Huayu special effects started in 97

In another time and space, it only took more than ten years for special effects blockbusters to go from being sought after by the audience to being disliked.

By 2025, people won't even bother going to the cinema.

One is the rapid development of short videos, which are indeed more interesting.

But ultimately it is still a problem of this industry. There are too many bad movies, which have hurt the audience. No director or actor is trustworthy, and there are too many whose reputation has collapsed.

Let’s talk about “Dragon Blade” in 15. Brother Cheng Long may have wanted to perform well in this film, but the film had too many flaws.

Even with the impact of the special effects blockbuster, the action scenes in this film are just so-so and there is really nothing to watch.

In its previous life, this movie earned more than 7 million yuan at the box office, but this time, if "Dragon Blade" dares to be released during the Spring Festival and compete with "The Three-Body Problem 2" and "The Richest Man in Xihong City" for the box office, it would be good to have million yuan.

The problem is that the total investment in this film is as high as 400 million. If the box office is only 400 million, the investors will probably lose everything.

This is also the fundamental reason why companies such as Huayi, China Film, and Yaolai decided to advance the release date.

Although Jackie Chan has a certain influence, he is only the leading actor. After several producers have reached an agreement, they must advance the release date, and Jackie Chan cannot stop them.

But when it came to that kind of situation, everyone felt a little embarrassed.

Jiang Heng thought about it and still persuaded: "The film "The Three-Body Problem 2" may be the peak of my career. Even if my previous and future films encounter it, they will have to avoid its edge!

Besides, if Big Brother's movie didn't compete with me for the box office during the Spring Festival, maybe it could sell more and set a higher record!"

Cheng Long was indeed much happier after hearing this. He picked up the wine glass and drank it all. "Yes, The Three-Body Problem 2 will definitely set a record. Although my movie won't take much of the box office, it would be nice if it could earn an extra million or million!"

Jiang Heng said: "If your film "The Great Wall" is advanced, mine will definitely make over 4 billion!"

Brother Cheng Long was choked when he heard this. Four billion, he would never dare to think that a single film would gross over four billion in his lifetime!
After taking a sip, he suddenly asked, "Do you think it's possible to combine my action comedy with special effects?"

Jiang Heng laughed and said, "Maybe we can give it a try!"

Cheng Long was thoughtful after hearing this and actually started to think about this matter!

Most of the time, my brother is quite sensible about current affairs. After returning, he communicated with the people from Huayi, Shanghai Film Group, and Yaolai, and the issue of advancing the release date was successfully approved. They then began to increase publicity efforts.

In order to make the film more popular among movie fans, Cheng Long also invited Jiang Heng to attend the premiere of "The Heroes of Heaven and Earth".

Jiang Heng couldn't refuse, so he took Zhang Ruolan with him.

The reason is simple. To warm up for the upcoming releases of "The Three-Body Problem 2" and "The Richest Man in Xihong City", Zhang Ruolan is the heroine of both films, so she must be brought out for everyone to get to know her.

The full film of "Dragon Blade" was shown at the premiere. Jiang Heng thought it was uninteresting, but Zhang Ruolan thought it was very lively.

Of course, after the film ended, Jiang Heng asked her what she thought about it. The girl thought about it and said the word "lively".

A week later, "Dragon Blade" was released, and it only achieved a box office of 1.2 million on the first day, which was not as good as Xu Ke's "Taking Tiger Mountain by Strategy", and it was even more incomparable with Zhang Yimou's "The Great Wall".

What’s even worse is the word of mouth. The opening score on Douban is only 5.8, almost falling into the ranks of bad movies.

Wang Zhonglei and others were extremely fortunate. Judging from the first-day box office and word of mouth, if it had been released during the Spring Festival, it would have definitely been crushed by "The Three-Body Problem 2"!

As for low-cost comedy movies like "The Richest Man in Xihong City", Wang Zhonglei and others still didn't take them seriously.

But the Happy Twist team cares a lot and is confident in the film’s box office performance.

2015年的春节是2月19号，《西虹市首富》的首映礼被安排在2月8号，《三体2》是2月12日，地点则都被安排在奥运场馆。

Judging from the arrangement of this venue, the publicity and promotion investment of "The Richest Man in Xihong City" exceeds that of "Taking Tiger Mountain by Strategy", which shows that iQiyi, Youku and Tencent Pictures are more optimistic about this film. The market is also curious about this, and it can only be attributed to Jiang Heng's efforts to promote Zhang Ruolan!
In the blink of an eye, it was February 2th, the day of the premiere of "The Richest Man in Xihong City".

Zhang Ruolan came to iQiyi Films after lunch and started to put on makeup and styling because as the heroine, she had to walk the red carpet with Jiang Heng in the film.

Her parents, sister and brothers also arrived at the scene, ready to witness her important moment.

After being in the entertainment industry for so long, the movie she starred in is finally going to be released, and the whole family is extremely excited.

"Wow, sister is so beautiful, like a bride!" said Zhang Ruolan's younger brother.

"Sister, will you marry Director Jiang then?" the younger sister asked in a low voice.

Zhang Ruolan's cheeks turned slightly red, and she hurriedly asked them not to talk nonsense.

Not long after, Jiang Heng walked in, wearing a custom-made suit, looking even more handsome.

"Hello uncle, aunt, and brothers and sisters!" Jiang Heng greeted them politely.

"Hello, Director Jiang!"

"Hello there!"

Zhang Ruolan's parents are very reserved, but her brothers and sisters are very brave.

"Are you my brother-in-law?" asked the little girl.

Jiang Heng just smiled and touched her head, "You will know later!"

He immediately took Zhang Ruolan's hand, went out, got in the car, and headed straight for the Olympic venue.

Zhang Ruolan's parents and younger brothers and sisters followed behind and arrived at the scene in the remaining cars.

Because of Jiang Heng’s reputation as the producer, and the relatively large venue, iQiyi, Youku and Tencent Pictures took the initiative to invite him. There were a lot of reporters, guests and audiences on the scene, and the atmosphere was no worse than Jiang Heng’s previous special effects blockbusters!

One reporter sighed as he took photos, "Director Jiang is really trying to promote Zhang Ruolan!"

"Yeah, it was originally a small- to medium-budget movie, but the scenes here are comparable to a special effects blockbuster!"

"Looking at this situation, she will become the boss lady of iQiyi, Youku and Tencent Video!"

"Nine times out of ten!"

"Zhang Ruolan, and that milk tea girl called Zhang what, they are both amazing!"

"This is called a hero being tempted by beauty!"

While the reporters were discussing, Jiang Heng had already walked onto the red carpet with Zhang Ruolan.

In an instant, flashes lit up everywhere and the whole place was filled with the sound of snapping photos.

After a long while, Xie Nan, the host on the red carpet, said, "Welcome, Director Jiang Heng, Ms. Zhang Ruolan. We can see that the premiere ceremony is very grand, obviously exceeding the treatment that this film deserves for its investment scale. Director Jiang, can you tell us why?"

After Xie Nan finished speaking, he looked at Zhang Ruolan with a smile.

Jiang Heng laughed and said, "That's right, because I think this is a very good comedy movie, so I want to use a bigger scene and more publicity to let the audience know about this movie!"

"Oh, iQiyi, Youku and Tencent's previous productions of Lost in Thailand and My Little Pony also achieved good results, but they didn't seem to have such a big scene. Is it because of someone?" (End of this chapter)