Reborn in 2011, 985 missing from two copies
Chapter 695: You can’t win without a car crash, NVIDIA crisis!
Chapter 695: You can’t win without a car crash, NVIDIA crisis!
To put it bluntly, the memory controller of Nvidia's GTX 970 GPU chip has a design flaw!
It only supports up to 3.5G high-speed video memory, and it can't support higher speeds!
To completely solve this problem, the GPU architecture must be redesigned and upgraded to a high-speed video memory controller!
This kind of change in the GPU chip architecture level is not a problem that companies such as ASUS, GIGABYTE, MSI, and GALAX can solve.
Instead, NVIDIA needs to modify, redesign, re-tape out and re-mass-produce the GPU chip architecture!
This is like starting all over again.
That would be too costly!
First of all, the time cost is too high. Re-research and development, re-tapeout, and re-mass production all take a lot of time!
Now that Staryi Technology's RTX 970 is already on the market, NVIDIA simply can't wait!
What’s more important is the capital cost!
At present, the sales volume of the public version of GTX 970 graphics card is indeed not large, only a few hundred thousand units.
However, millions of GTX 970 GPU chips have been mass-produced, and more than a million have been sold.
Not only were some public version graphics cards used, but a large number of GPU chips were also sold to brands such as ASUS, MSI, GIGABYTE, GALAXY, and Colorful to make non-public version retail products.
TSMC's foundry also has millions of GTX 970 GPU chips in mass production.
If they were to redesign, all these millions of GPU chips would have to be scrapped.
Millions of GPU chips sold to manufacturers such as ASUS and MSI must also be recalled and scrapped.
There are also hundreds of thousands of public version graphics cards that have been sold, which also have to be recalled and scrapped.
The millions of public version graphics cards in Nvidia’s warehouses and on the market that have not been sold must all be recalled and scrapped.
Then redesign, redevelop, and re-tape out the chip...the cost is too high, even Huang is reluctant to do so.
In this situation, Lao Huang thought about it again and again, but he still didn't have the courage to start all over again. Instead, he decided to go all the way with a fluke mentality!
But if there is no RTX 970, even if the GTX 970 fails, it is not a big problem. Even if it fails, it is the second strongest chip. Consumers have no better choice. The GTX 980 is too expensive, so they can only bite the bullet and buy the failed GTX 970.
But now with RTX 970, consumers have other choices, and everything is different. Even GTX 970 is in danger.
It is really terrible that Xingyi Technology releases high-end graphics cards at this time!
Kill Nvidia!
Kill Lao Huang!
Huang's face turned pale. He could only hope that Xingyi Technology's RTX 970 would fail, so that the GTX 970 would be stable.
Wang Yi continued: "The RTX 970 has a TDP power consumption of 180W and a 6+2 phase super alloy power supply, which is far superior to other competitors!"
"The output interfaces are very rich, including HDMI 2.0 + 3 DP 1.2 + DVI-I interfaces, which can meet various needs."
HDMI 2.1 was only released in 2017, and the current 2.0 is already the pinnacle configuration.
"In terms of heat dissipation, we did not use the single fan cooling of our competitors, but instead used three fans + heat pipe cooling as standard!"
"With the powerful cooling configuration, the gaming temperature of RTX 970 is 15-25 degrees lower than the new products just released by competitors, which can ensure that the graphics card performance is better and more sustained!"
"As for the drive!" Wang Yi continued:
"In order to ensure excellent compatibility and user experience, we invested huge human and material resources and set up more than a dozen teams to optimize the driver in three shifts around the clock, adapting it to almost all common mainstream games on the market!"
Applause broke out again.
"Powerful configuration + powerful heat dissipation + excellent driver optimization make our RTX 970 have powerful performance and extraordinary experience, and its super performance is slightly better than that of the sub-flagships of competitors!"
There was thunderous applause at the scene, and many people stood up excitedly:
"Wow! The RTX 970 is so powerful, it's really comparable to Nvidia's sub-flagship GTX 970!"
"If Xingyi Technology doesn't make a move, it's fine. But once it does, it's a king bomb!"
"The gap in domestic high-end graphics cards has finally been filled, Xingyi Technology YYDS!"
"Whoever said that the RTX 970 has poor performance, is not as good as the GTX 970, or even worse than the GTX 770 or 760, come out!"
"Don't get too excited, I guess the RTX 970 is just a spec, the actual experience is probably not as good as the GTX 970, probably just the level of the GTX 770!"
"Impossible. Whether it's frequency, TDP, or heat dissipation, it has surpassed the Nvidia GTX 970 public version. The actual experience will definitely beat the GTX 770 and be comparable to the GTX 970!"
