousand yuan cheaper than its competitors, which is why its sales have skyrocketed.

If the price was a thousand dollars more expensive, sales wouldn’t be so explosive.

There was no way. After all, the first product was priced too high and there was no hope.

Consumers do not approve.

That is why the starting price of the Xingyi Ultrabook S1 is 4999, 6999, and 7999.

I’m just worried about the new business. The price is too high and the sales won’t be good.

However, Wang Yi’s pricing was conservative, so competitors all followed suit and slashed their prices. They were all trying to attack the Xingyi Superbook because they were not making any money.

I can only say it works, it really works!
As a courtesy, Wang Yi could only use his ultimate move and roll to death!
For things like mobile phones, tablets, and notebooks, the core competitiveness lies not only in configuration but also in the system.

The configurations are similar and the prices are similar.

The gap is the system!

In the field of mobile phones and tablets, Xingyi Technology has its own XOS system, which is far superior to Android and has an absolute advantage.

Even though the price is high, users will buy it just for the XOS system.

But laptops are different, the Windows system has absolute dominance.

Whether it is Apple's MAC OS or the XOS system of the Xingyi ultrabook, they are only complementary and cannot completely replace Windows.

At least not now.

To put it bluntly, users can do without XOS, they can do without mac OS, but they cannot do without Windows.

I will not pay extra to buy the Xingyi ultrabook just for the XOS system.

This is not realistic.

In addition, since it was the first generation of product and the first generation of CPU, Wang Yi could only choose a relatively attractive price that could guarantee a good profit and sales volume.

First, increase the sales of the Xingyi ultrabook and self-developed CPU, and expand the scale, then the Xingyi ultrabook and self-developed CPU will be established.

But unexpectedly, competitors were so crazy that they would rather not make any money than to block the Xingyi Ultrabook and kill Xingyi Technology.

Then Wang Yi had no choice but to reciprocate and make the desktop computer, all-in-one computer, and gaming laptop in advance!

Start a war with all major friendly companies on all fronts.

The more competitors don’t want Xingyi laptops to grow bigger, the more Wang Yi wants to make Xingyi laptops bigger!

At least make a second apple!
The current self-developed CPU does not have much advantage over the combination of Intel + Nvidia.

But it’s hard to say what will happen in the future.

Once the performance of Xingyi Technology's self-developed GPU explodes, it will not be a problem for it to compete with the golden combination of Intel + NVIDIA.

The sales of previous MAC notebooks increased by more than 2020% in 30, and the annual sales volume directly reached 2600 million units.

The reason is that Apple’s self-developed M1 chip is very powerful and has low power consumption, which has made the performance of MAC soar rapidly and its sales have also increased sharply.

Similarly, when Xingyi Technology's self-developed GPU becomes powerful, the Xingyi notebook that integrates self-developed CPU + self-developed GPU will also be able to soar in performance and surpass the golden combination of Intel + NVIDIA, and its sales will also continue to rise.

This is all certain.

"Chairman, don't worry. We have already developed gaming laptops, but our self-developed GPU is not powerful enough, so the gaming laptop business has been shelved and we cannot withdraw for the time being."

Zhu Changlin said: "In fact, the Xingyi gaming laptop has been developed, and the only thing missing is the GPU."

"Then wait a little longer. Xingyi GPU is going well, and mid-to-high-end GPUs will be available soon."

"Okay!" Zhu Changlin responded, "Desktop computers are even simpler. We can just import a batch of NVIDIA or AMD graphics cards."

Wang Yi waved his hand and said, "No need. Our mid-range graphics card is expected to be taped out next month. If nothing goes wrong, we will be able to mass produce it in August. By then, we will directly promote our own CPU + graphics card! We will also promote all-in-one computers and go into full-scale war with Lenovo!"

"Yes."

When it comes to graphics cards, the most popular ones are mid- and low-end ones. As for the high-end 90 series ones, their sales are really low.

There’s no way, it’s too expensive!
Even ten years later, the most purchased models are 4060 and 4070, not 4080 and 4090.

Similarly, as long as Xingyi Technology's self-developed mid-range graphics card is produced, it will be enough to compete with the soon-to-be-released NVIDIA GTX 970.

The GTX 2000 priced over 970 is the hot-selling product, while the GTX 3500 priced over 980 has low sales.

Surprisingly, Lenovo and other brands have officially announced that they have started to cut prices significantly, but the impact on the Xingyi Ultrabook S1 is not serious.

Especially during the day, the 618 promotion has not started yet, and the big price cuts on ultrabooks from Lenovo and other brands will not start until after 8 pm.

The 1 gift package event for the Xingyi Ultrabook S618 started during the day.

After almost half a day, there are two possible results.

More importantly, the Xingyi S1's super high appearance also attracts many people.

