From selling box lunches to becoming a famous Chinese chef
Chapter 408 1 Refuse to invest again
Mr. Yuan did not let his son and niece mention the matter of coming to Huiquan Building again.
However, he himself talked about another matter with Feng Zhengming.
"Chef Feng, we have learned your skills many times. During this time we have been here, we have also seen the skills of many Shandong cuisine masters. The skills of each master chef amaze me.
And when I chat with some of your Shandong cuisine masters, I always hear them mention you. I can tell from their words that they value you very much.
I am also very optimistic about you. The current size and scale of Huiquan Building is definitely not what you should be.
So I want to invest in you, Chef Feng. Are you willing to accept our investment? "
When He Yunqing heard Mr. Yuan's words, he was instantly moved.
In He Yunqing's view, if more external investment can be obtained, Huiquan Tower can definitely develop further and be able to withstand the oppression of several large restaurants.
Feng Zhengming looked at the other party, thought for a moment and asked: "Mr. Yuan, do you mean that you want to invest in Huiquan Building?"
At this time, Mr. Yuan shook his head: "No, the investment I am talking about is not buying a stake in Huiquan Building. I heard that Chef Feng has created a catering brand of his own. I want to buy a stake in your catering brand company." , and then you will lead a team of chefs to open a new restaurant in your Shanghai city at our expense."
Feng Zhengming was stunned by these words, and an impulse really arose in his heart.
He Yunqing was also a little surprised. He didn't expect Mr. Yuan in front of him to have such an idea.
Going to Shanghai to open a restaurant is Feng Zhengming's future idea.
He didn't know why Mr. Yuan in front of him knew this?
But Mr. Yuan’s proposal made Feng Zhengming very excited.
If there is Mr. Yuan's investment, Feng Zhengming believes that he can definitely go to Shanghai and open a new restaurant now.
And because Mr. Yuan is from abroad, his investment is equivalent to support for Feng Zhengming.
Feng Zhengming believed that if he went to Shanghai like this, he would definitely get support from Shanghai.
With two-way support from foreign investment and Shanghai.
Opening a new restaurant in Shanghai will also go smoothly.
Especially with this background, Feng Zhengming should easily attract the favor of the big bosses gathered in Shanghai restaurants in Shanghai.
But after his heartbeat passed, Feng Zhengming was still very cautious and firmly rejected Mr. Yuan.
"I'm sorry, Mr. Yuan, I'm afraid I can't promise you. I'm very grateful to Mr. Yuan for his recognition of me. However, Mr. Yuan should also be able to see that Huiquan Building has just opened and there are still many problems that need to be solved. I still want to put Huiquan Building first." If Quanlou is well run, you will have to accumulate enough experience before leaving Quancheng.”
Hearing Feng Zhengming's refusal, Mr. Yuan and his party were somewhat surprised.
Especially Yuan Wenzi couldn't help but say: "Feng Zhengming, this is a good opportunity. With the investment given by your uncle, it will be smoother for you to open a restaurant in Shanghai."
Feng Zhengming responded with a smile: "I know that with your investment from Yuanji, I will gain attention when I go to Shanghai, and my business will go very smoothly, but I like to do things step by step, and I prefer to take every step well.
What I should do now is to run Huiquan Building well, then I can't give up halfway or do other things. "
Mr. Yuan said: "You really don't regret it? This is a good opportunity."
Feng Zhengming replied seriously: "I can't say that I will not regret it, but I believe that if I miss this opportunity, I will definitely achieve my dream step by step."
In fact, when Mr. Yuan came to Huiquan House tonight, he even agreed to sit in the hall and eat.
His purpose was to release goodwill to Feng Zhengming.
He proposed to Feng Zhengming that he should give him an investment so that he would be willing to cooperate with him to go to Shanghai.
Mr. Yuan said seriously: "Chef Feng, you probably haven't left Quancheng yet. In fact, the economic size of Quancheng is not enough to support you in making Huiquan Building very high-end and exquisite.
On the contrary, it is Shanghai, or cities further south in your country. Those places can support you to create more high-end and exquisite restaurants. "
Since Mr. Yuan can speak fluent Chinese, he does have a relatively detailed understanding of the country.
And he has obviously done research on the domestic catering landscape.
"Cities further south have Cantonese cuisine, which is one of the four major cuisines along with Shandong cuisine, so you may not get better opportunities there, and the taste of Shandong cuisine may not be recognized too much there. .
So the best place you can go is actually Shanghai.
Many of your country's elites have gathered there for a long time, and now it is even a place where business gathers.