"Don't brag! The parameters of RTX 970 are comparable to GTX 970, but its actual performance is between GTX 770 and GTX 970."
"Even so, it is still very impressive. Don't forget, this is Xingyi Technology's first independent graphics card. It's cause for celebration."
"Yes, the domestically produced graphics cards have finally made a breakthrough, and they are so powerful right after the breakthrough. This is really great, haha."
"Let's take a look at the actual performance and price. If the actual performance is not bad and is more powerful than the GTX 770, then I will definitely support it."
"That's right, the GTX 970 public version with a single fan is unreliable, and the retail non-public version will be available in November or December, which is too late. The RTX 11 may be available as soon as it is released, so it's worth buying if the price is right."
"Yes, I don't want to wait another two months. I really can't wait. I will buy the RTX 970 even if its actual performance is slightly lower than that of the GTX 970! Domestic products must be supported!"
Wang Yi continued: "As you can see, our RTX 970 is benchmarked against the sub-flagship GTX 970 just released by our competitors, and we are not inferior to them at all, and even have a slight advantage."
"But configuration is configuration, parameters are parameters, and actual experience is actual experience."
"What is the actual experience of RTX 970? It's worth taking a look at it."
"What Xingyi Technology is best at is actual experience that exceeds theoretical performance. To this end, we have also conducted a series of tests."
Wang Yi waved his hand, and a series of test videos appeared on the large screen at the back:
"In order to prevent accidental incidents due to too few test samples, each of our groups prepared five desktop machines."
"As you can see, the CPUs of these two groups of ten desktop computers all use Intel's fourth-generation I7, and they are all of the same brand and model with 16G memory and 512G solid-state hard drives. The other configurations are exactly the same, and all are top-level configurations."
As he spoke, the staff pulled up the configuration lists, and they all appeared on the big screen, exactly the same.
"The only difference is the graphics card!"
"The blue team has a group of five machines, using the GTX 970 just released by Nvidia. They are all mass-produced versions, which we bought overseas."
"The red team has a group of five machines, using our RTX 970 from Xingyi Technology, which are also mass-produced versions. The mass-produced versions will be launched simultaneously today."
"The next ten desktops will be used for large-scale 3D software testing and numerous game testing."
"The operating conditions, frame rates, and temperatures of the ten computers will all be displayed in real time."
"The entire process is shot in one shot, and the testing process is supervised and notarized by a notary agency, which supports any organization or user to conduct reproducible testing."
"See the test details below."
Then the testing process is shown one by one.
Everyone was shocked:
“The game launches at about the same speed, or even a little faster with the RTX 970.”
"The frame rates are almost the same. RTX 970 and GTX 970 are evenly matched. It seems to be as powerful as GTX 970! RTX 970 has amazing performance!"
But some people sneered:
"Haha, The Witcher 2 is a game from 2011. It only needs 1.5G-2G video memory. Both GTX 970 and RTX 970 have more than enough performance. They can run at more than 90 FPS with high quality. There is no difference. It's like a college student and a junior high school student doing elementary school exercises together. There is really no difference. Mr. Wang, this is an artistic comparison."
"That's right. The recent large-scale 3A games require a lot of graphics cards, so you can see the difference. If the RTX 970 and GTX 970 are still evenly matched in these games, that would be really amazing. I guess Mr. Wang wouldn't dare to do that."
"Haha, I definitely wouldn't dare. If we really compare them, then I won't be exposed. Hahaha!"
But just as everyone finished speaking, Wang Yi changed the subject:
"The Witcher 2 is too old and not challenging. Let's use it as an appetizer and then move on to the main course!"
"Metal Gear Solid 5: Ground Zeroes was released in March this year, Assassin's Creed 4: Black Flag was released at the end of October last year, and Watch Dogs was released at the end of May this year."
"These three AAA masterpieces are very familiar to gamers, and their configuration requirements are exactly divided into three performance levels: low, medium and high."
“Metal Gear Solid 5: Ground Zeroes has relatively low requirements for configuration. Both GTX 970 and RTX 970 can run it perfectly. Let’s test it directly with the highest image quality and full special effects.”
Having said that, Wang Yi directly demonstrated the testing process.
“As you can see, with the highest quality and full special effects turned on, both are around 80-100 FPS. The difference is not noticeable.”
"That's fine, let's up the ante and go straight to Assassin's Creed 4: Black Flag, and it's in super high definition!"
"Users familiar with this game know that Assassin's Creed 4: Black Flag requires a lot of graphics cards at ultra-high quality. Last year's sub-flagship graphics card GTX 770 performed mediocrely at ultra-high quality."
