The Best Actor in the Vase of Meiyu

Chapter 1807: Going with the flow
Eddie Slimane was stunned.

Although he already knew about Anson's abilities, he was still amazed every time he experienced them firsthand.

At this moment, he had completely lost his voice and become a listener, and the images in his mind gradually became richer in Anson's description.

And that's still not all, obviously not; Anson's mind is always brimming with brilliant ideas.

"In addition to the sunflower pattern, there are serial numbers in hidden places on the shirt, such as the collar or the hem. Each garment has only one serial number, ranging from one to one thousand or ten thousand. Furthermore, each Dior store will give you a special card when you purchase the item, indicating which store it is and that it is the first limited edition item, to ensure authenticity."

"For example, Paris is numbered 1 through 50; London is numbered 51 through 100."

"In that case, if you buy a size 53 shirt in Paris, it's a counterfeit, it's a fake."

"In addition, you may have special anti-counterfeiting measures, such as threads or invisible labels, to ensure the uniqueness of these products. I believe you are more experienced than I am in this regard, and you can make adjustments according to your own circumstances."

“We can absolutely turn this whole thing into a special marketing campaign.”

"In fact, if you want, you can communicate with your customers and allow each person to choose to remain anonymous or have their name displayed after making a purchase."

"Firstly, publish the initials of the name on the Dior official website, for example, number one shirt, AW, Anson Wood."

"Secondly, the abbreviation can be sewn into the shirt and recorded on that card."

"In this way, each shirt is unique; at the same time, it cannot be copied or pirated. Indeed, those pirates must be very sophisticated, capable of replicating any style and cut, but if the official website lists all the serial numbers and the name of the buyer for each number, then the pirates will forever remain pirates."

Eddie stared blankly at Anson, his mind churning with countless thoughts, but he couldn't utter a single word; after all, he wasn't good with words.

In the end, all I could do was exclaim, "Wow!"

Anson shrugged slightly. "Go with the flow. Since we've already lost the initiative, let's turn the tide and regain the advantage."

Eddie exclaimed again, "Wow!"

"Even though we're friends, I'm always amazed by your amazing abilities."

"But Anson, are you racking your brains to avoid shooting product catalogs?"

Anson burst out laughing, "Haha, oh no, we've been found out."

A hint of helplessness flashed in Eddie's eyes. "Anson, I can owe you another favor, but this has far exceeded expectations..."

Anson waved his hand, "That shirt was originally a gift, and my suggestion was just a way of giving back. It's pointless for friends to always be so calculating."

"Besides, none of us expected this, did we?"

"God, have all those people lost their minds? It's just a shirt."

Eddie looked at Anson quietly, feeling somewhat moved.

Clearly, Anson was aware of the pressure he faced. In the menswear fashion industry, Dior had already taken the lead and climbed to a new peak. Now, every move Dior made was under the spotlight and scrutinized. Eddie faced one challenge after another.

The bottleneck has already emerged.

Eddie's appearance at this opportunity is also an attempt to break through his current limitations once again: without a doubt, Anson is his inspiration.

Anson understood this, so he always offered help quietly, in his own way.

A word of thanks lingered on my tongue, but I never uttered it, because words were too light and inadequate to express my true feelings.

Eddie grinned. "A shirt is just a shirt, but Anson Wood's shirt is something else." Anson's lips curled up as well. "Yes, I know."

Eddie wasn't surprised at all, "but there's a problem here."

“Sunflower shirts are all the rage now, and everyone wants to be like Anson Wood; but if we change our strategy and turn it into a marketing ploy, firstly, we may not be able to meet the needs of the masses, and secondly, we will definitely encounter a backlash, be seen as a premeditated marketing ploy, and face resistance.”

Eddie is a designer and not very familiar with marketing, but that doesn't mean he knows nothing about it.

Anson, however, was not worried at all. "Whether it was a premeditated marketing campaign or an accidental coincidence is not important. What is important is that they saw the trend."

"The backlash will always exist, because the gazes of envy, jealousy, and hatred will never disappear. We should focus on ourselves."

"But failing to meet the needs of the masses is indeed a problem; Dior ultimately needs market sales."

"I have an idea, it's not very mature, and I'm not sure if it's feasible, but I'm just throwing it out there to see if it can give you some inspiration."

Have you ever considered creating a series?

Eddie looked at Anson, "What do you mean?"

Anson, "It's very simple. Where did you get the inspiration to design this shirt?"

Eddie extended his right hand in a gesture.

Anson burst out laughing. "Then you can design a few more shirts based on your inspiration. I don't know, anchor logo, spider logo, the golden retriever we gave away at the movie premiere last time was also very popular, although I don't understand why, but maybe a dog logo would work too."

Eddie revealed a slightly strange expression; his slightly furrowed brows conveyed his confusion and doubt instead of words, and the sound of his facial expressions was particularly loud.

"Haha," Anson retorted, "What kind of expression is that?"

Eddie, “I don’t know. Teddy Bear? Ralph Lauren? Fred Perry? Their line of shirts and T-shirts just has a logo printed on the left chest and then switches to different colors. Anson, we’re not going to do that kind of thing.”

Anson spread his hands. "Then why didn't their designs become trendy, while this sunflower logo has become so popular?"

Eddie didn't react for a moment, caught up in Anson's rhythm, and subconsciously said, "Because of me."

Unexpectedly, Anson shook his head, "No, it's not."

Eddie looked completely confused. "What nonsense are you talking about?"

Anson laughed again, but this time he wasn't joking. "Eddie, think about it seriously. You see, if I wore a basic Ralph Lauren or Nike T-shirt, a white undershirt with a logo on the left chest, would people still be so enthusiastic about it?"

Eddie was taken aback. He wanted to say, "Of course not," but he couldn't be sure. Then he thought again and wanted to say, "Yes, it still will," but he found that he couldn't be sure either.

That hesitation was reflected in Anson's eyes. "Yes, neither you nor I know the answer."

"This shirt can set a trend because it's fashionable."

"On the one hand, the sunflower logo is an ingenious design; on the other hand, the cut and design we have just been emphasizing are also unique."

"In the fashion world, it is often said that a white T-shirt is the ultimate test of skill. T-shirts that look the same can actually have more than 300 different styles. Different cuts, lines, and even different shades of white will result in different effects when worn. True top fashionistas are always looking for the perfect white T-shirt."

Entering the familiar field of design, Eddie's eyes lit up. "So, you want me to design a one-of-a-kind white shirt?"

(End of this chapter)