We have also done some research and found that the cooking techniques of some local dishes in Shanghai are similar to your Shandong cuisine. "
Listening to the other party's words, Feng Zhengming was really surprised at how much he knew about Mr. Yuan.
Mr. Yuan is very aware of the economic development situation in various parts of the country and also knows where is most suitable for Feng Zhengming's development.
If it weren't for Feng Zhengming, he would know many future development trends very well.
At this time, Feng Zhengming was bound to be shocked by Mr. Yuan's words.
Because he knew some of the future development trends, Feng Zhengming also had the ambition to go to Shanghai.
In his opinion, the reason why Shandong cuisine later declined compared to Guangdong and Sichuan cuisine.
And it has formed a stereotype for many people that it is heavy in oil and salt, black and slimy.
Even when it comes to Shandong cuisine, no one associates it with high-end and exquisite cuisine.
This is largely due to the relatively conservative atmosphere in Qilu.
It has not been able to adapt to the development of the times, like Cantonese and Sichuan cuisine, either becoming more high-end, or letting go and becoming more popular.
These are actually two paths Feng Zhengming wants to take at the same time.
Feng Jia Gan Restaurant is lowering its stature and moving towards catering to the tastes of the public.
Huiquan Restaurant, or new restaurants that will be opened in the future, will try to absorb and integrate different ingredients and seasonings from all over the country and even the world, so as to develop in a more high-end direction.
Apparently some of Feng Zhengming's ideas were seen by Mr. Yuan.
Seeing that he didn't say anything, Mr. Yuan continued to speak.
"Now Chef Feng owns a dry rice shop and Huiquan House. The strategies and directions of the two businesses can be said to be completely different."
At this point, Mr. Yuan looked at his serious analysis: "Your dry rice shop is a commoner's line, satisfying the public's small pursuit of delicious food, while Huiquan Restaurant is obviously going to take a high-end line, and from some of the dishes you designed, and your service Look, you want to make Huiquan Restaurant a high-end restaurant that goes beyond ordinary restaurants."
Feng Zhengming was not too surprised when Mr. Yuan pointed out some of his designs.
After all, the other party is the boss of a Japanese catering company.
It's impossible not to see Feng Zhengming's obvious design.
When Feng Zhengming saw that the conversation had reached this point, he simply did not continue to hide it. "Mr. Yuan is very discerning. My current business direction of Ganfanpu and Huiquan Building is indeed the two directions you mentioned. I think these seem to be two completely opposite directions, but in fact they should complement each other."
Then Feng Zhengming shared some of his unique insights.
“I believe that a good chef must first understand the tastes of the public and understand what tastes people like. Food should be a work of art, but not just a work of art.
So in my opinion, Ganfanpu is a place where I and every chef in the kitchen can have a better understanding of public tastes.
When we can better understand everyone's tastes and return to the kitchen of Huiquanlou, we will be able to better control innovation on the basis of tradition. "
After listening to Feng Zhengming’s unique insights, Mr. Yuan applauded him.
"Awesome, Chef Feng is indeed a very thoughtful chef. I read that right. You are different from those chefs in big restaurants. You have your own thoughts and pursuits, and you are practicing them step by step. ”
Then Mr. Yuan said: "So at this time, don't you need our investment more?
You may not want to go south to Shanghai right now, but you probably need to open a branch of Ganfanpu, right? You also need funds to open a branch, and we can provide them for you. "
It’s really a poor idea.
This sentence flashed through Feng Zhengming's mind.
The purpose of Mr. Yuan and his party's visit today is too obvious.
Mr. Yuan’s goal is to find a way to get Feng Zhengming to accept their investment and become a shareholder.
It is obvious that Mr. Yuan is very optimistic about his future development.
Feng Zhengming felt a little helpless when he was told so many times.
"Mr. Yuan, I really appreciate your kindness, but now I am just a young chef running a rice shop and a restaurant. You should also be able to see that Huiquan House has not really gained public recognition yet. We will continue to There will be some adjustments to the operation, so I cannot accept your investment for the time being.”
After hearing this, Mr. Yuan smiled and asked: "What? Are you afraid of losing money?"
Feng Zhengming thought to himself: I'm not afraid of losing money, I'm afraid that if my business strategy succeeds, accepting your investment will actually become a constraint on my future development.
Unable to say these words, Feng Zhengming nodded with an embarrassed expression.
"I am really worried that I will lose money and cause losses to Mr. Yuan's investment."
