Abandoned the Immortal Cultivator, returned to his hometown to farm and sing

Chapter 1153 1144. Encirclement and Suppression
If super multinational corporations engage in malicious competition without regard for the consequences and by any means necessary, the power they unleash will be enormous.

Bianchi first used company resources and shareholder connections to influence a number of institutions and organizations.

They disassembled the incense pill process into technical details and applied for a patent. For example, the cellar storage in "Preparing Earth Veins" involves temperature and humidity control, which was disassembled to apply for a patent for "temperature control parameters".

It seems ridiculous, right? But I got the application anyway.

They then used the EU Cosmetics Regulation to accuse the ingredient labeling of being "irregular" and osmanthus extract of being an unsafe ingredient.

Why is it unsafe? Because at the same time, the International Flavor and Fragrance Association, controlled by the LVMH Group, kicked osmanthus extract out of the "safety list".

It’s a combination of punches. Just ask whether it’s awesome or not.

These are legal battles that provide a backup for other battlefields.

The second step is to link commercial competition with ideology and start hyping up the fact that Chinese brands "smuggle flavors" and "rely on imported raw materials", saying that the industry is not independent and that 90% of the raw materials for Chinese perfumes are imported.

This is fundamentally stigmatizing Drunkard, and possibly future Chinese brands.

You say you are from China, so you are Chinese?
Is bottling in China also considered Chinese?

They are very good at what they do.

The third step is to change the standards.

A large number of relevant industry organizations, institutions, and non-governmental organizations have modified industry standards in batches. All kinds of quality certifications and environmental certifications are set according to the products of the LVMH Group. Any products that are different from theirs will be changed to "non-compliant", and even those that exceed theirs will not be accepted.

For example, the content of pine volatile oil in Zuike perfume is 17%, but the standard is stipulated that it should not exceed 15%.

Even the Fragrance Safety Standards Committee revised the allergen list and added 42 allergenic ingredients at once. All those used by drunkards but not in European perfumes were included.

Then, according to this newly revised standard, "security risks" are released.

The fourth step is the cultural war.

LVMH Group released a concept advertising film, which does not involve products but only plays with concepts, a very artistic one. However, the concept it involves this time is the inefficiency of Eastern craftsmanship and the "precision" of European industrialization.

Then they secretly promoted that Zui Ke's perfume was advertised using traditional Chinese cold-pressing technology, but it was actually a Mediterranean process, accusing Zui Ke of "cultural appropriation."

Zuike has never said that their perfume is cold pressed, nor has it advertised the use of traditional Chinese craftsmanship.
But, no matter what, I said it and you said it, so you said it.

It draws a target on itself and curses at it.

After these things are done, it’s time to publicize them.

The war of public opinion has begun.

In addition to trumpeting the standards they set themselves and the lawsuits they filed.

There are also "expert interpretations" released through fashionable media, which define Europe as science and belittle the East as "backward witchcraft."

Playing on the stereotype that luxury goods belong to Europe, it implies that buying Eastern luxury goods is a betrayal.

Cry to celebrities on social media about wearing the perfume of a drunk Chinese man, being excluded from a dinner party, and being implied to have poor taste.

Find internet celebrity perfume reviews and blind test challenges to “prove” that European perfume is elegant and that Chinese intoxicants smell like “cheap essences.”

There are also a large number of media reports and edited entries claiming that China's incense culture has long been lost and that the incense culture promoted by China is all copies of the West.

Of course, there are also a lot of pure slander, such as claims that Zuike perfume causes cancer, contains excessive amounts of harmful ingredients, irritates nerves, etc., which act as white noise.

Bianchi has the mentality that once the power is in hand, there is no need to waste it. He really doesn't treat money as money.

LVMH Group is not his business, so he can spend as much as he wants.

For a while, European media of all sizes and online platforms were filled with topics such as "Chinese perfume", "drunkards" and "inferior Eastern culture".

As for the effect.

Very, very significant.

Because the European and Middle Eastern media are almost integrated.

The Zuike store in Dubai suddenly went from being packed with customers to being deserted.

People who can afford Zuike perfume can find testing agencies to check whether the harmful ingredients exceed the standard.