Everyone nodded in agreement. If you want to run "Assassin's Creed 4: Black Flag" smoothly with ultra-high graphics quality, you will need at least last year's flagship graphics card GTX 780, which cost more than yuan!
"Let's see how we perform next."
Wang Yi said no more and showed the test process, but the comments exploded:
"Assassin's Creed 4: Black Flag can. It can definitely measure the performance gap."
"That's right. The GTX 770's ultra-high quality frame rate is only 970 to 60 frames, while the GTX 980 can probably reach around frames, which is good. As for to frames, the GTX is still about the same."
"It's out, as expected, GTX 970 55-65 frames."
"Oh my god, the RTX 970 has reached over 60 FPS, and is stable at 58-70 FPS!"
"Incredible, the RTX 970 actually has a slightly higher frame rate than the GTX 970, incredible."
"Although the lead is small, the RTX 970 does surpass the GTX 970. Awesome." "Haha, I think this time, who said that the performance is excessive and the difference cannot be measured? Now the difference is measured, right?"
"..."
Now, Nvidia fans are silent.
Although I don't want to admit it, I have to admit that I am indeed slightly behind.
Some people also said: "It's just a game. I guess it's just that the RTX 970 is well optimized. It doesn't matter."
"Yes, it must be that the RTX 970 has been specially optimized for Assassin's Creed 4: Black Flag, which is why it has a slight lead. If it is other games, it will definitely be useless."
Wang Yi continued: "The next step is to go directly to the ultimate test, Watch Dogs, which was just released at the end of May."
"Everyone is familiar with this game. It consumes a lot of video memory."
"Without further ado, let's get straight to the test."
"Considering that Watch Dogs consumes too much video memory, we can use medium quality to measure the quality."
Everyone nodded. This kind of top 3A game couldn't even run full frames at medium quality, so it was enough for testing.
As for ultra-high quality images?
Sorry, GTX 980 is stuck!
As a result, everyone was even more shocked:
“The startup speed is about the same, and the running frame rate is about the same, both stable at 55-65 frames!”
"The RTX 970 is really awesome. It's on par with the GTX 970."
"RTX 970 is really powerful. Watch Dogs was only released a few months ago. Everyone has done about the same optimization. How can the stupid fans make excuses?"
"Based on this performance, the RTX 970 is the best. It is no worse than the GTX 970 and is completely at the level of a flagship graphics card."
"No, RTX 970 is ahead!"
“大家看,RTX 970依旧稳定在55-65帧,而GTX 970已经偶尔掉到50帧一下了。”
"Oh my god, it's true. How could this happen? The GTX 970 frame rate curve is getting lower and lower."
"When we first started testing, the difference between the two was not that big, both were at 55-65 FPS, but soon the GTX 970 started to decline. Now it's only 47-58 FPS, the gap is quite big!"
"Shady dealings! Shady dealings! Xingyi Technology must have tampered with the test."
"That's right, this is NVIDIA. How could their graphics card not be better than Xingyi Technology's? There must be something fishy going on!"
"There's no conspiracy, just look at the fan and you'll know."
"That's right. The reference version of the GTX 970 only has a single fan, which has poor cooling efficiency. In normal use, the heat dissipation is insufficient. At the beginning, it can run at full performance. As the game runs, the temperature continues to rise, and the GTX 970 will definitely drop frames!"
"The RTX 970 is the same as the retail non-official version of the GTX 970, both of which have three fans + heat pipes, which have higher heat dissipation efficiency and lower temperatures. Naturally, the performance can be continuously released at full capacity, and it can even be overclocked!"
Looking at these comments, others also suddenly realized.
It is for this reason that more than 90% of users will choose to wait a month or two to buy the GTX 970 retail non-official version rather than the official version.
This resulted in poor sales of the single-fan reference version of the GTX 970 in September, October, and November.
The RTX 970 graphics card comes standard with three fans, and its counterpart is the overclocked three-fan version of the GTX 970.
Even though its peak performance is similar to that of the GTX 970 reference version, its actual performance can crush the single-fan GTX 970 reference version.
For graphics cards, heat dissipation is very important.
If the heat dissipation is not in place, it is difficult to run at full power continuously at low performance, especially in the later stage when there is a lot of dust, the heat dissipation efficiency will be greatly reduced, and the frequency will be reduced or even the system will crash.
That is why it is necessary to clean the dust regularly to maintain a good level of heat dissipation.
The peak performance of the reference version of GTX 970 is comparable to that of RTX 970.
