The diva and I cross each other

Chapter 468 Lin Shuwen's appearance
In fact, no matter which schedule it is, the screenings for the first three days have basically been arranged in advance, and some large theaters will even sign contracts due to some exchange of interests.

Normally there would be nothing wrong with such an operation, but "The Monkey King: Hero is Back" suddenly became a hit, with both good reputation and attendance.

If that were all, the cinema would at most feel that they had made a mistake and it was a pity.

But judging from the current trend of public opinion on the Internet, it is obvious that the audience's expectations for "The Return of the Great Sage" have even exceeded "Casino Tycoon", which is currently ranked first, not to mention the following films.

The departments in charge of scheduling films in major cinema chains are eager to reduce the screening volume of these films and replace them with "The Return of the Great Sage".

You should know that the attendance rate of "The Monkey King: Hero is Back" during the day was nearly 10% higher than that of "Casino Tycoon", and 8% higher at night.

Of course, not all cinema chains think so. Some cinema chains controlled by Hong Kong and other cities believe that the data of "The Return of the Great Sage" will be so explosive. That's because "The Return of the Great Sage" has fewer screenings and showtimes, so everyone will squeeze together to watch it, and the attendance rate will naturally be high.

This is a fact, and it is also one of the reasons why "The Return of the Great Sage" became the highest-grossing movie in the summer season.

However, the pre-sale results of "The Return of the Great Sage" in the last few days were really great.

Since tickets are unavailable, many people will buy tickets in advance for shows that are already available tomorrow or the day after tomorrow.

Wang, CEO of Yida, sighed after seeing the online comments and said, "It really is true that you can distrust Penguin's games, but you must not doubt Penguin's investment vision. If I had known earlier, I should have contacted the theaters invested by Penguin and given more screenings to "The Return of the Great Sage."

"Dad, we can't predict the future, right? Next time there's an animated film from Blazing Light Entertainment, we definitely won't do this again."

Lao Wang sighed and said nothing more.

However, what Lao Wang did not expect was that on the third day of the summer vacation, as soon as he arrived at the company, his secretary rushed over to him.

"Boss Wang, we just received a call from our superiors."

"Above?"

"From GD's side."

Lao Wang frowned and asked quickly: "What did they say?"

"The words from above are rather obscure, but the meaning is still very clear, that is, let us strongly support excellent domestic animation works like "The Return of the Great Sage"!"

After hearing what the secretary said, a hint of surprise flashed across Old Wang's calm face. He quickly asked, "Did we get the call only or did all the theaters get it?"

"I asked around, and all the cinema chains have received this call. GD should be the review department, and has directly contacted the relevant persons in charge of the major cinema chains."

Lao Wang was silent for a moment and then said, "Since the higher-ups have said so, let's do it! Increase the screening schedule of "The Return of the Great Sage" to 25% tomorrow."

The secretary nodded quickly.

This phone call from the top has completely made all cinema chains determined to increase the screening schedule of "The Return of the Great Sage" tomorrow.

The bosses of these cinema chains are all shrewd people. Their superiors have called them. If nothing unexpected happens, they should have already prepared some special media to promote "The Return of the Great Sage"!
They are not stupid and they cannot do anything wrong, nor can they go against their superiors.

But these people just can’t understand why the higher-ups suddenly supported “The Return of the Great Sage”.

Is it because of the theme of "Journey to the West"?

Or is it because "The Return of the Great Sage" can boost China's animation industry?
Or is it because of the glowing technology?

In fact, the reason why the higher-ups supported "The Return of the Great Sage" was not because of the subject matter, nor because of China's animation industry, nor because of Zhuoguang Technology, but because of Lin Shuwen herself.

After the Gangcheng incident, the higher-ups had been looking for an opportunity to compensate Lin Shuwen.

However, as Zhuoguang Technology continued to expand, the higher-ups had not found any opportunities. The filming rate of "The Return of the Great Sage" was not very good this time, so the higher-ups decided to help Zhuoguang Technology and give Lin Shuwen some small compensation first.