But they are afraid of allergies. So many Westerners have allergies. This thing doesn’t matter whether you are from the upper class or not. If you have a serious allergy, you will die. The richer you are, the more afraid you are of death. But you dare not try it on yourself...
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After learning this "good news", Bianchi continued to work hard.

Bring the war to the country.

He wanted to plunge Zui Ke, its parent company Qiao Xiaomao Group, and even that thing called Mao Maotou into chaos, so that they would not have the energy to deal with them, and it would be best if they were completely killed with one blow.

He wants medium wins, big wins, and super big wins!

This time, it was not a small-scale affair, unlike the last time when they just asked a fashion media reporter to ask questions. This time, a certain "economist" appeared on the Chinese Internet, and his article "Chinese Perfume: The Lie of Modern Industry" set off a storm on the Internet and received countless praises.

With just one article, he established the banner of "exposing the truth".

Then they switched to the video platform, with real people appearing and the videos being widely circulated.

He no longer hides it and posted 29 videos in one week.

Slander the cute kitten and the drunkard.

In his words, it is called "exposure".

Each video received massive playback and likes, and countless comments, all of which were praises, with phrases like "speaking for the people" and "exposing the reality" being heard all the time.

At the same time, a large number of marketing accounts and self-media are spreading the information, covering all platforms in a short time.

Anyone with a discerning eye can see that there is someone behind this.

But every video and every argument he makes is well-founded and all come from well-known foreign research institutions and organizations. You can't help but believe them.

It has spread all over the world!
It is inevitable that many people are affected by this and begin to doubt the pretty kitten and the drunkard.

This "economist" has more and more fans.

But no matter how they make trouble.

No matter whether it was the pretty kitten, the drunkard or the cat head, none of them responded...
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Because there was no response.

This "economist" became more and more arrogant and began to express himself freely.

Aim the attack at the cat's head.

Another great article brings Cathead into the battlefield.

What with price assassins, food safety, collusion between officials and businessmen, internet celebrities, hype, the country is on the verge of collapse, and so on. There is a whole lot of talk about it.

These guys always have some little thoughts.

As a result, this time it failed.

The comment section was filled with curses.

Netizens are rushing to throw out evidence.

You mentioned price assassin, please post a table for comparison. The one on the left is the cat head, and the one on the right is a similar product from abroad. See which one is more expensive.

Food safety is even more interesting. Just drop a link. You must know that the production line of Maomaotou is broadcast live throughout the entire process. You must know that cloud supervision was initiated by Maomaotou.

As for the collusion between officials and businessmen, have you forgotten it so easily? You hyped it up at that time. You called it nepotism then. So, you hyped it up again with a different name?
The original report is still there, take a look at it when you have time.

There was a lot of evidence thrown up, including a clip of Professor Du participating in an interview on CCTV and the test questions posted at the entrance of the cafeteria of the Institute of High Energy Physics of the Chinese Academy of Sciences.

Finally, internet celebrity? Hype? Ridiculous, you can’t even grab it, no one mentions it, and it’s embarrassing to mention it.

This was a heavy blow to the "economists", and it really made them behave themselves.

Then, he returned to the issue of the luxury goods of Zuike perfume, waving the flag for Western cultural colonization...
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A rollover does not reduce the volume of the noise much.

The situation inevitably escalated.

This attracted various official media to intervene.

I contacted Mr. Liu from Qiao Xiaomao and wanted to interview him, but he was in a closed-door meeting in the capital and was unable to be interviewed.

We contacted Mr. Ke from Qiao Xiaomao, but he was in Dubai developing the market and could not be contacted or interviewed.

As for Mr. Luo, the mysterious and reclusive boss of Mao Mao Tou, he could not be contacted. The reply he got was that he was traveling...

I can’t contact anyone and can’t get first-hand information.

what is it now?
Just play freely.

The report still has to be written, and a secret mention is made at the end because the relevant person in charge cannot be contacted and there is no way to find out the truth.

Now the "economists" have become even more rampant.

He was not satisfied with just posting videos, and even started a live broadcast, shouting at his fans crazily, "Look, look, they are scared by my beating, no one dares to respond!"

In a short time, countless rewards were received...

(End of this chapter)