Chapter 1154 1145. Specializing in beating dog owners

With such a big thing happening, has Luo Yihang really gone out?
I went out, but I came back.

At this time, in Hanyun, Chu Jie's office.

She crossed her legs leisurely, sipped her tea, and asked casually, "How was it? Was it irritating?"

Chu Jie sat behind his desk, staring at the computer screen, frowning, and replied in a deep voice: "Boss, I can't control myself anymore."

Then he stuck his head out, looked at Luo Yihang, and asked, "Start?"

Luo Yihang put his feet down and asked again, "How are you now?"

What about the two before and after? They have different meanings.

The first part asks about the whole thing, and the second part asks about the current situation.

Chu Jie had followed Luo Yihang for many years, so he could tell the difference. He immediately replied, "On several mainstream platforms, 12% to 35% support the other side, 17% to 49% support us, and the rest are spectators with unclear attitudes."

Chu Jie turned the screen and showed Luo Yihang the data on the public opinion monitoring software.

The red representing our side, the blue representing the opposite side, and the yellow representing the middle are entangled together.

The curve fluctuates very violently, and it is very chaotic.

I have to say, the opponent is quite fierce.

To have gained so much popularity in such a short period of time.

At the same time, Luo Yihang was quite relieved that his previous efforts were not in vain. Even after suffering such a strong attack, there were still so many people standing on his side.

In the public opinion field, voice is fact.

When the volume of a certain voice on a platform exceeds 50%, out of herd mentality, the centrists will not speak out, and the crowd of spectators will shut up.

Then the minority of people with different opinions will choose to remain silent due to the "fear of being isolated", eventually forming a "superficial consensus" with only one voice.

Then, the volume becomes "fact," no matter what the actual facts are.

This trick is very effective. Many brands and companies have been killed by rumors.

Luo Yihang nodded with satisfaction and asked, "Any more good news?"

Chu Jie rolled his eyes and pointed at the screen, "You call this good news, how can you be so careless?"

Then he clicked the mouse and opened another report: "Yes, the good news is that our brand awareness was originally 7.5%, and now it is 12%."

Brand awareness, as the name suggests, refers to how many people know the brand.

China is so huge that even though Luo Yihang has been busy with so many things, only 7.5% of people know about his own brand.

Now, after a smear campaign, 12% of people know about it. It is true that good news doesn't travel far, but bad news travels far and wide.

"What about overseas?" Luo Yihang asked.

Chu Jie said unhappily: "It's one-sided, no need to look."

不过话锋一转,“不过品牌知名度也涨了,欧洲地区从0.2%涨到了3%;中东从11%涨到19%。海外总体从0.02%涨到0.5%。”

Of course, this is the lowest level of brand recognition, which is just hearing about it.

Growth is difficult, too.

Cow batch!

What a good man.

It is more useful than any amount of advertising. Black and red are also red.

What a good person! He spends money and effort to burn himself to light up others. What a spirit!

It is even more touching when you think about them eating back the poop they vomited.

With a grateful heart, Luo Yihang told Chu Jie, "Send it, I won't beat the dog, I will only beat the dog owner."

This is the predetermined plan.

Chu Jie agreed immediately, "Okay, I'll polish it and post it."

"No need." Luo Yihang shook his head, "Just post this sentence, original text."

Chu Jie was shocked. "You are too cruel. You don't even give me face. He is the former richest man after all."

Luo Yihang sneered, "We're targeting the former richest man!"
-
Sudden.

The account of Qiaomaoxiao Group, the official account of Maomaotou, and the official account of Zuike.

Domestic and overseas platforms responded at the same time.

The response contained only one sentence: [I don’t hit the dog, I only hit the dog owner]

Economists went into a frenzy.

How could he not know what he had done? Why would he call someone a dog?
The crowd was even more excited, because the little cat had revealed her identity. A self-proclaimed "economist" who had never been heard of and whose academic achievements and work experience could not be found.

Suddenly someone jumped out to talk about the topics of Pretty Little Cat and Drunk Luxury Goods, and they have so many fans.

Who can't see there's someone behind it.

It has been so lively recently, and the background of the incident has been revealed long ago. Qiao Xiaomao has a brand called Zuike, which makes perfumes and only serves overseas markets.

It seems that they were really hurt by the beating, and they were so helpless and angry that they found a dog to bark at.

There is no need to ask the dog owner, it's the LVMH Group that lost 5 billion euros due to the drunkard's share price drop of %.

But, how are you going to fight, little kitty?
It’s a super luxury group with a market value of 400 billion euros.

That's the euro.

What about you, little cat? Even if you include the parent company, how much assets do you have?

Although they haven't been listed yet and the exact figures are unknown, last year Qiao Xiaomao and Maomaotou were both selected into the top 100 companies in Tianhan City, with sales of more than 1.3 billion and 1.2 billion respectively, adding up to 2.5 billion RMB.

The two of you combined are not even a fraction of what others have.

The gap in strength is too big...

Of course, "economists" know the gap.

There was no fear at all, but instead the fighting spirit was ignited. They screamed, raged, shot at nothing, and incited public opinion.

Crazy shouting [You are nothing, no one will even look at you! ]

He then posted another twenty-nine videos, bragging about Western culture, history, craftsmanship, progress, and art, saying that they were not as good as he could be.

But what he said turned out to be right.

It was ten days since the declaration of war was issued.

Whether it was the cat head or the cute little cat, there was no movement at all.

Silence fell.

Countless people who were fighting on the front line, waiting to eat the sweetest melons, waited in vain.

what's going on?
Are you really not doing anything? You just issue a declaration of war and that’s it?

I know I can't win, but I still try to move.

The public opinion field on various platforms was destroyed. The other party's voice suddenly soared to more than 45%, and even two platforms exceeded 50%. Only one voice remained.

Even the official account of Maomaotou itself came with some inexplicable accounts to make noises.

It seemed like total defeat was imminent.

but!

but!

Just one day later, Qiao Xiaomao's official account posted another message, [Show your sincerity!]

What sincerity?
Do you give up?
Want a sincere apology?

Who are you talking to?

The onlookers were completely confused and had no idea what it meant.

It even feels a bit deserted.

Wait! Deserted???
Hey, it’s obviously a big win, why is the “Economist” silent? Where is the self-media marketing account? Why is it gone too?
And on the twelfth day.

LVMH Group announces important events.

We solemnly apologize to the Zuike brand under the Qiaomao Group from China.

And disclosed everything they did.

How to apply for patents, how to manipulate relevant institutions to modify standards, and how to manipulate public opinion are all made public.

It also focuses on how to cultivate and bribe "economists" to become opinion leaders, how to use the algorithm recommendation mechanism of social media platforms to create hot topics, how to set agendas, how to hire water army companies, how to use technology to disguise, and how to mass-produce negative content.

No matter how big or small the matter is, he has dug out all the details...

After the news spread back to China, it immediately set off the Internet.

It was just a suspicion before, but now it is confirmed, there really are dogs who take money.

The onlookers were outraged and beat the dog that had fallen into the water. It deserved it. You served as a dog for others, and others turned around and threw you away.

Another thing that is constantly mentioned is those institutions and organizations that claim to be "professional" and "authoritative". It turns out that you are also dogs of big companies. Where is your credibility?

A large-scale enchantment begins...

(End of this chapter)

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