Ten years later, when buying a laptop, everyone will be very cautious. They will look at the configuration, read reviews, and even go to the store to experience it multiple times, make detailed comparisons, and hesitate for half a month before making a purchase.

But in 2014, there wasn't so much strategy involved in buying a laptop.

On the contrary, many people look at the brand, hear about it from others, and place an order directly if they think it is good.

To put it bluntly, most people don't understand the specific configuration and performance.

Many people even think that as long as it is an i5, it is better than an i3. Even the second-generation i5 is much better than the latest fourth-generation i3, and then they directly buy the second-generation i5.

There are many people like this.

Girls don't know much about digital configuration, so they think this way. In fact, many boys think this way too.

Especially when there was no computer at home before, and I went to college and bought a computer for the first time, what did I know?
I don't understand anything.

I just think that I5 is better than I3.

As for reviews, looking at configurations, and looking at parameters...that will all be things for many years to come.

From 2014 to 2016, there was a serious division in purchasing laptops, especially among freshmen.

Those who are knowledgeable and have computers at home will know which one is better without reading reviews.

Those who don't know their business usually act recklessly.

Especially those who bought laptops during the summer vacation after the college entrance examination are more likely to fall into the trap.

In this situation, the Xingyi ultrabook has a high appearance, strong performance, and good configuration. In addition, the brand and reputation accumulated by the Xingyi mobile phone made many people place orders directly.

Especially fans of Xingyi Technology.

These people not only buy the products themselves, but also recommend them to their relatives and friends to buy them.

In the senior high school graduating class, as long as there are a few Star fans in the class, several people can be mobilized to buy the StarEasy ultrabooks.

The goods are shipped from a nearby store and delivered to your door quickly by the rider.

When these people got the Xingyi Ultrabooks, they showed off in their circle of friends and class groups. Well, others couldn't help but buy them too.

As for price cuts from Lenovo and the like, they don’t work.

These days, nothing is more effective than selling through people you know.

As a result, the sales of the Xingyi ultrabook were very good and continued to rise throughout the afternoon.

In addition to Xingyi Mall and Douyin Mall’s unique online ordering function, goods are picked up from nearby stores and delivered to your door by riders.

After noon, there were many bloggers on Douyin doing unboxing and reviewing.

There is also a comparison with other brands of ultrabooks. The appearance alone adds a lot of points to the Xingyi Ultrabook S1.

Heart of beauty in everyone.

No one wants to buy an ugly thing, let alone a laptop that will be used for several years.

In addition, the Xingyi Ultrabook S1 is indeed powerful and has dual systems, so many bloggers have given the Xingyi Ultrabook S1 first-class praise.

Especially the flagship version of the Xingyi Ultrabook, which comes with an X motion controller and allows you to play the XOS-exclusive motion game Ring Fit Adventure, which has attracted many people.

Not surprisingly, once these reviews came out, those users who were waiting on the sidelines were completely reassured and started buying the Xingyi ultrabook.

This directly led to a continued surge in sales of the Xingyi ultrabook.

Even though the 618 promotion started in the evening and Lenovo and other ultrabooks reduced their prices simultaneously, the sales of the Xingyi ultrabook were still hot.

As for the 2nd generation of the Ultrawide and the 2nd generation of the Ultrawide S, they sold even better.

Even the Xingyi bracelet has good sales. There is no other way because the performance of other competitors is too poor and it has to rely on its peers to stand out.

However, sales of desktop CPUs are still lukewarm.

Wang Yi was not worried about this and let the bullets fly for a while.

Once more bloggers start testing, the sales of desktop CPUs will also increase.

After all, the Xingyi CPU is cost-effective, and its CPU performance is not inferior to Intel I3 and I5. The integrated core graphics is much stronger than Intel's, which is very suitable for entertainment and office, as well as light gaming users with limited budget.

It can be said that as long as you are not a heavy game user who plays 3A masterpieces, or some special groups that need high-performance discrete graphics cards, the Xingyi CPU is the best choice, and you can even save on low-end discrete graphics cards.

One CPU can easily handle the task.

But the process still needs time to ferment.

Wang Yi did not pay any further attention to this.

Instead, his attention was focused on the 618 battle.

Starting from 618 o'clock in the evening, the promotions on all e-commerce platforms will be launched.

One victory after another came out. At 8:16, the first battle report was released:
[618 minutes after Suning’s 15 promotion started, the transaction volume exceeded million! ]

Suning.com, one of the three major e-commerce giants, was the first to announce the first good news to celebrate the great victory of 618.

However, neither JD.com nor Tmall took any action in this regard.

Until 23:, Tmall took action:
【Tmall 618 promotion, transaction volume exceeded 21 million in 5000 minutes! 】

After this battle report was released, Suning’s tens of millions of good news instantly became insignificant.

