Reborn since 1993
Chapter 1259: Support the bold to death, starve the timid to death
Chapter 1259: Support the bold to death, starve the timid to death
Upon hearing this, Carlson immediately looked at the supervisor who had come to report, and said, "Speak!"
"Dongling High-Tech announced that Shenzhou Global Pass has sold over 80,000 units in three days, with sales exceeding 70 million US dollars!"
Upon hearing about the impressive debut of Shenzhou Global Pass, launched by Dongling Hi-Tech after its return to the mobile phone industry, the expressions of everyone in Carlson's office varied.
Shenzhou Global's debut performance seemed somewhat "mediocre," especially compared to Dongling High-Tech's initial performance with its Xiaolingtong (a type of mobile phone).
Back in the day, when the Xiaolingtong (a type of mobile phone) was launched, it directly ignited the entire domestic mobile phone industry, achieving a sales record of 70,000 units in a single day in China alone.
It was precisely because of PHS (Personal Handyphone System) that it crushed other mobile phone competitors in China, forcing foreign brands such as Nokia and Ericsson to lower their prices to compete with PHS for market share.
After conquering the domestic market, Xiaolingtong turned its attention to overseas markets, eventually achieving annual sales of over 10 million units and becoming one of the world's top three mobile phone manufacturers.
At that time, Ericsson was the one that was squeezed out of the top three mobile phone manufacturers in terms of shipments...
"Pfft!"
Upon hearing about the sales figures for Shenzhou Global Pass, Zhang Xiangsheng couldn't help but laugh.
He had just felt that Carlson was making a mountain out of a molehill. He admitted that the emergence of the PHS phone back then was amazing. With its price war and low call rates, it defeated the domestic GSM mobile phone brands.
But that's the PHS camp. Now, Shenzhou Global Vision is a GSM phone, and Dongling High-Tech doesn't have the right to dictate the GSM phone market.
Dongling High-Tech also announced that Shenzhou Global Pass has redefined the mobile phone, becoming a new generation of flagship mobile phone after the mobile phone entered the feature phone era.
The result was that 80,000 units were sold in three days, which seems like a lot, but it depends on what you compare it to. Nokia's most popular phone this year is the Nokia 5110, which features Snake. Media outlets predict that its sales this year may reach 20 million units, or even 25 million units!
In total, the Nokia 5110's average daily sales reached almost 70,000 units. Previously, the daily sales of PHS phones exceeded 70,000 units, but that was only during a period of explosive growth, after which the daily sales declined rapidly.
However, the Nokia 5110 has been selling an average of 70,000 units per day this year, which is almost terrifying!
Shenzhou Global Pass, after three days of sales, still couldn't match the daily sales of the Nokia 5110. Keep in mind that Shenzhou Global Pass has just been launched and is currently spending heavily on advertising and promotion, yet its sales are still so low.
Once the promotional period is over, how will Hasee Global Pass compete with Nokia and Ericsson?
Zhang Xiangsheng felt that what he had just said about Shenzhou Global's estimated sales of one million units was probably an overestimation.
However, just as Zhang Xiangsheng was smiling, he suddenly sensed that something was wrong. He looked up and saw that Carlson was just staring at him coldly, while the other executives in the office were also sitting there without daring to say a word.
"What's so funny? Tell us, so everyone can hear it?"
Carlson merely glanced coldly at Zhang Xiangsheng. "Or do you think that Shenzhou Global Communication's fate is sealed?"
"President Carlson, I..."
Zhang Xiang said, forcing a smile, "I just feel that with the current sales volume of Shenzhou Global Pass, it will be difficult for it to become a best-selling mobile phone."
Have you used this phone before?
Have you tried out all the features inside?
"Don't tell me you've never even used this phone before!"
Zhang Xiangsheng looked at the furious Carlson, somewhat bewildered, wondering what had gotten into Carlson.
"Putting aside any biased views about competitors, the design and functionality of this phone are the most amazing I've seen in recent years, bar none!"
Carlson picked up a Hasee Global Pass mobile phone from the table. "Regardless of its sales figures, its built-in antenna, multi-band design, customizable caller ID music, built-in MP3 player, internet access, and built-in email account make it a potential trend and standard feature in the future of mobile phones!"
Zhang Xiangsheng stared in disbelief at his foreign boss. He hadn't expected Carlson to be so enthusiastic about the Shenzhou Global Pass.
No, is that right? Carlson is the president of Ericsson Continental, how could he be so optimistic about a competitor's product?
Shaking his head, Carlson looked at Zhang Xiangsheng, who was full of doubt, and said, "I don't know what Shenzhou Global's '2G feature phone era' actually refers to, but this phone has indeed changed the monotonous phones of the past few years!"
“Moreover,” Carlson said, “how many of the first batch of Shenzhou Global Connect devices were actually deployed, and how much of the inventory is still left?”
I don't believe that Shenzhou Global's fate is sealed.
"Keep a close eye on Shenzhou Global Connect and contact headquarters. The next Ericsson phone may need some changes!"
