Reborn since 1993

Chapter 1258 Debut
"what?"

Yin Zhuangjie had already heard it, but he still couldn't help asking, "Out of stock?"

This familiar scene reminded Yin Zhuangjie of the time he bought Shenzhou products at high prices from scalpers, which made his heart tighten.

No, this Shenzhou Global Pass mobile phone costs over 6,000 yuan. I heard it's even more expensive overseas, selling for over 7,000 yuan.

How can phones at this price point sell out?

"We currently have no stock available. If you need it, you can pay a deposit first. Once it arrives, we will call you or have Oriental Express deliver it to you within the same city."

The salesperson at the Shenzhou store explained to Yin Zhuangjie that he wasn't the first person to buy a Shenzhou Global Pass phone that day.

Yin Zhuangjie didn't say anything more, turned around and left. He still didn't believe it. Could it be that he couldn't buy a mobile phone in a shopping mall in Pengcheng?

As a result, Yin Zhuangjie drove his Lexus to every shopping mall, computer mall, electronics mall, street-side electronics retail store, and even the business halls of China Telecom and China Unicom in Pengcheng. He used up a lot of gas, but... he still couldn't buy a Hasee Global Pass!
"Boss, is this what you're looking for?"

After leaving a shopping mall again, Yin Zhuangjie, feeling depressed, lit a cigarette. He had only taken two puffs when he heard a "familiar" voice.

Then a young man in his twenties took out a brand-new, unopened Hasee Global Pass mobile phone from his bag and waved it at Yin Zhuangjie.

Yin Zhuangjie was all too familiar with this tactic; the moment he opened his mouth, he knew he'd run into a scalper.

"What's the price?" Yin Zhuangjie asked, taking a drag of his cigarette.

"Seven thousand five hundred, no bargaining!"

"Seven thousand five?"

"Why don't you go and grab it?"

When Yin Zhuangjie heard that Xiao Huangniu was offering to sell it to him for an extra thousand yuan, he almost choked on his cigarette.

He knew scalpers were shady, but he never imagined they could be this shady. A new phone was selling for 6599, and scalpers dared to sell it for 7500. This was pure exploitation.

"We barely managed to snatch this phone from the mall, and we only made a meager living!"

The little yellow ox said to Yin Zhuangjie, "Now, let alone Pengcheng, you can't find many Shenzhou Global Pass phones in the entire Guangdong province."

Boss, you're a respectable person. You should know that nowadays, bosses, wealthy people, and influential figures in Guangdong Province all use Shenzhou Global Pass with 2G functionality.

You're not still using a Nokia with a 1G emulation, are you?

As he finished speaking, Little Yellow Ox glanced at Yin Zhuangjie's pocket. In reality, Little Yellow Ox didn't understand the difference between an analog phone and a feature phone.

However, Shenzhou Global Communication advertises itself as the flagship of 2G feature phones, and now buying this thing seems to represent strength, status, prestige, and face.

Even the ox couldn't explain how a broken phone could have so many meanings, but it seems that's exactly what those who bought a Hasee Global Pass phone now are thinking about.

In its past, the iPhone inexplicably became a "kidney phone," seen by countless people as a symbol of status; buying it seemed to give one prestige. Now, Shenzhou Global Pass is showing a slight similar trend.

The pricing of Shenzhou Global Pass creates a barrier to entry, while its more advanced features give it a "prestige" factor.

This last sentence made Yin Zhuangjie blush. How come Nokia is no longer presentable?

“At this price, I could buy one all over Hong Kong!” Yin Zhuangjie couldn’t help but say.

The little ox wasn't annoyed by these words; he just gave him a half-smile and said, "Boss, if you have a way to make money, you should help us too!"
"Hong Kong has more wealthy people, big bosses, and big stars than the mainland. You can't buy these things in Shenzhen, are you sure you can buy them in Hong Kong?"

There's something the scalpers haven't said yet: the reason why Shenzhou Global Pass phones are selling out so quickly in Shenzhen and even Guangdong Province is also related to scalpers.

Those scalpers with overseas channels resell domestically produced devices overseas, making a profit of $75 per device.

If Hong Kong and Southeast Asia also run out of stock, then the price difference will be even more profitable!

"Boss, do you want it or not?" Little Yellow Ox asked Yin Zhuangjie.

"want!"

"Come with me to the car and get the money!"

Yin Zhuangjie said irritably that his earlier statement about going to Hong Kong to buy it was just an angry outburst.

Putting aside the trip to the port city, the total cost of a round trip would probably be more than 7,500.

And just as Xiaohuangniu said, he couldn't even buy it in Shenzhen, but he could buy it in Hong Kong?

The number of wealthy families and people with status and position in Hong Kong is probably greater than the total number of people in Guangdong province!

Furthermore, the Hong Kong version of Hasee Global Pass is in Traditional Chinese characters, and Yin Zhuangjie doesn't know how to flash the ROM, so he's not used to using it after buying it.

After inspecting the goods on the spot and confirming that they were original, unopened black classic Shenzhou Global Pass phones, Yin Zhuangjie paid on the spot. Nowadays, there is no electronic payment, so people carry cash when they go out.

Looking at the Shenzhou Global Pass that he had bought for 7,500 yuan, Yin Zhuangjie's lips twitched involuntarily, and he wished he could slap himself.

On the day Shenzhou Global Pass was released, Yin Zhuangjie felt that whoever bought it would be ripped off. But now, he not only bought it, but he also paid extra for it. So what does that mean?
While Yin Zhuangjie sat in the car, wishing he could slap himself, the scalper counted the money, then took out his phone and made a call. "Brother Cao, we sold another one! Shenzhou Global Pass is selling much better than we expected!"