Suning broke 10 million in 15 minutes, and Tmall broke 50 million in 21 minutes. There is no comparison.

Jack Ma was in a good mood about this: "Mr. Zhang is still impulsive. Suning announced the success of the 10 million yuan, but we didn't. Is it because we are not as fast as them?"

"of course not!"

"We are just too lazy to announce it."

"It only took four minutes for our Tmall sales to exceed 10 million. There is no need to announce it."

Mo Yi nodded: "That's right, Mr. Zhang is very happy, haha. But I'm curious, why didn't JD announce it?"

"Yeah, I'm curious too." Someone else said, "For JD.com, breaking through 10 million in sales volume is just a matter of minutes, so it's fine if they don't bother to announce it. But breaking through 50 million is an important milestone, so why haven't they announced it? Could it be that they haven't broken through 50 million yet?"

Other senior executives also spoke up: "I guess so. If there is a breakthrough, why wouldn't they announce it?"

“There is also the Douyin Mall, which has not been announced yet. It seems that there has been no breakthrough either.”

Mo Yi frowned: "Something is wrong. Douyin Mall has just started and is small in size. It may take half an hour to break through 50 million. But for JD.com, it should be easy. Logically, it should have been broken through by this time, why hasn't it been announced?"

"There is only one explanation, that is, JD.com has performed poorly this year and has been surpassed by Tmall, haha."

"Is that so?" Jack Ma's face also became serious. "On Double Eleven, we, Tmall, can beat JD. But the 618 promotion is JD's home turf. They have been doing it for many years. Logically, we are not their opponent."

"Chairman, if they are really that good, why didn't they announce it earlier? The reason they didn't announce it is definitely because they were slower than us. Our time was 21 minutes, and theirs might be 29 minutes. There's no need to announce it, it would just be a humiliation for themselves. Hahaha."

However, just when everyone was happy, JD.com took action:
[JD.com’s 618 sales exceeded 35 million in 1 minutes! ]

"what!"

This news exploded in the e-commerce circle like a nuclear bomb.

Jack Ma was shocked, as were other senior executives of Alibaba.

"The transaction volume exceeded 35 million in minutes! How could it be so fast?"

"How much are we doing?" Jack Ma couldn't help but ask.

Mo Yi quickly called up the data: "After 35 minutes, our Tmall transaction volume was only 8100 million! That's 1900 million less than JD!"

“…” Jack Ma was silent.

The senior executives who had been so proud just now also shut up.

The difference is huge!
No wonder JD.com didn’t announce the 50 million figure, they were aiming for a transaction volume of 100 million!

"Then how long will it take us to break through 100 million?" Jack Ma asked again.

Mo Yi looked at the budget model next to him: "It will take about 44-46 minutes!"

"..." Jack Ma was in a bad mood: "JD.com broke the 35 million mark in 45 minutes, but we needed 30 minutes! We are nearly % slower!"

“Is it possible that our Tmall promotion is only 70% of JD’s promotion?”

Jack Ma was very angry: "Shame on you, so damn shameful!"

"Our great Tmall is actually outshined by JD!"

"You don't even care about your face anymore!"

"!!!" All the senior executives lowered their heads.

After a long while, someone asked, "Chairman, when our transaction volume exceeds 1 million, will we announce it?"

"We have to announce it. If we don't, people will think our sales volume will never reach 100 million."

"Yes, being ten minutes late is better than never being able to crack it. If we really don't announce it, I don't know how the media will report it!"

"And 618 is JD.com's home market. It's not bad that we can achieve such results in JD.com's home market."

"Okay, then announce it."

At 8:46, Tmall released an announcement:
【Tmall Mall 618 promotion, sales exceeded 45 million in minutes. 】

Seeing that JD.com and Tmall both achieved transaction volumes of over 35 million yuan, one in 45 minutes and the other in minutes, Suning could no longer sit still.

Mr. Zhang looked gloomy. “JD.com and Tmall have both exceeded 100 million in sales. How long will it take for us to break 100 million?”

"Chairman, this is a bit difficult."

"what happened?"

"Our turnover is only 40 million! We are still more than halfway to breaking 100 million!"

"..." Director Zhang was in a bad mood: "In other words, it will take us an hour and a half to break the 100 million mark?"

The subordinate hesitated to speak.

"Speak!" Director Zhang said angrily.

"Chairman, to be honest, I don't think it will take more than an hour and a half to break the 100 million mark. It will probably take an hour and forty minutes or even fifty minutes!"

"..." Director Zhang felt unwell.

"JD.com's transaction volume exceeded 35 million in 45 minutes, Tmall's transaction volume exceeded 110 million in minutes, and our Suning.com's transaction volume exceeded million in minutes?"

"Does that mean that Suning is only one-third as strong as JD.com?"

"Is such that."

"waste!"

"waste!"