After Zhang Xiangsheng left, Carlson looked at his trusted confidant on the mainland, Fan Dezhi, whom Carlson valued highly.
Van der Zeitung was a top-notch expert in interpersonal relationships and networking. A large part of Ericsson's strategy for its relationship with government departments in mainland China was devised by Van der Zeitung.
After all, Ericsson's ability to dominate domestic base station manufacturers like Huawei in mainland China is not only due to its technology, but also its exceptional interpersonal skills.
"What do you think of Shenzhou Global Pass?" Carlson asked Van der G.
"Hard to say!"
Unlike Zhang Xiangsheng, Fan Dezhi frowned. "Dongling Hi-Tech is different from other companies. Over the years, it has become too good at fighting tough battles. It has been able to carve out a huge territory overseas. Dongling Hi-Tech's marketing department is known for its ability to fight tough battles."
Now that Shenzhou Global Link has made such a big fuss, I feel that Dongling High-Tech probably won't give up so easily.
"I really hope that Shenzhou Global Pass will sell very well!"
Carlson smiled and said, "If Shenzhou Global Pass sells well, then the era of 2G communication networks will truly arrive, and it will be a 2G era dominated by GSM!"
As he spoke, Carlson pursed his lips as if he had spotted his prey.
If Shenzhou Global Pass really sells well, it's hard to say who will benefit the most. If mobile internet becomes a necessity, then GSM base stations will see a massive boom.
As the leading company in global GSM base stations, Ericsson is poised to ride the wave of success, with no way to stop it!
……
"Currently, all Shenzhou Global Pass devices deployed in cities across China, including Hong Kong, Shenzhen, Beijing, and Shanghai, are sold out."
Shenzhou Global Connect's domestic inventory clearance rate for its devices has exceeded 80%!
"For overseas regions, the specific sales figures for the cities where the product has been launched are still being compiled."
Inside the conference room at Dongling High-Tech headquarters, Li Dongling listened to Zhang Ao's report. Compared to the outside world's discussions about Shenzhou Global Communication, the atmosphere inside Dongling High-Tech was quite good at the moment.
The first batch of 150,000 Shenzhou Global Pass units were deployed, and 80,000 units were sold in three days. These sales were basically all through retail channels.
In Li Dashanren's view, the fact that the goods were sold out in advance in places like Shenzhen was already quite a good result.
Not to mention, this initial sales volume was actually a test, a show, a performance for telecommunications operators around the world, to tell them that Shenzhou Global Pass can be sold!
"What about Zhao Jiang?"
After listening to the report, Li Dongling first inquired about Zhu Zhaojiang's movements from Zhang Ao.
"We're still in talks with overseas telecom operators, and he's already secured deals with several!" After hearing this, Li Dongling cracked his knuckles and then looked at Duan Youli, the production manager of Dongling High-Tech. "The production department is starting to increase the production capacity of Shenzhou Global Pass. The daily production capacity needs to be increased to 15,000 units as soon as possible, or even more than 20,000 units!"
Shenzhou Global's production capacity has not yet been fully increased, but Li Dashanren is preparing to have the production department start operating at full capacity ahead of schedule.
……
"The 2100 mobile phones that Shenzhou Global Connect deployed in Spain have all been sold out, which proves the popularity of Shenzhou Global Connect."
The terms we've offered your company are already the maximum we can provide.
Inside an office building in Madrid, Spain, Zhu Zhaojiang, who has been traveling to a different European country almost every day these past few days, has lost a lot of weight.
Sitting opposite Zhu Zhaojiang were executives from Telefónica, the dominant telecommunications company in Spain and Latin America.
Upon hearing Zhu Zhaojiang's words, Antonio, the marketing manager of Telefónica Spain, shook his head, saying, "The sales volume of Shenzhou Global in Spain is far too small."
"If sales begin on a large scale, nobody knows exactly how many people will buy Shenzhou Global Pass!"
Compared to Nokia, Hasee mobile phones have a much lower brand awareness.
Zhu Zhaojiang was having a headache. He had come abroad mainly to talk to mobile phone distributors and telecommunications operators in various countries, trying to get Shenzhou Global Pass into these sales channels. However, without exception, these people were all shrewd and extremely difficult to deal with.
"For every retail Shenzhou Global Pass phone sold by Telefónica, we can give them a 17% cut!"
We can offer Hasee Global Pass contract phones to Spain for $680.
Users interested in purchasing Shenzhou Global Pass are all high-quality customers, and Telefónica can also gain more high-quality users through Shenzhou Global Pass!
Unlike retail phones, contract phones are usually very inexpensive.
After obtaining the phones from the manufacturers, the operators sell them to users at a lower price, but require users to sign long-term phone plan contracts of 24 or even 36 months, and then make a steady profit from the plan fees.
During this period, users were bound to the plan and could not change their plans. Even if their phones broke, they still had to pay for the plan. This is the origin of the saying, "Even if your phone breaks, you're still paying for it."