However, Xingyi Technology's RTX 970 has three fans, and its heat dissipation is strong. Even if the game runs for a period of time, the powerful heat dissipation can still maintain a low temperature control, allowing the graphics card performance to be continuously fully released and maintain a high frame rate.
However, Nvidia's GTX 970 public version is a single-fan version, which has poor heat dissipation. After the game runs for a while, the temperature is more than 970 degrees higher than that of the RTX 20. The performance of the GTX 970 is also greatly reduced, and it can no longer maintain full power release, resulting in frame drops.
Just like Watch Dogs.
When they were first started up, the two had similar temperatures and performance, both running at 55-65 frames per second, which was pretty much evenly matched.
After running for 970 minutes, the temperature of the GTX 70 with a single fan reached 47 degrees, and the performance began to decline, with the frame rate dropping to 58- frames.
With the support of RTX 970 three fans + heat pipes, the temperature is only 50 degrees, and the performance remains at its peak, still stable at 55-65 frames.
After forty minutes, the GTX 970 reached 80 degrees, and the performance further declined, with the frame rate dropping to 40-50 frames.
However, the temperature of RTX 970 is only around 55 degrees, and the frame rate can still be maintained at 52-63 frames.
The gap is getting bigger and bigger.
It can be said that even if the video memory is below 3.3G, the GTX 970 does not have a memory explosion and crash. The public version of GTX 970 is no match for RTX 970 due to poor heat dissipation!
Of course, the subsequent retail non-official version GTX 970, thanks to its powerful heat dissipation and overclocking, is about 970% ahead of RTX 5 without overturning!
But when the video memory reaches the 3.3G-4G range, no matter it is the public version GTX 970 or the retail non-public version overclocked GTX 970, they will be useless and the video memory will explode, completely overturning.
But the RTX 970 will not exceed the video memory, and can still perform well.
Of course, if the game takes up more than 4G of video memory, then everyone is equal.
Whether it is GTX 970, RTX 970, or Nvidia's top graphics card of the year GTX 980, they are all the same, the video memory will explode!
That’s right, GTX 980 also has 4G video memory!
However, this situation is extremely rare.
For example, the ultra-high picture quality of "Watch Dogs" and full special effects can reach around 4G of video memory, which will definitely exceed the video memory.
There is also "Far Cry 3", which will also approach the limit of video memory.
But other games won't consume that much video memory.
Wang Yi waved his hand, and all the test videos stopped abruptly:
"As you can see, the above is the actual performance experience of our RTX 970. Compared with the GTX 970 of our competitors, it is not inferior at all, and even has a slight advantage."
“Finally, the price is revealed.”
"RTX 970, triple fans + heat pipe cooling, three-year global warranty, priced at 2499, now available on all platforms, available worldwide!"
The barrage exploded:
"RTX 970 is only 2499, the same price as the GTX 970 public version, but the actual performance is much stronger!"
"That's right, the GTX 970 has poor heat dissipation. It's really manly for a quarter of an hour, and then it drops frames. On the other hand, the RTX 970 is stable throughout the whole process, with powerful heat dissipation and excellent temperature control."
"Yeah, for about the same price, the RTX 970 is obviously much more powerful."
"More importantly, we have to wait for half a month for GTX 970 in China, but RTX 970 is now available for purchase."
"Forget the GTX 970 public version. Even the retail non-public overclocked version is only about 970% ahead of the RTX 5 at most, but it costs hundreds of dollars more."
"That's right, the regular retail version may not be a match for the GTX 970. The overclocked version may be 5% more powerful, but it costs 2999!"
"It's not worth spending 5 yuan more for 500% performance."
"Not only is it a matter of spending an extra 500, but you also have to wait! The regular retail version will not be available until next month, and the overclocked version will be in December. That's two months, and we can't wait even a bit!"
"RTX 970 is still reliable, cost-effective, strong performance, available in stock, and with global warranty."
"I have already placed an order. The X7 was amazing before, and I saved money on mid-range graphics cards. Now I can get a high-end graphics card RTX 970!"
"I really can't afford a GTX 980 for over 2499 yuan. The RTX 970 at yuan is the second best in performance, but the price is not expensive and the price-performance ratio is unbeatable."
"Really? For 2499, you can only buy a single-fan reference version of the GTX 970, but you can only buy a retail non-reference version of the RTX 970. Order already placed."
"I've placed an order too. I believe in Xingyi Technology and Mr. Wang."
"We must support domestic high-end graphics cards at all costs."
……
For a time, netizens from all over the country placed orders to purchase.
Even users overseas who stayed up late to watch the live broadcast placed large orders.
(End of this chapter)
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