The person who received the call from the scalper was none other than Cao Taizheng, a scalper who had resold PHS phones, Shenzhou dictionaries, and Shenzhou repeaters in the past few years.

However, Cao Tai is currently sitting in a small villa, which he just bought this year. In recent years, he has made a fortune by reselling new products released by Dongling High-Tech.

He has transformed from a small-time scalper into a powerful scalper.

There is a difference between scalpers and scalpers. For example, Cao Taizheng used to have to go to the mall to grab the machines himself and go to the street to sell them. He had to do everything himself.

Now, Cao Taizheng has a few henchmen under his command, and all he needs to do is arrange what each of these scoundrels should do.

Regardless of whether others are interested in the product, Cao Taizheng, a scalper, has stockpiled a batch of Shenzhou Global Connect devices after its release. However, Dongling Hi-Tech only released a limited number of Shenzhou Global Connect devices in the Guangdong market, so Cao Taizheng's inventory is actually quite small.

"Let's be careful with our shipments, we don't have many machines left. Let's raise the price to eight thousand yuan!"

Cao Tai was giving instructions to the little yellow ox on the other end of the phone.

"Eight thousand?" The young ox visibly gasped. "Brother Cao, will this even sell?"

"Just raise the price!"

After saying something to the person on the other end of the phone, Cao Taizheng looked at the news on TV.

In front of Cao Taizheng was a large pile of newspapers. Cao Taizheng was still watching TV, searching for news and reports about Shenzhou Global Pass. He wanted to know the current sales figures of this phone before he could make a decision.

Do you really think being a scalper is easy? As a top-notch scalper, Cao Tai is about to take the risk and spend money to hoard goods.

You also need to keep an eye on the news and market conditions. If the market is good, you can sell at a higher price. If the market is bad, you have to quickly clear your inventory and run away. This job is like walking a tightrope. If you are not careful, you will fall into the abyss and lose everything.

Now, the bigger the game and the more money invested, the greater the pressure on Cao Taizheng naturally becomes.

Dongling Hi-Tech, which is returning to the mobile phone industry, announced the release of the 2G feature phone Shenzhou Global Pass.

Dongling Hi-Tech claims that this phone redefines the mobile phone, ushering in the era of feature phones from the era of analog phones!
This phone is currently available for sale in over forty cities across 10 regions worldwide!

"Shenzhou Global Pass sparks controversy: Is the era of 2G feature phones here?"

"Following the launch of Shenzhou Global Connect, A-share stocks related to Dongling High-Tech did not perform as expected!"

Cao Tai was watching the news reports on TV about Shenzhou Global Pass. There was a lot of controversy surrounding Shenzhou Global Pass, but there hadn't been any news reports about its sales figures yet.

Sales volume is king!
As long as Shenzhou Global Pass is sold, then what it says is the truth, and its standards are the standards!

……

"There's still no sales information for Shenzhou Global Pass?"

Inside the Ericsson Building in Yanjing, on the desk in front of Carlson, the president of Ericsson Continental, were three Shenzhou Global Pass phones, which were released by Shenzhou Global Pass in three different colors: black, gray, and silver.

Inside the office sat Ericsson's China General Manager, Marketing Department executives, and Van der Zeitung, Carlson's confidant, consultant, and public relations manager.

Carlson, a seasoned expert on the Chinese mainland, has witnessed Ericsson's explosive growth in China since taking over the company.

This year, Ericsson's revenue in mainland China may exceed three billion US dollars!

To put this into perspective, Ericsson's estimated annual revenue this year is around $28 billion, and the mainland China market alone has exceeded $3 billion, making it Ericsson's fastest-growing region globally, bar none!

During Carlson's tenure, he began to move Ericsson's mobile phone and base station production lines to mainland China. This was partly to gain access to the mainland market and partly to reduce costs.

All of Carlson's efforts allowed Ericsson to enter the Chinese market without any obstacles, and its mobile phones became one of the top three best-selling foreign brands in mainland China, alongside Nokia and Motorola.

But the most crucial element is the base station. Ericsson is the leader in the GSM base station market. Currently, 40% of the GSM base stations deployed in mainland China were built by Ericsson!

"not yet!"

"However, given the price of this phone, sales may not be ideal. We predict that the global sales of Hasee Global Pass will likely be difficult to break through one million units!"

Zhang Xiangsheng, from Ericsson's mainland marketing department, shook his head and said that he didn't know why Carlson cared so much about Shenzhou Global Pass, as he had been paying close attention to its sales figures these past few days.

What Zhang Xiangsheng couldn't understand was how a new mobile phone brand could possibly affect Nokia, Motorola, and Ericsson, the three giants of the international mobile phone market.
In recent years, things are different from the era of the first-generation mobile phones. Any mobile phone can easily sell for tens of thousands of yuan, and a mobile phone costing seven thousand yuan is already considered a high-end phone.

Shenzhou is influential in the electronics industry, but it is a newcomer in the mobile phone industry. It just entered the market and wants to seize the high-end mobile phone market. What makes it so special?
Carlson shook his head. "Shenzhou is different from other companies!"

"Moreover, if this phone sells very well, it will actually be a huge opportunity for Ericsson..."

Just then, the office door was pushed open, and a marketing manager rushed in, "Dongling Hi-Tech has announced the sales figures for Shenzhou in the first three days!"

　Sorry, my update schedule has been a bit irregular these past few days.

　　My family member had a minor surgery and needed to travel back and forth to the hospital, so the timing was a bit unpredictable. Chapter Two will be a little late. Please forgive me.

　　
　
(End of this chapter)