Director Zhang was furious and said angrily: "Waste, you are all waste!

"Why is the gap so big?"

"waste!"

"Chairman, there is a gap between Suning.com and JD.com and Tmall. There is nothing we can do about it."

"But the most embarrassing thing right now is not Suning.com, but TikTok."

"Yes, Chairman, Suning.com has a good record, but Douyin Mall doesn't even have one!"

"If you say we are rubbish, then TikTok Mall is even more rubbish!"

Hearing this, Director Zhang's expression became better: "What you said makes some sense."

“Alas! Fortunately, we have Douyin Mall to fill the bottom and be the last one, otherwise we would be in big trouble.”

However, just as everyone at Suning.com was gloating over the misfortune, a piece of good news shocked the entire Internet:
[Douyin Mall 618 promotion, sales exceeded 1 million in hour! ]

One stone caused a thousand waves!

Everyone thought that Douyin Mall was in decline, no longer viable, and was going to be at the bottom.

As a result, the transaction volume exceeded 200 million!

More importantly, this speed is faster than Suning!

Faster than Tmall!

It’s also faster than JD.com!

The person that everyone thought was the fourth for a thousand years turned out to be the first in the positive number!

For a moment, everyone was confused.

Jack Ma looked solemn: "During this 618 promotion, Douyin Mall was the first e-commerce platform to exceed million, surpassing our Tmall and JD.com! This shows that Douyin Mall has grown to a very terrifying level!"

"The thing we were most worried about has finally happened!"

Upon hearing this, the entire Alibaba headquarters fell into deathly silence!

After a long while, Vice President Mo Yi sighed and broke the silence: "One leaf tells the autumn, the success of this 618 promotion shows that Douyin Mall has really become stronger. I had expected this day, but I didn't expect it to come so soon! Too soon!"

Other executives also said: "It is indeed too fast. According to my estimation, it would be great if Douyin Mall can surpass Suning.com and become the new third largest e-commerce company during the 618 shopping festival. By the Double shopping festival, it would be a great achievement for them to compete with JD.com."

"I didn't expect that it's only 618 and Douyin Mall has overshadowed JD.com. If it continues like this, what will happen?"

“Doesn’t this mean that by Double Eleven, Douyin Mall will compete with Tmall?”

“The growth rate of Douyin Mall is too fast!”

Jack Ma nodded: "But fortunately, the rise of TikTok Mall has hit JD the hardest. This is the only good news. I guess Daqiangzi can't sit still now, hahahaha."

Sure enough, it was just as Jack Ma expected.

Upon learning that the transaction volume of Douyin Mall exceeded 200 million in one hour, Da Qiangzi froze in place, as if struck by lightning.

After a long while, he moved his lips and asked, "How long will it take for us to break through 200 million in turnover?"

"Chairman, our transaction volume has exceeded 75 million. It is estimated to take minutes!"

"So long! It's a full quarter slower than the TikTok Mall!"

Da Qiangzi was furious: "I'm just wondering, why is the transaction volume of Douyin Mall so high? It has exceeded 200 million so quickly?"

The others also shook their heads, full of confusion.

One executive even muttered, "Could it be that the new products they released at the conference boosted their sales in an instant, surpassing ours?"

Da Qiangzi shook his head: "No. First of all, the new product was released in the morning, and the transaction amount and sales volume that were instantly increased were all before the 618 promotion. The promotion did not start until o'clock in the evening."

"Yes, Wang Yi did arrange it this way. I was wondering why Wang Yi didn't lock the sales start time at 8 pm and start it at the same time as the 618 promotion!"

"Yeah, I'm also confused. If the new product is also put on sale at 618pm, then the promotion of Douyin Mall will take off immediately. It is estimated that it will exceed million or even million in ten minutes!"

“But Wang Yi didn’t!”

"This is inexplicable. Such a good opportunity is wasted."

Da Qiangzi waved his hand: "It's not inexplicable, nor is it a waste of such an opportunity, but it's Wang Yi's stroke of genius!"

"If the promotion starts at 8pm, with the help of new products, the 618 promotion will start well, but this promotion lasts for eight or nine days, and the subsequent sales of Douyin Mall will be sluggish."

“But now Wang Yi has gone the other way. He started selling new products in the morning, which became a hot topic and attracted a huge traffic explosion. As a result, not only did the traffic of the new products explode, but also the sales volume increased dramatically. As a result, the traffic of Douyin Mall also increased dramatically, and the sales volume and users increased dramatically!”

"With this wave of traffic and so many new users, the 618 promotion starts tonight, and Douyin Mall has become the first platform to break million. The subsequent performance will be very good, and it can continue to make efforts."

“Next, the first to break 300 million, and the first to break 400 million, may be Douyin Mall!”

"Wang Yi gave up the temporary sales boom and chose the long-term user growth!"

(End of this chapter)