As for breach of contract, a substantial amount of liquidated damages will be required, but telecommunications operators are unlikely to pay any compensation.
The ultimate in contract phones is Apple, back in the day. When Apple was at its most popular and in high demand, major carriers were begging Apple to release contract phones.
Apple can even share a cut of the profits from the phone plans of Apple phone users with carriers!
Apple is just that domineering. They are unreasonable when it comes to collecting taxes. At its peak, they would charge a breathing fee just for mentioning the word "Apple" in the air!
Zhu Zhaojiang took a sip of coffee to perk himself up and continued to talk his way out of things. No matter how difficult it was, he was determined to get Shenzhou Global to cooperate with telecommunications operators in various European countries.
Upon hearing this, the person who had been sitting casually at the negotiating table suddenly brightened up.
Although Zhu Zhaojiang's words contained some boasting, the pricing of Shenzhou Global Pass does indeed mean that those who buy it are either middle-class or above, or people who aspire to a high-quality life. These users are the most valuable users for any company.
"We want an 18% cut of the retail version of Shenzhou Global Pass!"
"The contract version of the Hasee Global Pass phone will be priced at $650!"
"If you agree, tomorrow, Shenzhou Global Pass will be available to 5500 million Telefónica users in Spain, Argentina, Peru, Chile, and other countries!"
The speaker, Juan, was the president of Telefónica, with a touch of arrogance and a hint of domineering.
It was under his leadership that Telefónica became the telecommunications giant in Latin America. Since taking office, he has been on a buying spree, acquiring telecommunications companies across Latin America and solidifying Spain's position as the dominant telecommunications provider in the region.
"make a deal!"
After thinking for a moment, Zhu Zhaojiang agreed immediately. The philanthropist Li had given him enough authority to make a decision in this situation without having to wait for the headquarters to finish discussing it before responding.
Juan nodded and, while signing the agreement, said to Zhu Zhaojiang, "I've heard of Shenzhou Global's parent company, Dongling High-Tech, and your founder."
I've also heard about Dongling High-Tech's investments in the internet industry. Perhaps Telefónica will have the opportunity to cooperate with Dongling High-Tech in the future!
Zhu Zhaojiang was taken aback; he hadn't expected Hu An to bring up Li the Great Philanthropist.
However, Zhu Zhaojiang quickly realized what was happening and took the contract, saying, "I will pass on President Juan's words to President Li!"
……
"It's fallen again!"
"Why did Dongling Hi-Tech suddenly return to the mobile phone industry?!"
"Yeah, my goodness! All the money I made last month has been lost."
"I heard that Shenzhou Global Communication has suffered a crushing defeat. It simply can't sell any products, and there's over a hundred million US dollars worth of unsold inventory!"
Inside the main hall of the Sichuan First Stock Exchange, there was a chorus of wails as everyone cursed the Dongling High-Tech concept stocks.
After the release of Shenzhou Global Communication, the A-share Dongling High-Tech concept stocks, which had been rising, suddenly fell.
Today, all sorts of rumors have emerged. The release of Shenzhou Global's sales announcement actually caused a sharp drop in all Dongling High-Tech concept stocks. According to various professionals and stock analysts, these sales figures are completely dismal.
Let alone trying to take advantage of Nokia, Motorola, and Ericsson overseas, they're completely outmatched even domestically.
Looking at the chaotic trading hall and the crowd of people who were worried about whether to buy Dongling High-Tech concept stocks, Xu Jiangwei, a well-known private stock analyst who has now become a staunch supporter of Dongling High-Tech concept stocks, was a little doubtful. Was Shenzhou Global Communication really that bad?
The sales of 80,000 mobile phones brought in over 70 million US dollars in revenue, which has already surpassed a large number of companies in the A-share market.
Looking at the devastated trading hall, Xu Jiangwei felt helpless. But one thing was certain: as a convert, he would not sell his chips!
……
"Buy at rock-bottom prices; as many Dongling High-Tech concept stocks are dumped, we'll buy them all!"
Inside Nanguo Investment Securities, Zhang Rong stood with his hands on his hips, giving orders to a group of traders.
Then, Zhang Rong turned to his supervisor and said, "Continue to create momentum, make the media, electronics industry experts, stock commentators, and analysts all bearish on Shenzhou Globalcom, and make those people spit out their shares!"
"Mr. Zhang, isn't this too risky?" The supervisor standing to the side was sweating profusely as he watched Nanguo Investment buy large amounts of shares of A-share Dongling High-Tech concept stocks such as Chuanrong Shares and Jinyang Electronics.
Zhang Rong, however, just stared at the sea of green stock codes on the big screen in front of him.
"Whether Nanguo Investment can become the leader in the mainland securities industry depends on this battle!"
Zhang Rong's eyes gleamed with fervor. "Now is the time to test Shenzhou Global Communication, and also to test the courage of Nanguo Investment!"
The bold get rich, the timid starve. Zhang Rong is prepared to gamble his career, even risking imprisonment and eating cornbread.
(End of this chapter)
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