It would be even better if "The Return of the Great Sage" could boost the development of China's animation industry.

And it’s not just the filming rate. Just as the movie theater owners thought, some media also prepared hype articles for “The Return of the Great Sage”, which would give them a chance to release the film. This wave can be said to be full of publicity.

However, if Lin Shuwen knew about the arrangements from above, she would probably cry. Is this helping her or harming her?
On the fourth day of the summer vacation, all major theaters tacitly increased the filming rate of "The Return of the Great Sage" to more than 20%.

On the first day of the summer vacation, the first-day box office of "The Return of the Great Sage" was 7183 million.

On the second day of the summer vacation, it was 7460 million.

On the third day of the summer vacation, it was 7935 million.

On the fourth day, after the filming rate reached more than 20%, the box office of "The Return of the Great Sage" directly reached 1.85 million yuan, and the attendance rate was still as high as more than 65%.

This box office data has surpassed that of "Casino Tycoon" on the fourth day.

Moreover, the total box office revenue for these four days has surpassed the previous number one animated film.

This means that a new cumulative box office record for domestic animated films has officially been set!

It took only four days to surpass the animated film that was once ranked number one, and that was because the screening volume was limited in the first three days.

How terrifying would the data for these four days be if "The Monkey King: Hero is Back" was given a screening rate of more than 20% from the beginning?

After seeing the box office figures, Chen Junmiao started promoting the film almost immediately.

Some special media also issued press releases, praising "The Return of the Great Sage".

Within half an hour, they successively published articles on major platforms praising "The Return of the Great Sage".

Suddenly, the entire animation world was in an uproar again.

It is now a foregone conclusion that "The Return of the Great Sage" will be popular and make money. It is too terrifying to have achieved such results in just 4 days!

Luo Ming was also somewhat surprised when he saw the media’s statements.

To be honest, Luo Ming didn't expect that the higher-ups would support "The Return of the Great Sage".

On the contrary, Su Qing looked as if she had expected it.

"Boss, our 'The Return of the Great Sage' is definitely the pinnacle of domestic animated films. Its theme is still 'Journey to the West', and the protagonist is the Monkey King. When we were making it, we also incorporated opera, ancient style, and various traditional Chinese cultural elements into the animation. It is normal for the higher-ups to help us promote it."

Luo Ming thought about it and it was true. Perhaps, as Su Qing said, the movie "The Return of the Great Sage" was probably exactly what the higher-ups wanted!
Chen Sichu also said: "Boss, the higher-ups must have a sense of propriety. If we don't promote this kind of movie, then what else can we promote? Let's not talk about anything else, I'll just talk about cultural output.

Our country is already very strong in other aspects, but its cultural output has always been a little lacking. Popular culture is dominated by Korean wave, and the animation market is dominated by the island countries.

It’s normal for the film industry to help promote “The Return of the Great Sage” after it’s finally released.”

Luo Ming nodded. He agreed with their views. Just as Chen Junmiao and Su Qing said, cultural output has always been something that the higher-ups attach great importance to.

Sun Wukong is internationally famous. Regardless of whether you are in the Chinese cultural circle or not, everyone has heard of Sun Wukong. This alone has a different meaning.

Luo Ming, whose mind had been confused by the two of them, was now feeling a little overwhelmed.

Su Qing looked at Luo Ming with admiration. Mr. Luo invested 1 million yuan in "The Return of the Great Sage" at the very beginning. He seemed to never consider the issue of making a profit. He just wanted to make animation.

As it turns out, Mr. Luo's arrogance is not meaningless. "The Return of the Great Sage" has earned 4 million yuan at the box office in 4.1 days, which is already a payback period, and it will definitely make a lot of money in the future.

This is Mr. Luo! A man who is good at creating miracles.

Su Qing couldn't help but think of the next movie to be produced, "Ne Zha". "The Return of the Great Sage" had made a good start, and the box office of "Ne Zha" would definitely not be bad!
(End of this chapter)