Mr. Yuan continued to ask: "What if I tell you that I don't care about your losses? This investment is my investment in your future, helping your Huiquan Building to become the number one in Quan City, so that you can free up your hands to Shanghai City.”
I have to admit that Mr. Yuan’s vision is quite vicious.
He really figured out Feng Zhengming's thinking.
Knowing that once he wins everything in Quancheng, he will definitely choose to go south to Shanghai without hesitation.
Therefore, the fundamental purpose of the investment Mr. Yuan is making now is still to develop Feng Zhengming after he leaves for Shanghai.
Feng Zhengming pretended to be a little panicked when his thoughts were revealed.
Then he responded in a way that after being seen through, he still tried to stay calm.
"Thank you, Mr. Yuan, but I think it will take time for me to become the number one in Quancheng. For the time being, I don't have enough manpower and confidence to open a Qianfanpu branch, so I can only refuse your investment first."
By this point in the conversation between the two, no one else could get in the conversation.
It was through Mr. Yuan's repeated analysis of Feng Zhengming's future plans that He Yunqing realized that Feng Zhengming had such great ambitions.
So he has no idea how to get a word in?
As for the brothers Yuan Hejing and Yuan Wenzi, they knew that this was a conversation between Mr. Yuan and Feng Zhengming, and they were not qualified to speak, so they sat obediently and listened, never speaking.
Finally, Feng Zhengming repeatedly rejected the investment that Genji wanted to give.
Yuan Wenzi still couldn't help but said: "Feng Zhengming, you don't have to reject uncle like this. He has no ill intentions towards you. Uncle appreciates your ability and wants to help you."
Normally, Mr. Yuan Wenzi would be very unhappy if Yuan Fumiko interrupted like this.
And most of the time Minamoto Fumiko would not be able to interrupt in such a situation.
But this time Yuan Wenzi's words made Mr. Yuan more satisfied.
"Wenzi is right. The investment I gave you is entirely for you personally and for my appreciation of your personal abilities. Even if you use this investment, it doesn't matter if you don't bring us a return in the short term. I believe that in the future Your abilities will definitely achieve what you design in the future.”
What Feng Zhengming was thinking at this time was: I am not afraid that you will pay back in the short term, but I am afraid that you want to use your investment to buy my future.
I think so in my heart, but I can't say it with my mouth.
Feng Zhengming resolutely refused again: "Thank you, Mr. Yuan, for your generosity. I may still disappoint you. I will not accept your investment now. Maybe we will have the opportunity to cooperate in the future, but it will definitely not be now."
Mr. Yuan almost immediately caught the fact that what Feng Zhengming said was "cooperation."
He immediately understood that Feng Zhengming did not want to be invested and controlled by others.
Understanding this, Mr. Yuan did not continue to persuade.
"Well, since Chef Feng feels that he can cope with the current predicament, I can only look forward to having the opportunity to cooperate with Chef Feng in the future."
Feng Zhengming nodded: "I believe there will be opportunities for cooperation."
The same thing is said about "cooperation".
The cooperation that Mr. Yuan wants at this moment is still the opportunity to invest in Feng Zhengming's catering company in the future.
The cooperation that Feng Zhengming wants is to be able to import some unique overseas ingredients through Genji's company in the future.
Although the investment was not negotiated, Mr. Yuan and his party were still satisfied with tonight's dishes.
So before leaving, Mr. Yuan said: "Chef Feng's skills are very good. I will help you promote it again in the future. I hope to see the hall of Huiquan Building full of customers soon."
Feng Zhengming personally escorted Mr. Yuan and his party out, and said with a smile: "Thank you, Mr. Yuan, for your affirmation. The hospitality was not good enough."
After watching Mr. Yuan and his party leave, Feng Zhengming turned around and saw He Yunqing looking at him.
"What's wrong, Uncle He? Are you a little surprised that I don't accept Genji's investment?"
He Yunqing shook his head: "I'm not surprised. With your personality, you definitely don't want others to invest in you and then use the investment to control you."
After a pause, He Yunqing continued: "I'm just surprised that you actually have such lofty ideals."
Feng Zhengming was stunned for a moment, then laughed: "Hahaha, Uncle He, you are exaggerating. I don't have any lofty ideals. Many of those are Mr. Yuan's conjectures. I don't even know how powerful I am."
After saying these words, He Yunqing also laughed: "I hope I can witness that you make Shandong cuisine even more brilliant."
Feng Zhengming didn't speak, just smiled and nodded, and then walked into Huiquan Tower. (End of chapter)
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