Huayu special effects started in 97

In early September, the new film launch conference of "The Monkey King: Hero is Back" was held in the open square downstairs of the iQiyi, Youku and Tencent Video Building.

Compared with the previous new film launches of special effects blockbusters, the scale of this event is relatively small.

On the makeshift stage, there were very few actors and staff present. Apart from director Jiang Heng, producer Du Huan, action director Yuan De, male lead Wu Yue, male second lead Chen Kun, Lin Zhicong who played Bajie, and Tao Hui who played the female demon, there were no other familiar faces to the audience.

Even Jiang Liuer's parents and master in the film were played by ordinary extras rather than big-name stars.

It is so small that it can almost be described as shabby.

The reporters and spectators present gathered in a large area and talked a lot about the situation.

"What's going on? Why does it feel so small?"

"Yes, a little bit. There are too few cast and crew members!"

"Except for Chen Kun, there isn't a single first-line star!"

"The investment won't be less than 200 million, right?"

"Director Jiang, are you not planning on making a blockbuster?"

Reporters and audiences were talking about this issue, and those who got the microphone and were qualified to ask questions hurriedly raised these doubts.

Jiang Heng smiled and said, "Well, the cast this time is indeed smaller than in the past. Because the story is relatively simple, it is a story of a man rediscovering himself and returning as a king. As for the investment in the film, it is still 500 million RMB."

Everyone present was stunned when they heard this, because this number was too small compared to the investment scale of Jiang Heng's previous works, less than 100 million US dollars!
It seems that Jiang Heng is really going to make a "low-cost" special effects movie this time!

Not only is the cost low, the press conference process is also very brief, and it’s over after just a few casual talks.

After the event, a reporter lamented, "Director Jiang, do you not want to shoot anymore? Why does it feel like the preparation of this film was so casual?"

"Yes, a little bit. Maybe it's just to cope with the production!"

"Can't you?"

"It's hard to say. How many years has he been filming?"

“It’s been almost twenty years!”

"So, no matter how much inspiration I have, it's almost all used up. Maybe in a few years, I will retire completely!"

"No way, he's not even forty!"

"Haha, this is what it means to be away for half a lifetime and still be a young man when you return!"

When several reporters talked about this, they were extremely envious. Jiang Heng is truly a young and promising man!

After returning, the reporters began to compile articles.

However, there was one person who felt that Jiang Heng was different this time, so he opened the Tianya Forum, logged into his account, and posted a prophecy on it.

The general content is that Jiang Heng has run out of talent and will get married and retire within three to five years.

In addition to this eye-catching conclusion, the reporter also listed a lot of so-called "evidence", making the entire post look logical and very reasonable.

Because this reporter knows a lot of industry insider information, he often makes revelations on the Tianya Forum and has a large number of fans.

The post was about Jiang Heng, the most popular director in the entertainment industry, and it instantly attracted countless clicks and replies.

Many readers responded, "No way, Director Jiang is going to retire? Whose movies are we going to watch in the future?"

"But counting from 97, it's been almost years, and I actually grew up watching Director Jiang's works. I'm crying!"

"I first watched The Matrix in elementary school. I was amazed and thought it was so cool!" "I first watched 100 Million BC in middle school. The school organized us to watch it. I still remember that I was so excited that I was shaking all over after seeing dinosaurs on the big screen! It's a pity that Director Jiang only made one dinosaur movie. What a pity!"

"I started watching Director Jiang's movies after Lion Camel Ridge. The scene where Tang Monk took the initiative to die made me cry. I couldn't stop crying. The Monkey King's outburst was so handsome. I never thought that watching a movie could be so enjoyable!"

……

The reporter posted that Jiang Heng has run out of ideas and will retire in a few years.

But what everyone discussed the most was "When did I start to know Director Jiang?" and they had a lot of fun chatting about this!

When the officials of Tianya Forum discovered this situation, of course they wanted to make a big deal out of it and attract more traffic.

A nostalgic activity called "When did you first know Director Jiang" was immediately launched, which attracted a large number of responses and quickly became popular.

In Huairou, China Film Digital Base, Jiang Heng, who was filming "The Return of the Great Sage", was a little confused when he heard the news.

"Since when did you know me?"

"Yes, the event on Tianya was very grand and lively. So I wonder if Weibo can also hold a similar event!" said Gao Fei, CEO of Weibo, with a smile.

Read the error-free version at 69shuba! 6=9+shu_ba is the first to publish this novel.

"Well, I'll think about it!"

"Ah, ah!"

Gao Fei was stunned, he never expected that Jiang Heng would reject his proposal, it didn't make sense!

This traffic is coming down from the sky, there is no reason not to take it!
"Director Jiang, if we leave it alone, we will miss out on a wave of traffic!"

Jiang Heng smiled, "I know, but I have other ideas for this wave of traffic!"

"Oh, okay!"

Gao Fei felt a little depressed when he heard this, and wondered what Jiang Heng was up to.

Two words immediately popped up in my mind - "Tik Tok". Could it be that Director Jiang wanted to catch this wave of traffic and launch it ahead of schedule?
"Director Jiang, you are not going to let this wave of traffic fall on Douyin, are you?" Gao Fei said this with a tone full of grievance.

Jiang Heng smiled, "Great minds think alike. I really think so!"

Seeing Gao Fei's face full of resentment, Jiang Heng explained with a smile, "Weibo has been the number one in the industry for many years, so it doesn't need this little traffic. But in the field of short videos, there are so many competitors such as Kuaishou, Miaopai, Meipai, and Xiaokaxiu. If you don't have some explosive traffic, it's really hard to stand out!"

Gao Fei also understood this truth and secretly sighed at the good luck of Jiang Dongsheng's team.

He smiled and said, “It’s indeed a good opportunity!”

Since he had come here, Gao Fei was in no hurry to leave. He soon saw Jiang Dongsheng who had driven over from the capital.

At noon, several people had lunch together nearby and talked about the launch of Douyin.

Jiang Dongsheng said: "From a technical point of view, there is no problem in launching it ahead of time. With such a good topic, Douyin will definitely become a hit!"

Jiang Heng smiled and said, "Here's what I was thinking. Let the artists in the company register for Douyin one after another, and then post short videos. The topic will be when they first met Director Jiang!"

Gao Fei said: "I think you can start with your first work and let Wu Yizu and Li Meiqi take the lead!"

"Wu Yizu, Li Meiqi, sure!"

Both of them are currently developing in Hollywood. Wu Qiuzu is doing relatively well, but the latter is not so good. He has even been starring in an American TV series recently.

If they were allowed to join Tik Tok first and post short videos to reminisce about the past, their popularity would probably increase significantly, and they might even return to China to develop for a while! (End of this chapter)